📌 Core Information
🔹 Job Title: Assistant Brand Manager
🔹 Company: Lion Star Consulting
🔹 Location: Winnipeg, Manitoba, Canada
🔹 Job Type: Full-Time
🔹 Category: Marketing Services
🔹 Date Posted: April 25, 2025
🔹 Experience Level: Entry-Level (0-2 years)
🔹 Remote Status: On-site (Winnipeg office)
🚀 Job Overview
Key aspects of this role include:
- Supporting brand marketing and communications team with field activities and duties
- Assisting in executing field marketing and brand awareness campaigns
- Collaborating with the marketing team to determine target audience preferences and develop brand strategies
- Cooperating with agency partners to plan and execute integrated brand awareness and field marketing initiatives
- Educating the target audience about the brands and promoting the brand positively
ASSUMPTION: This role requires a high level of organization, strong communication skills, and the ability to work well with various teams and stakeholders.
📋 Key Responsibilities
✅ Supporting the brand marketing and communications team with everyday field activities and duties, including progress reports, internal meetings, and client engagement
✅ Assisting in the execution of field marketing and brand awareness campaigns that meet market share and revenue goals
✅ Collaborating with the marketing and brand awareness team to determine target audience preferences and develop and implement brand strategies to suit their needs
✅ Cooperating with agency partners to plan and execute integrated brand awareness and field marketing initiatives
✅ Educating the target audience about our brands and positively promoting the brand at all times
✅ Performing other duties as assigned
ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and cross-functional collaboration. It requires strong project management skills and the ability to adapt to change.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 1-2 years of experience in brand management, marketing, sales, or customer service
Required Skills:
- Excellent communication skills, both verbally and in writing
- Strong project management skills
- Professional drive with a desire to learn
- Willingness and ability to work cross-functionally and cooperatively
- Familiarity with the latest marketing trends and best practices
Preferred Skills:
- Experience with marketing software and tools
- Bilingual or multilingual skills (French/English)
ASSUMPTION: While not explicitly stated, experience with marketing software and tools, as well as bilingual or multilingual skills, would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $50,000 - $60,000 per year (USD)
Benefits:
- Health, dental, and vision insurance
- Retirement savings plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee assistance program
- Professional development opportunities
Working Hours: Full-time, Monday to Friday, 8:30 AM to 5:00 PM (with a 30-minute lunch break)
ASSUMPTION: The salary range is based on industry standards for entry-level marketing roles in Winnipeg, Manitoba.
📌 Applicant Insights
🔍 Company Context
Industry: Lion Star Consulting specializes in marketing services, focusing on creating personalized marketing strategies that deliver exceptional results. They offer innovative campaigns and immersive event-based experiences to captivate audiences and drive meaningful engagement.
Company Size: Lion Star Consulting is a small company with 11-50 employees, providing a close-knit work environment where employees can have a significant impact on the company's success.
Founded: The company was founded in 2010 and has since grown to become a trusted partner for various clients in the marketing industry.
Company Description:
- Lion Star Consulting focuses on developing personalized marketing strategies tailored to each client's unique needs
- The company prides itself on its creativity and expertise in delivering innovative campaigns and immersive experiences
- They work closely with clients to understand their target audience and develop strategies that captivate and engage them
Company Specialties:
- Brand strategy and management
- Campaign development and execution
- Event-based marketing experiences
- Target audience research and analysis
Company Website: www.lionstarconsulting.ca
ASSUMPTION: Lion Star Consulting's focus on personalized marketing strategies and innovative campaigns sets it apart in the marketing services industry.
📊 Role Analysis
Career Level: This role is an entry-level position, ideal for recent graduates or individuals with up to 2 years of experience in brand management, marketing, sales, or customer service.
Reporting Structure: The Assistant Brand Manager will report directly to the Brand Marketing and Communications Manager.
Work Arrangement: This is an on-site position, requiring candidates to live within a reasonable commuting distance of the Winnipeg office.
Growth Opportunities:
- As Lion Star Consulting continues to grow, there may be opportunities for the Assistant Brand Manager to take on more responsibilities and advance their career within the company
- The company offers professional development opportunities, allowing employees to expand their skills and knowledge in the marketing industry
- Working closely with various teams and stakeholders can provide valuable experience and exposure to different aspects of the business
ASSUMPTION: While not explicitly stated, there may be opportunities for growth and advancement within the company as Lion Star Consulting continues to expand.
🌍 Location & Work Environment
Office Type: Lion Star Consulting's office is a modern, collaborative workspace that fosters creativity and innovation.
Office Location(s): Winnipeg, Manitoba, Canada
Geographic Context:
- Winnipeg is the capital and largest city of the province of Manitoba, with a population of over 700,000 people
- The city is known for its vibrant arts and culture scene, as well as its diverse food and entertainment options
- Winnipeg has a humid continental climate, with warm summers and cold, snowy winters
Work Schedule: The work schedule is Monday to Friday, from 8:30 AM to 5:00 PM, with a 30-minute lunch break. The company may require employees to work additional hours or be on call for urgent client needs.
ASSUMPTION: The work environment at Lion Star Consulting is likely to be dynamic and fast-paced, with a strong emphasis on collaboration and creativity.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening with the HR department
- In-person or video interview with the Brand Marketing and Communications Manager
- Final interview with the company's leadership team
Key Assessment Areas:
- Communication skills, both verbal and written
- Project management skills and organization
- Creativity and strategic thinking
- Adaptability and problem-solving skills
- Understanding of marketing trends and best practices
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Demonstrate your understanding of Lion Star Consulting's unique approach to marketing and how your skills and experience align with their values
- Prepare examples of your past work that showcase your creativity, strategic thinking, and problem-solving skills
ATS Keywords: Brand Management, Marketing, Sales, Customer Service, Project Management, Communication, Creativity, Strategic Thinking, Adaptability, Team Collaboration, Market Research, Problem Solving, Trend Analysis, Client Engagement, Campaign Execution, Field Marketing
ASSUMPTION: The application process at Lion Star Consulting is likely to be competitive, with a strong focus on finding candidates who are a good cultural fit and have the skills and experience needed to succeed in the role.
🛠️ Tools & Technologies
- Marketing software and tools (e.g., CRM, project management, analytics)
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Design tools (e.g., Adobe Creative Suite, Canva)
ASSUMPTION: While not explicitly stated, familiarity with marketing software and tools, as well as Microsoft Office Suite and design tools, would be beneficial for this role.
👔 Cultural Fit Considerations
Company Values:
- Creativity and innovation
- Collaboration and teamwork
- Client focus and results-driven approach
- Continuous learning and improvement
Work Style:
- Dynamic and fast-paced work environment
- Strong emphasis on collaboration and cross-functional teamwork
- Opportunities for professional development and growth
- Focus on delivering exceptional results for clients
Self-Assessment Questions:
- Do you thrive in a dynamic, fast-paced work environment?
- Are you a strong communicator, both verbally and in writing?
- Do you have a proven track record of delivering exceptional results for clients?
- Are you eager to learn and grow professionally?
ASSUMPTION: Lion Star Consulting values candidates who are creative, collaborative, and results-driven, with a strong desire to learn and grow professionally.
⚠️ Potential Challenges
- The role may require working on multiple projects simultaneously, requiring strong project management and organizational skills
- As a small company, employees may be required to take on additional responsibilities or work outside their primary role from time to time
- The work environment may be fast-paced and demanding, requiring adaptability and resilience
- The role may require working with tight deadlines and managing multiple stakeholders, requiring strong communication and project management skills
ASSUMPTION: While Lion Star Consulting offers a dynamic and innovative work environment, candidates should be prepared to manage multiple projects and priorities, work well under pressure, and adapt to change.
📈 Similar Roles Comparison
- Assistant Brand Manager vs. Junior Brand Manager: The Assistant Brand Manager role is an entry-level position, while the Junior Brand Manager role may require more experience and involve more strategic decision-making
- Assistant Brand Manager vs. Marketing Coordinator: The Assistant Brand Manager role focuses more on brand strategy and management, while the Marketing Coordinator role may involve more tactical marketing tasks and campaign execution
- Assistant Brand Manager vs. Account Executive: The Assistant Brand Manager role is more focused on brand management and strategy, while the Account Executive role involves managing client relationships and ensuring client satisfaction
ASSUMPTION: While these roles share some similarities, each has its unique focus and requirements, and candidates should consider their career goals and interests when comparing these roles.
📝 Sample Projects
- Developing a brand strategy for a new product launch, including market research, target audience analysis, and campaign development
- Executing a field marketing campaign to increase brand awareness and drive market share for an existing client
- Collaborating with agency partners to plan and execute an integrated brand awareness and field marketing initiative
ASSUMPTION: These sample projects are designed to give candidates an idea of the types of tasks and responsibilities they may encounter in the Assistant Brand Manager role at Lion Star Consulting.
❓ Key Questions to Ask During Interview
- Can you describe a typical day or week in this role?
- How does this role support the overall goals and objectives of the brand marketing and communications team?
- What opportunities are there for professional development and growth within the company?
- How does Lion Star Consulting approach client relationships, and what role would I play in maintaining and strengthening those relationships?
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
ASSUMPTION: These interview questions are designed to help candidates better understand the role, the company culture, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your past work that showcase your creativity, strategic thinking, and problem-solving skills
- Follow up with Lion Star Consulting one week after submitting your application to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
