🔹 Job Title: Associate Brand Manager, TRESemmé Innovation
🔹 Company: Unilever
🔹 Location: Hoboken, NJ, USA
🔹 Job Type: Full-Time
🔹 Category: Brand Management
🔹 Date Posted: July 11, 2025
🚀 Job Overview
Key aspects of this role include:
1. Innovation Leadership: Lead end-to-end innovation projects for TRESemmé, from concept to launch.
2. Premiumization: Shape the future of the premium collection with elevated product, packaging, and storytelling.
3. Consumer-Centric Design: Develop value-adding innovations tailored to key retail partners and consumer needs.
4. Cross-Functional Collaboration: Partner with various teams to bring innovations to life with excellence.
5. Trend Analysis: Stay ahead of beauty trends, consumer behavior, and cultural shifts to inform innovation strategy.
*ASSUMPTION:* This role requires a strong eye for beauty, a deep understanding of premium positioning, and the ability to translate insights into compelling innovation.
📋 Key Responsibilities
🔹 Innovation Development:
- Lead end-to-end innovation projects across premium and core platforms.
- Expand the End Look portfolio with new wash & care and styling solutions.
- Drive premiumization by elevating the premium collection's product, packaging, and storytelling.
🔹 Retail & Consumer Focus:
- Design value-adding innovations tailored to key retail partners and consumer needs.
- Develop channel-specific activations and merchandising solutions.
🔹 NRM Strategy Support:
- Create innovation that supports pricing strategy, margin improvement, and portfolio optimization.
🔹 Cross-Functional Leadership:
- Collaborate with R&D, Supply Chain, Sales, Finance, and external agencies to bring innovations to life.
🔹 Consumer & Trend Insight:
- Stay ahead of beauty trends, consumer behavior, and cultural shifts to inform innovation strategy and pipeline development.
🔹 Performance Tracking:
- Monitor in-market performance and consumer feedback to optimize future launches and inform strategic decisions.
*ASSUMPTION:* This role requires strong creative thinking, problem-solving skills, and a passion for beauty, fashion, and design.
🎯 Required Qualifications
Education:
- Bachelor's degree in Business, Marketing, or a related field
Experience:
- 3+ years of experience in brand management, innovation, or product development
Required Skills:
- Strong creative thinking and problem-solving skills
- Aesthetic sensibility and passion for beauty, fashion, and design
- Understanding of premium positioning and how to deliver elevated consumer experiences
- Excellent project management and cross-functional collaboration skills
- Comfort with data and ability to translate insights into action
Preferred Skills:
- Experience with value engineering, pack design, or NRM strategy
- Familiarity with the beauty industry and consumer behavior trends
*ASSUMPTION:* This role requires a candidate who is energized by new ideas, inspired by culture, trends, and design, and can think like a beauty shopper and act like a brand builder.
💰 Compensation & Benefits
Salary Range: $86,080 to $129,120 USD per year
Benefits:
- Health Insurance (including prescription drug, dental, and vision coverage)
- Retirement Savings (401k) with company match
- Life Insurance and Disability Benefits
- Parental Leave
- Sick Leave
- Paid Vacation and Holidays
- Voluntary Benefits (e.g., legal services, pet insurance, etc.)
*ASSUMPTION:* The salary range provided is an estimate based on industry standards for a role of this level, experience, and location. The actual salary may vary based on the candidate's qualifications and Unilever's internal compensation structure.
📌 Applicant Insights
🔍 Company Context
Industry: Consumer Goods, specifically Beauty & Wellbeing
Company Size: Large (10,000+ employees)
Founded: 1872, in the United Kingdom
Headquarters: London, United Kingdom
Description: Unilever is a multinational consumer goods company that owns and manages a portfolio of over 400 brands across the world, including many household names such as Dove, Lipton, and Hellmann's. The company is committed to sustainable business practices and has pledged to achieve net-zero emissions by 2039.
Specialties: Beauty & Wellbeing, Home Care, Personal Care, Nutritional Supplements, and more.
📊 Role Analysis
Career Level: Mid-level (3-5 years of experience)
Reporting Structure: This role reports directly to the Brand Manager, TRESemmé Innovation.
Work Arrangement: On-site, full-time position at the Hoboken, NJ headquarters.
Growth Opportunities:
- Potential to lead larger innovation projects or manage a team in the future.
- Opportunities to work on high-profile campaigns and collaborate with external agencies.
- Internal mobility opportunities within Unilever's diverse portfolio of brands.
*ASSUMPTION:* This role offers significant growth potential for the right candidate, with opportunities to make a real impact on a beloved brand and gain valuable experience in the consumer goods industry.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space in Hoboken, NJ, with on-site amenities and a casual dress code.
Office Location: Hoboken, NJ, USA (near New York City)
Geographic Context:
- Hoboken is a vibrant, waterfront city located just across the Hudson River from Manhattan, NY.
- It offers a mix of urban and suburban living, with a variety of housing options, restaurants, and cultural attractions.
- The area has excellent public transportation options, with easy access to New York City via ferry, train, or bus.
Work Schedule:
- Standard full-time work schedule, with some flexibility for remote work or adjusted hours as needed.
- The role may require occasional travel for meetings, events, or product launches.
*ASSUMPTION:* This role may involve some flexibility in work hours and location, depending on the candidate's needs and the team's priorities.
💼 Interview & Application Insights
Typical Process:
1. Online application review
2. Phone or video screening
3. In-person or virtual interview with the hiring manager
4. Final interview with the brand team or other stakeholders
Key Assessment Areas:
1. Creative problem-solving skills and ability to think outside the box
2. Understanding of the beauty industry and consumer behavior trends
3. Ability to collaborate effectively with cross-functional teams
4. Strong communication and presentation skills
5. Alignment with Unilever's values and company culture
Application Tips:
1. Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
2. Showcase your understanding of the beauty industry and consumer behavior trends in your application materials.
3. Prepare examples of your past innovation projects or campaigns to discuss during the interview.
4. Research Unilever's brand portfolio and company culture to demonstrate your fit for the organization.
*ASSUMPTION:* This role may require specific language proficiency, such as fluency in Spanish or another language relevant to the target consumer base.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, Jira)
- Data analysis tools (e.g., Excel, Google Analytics)
- Design software (e.g., Adobe Creative Suite, Sketch)
- Collaboration platforms (e.g., Microsoft Teams, Slack)
*ASSUMPTION:* This role may require familiarity with specific tools or software relevant to the beauty industry or consumer goods sector.
👔 Cultural Fit Considerations
Company Values:
1. Integrity: We act with integrity and respect for others, always striving to do the right thing.
2. Responsibility: We take personal responsibility for our actions and their impact on others.
3. Fairness: We treat everyone fairly and with respect, valuing diversity and inclusion.
4. Entrepreneurship: We foster an environment where everyone can take initiative and drive change.
5. Collaboration: We work together, sharing knowledge and supporting each other to achieve our goals.
Work Style:
- Collaborative and inclusive, with a focus on teamwork and open communication.
- Fast-paced and dynamic, with a strong emphasis on results and continuous improvement.
- Data-driven and analytical, with a focus on evidence-based decision-making.
Self-Assessment Questions:
1. How do you align with Unilever's company values, specifically [Value 1]?
2. How comfortable are you working in a fast-paced, collaborative environment?
3. How do you approach learning from failures and setbacks, and how do you apply that learning to future projects?
*ASSUMPTION:* Unilever values candidates who are passionate about their work, curious, and committed to continuous learning and improvement.
⚠️ Potential Challenges
1. Industry-specific challenges: The beauty industry is highly competitive and ever-evolving, requiring constant innovation and adaptation to consumer trends and market demands.
2. Company-specific challenges: Unilever is a large, global organization with a complex portfolio of brands, which can present unique challenges in terms of communication, collaboration, and decision-making.
3. Role-specific challenges: This role requires strong leadership and project management skills, as well as the ability to balance multiple priorities and stakeholders effectively.
📈 Similar Roles Comparison
1. Differences from related positions: This role focuses specifically on innovation within the TRESemmé brand, whereas similar roles may have a broader scope across multiple brands or categories within the company.
2. Industry context: The beauty industry is distinct from other consumer goods categories, with its own unique trends, consumer behavior, and competitive landscape.
3. Career path comparison: This role offers a clear path for growth and development within the brand management and innovation functions, with potential opportunities to lead larger projects or manage teams in the future.
📝 Sample Projects
1. Premium collection expansion: Develop and launch new products for the TRESemmé premium collection, elevating the brand's positioning and driving growth in the premium segment.
2. Core portfolio optimization: Identify opportunities to optimize the core End Look portfolio, enhancing value, profitability, and consumer relevance.
3. NRM innovation: Create new products or formats that support Unilever's pricing strategy, margin improvement, and portfolio optimization goals.
💡 Key Questions to Ask During Interview
1. Role-specific questions:
* What are the most pressing innovation priorities for the TRESemmé brand in the next 1-2 years?
* How does this role fit into the broader brand management and innovation strategy for TRESemmé?
* What are the key performance indicators (KPIs) for success in this role, and how will my progress be measured?
2. Team and collaboration questions:
* How does this role collaborate with other teams within Unilever, such as R&D, Supply Chain, and Sales?
* What is the dynamic like between the TRESemmé brand team and other stakeholders within the organization?
3. Company and culture questions:
* How does Unilever support the growth and development of its employees, particularly in roles like this one?
* What are some examples of successful innovation projects or campaigns led by employees in this role or similar positions?
📌 Next Steps for Applicants
To apply for this position:
1. Submit your application through the provided link: [Application URL]
2. Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
3. Prepare for the interview by researching Unilever's brand portfolio, company culture, and industry trends.
4. Practice presenting your past innovation projects or campaigns, focusing on your problem-solving skills and the impact you made.
5. Follow up with the hiring manager after the interview, expressing your enthusiasm for the role and any additional insights you gained during the process.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
