π Core Information
πΉ Job Title: Asia Pacific - Regional Marketing Intern, Cle de Peau Beaute
πΉ Company: Shiseido
πΉ Location: Singapore
πΉ Job Type: Intern
πΉ Category: Marketing
πΉ Date Posted: May 26, 2025
πΉ Experience Level: Entry Level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Supporting business and competitive analysis, brand strategy development, and digital marketing projects
- Assisting in reviewing marketing plans and ensuring excellence in execution
- Collaborating with global brand holders, internal teams, and local market teams
- Gaining broad and rich experience in brand building
ASSUMPTION: This role is ideal for students or recent graduates seeking hands-on experience in regional marketing and brand building within the beauty industry.
π Key Responsibilities
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Supporting business and competitive analysis, presentation, and brand strategy development
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Supporting brand's E-commerce and Digital projects to drive online acceleration and brand building
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Supporting Regional Digital & Social Assets development projects
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Supporting in review of marketing plans from the markets, ideate new regional plans proposals and ensure excellence in execution and track performance
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Supporting team in day to day marketing-related processes
ASSUMPTION: The role requires a balance of analytical, creative, and project management skills, with a strong focus on collaboration and stakeholder management.
π― Required Qualifications
Education: Pursuing a degree in Marketing, Business, or a related field
Experience: Internship experience related to brand marketing or strategy building in FMCG, Prestige, or Beauty
Required Skills:
- Excellent communication skills - both written and verbal
- Strong collaboration and people management skills
- Self-motivated and can work independently
- Great Excel and PowerPoint skills
Preferred Skills:
- Beauty industry experience
ASSUMPTION: While beauty industry experience is preferred, it is not mandatory, as the role offers an opportunity for candidates to gain experience in this sector.
π° Compensation & Benefits
Salary Range: SGD 2,500 - 3,500 per month (Estimated, based on industry standards for entry-level marketing interns in Singapore)
Benefits:
- Gain valuable work experience in a global beauty company
- Opportunity to work with a prestigious brand within the Shiseido group
- Exposure to regional marketing and brand building strategies
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range is an estimate based on industry standards for entry-level marketing interns in Singapore. Actual compensation may vary based on the candidate's qualifications and experience.
π Applicant Insights
π Company Context
Industry: Personal Care Product Manufacturing
Company Size: 10,001+ employees (Global), with a significant presence in Asia Pacific
Founded: 1872 (Japan), with a rich history and tradition of beauty innovations
Company Description:
- Shiseido is a global beauty company of Japanese origin, with a rich portfolio of international brands in 120 countries and regions
- The company's mission is to offer solutions to social problems and achieve a sustainable society through beauty innovations
- Shiseido owns prominent cosmetics, skincare, and fragrance brands, including SHISEIDO, NARS, and ClΓ© de Peau BeautΓ©
Company Specialties:
- Prestige
- Fragrance
- Skin care
- Cosmetics
- Beauty
- Science
- Art & Design
- Japanese Aesthetic
- Luxury
- Makeup
Company Website: https://corp.shiseido.com/en/
ASSUMPTION: Shiseido's extensive global presence and rich history provide interns with a unique opportunity to gain experience in a diverse and dynamic work environment.
π Role Analysis
Career Level: Entry Level (Intern)
Reporting Structure: The intern will report directly to the Regional Brand Team
Work Arrangement: Full-time, on-site internship in Singapore
Growth Opportunities:
- Potential full-time employment opportunities upon completion of the internship
- Exposure to various aspects of marketing and brand building
- Possibility to work on regional and global projects
ASSUMPTION: This internship offers a unique opportunity for personal and professional growth within the beauty industry.
π Location & Work Environment
Office Type: Modern, collaborative office space
Office Location(s): Singapore (Central Business District)
Geographic Context:
- Singapore is a multicultural city-state and island country in Southeast Asia
- It is known for its business-friendly environment, high quality of life, and multicultural diversity
- The office is located in the Central Business District, offering easy access to public transportation, shopping, and dining options
Work Schedule: Monday to Friday, 9:00 AM to 6:00 PM (with a 1-hour lunch break)
ASSUMPTION: The internship offers a dynamic and multicultural work environment, with opportunities to interact with diverse teams and stakeholders.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or video interview with the hiring manager
- Background check and offer
Key Assessment Areas:
- Communication skills
- Collaboration and teamwork
- Problem-solving and analytical skills
- Cultural fit and alignment with Shiseido's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Prepare examples of your past work or projects that demonstrate your skills and accomplishments
- Research Shiseido and the Cle de Peau BeautΓ© brand to show your enthusiasm and understanding of the company and its products
ATS Keywords: Marketing, Brand Building, Regional Marketing, Digital Marketing, Competitive Analysis, Brand Strategy, Excel, PowerPoint
ASSUMPTION: The application process is designed to assess the candidate's skills, experiences, and cultural fit for the role and the company.
π οΈ Tools & Technologies
- Microsoft Office Suite (Excel, PowerPoint)
- Google Workspace (Gmail, Google Drive)
- Social media platforms (Facebook, Instagram, LinkedIn)
- Marketing automation and analytics tools (depending on specific projects)
ASSUMPTION: The intern will be expected to use common marketing and productivity tools to support their responsibilities.
π Cultural Fit Considerations
Company Values:
- Integrity
- Respect
- Fairness
- Accountability
- Teamwork
- Innovation
Work Style:
- Collaborative and team-oriented
- Results-driven and proactive
- Adaptable and open to learning
- Culturally sensitive and inclusive
Self-Assessment Questions:
- Do you align with Shiseido's core values, and how have you demonstrated these values in your past experiences?
- How do you approach working in a multicultural and diverse team environment?
- How do you handle feedback and criticism, and how do you use it to improve your performance?
ASSUMPTION: Shiseido places a strong emphasis on cultural fit and alignment with the company's values, as well as the ability to work effectively in a multicultural team environment.
β οΈ Potential Challenges
- Fast-paced and dynamic work environment, requiring adaptability and quick learning
- Working with multiple stakeholders across different regions and time zones
- Managing competing priorities and tight deadlines
- Navigating a large organization with diverse teams and departments
ASSUMPTION: These challenges can be overcome with strong communication, collaboration, and project management skills, as well as a proactive and adaptable mindset.
π Similar Roles Comparison
- Compared to other marketing internships, this role offers a unique opportunity to work on regional and global projects, gaining exposure to diverse markets and cultures
- Unlike other beauty companies, Shiseido has a strong presence in the Asia Pacific region, offering interns the chance to work on regional marketing strategies and campaigns
- This role provides a clear career path for those interested in pursuing a career in regional marketing and brand building within the beauty industry
ASSUMPTION: While this role shares similarities with other marketing internships, its focus on regional marketing and brand building within the beauty industry sets it apart.
π Sample Projects
- Conducting market research and competitive analysis for a new product launch in the Asia Pacific region
- Supporting the development and execution of a regional digital marketing campaign to drive brand awareness and engagement
- Assisting in the creation and implementation of a regional social media strategy to grow the brand's online presence
ASSUMPTION: These sample projects illustrate the diverse and dynamic nature of the role, offering interns the opportunity to gain experience in various aspects of marketing and brand building.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing strategy for the Cle de Peau BeautΓ© brand in the Asia Pacific region?
- What opportunities are there for professional development and growth within the company?
- How does the company support work-life balance for its employees?
- What is the company's approach to diversity, equity, and inclusion, and how does this role contribute to these efforts?
ASSUMPTION: Asking these questions demonstrates the candidate's interest in the role and their commitment to understanding the company's culture and values.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the Shiseido careers portal
- Tailor your resume and cover letter to highlight your relevant skills and experiences, and explain how you align with the role's requirements and Shiseido's values
- Prepare examples of your past work or projects that demonstrate your skills and accomplishments, and be ready to discuss them during the interview
- Research Shiseido and the Cle de Peau BeautΓ© brand to show your enthusiasm and understanding of the company and its products
- Follow up with the hiring manager one week after submitting your application to express your interest in the role and inquire about the status of your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.