📌 Core Information
🔹 Job Title: Alternance - Trade Marketing Digital
🔹 Company: Warner Bros. Discovery
🔹 Location: Neuilly sur Seine Cedex, France
🔹 Job Type: Full-time, Internship
🔹 Category: Marketing
🔹 Date Posted: 2025-06-01
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: Hybrid (4 days in office, 1 day in formation)
🚀 Job Overview
Key aspects of this role include:
- Contributing to the marketing team responsible for Warner Bros. Discovery's TV channels in France and French-speaking territories.
- Supporting trade marketing activities, such as drafting monthly highlights for distribution partners and sending promotional materials.
- Assisting in asset management, including coordinating with internal marketing services and ensuring compliance with guidelines.
- Working in a dynamic, international, and multicultural environment.
- Potential for a 12-month (or 24-month) internship, with the possibility of extension.
ASSUMPTION: This role is designed to provide practical experience in trade marketing and asset management within the entertainment industry, with a focus on digital marketing.
📋 Key Responsibilities
✅ Drafting monthly highlights for distribution partners (Orange, Free, etc.) to maximize the presence of Warner Bros. Discovery's brands on their platforms.
✅ Sending promotional materials related to programs to maximize brand presence on distribution partners' supports.
✅ Participating in the implementation of promotional operations (games, free sampling, etc.).
✅ Monitoring and validating supports with affiliates, updating files, and conducting competitive analysis.
✅ Reporting on activations and measuring their performance.
✅ Coordinating with internal marketing and production services (both local and international offices).
✅ Collaborating with rights holders to retrieve promotional materials for programs.
✅ Preparing briefs using internal tools or external local agencies for ad-hoc projects.
✅ Verifying and ensuring the delivery of assets (respecting guidelines) and making them available on Warner Bros. Discovery's platforms or partner platforms.
✅ Translating titles and promotional videos for content.
ASSUMPTION: The role requires strong organizational skills, attention to detail, and the ability to work effectively in a team environment.
🎯 Required Qualifications
Education: Pursuing a minimum bac+4 level diploma in marketing, communication, digital, or advertising.
Experience: No prior experience required, but relevant internships or projects are a plus.
Required Skills:
- Strong organizational skills and ability to work in a team.
- Proficiency in Adobe Photoshop and Office 365 (Premiere Pro is a plus).
- Fluency in French (B2 level minimum) and proficiency in English (B2 level minimum).
- Great curiosity, rigour, and creativity.
- Appetite for the entertainment and sports sectors.
Preferred Skills:
- Previous experience in marketing or communication, ideally in the media or entertainment sector.
ASSUMPTION: While not explicitly stated, it is assumed that candidates should have strong communication skills and be comfortable working in a fast-paced, dynamic environment.
💰 Compensation & Benefits
Salary Range: As this is an internship, the salary is not specified. However, interns in France typically receive a stipend, with the exact amount depending on the company and the candidate's level of education. According to Glassdoor, the average monthly internship stipend in France is around €1,200-€1,500.
Benefits:
- Opportunity to gain practical experience in a global entertainment company.
- Potential for the internship to be extended or converted into a full-time position.
- Working in a multicultural environment with opportunities for international collaboration.
Working Hours: Full-time (40 hours per week), with a hybrid work arrangement (4 days in the office, 1 day in formation).
ASSUMPTION: While not explicitly stated, it is assumed that the internship will follow standard French labor laws and regulations regarding internships.
📌 Applicant Insights
🔍 Company Context
Industry: Warner Bros. Discovery operates in the entertainment industry, with a focus on television and streaming services. The company is a global leader in the production, distribution, and licensing of entertainment content and brands.
Company Size: Warner Bros. Discovery is a large corporation with over 10,000 employees worldwide. This size offers opportunities for growth and exposure to diverse projects and teams.
Founded: Warner Bros. Discovery was founded in 2022 through the merger of WarnerMedia and Discovery, Inc. However, both Warner Bros. and Discovery have rich histories dating back to the early 20th century.
Company Description:
- Warner Bros. Discovery is a leading global entertainment company that creates and distributes a wide range of content across various platforms, including television, film, and streaming services.
- The company is home to iconic brands such as Warner Bros., HBO, HBO Max, TNT, TBS, CNN, DC, and Discovery Channel, among many others.
- Warner Bros. Discovery is committed to fostering a diverse and inclusive workplace that reflects the global audience it serves.
Company Specialties:
- Content creation and production.
- Distribution and licensing of entertainment content.
- Streaming services and digital platforms.
- Global marketing and advertising.
Company Website: www.wbd.com
ASSUMPTION: Warner Bros. Discovery is a well-established company with a strong brand and a diverse portfolio of content and services. The company's size and global presence offer numerous opportunities for career growth and development.
📊 Role Analysis
Career Level: This role is an entry-level position, ideal for students or recent graduates looking to gain practical experience in trade marketing and asset management within the entertainment industry.
Reporting Structure: The intern will report directly to the marketing team responsible for Warner Bros. Discovery's TV channels in France and French-speaking territories.
Work Arrangement: The internship follows a hybrid work arrangement, with 4 days in the office and 1 day in formation. This allows for a balance between on-the-job training and formal learning opportunities.
Growth Opportunities:
- Potential extension or conversion of the internship into a full-time position.
- Exposure to various aspects of trade marketing and asset management, providing a well-rounded skill set.
- Opportunity to work on high-profile projects and collaborate with international teams.
ASSUMPTION: This role offers a unique opportunity to gain practical experience in a dynamic and fast-paced environment, with the potential for long-term career growth within the company.
🌍 Location & Work Environment
Office Type: Warner Bros. Discovery's offices in Neuilly-sur-Seine and Issy-les-Moulineaux are modern, collaborative workspaces designed to foster creativity and innovation.
Office Location(s): Neuilly-sur-Seine Cedex, France (initial 4 months) and Issy-les-Moulineaux, France (remaining duration of the internship).
Geographic Context:
- Neuilly-sur-Seine and Issy-les-Moulineaux are both suburbs of Paris, offering a mix of urban and suburban living.
- The area is well-connected by public transportation, making it easy to commute to and from the office.
- The region is home to a diverse and multicultural population, reflecting the global nature of Warner Bros. Discovery's business.
Work Schedule: Full-time (40 hours per week), with a hybrid work arrangement (4 days in the office, 1 day in formation).
ASSUMPTION: The work environment at Warner Bros. Discovery is collaborative, dynamic, and multicultural, offering a unique opportunity to gain international experience and exposure.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the provided link.
- Phone or video screening to assess communication skills and cultural fit.
- In-person or video interview with the hiring manager and/or team members to discuss the role, responsibilities, and expectations.
- Background check and reference verification (if applicable).
Key Assessment Areas:
- Communication skills and ability to work effectively in a team.
- Organizational skills and attention to detail.
- Cultural fit and alignment with Warner Bros. Discovery's values and mission.
- Appetite for the entertainment and sports sectors.
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Be prepared to discuss your interest in the entertainment and sports sectors, as well as your long-term career goals.
- Demonstrate your understanding of Warner Bros. Discovery's brands and content portfolio.
ATS Keywords: Trade Marketing, Asset Management, Marketing, Communication, Digital, Adobe Photoshop, Office 365, Premiere Pro, Teamwork, Organization, Curiosity, Rigor, Creativity, Proactivity, English, French
ASSUMPTION: Warner Bros. Discovery's application process is designed to assess candidates' skills, cultural fit, and potential for growth within the organization.
🛠️ Tools & Technologies
- Adobe Photoshop
- Office 365 (Word, Excel, PowerPoint)
- Premiere Pro (optional)
- Various project management and collaboration tools (specific tools not mentioned)
ASSUMPTION: As this role involves trade marketing and asset management, proficiency in Adobe Photoshop and Office 365 is essential. Familiarity with Premiere Pro is a plus.
👔 Cultural Fit Considerations
Company Values:
- Excellence: Pursuing the highest standards in all aspects of our business.
- Innovation: Embracing change and driving progress through creativity and technology.
- Integrity: Acting with honesty, fairness, and respect in all our interactions.
- Diversity & Inclusion: Fostering a culture where everyone feels valued, respected, and has the opportunity to grow.
- One Warner Bros. Discovery: Working together as one global team to achieve our shared goals.
Work Style:
- Collaborative and team-oriented, with a focus on open communication and active listening.
- Dynamic and fast-paced, with a strong emphasis on adaptability and resilience.
- Data-driven and analytical, with a focus on continuous improvement and optimization.
- Global and multicultural, with a strong emphasis on international collaboration and cross-functional teamwork.
Self-Assessment Questions:
- Do you thrive in a dynamic, fast-paced environment, and are you comfortable working with tight deadlines?
- Are you comfortable working in a multicultural team and collaborating with international colleagues?
- Do you have a strong attention to detail and a commitment to delivering high-quality work?
- Are you proactive, creative, and able to work independently as well as in a team?
ASSUMPTION: Warner Bros. Discovery's culture is collaborative, innovative, and data-driven, with a strong emphasis on diversity, inclusion, and global collaboration.
⚠️ Potential Challenges
- The role may require working on multiple projects simultaneously, which can be challenging for some individuals.
- The fast-paced nature of the entertainment industry may present unique challenges and demands.
- The role may require occasional travel to international offices, which can be demanding on personal time and energy.
- The competitive nature of the entertainment industry may present challenges in terms of career advancement and job security.
ASSUMPTION: While these challenges may present obstacles, they also offer opportunities for growth, learning, and career development.
📈 Similar Roles Comparison
- This role is unique in its focus on trade marketing and asset management within the entertainment industry, with a specific emphasis on digital marketing.
- Compared to similar roles in other industries, this position offers exposure to high-profile brands and content, as well as the opportunity to work with international teams.
- Career paths within Warner Bros. Discovery may vary depending on the specific role and individual performance, but the company offers numerous opportunities for growth and development.
ASSUMPTION: This role offers a unique opportunity to gain practical experience in a dynamic and fast-paced environment, with the potential for long-term career growth within the company.
📝 Sample Projects
- Managing the trade marketing campaign for the launch of a new TV series, including drafting monthly highlights, coordinating with distribution partners, and monitoring performance.
- Collaborating with international teams to ensure the consistent and on-brand representation of Warner Bros. Discovery's content across various platforms and regions.
- Assisting in the implementation of a promotional event or campaign, such as a free-sampling initiative or a branded activation at a major sporting event.
ASSUMPTION: These sample projects illustrate the diverse and dynamic nature of the role, as well as the opportunity to work on high-profile initiatives and collaborate with international teams.
❓ Key Questions to Ask During Interview
- Can you describe a typical day or week in this role, and how would my responsibilities evolve over the course of the internship?
- How does this role fit into the broader marketing strategy for Warner Bros. Discovery's TV channels in France and French-speaking territories?
- What opportunities are there for growth and development within the company, and how does this role contribute to that growth?
- How does Warner Bros. Discovery support the integration and development of interns within the company?
- What are the key priorities for this role in the first 30, 60, and 90 days, and how will my performance be evaluated against these priorities?
ASSUMPTION: These questions are designed to provide insight into the role's day-to-day responsibilities, as well as the company's commitment to intern development and growth.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link.
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role, with a focus on your interest in the entertainment and sports sectors.
- Prepare for your interview by researching Warner Bros. Discovery's brands, content portfolio, and company values.
- If selected, be prepared to provide references and complete a background check.
- Follow up with the hiring manager one week after your interview to reiterate your interest in the role and inquire about the next steps in the application process.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
