📌 Core Information
🔹 Job Title: Area Marketing Representative
🔹 Company: Richardson International
🔹 Location: Elrose, SK, Canada
🔹 Job Type: Full-Time
🔹 Category: Agriculture & Forestry
🔹 Date Posted: July 10, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Building and maintaining strong customer relationships in the agriculture industry
- Selling seed, fertilizer, and crop protection products to farmers
- Purchasing grain and coordinating its logistics
- Working independently and managing credit within the region
ASSUMPTION: This role requires a good understanding of the agriculture industry, strong communication skills, and the ability to work independently.
📋 Key Responsibilities
✅ Maintain strong customer relationships and act as the key contact with all farm customers, managing credit within the region
✅ Sell seed, fertilizer, and crop protection products to farmers for seeding
✅ Purchase grain from farmers at harvest and coordinate the logistics of grain movement
ASSUMPTION: The responsibilities listed are essential for the success of the role and require a proactive and customer-focused approach.
🎯 Required Qualifications
Education: Diploma/Degree in Agriculture/Business
Experience: Several years of related agriculture experience
Required Skills:
- Strong communication and organizational skills
- Valid driver's license
- Experience in a merchandising role would be considered an asset
Preferred Skills:
- Fluency in French (an asset)
ASSUMPTION: The required qualifications ensure that the candidate has the necessary skills and experience to succeed in this role.
💰 Compensation & Benefits
Salary Range: CAD 55,000 - 70,000 per year (based on industry standards for the role and experience level)
Benefits:
- Competitive salary
- Pension
- Flexible benefits plan
- Training and career development opportunities
Working Hours: Full-time, with flexible hours during the busy harvest season
ASSUMPTION: The salary range is an estimate based on industry standards for similar roles and experience levels. The benefits package is competitive and designed to attract and retain top talent.
📌 Applicant Insights
🔍 Company Context
Industry: Richardson International is a global leader in agriculture and food processing, with a strong focus on Canadian agriculture
Company Size: Richardson International has over 3,500 employees across Canada, the U.S., the U.K., and Europe
Founded: 1857, with a rich history of supporting Canadian agriculture
Company Description:
- Richardson International is committed to enhancing its facilities, services, and people
- The company supports Canadian farmers throughout the growing season, providing agronomic services, selling crop inputs, buying their crops, and selling them to markets around the world
- Richardson International is one of Canada’s Best Managed Companies
Company Specialties:
- Crop inputs (seed, fertilizer, crop protection products)
- Grain merchandising and logistics
- Food processing and manufacturing
- Retail and international trade
Company Website: http://www.richardson.ca
ASSUMPTION: Richardson International's size and history provide a stable and well-established work environment, with opportunities for growth and development.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and advancement
Reporting Structure: This role reports directly to the Ag Business Centre Manager
Work Arrangement: This role is on-site, with travel required to visit customers and manage grain logistics
Growth Opportunities:
- Advancement to a senior marketing role or management position
- Expanding product knowledge and expertise
- Developing strong relationships with customers and industry partners
ASSUMPTION: This role offers opportunities for career growth and development within the company and the agriculture industry.
🌍 Location & Work Environment
Office Type: Ag Business Centre, with a focus on customer interaction and grain handling
Office Location(s): Elrose, SK, Canada
Geographic Context:
- Elrose is a small town in central Saskatchewan, with a population of approximately 500 people
- The area is primarily agricultural, with a strong focus on grain farming
- The region experiences cold winters and warm summers, with significant seasonal variations in workload
Work Schedule: Full-time, with flexible hours during the busy harvest season. The work schedule may include some evenings and weekends during peak periods.
ASSUMPTION: The work environment is customer-focused and fast-paced, with a strong emphasis on building and maintaining relationships with farmers in the region.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-person or video interview with the hiring manager and other team members
- Background check and reference checks
Key Assessment Areas:
- Industry knowledge and experience
- Communication and interpersonal skills
- Problem-solving and decision-making abilities
- Customer focus and relationship-building skills
Application Tips:
- Highlight relevant agriculture experience and industry knowledge
- Demonstrate strong communication and organizational skills
- Showcase your ability to work independently and manage credit
- Tailor your resume and cover letter to emphasize your fit for the role and the company
ATS Keywords: Agriculture, farming, grain, merchandising, sales, customer relationships, credit management, crop inputs, logistics
ASSUMPTION: The application process is designed to assess the candidate's industry knowledge, skills, and fit for the role and the company.
🛠️ Tools & Technologies
- Customer relationship management (CRM) software
- Enterprise resource planning (ERP) software
- Grain handling and logistics software
- Microsoft Office Suite (Word, Excel, PowerPoint)
ASSUMPTION: The tools and technologies used in this role are industry-standard and designed to support efficient customer management, sales, and grain handling processes.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Respect
- Excellence
- Safety
- Innovation
Work Style:
- Customer-focused
- Collaborative
- Adaptable
- Results-driven
Self-Assessment Questions:
- Do you have a strong commitment to customer service and relationship-building?
- Are you comfortable working independently and managing credit?
- Do you have a solid understanding of the agriculture industry and its challenges?
ASSUMPTION: Richardson International values employees who are committed to customer service, have a strong work ethic, and are passionate about the agriculture industry.
⚠️ Potential Challenges
- Managing credit and collections for multiple customers
- Dealing with fluctuating grain prices and market conditions
- Working in a fast-paced and sometimes stressful environment during peak harvest seasons
- Traveling to customer locations and managing grain logistics
ASSUMPTION: The role presents unique challenges that require strong communication, organizational, and problem-solving skills.
📈 Similar Roles Comparison
- This role is similar to a grain merchandiser or agricultural sales representative, but with a stronger focus on customer relationships and credit management
- Industry-specific context: The agriculture industry is cyclical and influenced by weather conditions, market prices, and government policies
- Career path comparison: This role can lead to senior marketing roles, management positions, or other opportunities within the agriculture industry
ASSUMPTION: This role offers a unique blend of customer management, sales, and grain handling responsibilities, with opportunities for growth and development within the company and the agriculture industry.
📝 Sample Projects
- Developing and implementing a customer retention strategy
- Managing a grain logistics project, including transportation, storage, and delivery
- Conducting market research and analysis to inform sales strategies
ASSUMPTION: These sample projects are designed to showcase the candidate's ability to manage customer relationships, coordinate grain logistics, and contribute to the overall success of the business.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall strategy of the company and the Ag Business Centre?
- What are the most significant challenges facing the agriculture industry, and how does this role address them?
- How does the company support the professional development and growth of its employees?
- What is the team structure, and how does this role collaborate with other departments?
- How does the company measure success in this role, and what are the key performance indicators?
ASSUMPTION: Asking these questions demonstrates the candidate's interest in the role, the company, and the agriculture industry, as well as their commitment to understanding the expectations and requirements of the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link by July 31, 2025
- Tailor your resume to highlight your relevant agriculture experience and industry knowledge
- Write a cover letter that demonstrates your fit for the role and the company
- Follow up with the hiring manager after submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
