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Analyst - Product Marketing (f/m/d)

Deutsche BΓΆrse Group
Full-time
On-site
Luxembourg
πŸ“Š Marketing Analyst

πŸ“Œ Core Information

πŸ”Ή Job Title: Analyst - Product Marketing (f/m/d)

πŸ”Ή Company: Deutsche BΓΆrse Group

πŸ”Ή Location: Luxembourg

πŸ”Ή Job Type: Full-time, On-site

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2024-11-21

πŸ”Ή Experience Level: 0-2 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting the marketing of Clearstream's Securities Services products and services portfolio
  • Planning, executing, and managing marketing campaigns across multiple channels
  • Effective and targeted content production highlighting competitive advantages
  • Implementing digital marketing strategies aligned with business goals
  • Tracking and analyzing campaign performance and key metrics

ASSUMPTION: This role requires a strong focus on analytics and data-driven decision making, as well as excellent communication skills to effectively collaborate with internal stakeholders and deliver engaging content.

πŸ“‹ Key Responsibilities

βœ… Planning, executing, and managing marketing campaigns across multiple channels such as website, email marketing, webinars, social media

βœ… Effective and targeted content production, highlighting competitive advantages and explaining tangible value-creation potential

βœ… Implementing digital marketing strategies aligned with business goals

βœ… Tracking and analyzing the performance of campaigns and key metrics including website traffic flow and search engine optimization

ASSUMPTION: The role involves a mix of creative and analytical tasks, requiring a candidate who can balance strategic thinking with data-driven insights.

🎯 Required Qualifications

Education: Bachelor/Master in Business Management/Marketing or related field

Experience: 1-3 years of experience in a marketing role, within financial services or B2B segment

Required Skills:

  • Strong organizational, analytical, and personal interaction skills
  • Strong communications skills and very good written and spoken English
  • Familiarity with MS Office suite, knowledge of CRM tools and web site Content Management System are an additional asset

Preferred Skills:

  • Passion or interest in financial services

ASSUMPTION: While not explicitly stated, proficiency in German is likely to be beneficial for this role, given the company's headquarters and primary market.

πŸ’° Compensation & Benefits

Salary Range: €35,000 - €45,000 per year (Estimated based on industry standards for the role, experience level, and location)

Benefits:

  • Comprehensive benefits package, including health insurance, pension plans, and employee discounts
  • Flexible working hours and remote work options (Assumed based on company culture and industry standards)

Working Hours: Full-time, 40 hours per week (Assumed based on industry standards)

ASSUMPTION: The salary range provided is an estimate based on industry standards for a marketing analyst role in Luxembourg. Actual compensation may vary based on individual qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Financial Services. Deutsche BΓΆrse Group is one of the world’s leading exchange organizations, providing investors, financial institutions, and companies access to global capital markets.

Company Size: 10,001+ employees. As a large organization, applicants can expect structured processes, diverse teams, and extensive resources.

Founded: 1990. Deutsche BΓΆrse Group was formed through the merger of the Frankfurt Stock Exchange and the Deutsche TerminbΓΆrse (DTB).

Company Description:

  • Provides a wide range of products and services, including trading, clearing, settlement, custody, trading technology, and market data
  • Operates to the most exacting standards to create products and services that meet the needs of international financial markets
  • Listed company working to create value for its customers and shareholders

Company Specialties:

  • Trading
  • Clearing
  • Settlement
  • Custody
  • Trading technology
  • Market data

Company Website: www.deutsche-boerse.com

ASSUMPTION: As a large, established organization, Deutsche BΓΆrse Group offers opportunities for career growth and development within a structured environment.

πŸ“Š Role Analysis

Career Level: Entry-level to mid-level marketing role, offering opportunities for growth and development within the marketing function.

Reporting Structure: The role reports to the Head of Product Marketing within the Strategy, Governance, and Performance Controlling area (Assumed based on company structure).

Work Arrangement: Full-time, on-site role, with potential for remote work or flexible hours (Assumed based on company culture and industry standards).

Growth Opportunities:

  • Progression to senior marketing roles within the organization
  • Expansion of responsibilities to cover additional products or services
  • Potential to work on international projects or assignments

ASSUMPTION: The role offers opportunities for career growth and development within the marketing function, as well as the potential to gain exposure to international markets and products.

🌍 Location & Work Environment

Office Type: Modern, professional office environment (Assumed based on company culture and industry standards).

Office Location(s): Luxembourg, with potential for travel to other offices or locations (Assumed based on company structure and role responsibilities).

Geographic Context:

  • Luxembourg is a small, landlocked country in Western Europe, known for its financial services industry and multicultural environment
  • The city of Luxembourg is the country's capital and largest city, offering a mix of historical and modern architecture, as well as a vibrant cultural scene
  • Luxembourg is a trilingual country, with French, German, and Luxembourgish as its official languages

Work Schedule: Standard business hours, Monday to Friday, with potential for flexibility or remote work (Assumed based on company culture and industry standards).

ASSUMPTION: The role is based in Luxembourg, offering applicants the opportunity to live and work in a multicultural, multilingual environment with a strong financial services industry.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • On-site or virtual interview with the hiring manager and/or team members
  • Final interview or assessment

Key Assessment Areas:

  • Marketing skills and experience
  • Analytical and problem-solving abilities
  • Communication and interpersonal skills
  • Cultural fit and motivation

Application Tips:

  • Highlight relevant marketing experience and achievements in your resume
  • Tailor your cover letter to demonstrate your understanding of the role and company
  • Prepare examples of marketing campaigns or projects you've worked on to discuss during the interview
  • Research the company and its products to show your enthusiasm and preparation

ATS Keywords: Marketing, Campaign Management, Content Production, Digital Marketing, Analytics, Communication, Organizational Skills, B2B Marketing, Financial Services Knowledge, CRM Tools, Content Management Systems, Email Marketing, Webinars, Social Media, SEO, Lead Generation

ASSUMPTION: The application process for this role is likely to be competitive, with a focus on assessing marketing skills, experience, and cultural fit.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite
  • CRM tools (e.g., Salesforce, HubSpot)
  • Web site Content Management System (e.g., WordPress, Adobe Experience Manager)
  • Analytics tools (e.g., Google Analytics, Adobe Analytics)
  • Marketing automation tools (e.g., Marketo, Pardot)

ASSUMPTION: The role requires proficiency in Microsoft Office Suite and familiarity with CRM tools, content management systems, and analytics tools. Specific tools may vary based on the company's tech stack.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity
  • Reliability
  • Expertise
  • Customer focus
  • Collaboration

Work Style:

  • Structured and process-driven
  • Data-driven and analytical
  • Collaborative and team-oriented
  • Adaptable and responsive to change

Self-Assessment Questions:

  • Do you have a strong attention to detail and a data-driven mindset?
  • Are you comfortable working in a structured, collaborative environment?
  • Do you have a proven track record of delivering results in a marketing role?

ASSUMPTION: As a large, established organization, Deutsche BΓΆrse Group values candidates who are reliable, data-driven, and collaborative, with a strong focus on delivering results and customer value.

⚠️ Potential Challenges

  • Working in a fast-paced, dynamic environment with tight deadlines
  • Balancing creative and analytical tasks, requiring strong organizational skills
  • Navigating a large, complex organization with multiple stakeholders
  • Adapting to a multicultural, multilingual work environment

ASSUMPTION: The role presents both opportunities and challenges, requiring candidates to be adaptable, organized, and effective communicators to succeed in a dynamic, multicultural environment.

πŸ“ˆ Similar Roles Comparison

  • Compared to other marketing analyst roles, this position offers a focus on financial services products and a structured, collaborative work environment
  • Industry-specific context: Financial services marketing roles often require a strong understanding of financial products and services, as well as the ability to communicate complex information effectively
  • Career path comparison: This role offers opportunities for growth and development within the marketing function, with potential for progression to senior marketing roles or expansion of responsibilities

ASSUMPTION: While this role shares similarities with other marketing analyst positions, its focus on financial services products and structured, collaborative work environment sets it apart.

πŸ“ Sample Projects

  • Developing and executing a targeted email marketing campaign to promote a new financial services product
  • Analyzing website traffic data to optimize search engine optimization (SEO) and improve user experience
  • Creating engaging content for social media platforms to raise brand awareness and generate leads

ASSUMPTION: These sample projects illustrate the mix of creative and analytical tasks required for this role, as well as the focus on data-driven decision making and customer value.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and how this role fits within the organization?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does the company support the professional development and growth of its marketing employees?
  • What are the most challenging aspects of working in a marketing role at Deutsche BΓΆrse Group?
  • How does the company approach work-life balance and flexibility for its employees?

ASSUMPTION: These interview questions are designed to provide insight into the role's responsibilities, the company culture, and the opportunities for professional development and growth.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant marketing experience and skills
  • Prepare examples of marketing campaigns or projects you've worked on to discuss during the interview
  • Research the company and its products to demonstrate your enthusiasm and preparation
  • Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.