📌 Core Information
🔹 Job Title: Associate Brand Mgr / Sr. Associate Brand Manager
🔹 Company: Church & Dwight Co., Inc.
🔹 Location: Ewing, New Jersey, United States
🔹 Job Type: Full-Time, Hybrid
🔹 Category: Manufacturing, Marketing
🔹 Date Posted: 2025-05-30
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site with hybrid flexibility
🚀 Job Overview
Key aspects of this role include:
- Assisting in the execution of brand marketing plans and strategies
- Leading operations in launching new products and managing product upgrades
- Collaborating with cross-functional teams and external partners
- Analyzing category data and developing brand strategies to drive growth
- Managing brand financial plans and reporting on business health
ASSUMPTION: This role requires a strong understanding of marketing principles, category analysis, and project management skills. It is ideal for a motivated individual looking to grow within a dynamic, consumer-focused organization.
📋 Key Responsibilities
✅ Assist in the execution of the brand’s integrated marketing plan, ensuring consistency with brand strategy and communication plan
✅ Work with the Senior Brand Manager and Licensing Director to support relationships with licensors, develop partnerships with licensees, and report on business results
✅ Lead operations in the launch of new products, product upgrades, and new packaging alongside a cross-functional team
✅ Assist in developing brand strategies to drive brand growth in a growing category
✅ Co-lead the day-to-day operational activities, including forecasting, monthly health of business reporting, and brand financial plans
✅ Assist in developing presentations internally and externally to customers across all classes of trade
✅ Develop in-depth understanding and become a “Category Expert” with a strong understanding of the competitive environment in which our brands compete
ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and cross-functional collaboration. Strong communication and project management skills are essential for success.
🎯 Required Qualifications
Education: BA/BS required; MBA strongly preferred
Experience: 2-4 years in Marketing (CPG, OTC, Cosmetics)
Required Skills:
- Excellent analytical skills and experience with category analysis and forecasting
- Familiarity with common consumer marketing research tools and techniques such as Nielsen or IRI data
- Strong project management skills and communication skills (written, verbal, presentation, and interpersonal)
- Problem solving/ solution-oriented mindset
Preferred Skills:
- Experience with brand management in a consumer goods or related industry
- Familiarity with the specific category or brand being managed
ASSUMPTION: Candidates with relevant marketing experience and a strong academic background will be well-suited for this role. Familiarity with the specific category or brand is a plus but not required.
💰 Compensation & Benefits
Salary Range: $70,000 - $100,000 (Based on experience and industry standards for the role and location)
Benefits:
- Health, dental, and vision insurance
- 401(k) with company match
- Paid time off (vacation, sick, and holidays)
- Tuition reimbursement
- Employee discounts on products
Working Hours: Full-time, typically 40 hours per week, with some flexibility for hybrid work arrangement
ASSUMPTION: The salary range provided is an estimate based on industry standards for the role, experience level, and location. Actual compensation may vary based on individual qualifications and company discretion.
📌 Applicant Insights
🔍 Company Context
Industry: Church & Dwight is a world leader in household and personal care products, operating in the competitive manufacturing sector
Company Size: With over 5,000 employees, Church & Dwight offers a large, diverse work environment with ample opportunities for growth and collaboration
Founded: In 1846, Church & Dwight has a rich history and established reputation in the consumer goods industry
Company Description:
- Church & Dwight is a consumer products manufacturing company specializing in household and personal care products
- The company is known for its iconic brands such as ARM & HAMMER, OxiClean, Trojan, and many others
- Church & Dwight is committed to providing quality, affordable consumer products and fostering a culture of innovation and collaboration
Company Specialties:
- Consumer products manufacturing
- Brand management and marketing
- Category analysis and forecasting
- Cross-functional team collaboration
Company Website: http://www.churchdwight.com/
ASSUMPTION: Church & Dwight's extensive product portfolio and established brand presence provide a stable and diverse work environment for employees.
📊 Role Analysis
Career Level: This role is suitable for early to mid-career marketing professionals seeking to grow within a dynamic organization
Reporting Structure: The Associate Brand Manager reports directly to the Senior Brand Manager and works closely with cross-functional teams and external partners
Work Arrangement: This role offers a hybrid work arrangement, combining on-site and remote work
Growth Opportunities:
- Progression to Senior Brand Manager or other leadership roles within the organization
- Expanding brand management responsibilities across multiple brands or categories
- Developing expertise in specific areas such as licensing, partnerships, or category analysis
ASSUMPTION: Church & Dwight's large product portfolio and diverse work environment offer numerous growth opportunities for motivated and ambitious employees.
🌍 Location & Work Environment
Office Type: Church & Dwight's headquarters is located in Ewing, New Jersey, offering a modern, collaborative work environment
Office Location(s): 500 Charles Ewing Boulevard, Ewing, New Jersey 08628, US
Geographic Context:
- Ewing, New Jersey, is located in the central part of the state, approximately 15 miles from Trenton and 50 miles from New York City
- The area offers a mix of urban and suburban living, with easy access to major highways and public transportation
- Ewing is home to a diverse population and a variety of cultural attractions, restaurants, and recreational activities
Work Schedule: The hybrid work arrangement offers flexibility, with employees expected to be on-site for a portion of the workweek and work remotely for the remainder
ASSUMPTION: The hybrid work arrangement provides a balance between on-site collaboration and remote flexibility, catering to various work preferences and needs.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR department
- In-person or virtual interview with the hiring manager and/or team members
- Final round interview with senior leadership
Key Assessment Areas:
- Marketing and brand management skills
- Analytical and problem-solving abilities
- Communication and presentation skills
- Cross-functional team collaboration
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Prepare examples of category analysis, brand strategy development, or successful marketing campaigns
- Research Church & Dwight's product portfolio and be prepared to discuss how your skills and experience align with the role's requirements
ATS Keywords: Brand management, marketing, category analysis, forecasting, consumer marketing research, project management, communication skills, problem-solving, solution-oriented mindset
ASSUMPTION: Church & Dwight's application process is designed to assess candidates' marketing skills, analytical abilities, and cultural fit within the organization.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Marketing research tools (Nielsen, IRI, etc.)
- Project management software (Asana, Trello, etc.)
- Presentation software (PowerPoint, Keynote, etc.)
ASSUMPTION: Church & Dwight uses common marketing and project management tools to facilitate collaboration and productivity.
👔 Cultural Fit Considerations
Company Values:
- Courage: We take calculated risks and challenge the status quo
- Determination: We are relentless in our pursuit of success
- Collaboration: We work together to achieve our goals
Work Style:
- Results-driven: We focus on delivering outcomes and driving growth
- Data-informed: We use data and insights to guide our decisions
- Adaptable: We embrace change and continuously learn and improve
Self-Assessment Questions:
- Do you thrive in a dynamic, fast-paced environment?
- Are you comfortable working with data and using it to inform your decisions?
- Do you enjoy collaborating with cross-functional teams and external partners?
ASSUMPTION: Church & Dwight's culture values ambition, collaboration, and a results-driven mindset. Candidates who align with these values will be well-suited for the organization.
⚠️ Potential Challenges
- Managing multiple priorities and deadlines in a fast-paced environment
- Navigating a large, diverse organization with numerous brands and product categories
- Balancing on-site and remote work responsibilities effectively
- Adapting to changes in the competitive landscape and consumer behavior
ASSUMPTION: While Church & Dwight offers numerous opportunities for growth and development, candidates should be prepared to manage multiple priorities and adapt to a dynamic work environment.
📈 Similar Roles Comparison
- Compared to other brand manager roles, this position offers a unique blend of strategic planning and tactical execution
- Church & Dwight's large product portfolio provides opportunities to work on multiple brands and categories
- This role may offer more cross-functional collaboration and external partner management compared to other brand manager positions
ASSUMPTION: While this role shares similarities with other brand manager positions, its unique blend of responsibilities and Church & Dwight's diverse product portfolio set it apart.
📝 Sample Projects
- Developing a comprehensive brand strategy to drive growth in a specific category
- Managing the launch of a new product or packaging upgrade, including cross-functional team coordination and external partner communication
- Conducting category analysis and forecasting to inform brand strategy and resource allocation
ASSUMPTION: These sample projects reflect the strategic and tactical responsibilities of the Associate Brand Manager role at Church & Dwight.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall brand management structure at Church & Dwight?
- What are the most significant challenges facing the brand or category in the near future?
- How does Church & Dwight support the professional development and growth of its brand management team?
- What is the typical career path for an Associate Brand Manager at Church & Dwight?
- How does the hybrid work arrangement work in practice, and what are the expectations for on-site and remote work?
ASSUMPTION: These interview questions are designed to provide insight into the role's responsibilities, the company's culture, and the opportunities for professional growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare examples of category analysis, brand strategy development, or successful marketing campaigns to discuss during the interview
- Research Church & Dwight's product portfolio and be prepared to discuss how your skills and experience align with the role's requirements
- Follow up with the hiring manager or HR department one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
