Analytics Business Partner, Revenue Growth Management (RGM)

📌 Core Information

🔹 Job Title: Analytics Business Partner, Revenue Growth Management (RGM)

🔹 Company: NielsenIQ

🔹 Location: Mumbai/Delhi

🔹 Job Type: Full-time

🔹 Category: Sales

🔹 Date Posted: 2025-05-08

🔹 Experience Level: 10+ years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Driving RGM solution portfolio and commercial policies
• Building and executing go-to-market plans for RGM solutions
• Collaborating with global product leadership and India teams
• Ensuring financial performance and pipeline coverage

ASSUMPTION: This role requires a strong understanding of RGM solutions, pricing tools, and market research techniques. It also demands excellent communication, negotiation, and problem-solving skills.

📋 Key Responsibilities

✅ Define and articulate the RGM solution portfolio, highlighting unique client benefits

✅ Manage commercial ownership of RGM pricing rate cards and commercial policies

✅ Collaborate with global product leadership to identify high-revenue opportunities and ensure India needs are met in product development roadmaps

✅ Build and maintain a strong India community around the RGM portfolio, enabling sales and delivery teams

✅ Create and coordinate go-to-market plans, including campaign calendars, commercial decks, demo scripts, and industry events

✅ Ensure India sales teams are enabled with best-in-class training materials and support them in defining solutions for client-specific needs

✅ Lead or heavily support major RFPs and maintain close touch with clients

✅ Connect with commercial teams in other countries to identify opportunities to apply in India

✅ Align with delivery/COE organization, define prioritizations, and ensure new product activation

✅ Achieve key financial metrics, including revenue, profitability, and pipeline coverage

ASSUMPTION: This role involves a mix of strategic planning, community building, and hands-on execution. It requires a balance of business acumen, technical knowledge, and strong interpersonal skills.

🎯 Required Qualifications

Education: Master's degree or a Diploma in Marketing

Experience: Minimum 8 years' experience in Marketing, Market Research, Revenue Growth Management, or consulting agencies

Required Skills:

• Advanced knowledge of research techniques and methodologies
• Strong analytical skills and business commercial acumen
• Advanced English oral and written proficiency
• High negotiation, problem-solving, and communication skills
• Teamwork and influence skills, with good internal and external networking abilities
• Self-starter with solid organizational and planning skills, high energy, motivation, drive, enthusiasm, initiative, commitment, and professionalism

Preferred Skills:

• Prior working experience on pricing tools/RGM solutions (Conjoint, Price/Promo Modelling, etc.)

ASSUMPTION: Given the role's focus on RGM solutions and commercial aspects, candidates with relevant experience in pricing tools and market research techniques are strongly preferred.

💰 Compensation & Benefits

Salary Range: INR 25-35 lakhs per annum (Estimated based on industry standards for similar roles)

Benefits:

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

Working Hours: Full-time (40 hours/week)

ASSUMPTION: The salary range is estimated based on industry standards for similar roles in India. Actual compensation may vary based on experience, skills, and other factors.

📌 Applicant Insights

🔍 Company Context

Industry: NielsenIQ is a global consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NielsenIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach.

Company Size: NielsenIQ has 10,001+ employees globally, with a presence in over 100 markets, covering more than 90% of the world's population.

Founded: NielsenIQ was founded in 1923 and is headquartered in Chicago, Illinois, USA.

Company Description:

• NielsenIQ delivers the Full View™, providing holistic retail read and comprehensive consumer insights through advanced analytics and state-of-the-art platforms.
• The company operates in the digital commerce industry, offering solutions for omnichannel retail strategy, digital performance measurement, and e-retail strategies.
• NielsenIQ is an Advent International portfolio company, committed to reflecting the diversity of the clients, communities, and markets it measures within its own workforce.

Company Specialties:

• Omnichannel
• Ecommerce
• FMCG data
• CPG data
• Data analytics
• SaaS
• Digital shelf
• E-commerce
• Analytics
• Data
• CPG
• CPG data
• Eretail media
• Amazon S&S
• Location-based analytics
• And all location data

Company Website: NielsenIQ Digital Commerce

ASSUMPTION: NielsenIQ's size and global presence offer applicants a chance to work in a large, established organization with extensive resources and international exposure.

📊 Role Analysis

Career Level: This role is at the senior specialist level, requiring a high degree of expertise in RGM solutions and market research techniques.

Reporting Structure: The Analytics Business Partner, RGM, will report directly to the Head of Revenue Growth Management, India.

Work Arrangement: This is an on-site role, with the primary location being Mumbai or Delhi. However, some flexibility in work arrangement may be available based on the company's flexible working environment policy.

Growth Opportunities:

• Progression to a leadership role within the Revenue Growth Management function or other related areas
• Expansion of responsibilities to cover additional markets or product lines
• Development of expertise in emerging technologies and trends in the digital commerce industry

ASSUMPTION: Given NielsenIQ's global presence and diverse product offerings, there are ample opportunities for career growth and development within the organization.

🌍 Location & Work Environment

Office Type: NielsenIQ's offices are modern, collaborative workspaces designed to foster innovation and teamwork.

Office Location(s): Mumbai and Delhi

Geographic Context:

• Mumbai: A bustling metropolis and the financial capital of India, offering a mix of traditional and modern culture, with a vibrant professional scene
• Delhi: The capital of India, known for its rich history, diverse culture, and thriving business ecosystem

Work Schedule: Full-time, with standard office hours (Monday-Friday, 9:00 AM - 6:00 PM) and flexibility based on project needs and team availability.

ASSUMPTION: Both Mumbai and Delhi offer unique cultural experiences and professional opportunities. The work environment at NielsenIQ is designed to be flexible and collaborative, with a focus on employee well-being and work-life balance.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the HR team
• Technical assessment or case study presentation
• Final round interview with the hiring manager and/or team members
• Background check and offer extension

Key Assessment Areas:

• Technical expertise in RGM solutions and market research techniques
• Problem-solving skills and commercial acumen
• Communication and interpersonal skills
• Alignment with NielsenIQ's company values and culture

Application Tips:

• Highlight relevant experience with pricing tools and RGM solutions in your resume
• Tailor your cover letter to demonstrate your understanding of the role and how your skills and experience make you a strong fit
• Prepare for the technical assessment or case study presentation by brushing up on your knowledge of RGM solutions and market research techniques

ATS Keywords: RGM solutions, pricing tools, market research techniques, commercial acumen, problem-solving, communication skills, NielsenIQ, digital commerce, analytics, data, CPG, CPG data, e-retail media, Amazon S&S, location-based analytics

ASSUMPTION: NielsenIQ's application process is designed to assess candidates' technical expertise, problem-solving skills, and cultural fit. Applicants should be prepared to demonstrate their understanding of RGM solutions and market research techniques, as well as their ability to work collaboratively in a dynamic, fast-paced environment.

🛠️ Tools & Technologies

• Microsoft Office Suite (Excel, PowerPoint, Word)
• Data visualization tools (e.g., Tableau, Power BI)
• RGM-specific software and tools (e.g., Conjoint, Price/Promo Modelling)
• Collaboration platforms (e.g., Microsoft Teams, Slack)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the projects and tasks assigned. However, proficiency in Microsoft Office Suite and data visualization tools is essential, as is familiarity with RGM-specific software and tools.

👔 Cultural Fit Considerations

Company Values:

• Innovation: Embracing change and driving progress
• Integrity: Upholding ethical standards and acting with honesty
• Passion: Demonstrating enthusiasm and commitment to our work
• One NielsenIQ: Fostering a collaborative and inclusive work environment

Work Style:

• Data-driven: Making informed decisions based on data and analytics
• Agile: Adapting quickly to change and responding to new opportunities
• Collaborative: Working effectively with diverse teams and stakeholders
• Customer-focused: Prioritizing client needs and delivering exceptional service

Self-Assessment Questions:

• How have you demonstrated innovation in your previous roles, and how might you apply this value at NielsenIQ?
• Can you provide an example of a time when you had to adapt quickly to a significant change, and how did you approach it?
• How do you prioritize client needs and deliver exceptional service in a fast-paced, dynamic environment?

ASSUMPTION: NielsenIQ's company values and work style emphasize data-driven decision-making, agility, collaboration, and customer focus. Applicants should be prepared to demonstrate their alignment with these values and work style preferences during the interview process.

⚠️ Potential Challenges

• Managing multiple stakeholders and balancing competing priorities
• Keeping up with the latest trends and technologies in the digital commerce industry
• Adapting to a fast-paced, dynamic work environment
• Navigating a large, global organization with diverse teams and cultures

ASSUMPTION: While NielsenIQ offers numerous opportunities for growth and development, applicants should be prepared to face challenges such as managing multiple stakeholders, staying current with industry trends, and adapting to a dynamic work environment.

📈 Similar Roles Comparison

• Compared to other RGM roles, this position places a stronger emphasis on community building, go-to-market planning, and client-facing responsibilities
• In the broader market research and analytics industry, this role requires a unique blend of technical expertise, commercial acumen, and strong interpersonal skills
• Career progression in this role could lead to leadership positions within the Revenue Growth Management function or related areas, offering opportunities for vertical and horizontal growth

ASSUMPTION: Applicants should consider the unique blend of skills and experiences required for this role and how it compares to other related positions in the market research and analytics industry.

📝 Sample Projects

• Developing and executing a go-to-market plan for a new RGM solution, including campaign calendar, commercial decks, demo scripts, and industry events
• Conducting a comprehensive analysis of the RGM solution portfolio to identify white space and unmet client needs, and recommending strategic partnerships or acquisitions to address those needs
• Leading a team to develop and implement a training plan for India sales teams, ensuring they are enabled with best-in-class training materials and up-to-date knowledge of RGM solutions

ASSUMPTION: These sample projects illustrate the range of responsibilities and required skills for the Analytics Business Partner, RGM role, demonstrating the need for a strong blend of technical expertise, commercial acumen, and interpersonal skills.

❓ Key Questions to Ask During Interview

• Can you describe the current RGM solution portfolio and how it is evolving to meet client needs?
• How does the India team collaborate with global product leadership, and what opportunities are there for input and influence?
• What are the key priorities for the Analytics Business Partner, RGM, in the first 90 days, and how can I contribute to their successful execution?
• How does NielsenIQ support the professional development and growth of its employees, particularly in the Revenue Growth Management function?
• What are the most challenging aspects of working in a large, global organization like NielsenIQ, and how does the company help its employees navigate these challenges?

ASSUMPTION: Applicants should use the interview process to gain a deeper understanding of the role's responsibilities, the team's dynamics, and the company's culture. Asking thoughtful, insightful questions demonstrates engagement and enthusiasm for the opportunity.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight your relevant experience with pricing tools and RGM solutions
• Write a cover letter explaining your interest in the role and how your skills and experience make you a strong fit
• Prepare for the technical assessment or case study presentation by brushing up on your knowledge of RGM solutions and market research techniques
• Follow up with the HR team one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.