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Associate Brand Mgr / Sr. Associate Brand Manager

Church & Dwight Co., Inc.
Full-time
On-site
Ewing, New Jersey, United States
🎨 Brand & Creative Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Associate Brand Mgr / Sr. Associate Brand Manager

πŸ”Ή Company: Church & Dwight Co., Inc.

πŸ”Ή Location: Ewing, New Jersey, United States

πŸ”Ή Job Type: Full-Time, Hybrid

πŸ”Ή Category: Manufacturing, Marketing

πŸ”Ή Date Posted: 2025-05-30

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site with hybrid flexibility

πŸš€ Job Overview

Key aspects of this role include:

  • Assisting in the execution of brand marketing plans and strategies
  • Leading operations in launching new products and managing product upgrades
  • Collaborating with cross-functional teams and external partners
  • Analyzing category data and developing brand strategies to drive growth
  • Managing brand financial plans and reporting on business health

ASSUMPTION: This role requires a strong understanding of marketing principles, category analysis, and project management skills. It is ideal for a motivated individual looking to grow within a dynamic, consumer-focused organization.

πŸ“‹ Key Responsibilities

βœ… Assist in the execution of the brand’s integrated marketing plan, ensuring consistency with brand strategy and communication plan

βœ… Work with the Senior Brand Manager and Licensing Director to support relationships with licensors, develop partnerships with licensees, and report on business results

βœ… Lead operations in the launch of new products, product upgrades, and new packaging alongside a cross-functional team

βœ… Assist in developing brand strategies to drive brand growth in a growing category

βœ… Co-lead the day-to-day operational activities, including forecasting, monthly health of business reporting, and brand financial plans

βœ… Assist in developing presentations internally and externally to customers across all classes of trade

βœ… Develop in-depth understanding and become a β€œCategory Expert” with a strong understanding of the competitive environment in which our brands compete

ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and cross-functional collaboration. Strong communication and project management skills are essential for success.

🎯 Required Qualifications

Education: BA/BS required; MBA strongly preferred

Experience: 2-4 years in Marketing (CPG, OTC, Cosmetics)

Required Skills:

  • Excellent analytical skills and experience with category analysis and forecasting
  • Familiarity with common consumer marketing research tools and techniques such as Nielsen or IRI data
  • Strong project management skills and communication skills (written, verbal, presentation, and interpersonal)
  • Problem solving/ solution-oriented mindset

Preferred Skills:

  • Experience with brand management in a consumer goods or related industry
  • Familiarity with the specific category or brand being managed

ASSUMPTION: Candidates with relevant marketing experience and a strong academic background will be well-suited for this role. Familiarity with the specific category or brand is a plus but not required.

πŸ’° Compensation & Benefits

Salary Range: $70,000 - $100,000 (Based on experience and industry standards for the role and location)

Benefits:

  • Health, dental, and vision insurance
  • 401(k) with company match
  • Paid time off (vacation, sick, and holidays)
  • Tuition reimbursement
  • Employee discounts on products

Working Hours: Full-time, typically 40 hours per week, with some flexibility for hybrid work arrangement

ASSUMPTION: The salary range provided is an estimate based on industry standards for the role, experience level, and location. Actual compensation may vary based on individual qualifications and company discretion.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Church & Dwight is a world leader in household and personal care products, operating in the competitive manufacturing sector

Company Size: With over 5,000 employees, Church & Dwight offers a large, diverse work environment with ample opportunities for growth and collaboration

Founded: In 1846, Church & Dwight has a rich history and established reputation in the consumer goods industry

Company Description:

  • Church & Dwight is a consumer products manufacturing company specializing in household and personal care products
  • The company is known for its iconic brands such as ARM & HAMMER, OxiClean, Trojan, and many others
  • Church & Dwight is committed to providing quality, affordable consumer products and fostering a culture of innovation and collaboration

Company Specialties:

  • Consumer products manufacturing
  • Brand management and marketing
  • Category analysis and forecasting
  • Cross-functional team collaboration

Company Website: http://www.churchdwight.com/

ASSUMPTION: Church & Dwight's extensive product portfolio and established brand presence provide a stable and diverse work environment for employees.

πŸ“Š Role Analysis

Career Level: This role is suitable for early to mid-career marketing professionals seeking to grow within a dynamic organization

Reporting Structure: The Associate Brand Manager reports directly to the Senior Brand Manager and works closely with cross-functional teams and external partners

Work Arrangement: This role offers a hybrid work arrangement, combining on-site and remote work

Growth Opportunities:

  • Progression to Senior Brand Manager or other leadership roles within the organization
  • Expanding brand management responsibilities across multiple brands or categories
  • Developing expertise in specific areas such as licensing, partnerships, or category analysis

ASSUMPTION: Church & Dwight's large product portfolio and diverse work environment offer numerous growth opportunities for motivated and ambitious employees.

🌍 Location & Work Environment

Office Type: Church & Dwight's headquarters is located in Ewing, New Jersey, offering a modern, collaborative work environment

Office Location(s): 500 Charles Ewing Boulevard, Ewing, New Jersey 08628, US

Geographic Context:

  • Ewing, New Jersey, is located in the central part of the state, approximately 15 miles from Trenton and 50 miles from New York City
  • The area offers a mix of urban and suburban living, with easy access to major highways and public transportation
  • Ewing is home to a diverse population and a variety of cultural attractions, restaurants, and recreational activities

Work Schedule: The hybrid work arrangement offers flexibility, with employees expected to be on-site for a portion of the workweek and work remotely for the remainder

ASSUMPTION: The hybrid work arrangement provides a balance between on-site collaboration and remote flexibility, catering to various work preferences and needs.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the HR department
  • In-person or virtual interview with the hiring manager and/or team members
  • Final round interview with senior leadership

Key Assessment Areas:

  • Marketing and brand management skills
  • Analytical and problem-solving abilities
  • Communication and presentation skills
  • Cross-functional team collaboration

Application Tips:

  • Tailor your resume and cover letter to highlight relevant marketing experience and skills
  • Prepare examples of category analysis, brand strategy development, or successful marketing campaigns
  • Research Church & Dwight's product portfolio and be prepared to discuss how your skills and experience align with the role's requirements

ATS Keywords: Brand management, marketing, category analysis, forecasting, consumer marketing research, project management, communication skills, problem-solving, solution-oriented mindset

ASSUMPTION: Church & Dwight's application process is designed to assess candidates' marketing skills, analytical abilities, and cultural fit within the organization.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Marketing research tools (Nielsen, IRI, etc.)
  • Project management software (Asana, Trello, etc.)
  • Presentation software (PowerPoint, Keynote, etc.)

ASSUMPTION: Church & Dwight uses common marketing and project management tools to facilitate collaboration and productivity.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Courage: We take calculated risks and challenge the status quo
  • Determination: We are relentless in our pursuit of success
  • Collaboration: We work together to achieve our goals

Work Style:

  • Results-driven: We focus on delivering outcomes and driving growth
  • Data-informed: We use data and insights to guide our decisions
  • Adaptable: We embrace change and continuously learn and improve

Self-Assessment Questions:

  • Do you thrive in a dynamic, fast-paced environment?
  • Are you comfortable working with data and using it to inform your decisions?
  • Do you enjoy collaborating with cross-functional teams and external partners?

ASSUMPTION: Church & Dwight's culture values ambition, collaboration, and a results-driven mindset. Candidates who align with these values will be well-suited for the organization.

⚠️ Potential Challenges

  • Managing multiple priorities and deadlines in a fast-paced environment
  • Navigating a large, diverse organization with numerous brands and product categories
  • Balancing on-site and remote work responsibilities effectively
  • Adapting to changes in the competitive landscape and consumer behavior

ASSUMPTION: While Church & Dwight offers numerous opportunities for growth and development, candidates should be prepared to manage multiple priorities and adapt to a dynamic work environment.

πŸ“ˆ Similar Roles Comparison

  • Compared to other brand manager roles, this position offers a unique blend of strategic planning and tactical execution
  • Church & Dwight's large product portfolio provides opportunities to work on multiple brands and categories
  • This role may offer more cross-functional collaboration and external partner management compared to other brand manager positions

ASSUMPTION: While this role shares similarities with other brand manager positions, its unique blend of responsibilities and Church & Dwight's diverse product portfolio set it apart.

πŸ“ Sample Projects

  • Developing a comprehensive brand strategy to drive growth in a specific category
  • Managing the launch of a new product or packaging upgrade, including cross-functional team coordination and external partner communication
  • Conducting category analysis and forecasting to inform brand strategy and resource allocation

ASSUMPTION: These sample projects reflect the strategic and tactical responsibilities of the Associate Brand Manager role at Church & Dwight.

❓ Key Questions to Ask During Interview

  • How does this role fit into the overall brand management structure at Church & Dwight?
  • What are the most significant challenges facing the brand or category in the near future?
  • How does Church & Dwight support the professional development and growth of its brand management team?
  • What is the typical career path for an Associate Brand Manager at Church & Dwight?
  • How does the hybrid work arrangement work in practice, and what are the expectations for on-site and remote work?

ASSUMPTION: These interview questions are designed to provide insight into the role's responsibilities, the company's culture, and the opportunities for professional growth and development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant marketing experience and skills
  • Prepare examples of category analysis, brand strategy development, or successful marketing campaigns to discuss during the interview
  • Research Church & Dwight's product portfolio and be prepared to discuss how your skills and experience align with the role's requirements
  • Follow up with the hiring manager or HR department one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.