📌 Core Information
🔹 Job Title: Assistant Brand Manager
🔹 Company: Valeo Foods
🔹 Location: Norwich, Norfolk, United Kingdom
🔹 Job Type: Full-time, Hybrid (2/3 days per week on-site)
🔹 Category: Marketing
🔹 Date Posted: May 19, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: On-site with hybrid flexibility
🚀 Job Overview
Key aspects of this role include:
- Assisting in the development and implementation of brand strategies
- Contributing to the growth and success of our brand portfolio
- Gaining experience across various teams through a tailored 1-year training program
- Working in a fast-paced, dynamic environment with a 'Personal Best' mindset
ASSUMPTION: This role is ideal for recent graduates or early-career marketing professionals seeking to gain diverse experience in brand management and marketing.
📋 Key Responsibilities
✅ Assist in the development and implementation of brand strategies, ensuring alignment with company vision and goals
✅ Contribute to the growth and success of our brand portfolio through various marketing initiatives
✅ Participate in a tailored 1-year training program, gaining experience across Marketing, Business Intelligence, Research & Development, and Category teams
✅ Collaborate with cross-functional teams to deliver projects and campaigns
✅ Conduct market research and analyze data to inform brand strategies and decision-making
✅ Assist in the creation and delivery of brand plans, ensuring they are on track and delivering results
✅ Support the brand team in delivering marketing projects and campaigns
ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and cross-functional collaboration. Strong analytical and leadership skills are essential for success.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 0-2 years of relevant work experience, ideally in a marketing or brand management role
Required Skills:
- Strong analytical thinking and problem-solving skills
- Excellent leadership and stakeholder management skills
- Ability to work in a fast-paced, dynamic environment
- Strong presentation skills, both written and verbal
- Emerging experience of the full marketing mix
- Good capacity for change and embracing new challenges
Preferred Skills:
- Experience in the food industry or related sector
- Fluency in additional languages
ASSUMPTION: While specific industry experience is not required, a strong understanding of the food industry and its trends would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: £25,000 - £30,000 per annum (Based on industry standards for entry-level marketing roles in the UK)
Benefits:
- 25 days holiday, plus bank holidays
- Matched pension scheme
- Death in service
- Cycle to work scheme
- Canteen
- Retailer discount platform
- Staff discount
Working Hours: Full-time (37.5 hours per week), with flexible hybrid working arrangements (2/3 days per week on-site)
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in the UK. The actual salary may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Valeo Foods UK operates in the competitive food production industry, with a focus on branded consumer goods.
Company Size: Valeo Foods UK is a mid-sized company with 1,001-5,000 employees, providing a supportive and collaborative work environment.
Founded: Valeo Foods UK is a subsidiary of Valeo Foods Group, which was founded in 2010. The UK division has since grown to become a significant player in the UK food market.
Company Description:
- Valeo Foods UK is the creative force behind an array of beloved brands, including Kettle Crisps, Rowse Honey, and Matthew Walker puddings
- The company's diverse portfolio spans indulgence, innovation, and tradition, reflecting its commitment to quality and diversity
- Valeo Foods UK is dedicated to crafting experiences that bring people together and delight taste buds
Company Specialties:
- Brand management and marketing
- Product development and innovation
- Category management and sales
- Supply chain and operations
Company Website: www.valeofoods.co.uk
ASSUMPTION: Valeo Foods UK's diverse brand portfolio and commitment to innovation make it an exciting place for marketing professionals to grow and develop their careers.
📊 Role Analysis
Career Level: This role is suitable for early-career marketing professionals or recent graduates seeking to gain experience in brand management and marketing.
Reporting Structure: The Assistant Brand Manager will report directly to the Brand Manager and work closely with cross-functional teams across the business.
Work Arrangement: This role offers flexible hybrid working arrangements, with 2/3 days per week on-site and the remainder working remotely.
Growth Opportunities:
- Progression to a Brand Manager role after demonstrating success and gaining relevant experience
- Expansion of responsibilities and involvement in strategic projects
- Opportunities to work on diverse brands and categories within the Valeo Foods UK portfolio
ASSUMPTION: The tailored 1-year training program and flexible work arrangements provide excellent opportunities for professional growth and development.
🌍 Location & Work Environment
Office Type: Valeo Foods UK's Norwich office is a modern, collaborative workspace with on-site amenities, including a canteen.
Office Location(s): Barnard Road, Norwich, Norfolk, United Kingdom
Geographic Context:
- Norwich is a vibrant city in East Anglia, with a rich history and a thriving cultural scene
- The city offers a high quality of life, with affordable housing and excellent schools
- Norwich is well-connected by road, rail, and air, with easy access to London and other major UK cities
Work Schedule: Full-time (37.5 hours per week), with flexible hybrid working arrangements (2/3 days per week on-site)
ASSUMPTION: The hybrid work arrangement and modern office environment provide a supportive and flexible work-life balance for employees.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the hiring manager
- On-site or virtual interview with the brand team
- Final interview with the marketing director
Key Assessment Areas:
- Analytical and problem-solving skills
- Leadership and stakeholder management skills
- Presentation and communication skills
- Cultural fit and alignment with Valeo Foods UK's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Demonstrate your understanding of the food industry and Valeo Foods UK's brand portfolio
- Prepare examples of your analytical and problem-solving skills, as well as your leadership and communication abilities
- Research Valeo Foods UK's company culture and values to ensure a strong cultural fit
ATS Keywords: Brand management, marketing, brand strategy, brand plans, cross-functional teams, data analysis, problem-solving, leadership, stakeholder management, presentation skills, food industry, consumer goods
ASSUMPTION: The interview process for this role will focus on assessing the candidate's analytical, leadership, and communication skills, as well as their cultural fit with Valeo Foods UK.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Google Workspace (Gmail, Google Drive, Google Docs)
- Marketing automation and CRM platforms (e.g., Salesforce, HubSpot)
- Data analysis and visualization tools (e.g., Tableau, Power BI)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Proficiency in Microsoft Office Suite and Google Workspace is essential for this role. Familiarity with marketing automation, data analysis, and project management tools is also beneficial.
👔 Cultural Fit Considerations
Company Values:
- Passion for our brands and products
- Collaboration and teamwork
- Innovation and continuous improvement
- Integrity and respect
- Accountability and results-driven
Work Style:
- Fast-paced and dynamic
- Collaborative and supportive
- Data-driven and analytical
- Adaptable and open to change
Self-Assessment Questions:
- Do you have a passion for food and consumer goods, and a strong understanding of the industry?
- Are you comfortable working in a fast-paced, dynamic environment and embracing change?
- Do you possess strong leadership and stakeholder management skills, with the ability to work effectively in cross-functional teams?
- Are you results-driven, with a focus on delivering high-quality work and achieving targets?
ASSUMPTION: Successful candidates for this role will demonstrate a strong cultural fit with Valeo Foods UK's values and work style, with a passion for the food industry and a commitment to delivering results.
⚠️ Potential Challenges
- The fast-paced nature of the role may require adaptability and the ability to manage multiple priorities
- The role involves working with diverse teams and stakeholders, requiring strong communication and leadership skills
- The hybrid work arrangement may present challenges in terms of maintaining a healthy work-life balance
- The role may require occasional travel to other Valeo Foods UK sites or client meetings
ASSUMPTION: While this role presents several exciting opportunities, candidates should be aware of the potential challenges and ensure they are well-suited to the demands of the position.
📈 Similar Roles Comparison
- Assistant Brand Manager vs. Junior Brand Manager: The Assistant Brand Manager role is more focused on supporting the Brand Manager and gaining experience across various teams, while the Junior Brand Manager role involves more independent decision-making and responsibility
- Assistant Brand Manager vs. Marketing Executive: The Assistant Brand Manager role is more focused on brand strategy and management, while the Marketing Executive role may involve more tactical marketing activities and campaign execution
- Assistant Brand Manager vs. Brand Intern: The Assistant Brand Manager role requires more experience and offers greater responsibility and growth opportunities compared to a brand internship
ASSUMPTION: Candidates should consider the differences between this role and similar positions to ensure they are applying for the most suitable opportunity for their career goals and experience level.
📝 Sample Projects
- Conducting market research to inform brand strategy and positioning
- Developing and implementing brand plans to drive brand growth and market share
- Collaborating with cross-functional teams to deliver marketing campaigns and projects
- Analyzing data and insights to inform decision-making and optimize brand performance
ASSUMPTION: These sample projects provide an indication of the types of tasks and responsibilities the Assistant Brand Manager may be expected to undertake in this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing strategy for Valeo Foods UK?
- What opportunities are there for professional development and growth within the marketing team?
- How does Valeo Foods UK support work-life balance for its employees?
- What is the company culture like, and how does this role contribute to it?
ASSUMPTION: These interview questions are designed to help candidates better understand the role, the company, and the opportunities for professional growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of your analytical and problem-solving skills, as well as your leadership and communication abilities
- Research Valeo Foods UK's company culture and values to ensure a strong cultural fit
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
