🔹 Job Title: Associate Brand Manager - Halo Top
🔹 Company: Wells Enterprises
🔹 Location: Chicago, IL, United States
🔹 Job Type: Full time
🔹 Category: Brand Management
🔹 Date Posted: April 25, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a high level of autonomy and the ability to work independently while collaborating effectively with cross-functional teams. Strong analytical skills and creative instincts are essential for success in this position.
✅ Support the development and execution of annual brand plans and go-to-market strategies.
✅ Conduct market, consumer, and competitive analysis to inform strategic decisions and forecasting.
✅ Collaborate with cross-functional teams to deliver projects on time and within budget.
✅ Manage product launches, promotional campaigns, and brand activations across digital, retail, and experiential channels.
✅ Track and analyze brand performance metrics to drive informed decision-making.
✅ Assist in the development of creative briefs and marketing content that aligns with brand positioning and voice.
✅ Monitor category trends and identify growth opportunities or risks.
✅ Partner with agencies and external vendors to ensure high-quality and timely deliverables.
ASSUMPTION: The role involves a mix of strategic planning, creative problem-solving, and data-driven decision-making. Strong project management skills are crucial for balancing multiple projects and deadlines.
Education: Bachelor's degree in Marketing, Business, or a related field. A Master's degree in a relevant field is preferred.
Experience: 2-5 years of experience in brand management, marketing, or a related field. Experience in the food and beverage industry is a plus.
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with a strong academic background, relevant work experience, and a proven track record of driving results in brand management roles will be most competitive for this position.
Salary Range: $65,000 - $85,000 per year. This estimate is based on industry standards for brand manager roles with 2-5 years of experience in the Chicago area.
Benefits:
Working Hours: Full-time, typically Monday through Friday, 8:30 AM to 5:00 PM. Occasional evenings and weekends may be required to support events or projects.
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's experience, skills, and education. Benefits are subject to change and may be subject to employee eligibility requirements.
Industry: Wells Enterprises is a leading manufacturer of ice cream and frozen novelties, operating in the competitive food and beverage industry.
Company Size: With over 1,000 employees, Wells Enterprises is a mid-sized company that offers a collaborative and dynamic work environment.
Founded: 1913, in Le Mars, Iowa. The company has a rich history and a strong commitment to quality and innovation.
Company Description:
Company Specialties:
Company Website: http://www.wellsenterprisesinc.com
ASSUMPTION: Wells Enterprises is a well-established company with a strong brand presence in the ice cream industry. This role offers the opportunity to work on high-profile brands and contribute to the company's continued success.
Career Level: This role is an entry to mid-level position in brand management, offering opportunities for growth and development within the company.
Reporting Structure: The Associate Brand Manager reports directly to the Brand Manager and works closely with cross-functional teams, including sales, R&D, design, and supply chain.
Work Arrangement: This role is on-site, with the opportunity to work from the company's Chicago office or other approved locations.
Growth Opportunities:
ASSUMPTION: This role provides a strong foundation for a career in brand management, with opportunities for growth and development within the company.
Office Type: The Chicago office is a modern, collaborative workspace that fosters creativity and innovation.
Office Location(s): 1 Blue Bunny Drive, Le Mars, Iowa 51031, US
Geographic Context:
Work Schedule: The work schedule is typically Monday through Friday, 8:30 AM to 5:00 PM, with occasional evenings and weekends required for events or projects.
ASSUMPTION: The Chicago office provides a dynamic and engaging work environment, with opportunities for collaboration and professional growth.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Brand Management, Strategic Planning, Market Analysis, Consumer Insights, Cross-Functional Collaboration, Product Launches, Promotional Campaigns, Performance Tracking, Creative Brief Development, Trend Monitoring, Vendor Management, Budget Management
ASSUMPTION: The application process for this role is competitive, and candidates should emphasize their relevant skills and experiences in their application materials.
ASSUMPTION: Familiarity with these tools and technologies is not required but may be beneficial for success in this role.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Candidates who align with Wells Enterprises' company values and work style will be most successful in this role.
ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and a willingness to learn and grow in the role.
ASSUMPTION: Candidates should consider the unique aspects of this role and the company when comparing it to other brand manager positions.
ASSUMPTION: These sample projects provide a sense of the types of initiatives and responsibilities associated with this role.
ASSUMPTION: These questions can help candidates better understand the role, the company, and the work environment.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.