π Core Information
πΉ Job Title: Area Marketing Team Liaison
πΉ Company: Encompass Health
πΉ Location: Altamonte Springs, Florida
πΉ Job Type: Full-Time
πΉ Category: Healthcare
πΉ Date Posted: August 8, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Cultivating strong referral relationships within an assigned territory
- Managing and streamlining the referral-to-admission process
- Educating community, referral sources, and physicians about hospital programs and services
- Utilizing market analysis to identify new opportunities
- Responding to and overcoming admission barriers and following up on admissions variables
ASSUMPTION: This role requires a high level of independence, strong communication skills, and the ability to manage multiple priorities. The ideal candidate will have experience in healthcare sales or a related field and be comfortable working in a fast-paced environment.
π Key Responsibilities
β
Develop business census based on strategic goals
β
Cultivate strong relationships within an assigned territory, prioritizing face-to-face connections
β
Aid in streamlining the referral-to-admission process
β
Educate community, referral sources, and physicians on our hospital programs and services
β
Utilize market analysis to identify new opportunities
β
Responds to and overcomes admission barriers and follows-up on admissions variables
β
Conduct in-services and professional presentations to various groups about our services and outcomes
ASSUMPTION: The responsibilities listed are not exhaustive and may change based on business needs and the candidate's skills and experience.
π― Required Qualifications
Education: Current state professional clinical licensure and CPR certification required
Experience: Two or more years of clinical or healthcare tech experience preferred
Required Skills:
- Excellent communication and interpersonal skills
- Strong organizational skills and attention to detail
- Ability to manage multiple priorities and work independently
- Proficiency in Microsoft Office Suite and CRM software
- Valid driver's license with an acceptable driving record
Preferred Skills:
- Bachelorβs degree or equivalent professional experience
- One or more years in nurse liaison or healthcare sales
- CRRN certification
ASSUMPTION: The required and preferred qualifications listed are subject to change based on the company's needs and the candidate's skills and experience.
π° Compensation & Benefits
Salary Range: $50,000 - $70,000 per year (based on industry standards for this role, experience level, and location)
Benefits:
- Affordable medical, dental, and vision plans
- Paid time off that accrues over time
- Opportunities for tuition reimbursement and continuous education
- Company-matching 401(k) and employee stock purchase plans
- Flexible spending and health savings accounts
Working Hours: Full-time, weekend shifts
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and negotiation.
π Applicant Insights
π Company Context
Industry: Encompass Health is a leading provider of post-acute care services, specializing in inpatient rehabilitation hospitals. The company operates in the healthcare industry, which is highly regulated and competitive.
Company Size: Encompass Health is a large company with over 150 nationwide locations and a team of 36,000 exceptional individuals and growing.
Founded: 1984, in Birmingham, Alabama
Company Description:
- Encompass Health is the largest owner and operator of rehabilitation hospitals in the United States
- The company provides high-quality, compassionate rehabilitative care for patients recovering from a major injury or illness
- Encompass Health is ranked as one of Fortuneβs 100 Best Companies to Work For and Modern Healthcareβs Best Places to Work in Healthcare
Company Specialties:
- Healthcare and Rehabilitation
- Inpatient Rehabilitation
- Physical Rehabilitation
- Occupational Therapy
- Physical Therapy
- Speech Therapy
Company Website: http://encompasshealth.com/
ASSUMPTION: Working at Encompass Health offers opportunities for professional growth and development in the healthcare industry.
π Role Analysis
Career Level: This role is at the mid-career level, requiring a combination of relevant experience and education.
Reporting Structure: The Area Marketing Team Liaison will report directly to the Marketing Manager or a similar role within the organization.
Work Arrangement: This is a full-time, on-site position with weekend shifts required.
Growth Opportunities:
- Proven track record of success in this role may lead to advancement opportunities within the marketing department or other areas of the organization
- The company's large size and diverse service offerings provide ample opportunities for career growth and development
ASSUMPTION: The Area Marketing Team Liaison role offers a unique opportunity to gain experience in healthcare marketing and contribute to the company's growth and success.
π Location & Work Environment
Office Type: Encompass Health Rehabilitation Hospital of Altamonte Springs is a hospital-based office, providing a professional and collaborative work environment.
Office Location(s): 9001 Liberty Pkwy, Birmingham, Alabama 35242, US
Geographic Context:
- Altamonte Springs is a suburb of Orlando, Florida, with a population of approximately 42,000
- The area offers a mix of urban and suburban living, with easy access to major highways and attractions
- Altamonte Springs is known for its high-quality healthcare facilities, including Encompass Health Rehabilitation Hospital
Work Schedule: The Area Marketing Team Liaison will work full-time, with weekend shifts required.
ASSUMPTION: The work environment at Encompass Health Rehabilitation Hospital of Altamonte Springs is supportive, collaborative, and focused on patient care and satisfaction.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Background check and reference check
- Job offer
Key Assessment Areas:
- Communication skills
- Interpersonal skills
- Problem-solving abilities
- Adaptability and flexibility
- Knowledge of healthcare operations and legal frameworks
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare for behavioral interview questions that focus on your problem-solving skills, adaptability, and communication abilities
- Research Encompass Health and the role of an Area Marketing Team Liaison to demonstrate your understanding and enthusiasm for the position
ATS Keywords: Clinical Rehab Liaison, Patient Assessments, Referral Relationships, Healthcare Operations, Market Analysis, Professional Presentations, Relationship Building, Admission Process Streamlining, Community Education, Case Management, Discharge Planning, Sales Experience, CPR Certification, Clinical Licensure, Driving Record, CRRN Certification
ASSUMPTION: The interview process for the Area Marketing Team Liaison role will focus on assessing the candidate's communication skills, problem-solving abilities, and adaptability in a fast-paced healthcare environment.
π οΈ Tools & Technologies
- Microsoft Office Suite
- CRM software
- Salesforce or similar customer relationship management software
- Google Workspace (Gmail, Google Drive, Google Docs)
- Social media platforms (LinkedIn, Facebook, Twitter)
ASSUMPTION: The tools and technologies listed are subject to change based on the company's needs and the candidate's skills and experience.
π Cultural Fit Considerations
Company Values:
- Lead with empathy
- Do what's right
- Focus on the positive
- Stand stronger together
Work Style:
- Collaborative and team-oriented
- Results-driven and goal-oriented
- Adaptable and flexible
- Strong communication and interpersonal skills
Self-Assessment Questions:
- How do you handle working with multiple priorities and managing your time effectively?
- Can you provide an example of a time when you had to overcome an obstacle or challenge in a fast-paced environment?
- How do you approach building and maintaining strong relationships with various stakeholders?
ASSUMPTION: The ideal candidate for the Area Marketing Team Liaison role will possess strong communication skills, adaptability, and a collaborative work style that aligns with Encompass Health's company values.
β οΈ Potential Challenges
- The role may require frequent travel and long hours, especially during peak admission periods
- Working in healthcare can be emotionally demanding, with the need to maintain professional boundaries and self-care
- The role may involve working with diverse stakeholders, requiring strong communication and interpersonal skills
- The healthcare industry is highly regulated, with strict guidelines and protocols that must be followed
ASSUMPTION: The potential challenges listed are not exhaustive and may vary depending on the candidate's skills, experience, and personal circumstances.
π Similar Roles Comparison
- The Area Marketing Team Liaison role is similar to a Business Development Representative or a Healthcare Sales Representative, with a focus on cultivating referral relationships and managing an assigned territory
- Unlike other sales roles, this position requires a clinical background and a strong understanding of healthcare operations and legal frameworks
- The career path for this role may lead to advancement opportunities within the marketing department or other areas of the organization, such as hospital administration or healthcare consulting
ASSUMPTION: The Area Marketing Team Liaison role offers a unique blend of sales, marketing, and healthcare experience, with opportunities for career growth and development in a rapidly growing industry.
π Sample Projects
- Developing and implementing a targeted marketing campaign to increase referrals from a specific hospital or healthcare system
- Conducting market research to identify new opportunities for growth and expansion within a specific geographic territory
- Creating and delivering a professional presentation to healthcare providers or community groups about the benefits of Encompass Health's rehabilitation services
ASSUMPTION: The sample projects listed are not exhaustive and may vary depending on the candidate's skills, experience, and the specific needs of the organization.
β Key Questions to Ask During Interview
- What are the biggest challenges facing the Area Marketing Team Liaison role, and how can I help address them?
- How does the company support the professional development and growth of its employees?
- What are the key priorities for this role in the first 90 days?
- How does the company measure the success of the Area Marketing Team Liaison role, and what are the key performance indicators (KPIs) for this position?
- What is the company's approach to work-life balance, and how does it support employees in maintaining a healthy work-life balance?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates the candidate's interest in the role and the company, and can help clarify any uncertainties about the position or the organization.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare for behavioral interview questions that focus on your problem-solving skills, adaptability, and communication abilities
- Research Encompass Health and the role of an Area Marketing Team Liaison to demonstrate your understanding and enthusiasm for the position
- Follow up with the hiring manager within one week of your interview to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.