📌 Core Information
🔹 Job Title: Associate, Brand Site Contents & Merchandise
🔹 Company: Under Armour
🔹 Location: Seoul, Seoul, South Korea
🔹 Job Type: On-site
🔹 Category: 🎨 Brand & Creative Marketing
🔹 Date Posted: April 3, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: Not Specified
📌 Essential Job Details
🚀 Job Overview
Key aspects of this role include:
- Driving business sales performance through effective eCommerce content and merchandising management
- Developing strategies for product upselling and cross-selling
- Managing brand/product content, promotional pages, and product detail pages
- Supervising local model/product shoots
ASSUMPTION: The role involves a strong focus on enhancing online user experience and product visibility, aligning with global launches and increasing online conversion rates.
📋 Key Responsibilities
✅ Develop and implement revenue optimization strategies to maximize sales and profitability
✅ Collaborate with sales and marketing teams to increase market share
✅ Monitor and report KPIs on sales performance and revenue growth
✅ Oversee site operations and optimize product pages
✅ Ensure timely product and content launches
✅ Enhance user experience and website navigation
✅ Develop merchandising strategies based on sell-out data
✅ Manage inventory and strategize for dead stock
ASSUMPTION: It is assumed that the associate will work closely with various teams to ensure a collaborative effort towards achieving sales and marketing goals.
🎯 Required Qualifications
Education: Bachelor’s Degree in Marketing, Business, Economics, Fashion, Sports, or Computer Science
Experience: Less than 1 year, internship experience preferred
Required Skills:
- Proficient in English and Korean
- Strong communication and problem-solving skills
- Self-motivated with a sense of responsibility and teamwork
Preferred Skills:
- Familiarity with Salesforce, SAP, Adobe Analytics, Tableau, Microsoft Excel, PowerPoint, and Word
ASSUMPTION: Candidates with strong digital marketing and analytical skills will have an advantage.
💰 Compensation & Benefits
Salary Range: Not specified. Competitive industry standards assumed.
Benefits:
- Comprehensive health and wellness plans
- Opportunities for professional development
- Employee discounts on company products
Working Hours: 40 hours per week
ASSUMPTION: Additional benefits may include flexible working arrangements, subject to company policy.
📌 Applicant Insights
🔍 Company Context
Industry: Retail Apparel and Fashion
Company Size: 10,001+ employees, offering diverse career opportunities
Founded: 1996
Company Description:
- Committed to innovation and performance solutions
- Focuses on empowering athletes and promoting diversity
- Values sustainable practices and community support
Company Specialties:
- Performance
- Innovation
- Apparel and Footwear
Company Website: http://www.underarmour.com
ASSUMPTION: The company culture is heavily focused on teamwork and innovation, reflecting its mission to support athletes.
📊 Role Analysis
Career Level: Entry-level position suitable for recent graduates or those early in their careers
Reporting Structure: Reports to eCommerce or marketing leads
Work Arrangement: Primarily on-site with potential for occasional remote work
Growth Opportunities:
- Career advancement in digital marketing and eCommerce
- Development of leadership and strategic planning skills
- Involvement in global product launches and campaigns
ASSUMPTION: Career progression may include roles in digital strategy or broader marketing leadership.
🌍 Location & Work Environment
Office Type: Modern office facilities in a central business district
Office Location(s): Seoul, South Korea
Geographic Context:
- Situated in a vibrant city with a rich cultural backdrop
- Accessible public transport and urban lifestyle
- Proximity to key markets in Asia
Work Schedule: Regular business hours with possible overtime during peak seasons
ASSUMPTION: The work environment is likely dynamic and fast-paced, reflecting the vibrant commercial context of Seoul.
💼 Interview & Application Insights
Typical Process:
- Initial application and resume review
- Telephone or video screening interview
- In-person interview with the team lead
Key Assessment Areas:
- Communication and problem-solving skills
- Teamwork capability and cultural fit
- Understanding of marketing and eCommerce strategies
Application Tips:
- Highlight relevant internship or academic projects
- Demonstrate familiarity with digital marketing tools
- Prepare to discuss values and innovation related experiences
ATS Keywords: eCommerce, Branding, Marketing Strategy, Sales Performance, Content Management
ASSUMPTION: Interviews may also focus on adapting to company values and team-oriented dynamics.
🛠️ Tools & Technologies
- Salesforce
- SAP
- Adobe Analytics
- Tableau
- Microsoft Office Suite
ASSUMPTION: Proficiency in these tools will enhance efficiency and data-driven decision making in this role.
👔 Cultural Fit Considerations
Company Values:
- Love Athletes – Focus on excellence and innovation
- Celebrate the Wins – Team collaboration and recognition
- Stand for Equality – Commitment to diversity and inclusion
Work Style:
- Proactive and self-initiated
- Result-driven in fast-paced settings
- Collaboration across teams and departments
Self-Assessment Questions:
- How do you contribute to a team-focused environment?
- Describe a time when you had to innovate a process.
- How do you manage multiple priorities with tight deadlines?
ASSUMPTION: The company values innovation and requires employees who can adapt and thrive in a dynamic environment.
⚠️ Potential Challenges
- Balancing global and local marketing strategies
- Meeting tight deadlines for product launches
- Collaborating across different time zones and teams
- Adapting to rapid technology changes in digital marketing
ASSUMPTION: The role may demand quick learning and adaptation due to the fast-paced nature of the fashion retail industry.
📈 Similar Roles Comparison
- Roles similar to eCommerce Specialist or Digital Marketing Coordinator
- May require less direct sales involvement compared to a Sales Associate
- Greater focus on content management than a typical Marketing Associate
ASSUMPTION: Comparable roles exist in companies focusing heavily on digital platforms and brand management.
📝 Sample Projects
- Developing a digital content plan to coincide with a product launch
- Conducting an analysis of user journey to optimize site navigation
- Planning a promotional campaign in collaboration with sales teams
ASSUMPTION: Projects will likely involve cross-functional collaboration and data-driven strategy development.
❓ Key Questions to Ask During Interview
- What strategies has the team found successful in past product launches?
- How does Under Armour incorporate sustainability into its marketing efforts?
- What opportunities are there for professional development within the company?
- How does the team measure success in this role?
- What tools or resources does Under Armour provide to support team innovation?
ASSUMPTION: These questions help candidates understand strategic priorities and team dynamics at Under Armour.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Ensure your resume highlights relevant digital marketing and eCommerce experiences
- Include a cover letter that describes your alignment with Under Armour’s values
- Prepare references who can attest to your skills and work ethics
- Follow up with a thank-you note after interviews to express appreciation and continued interest
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
