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Associate Creative Director, Copy, Cramer Health

Cramer
Full-time
On-site
Norwood, Massachusetts, United States
🎨 Brand & Creative Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Associate Creative Director, Copy, Cramer Health

πŸ”Ή Company: Cramer

πŸ”Ή Location: Norwood, Massachusetts, United States

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing & Advertising

πŸ”Ή Date Posted: May 21, 2025

πŸ”Ή Experience Level: 10+ years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Serving as a strategic thinker and hands-on writer for patient-focused healthcare content
  • Overseeing content that engages patients, healthcare professionals, and other audiences while adhering to regulatory guidelines
  • Researching and defining content needs, creating, reviewing, and refining content across multiple health accounts
  • Collaborating with senior clients, guiding teams, and ensuring content meets program strategy and brand objectives

ASSUMPTION: This role requires a well-rounded communicator who can balance strategy, creativity, and regulatory compliance to produce engaging content and make a difference in patients' lives.

πŸ“‹ Key Responsibilities

βœ… Understand client brand, strategies, and marketing goals

βœ… Analyze, edit, and create content supporting those goals

βœ… Write, reference, and annotate content for medical/legal review in a deadline-driven environment

βœ… Organize and adjust content for clarity, comprehension, logic, structure, flow, and appropriateness for audience and project type

βœ… Lead some projects while supporting others, in service to multi-channel campaigns

βœ… Partner with external clients and internal teams including design, strategy, and fellow content team members

βœ… Simplify research to convey educational messages while being approachable, original, and engaging

βœ… Use client brand guidelines to ensure content is on-brand, on-message, and punctuation-perfect

βœ… Adapt content to a range of media including video, animation, social, print, and digital

ASSUMPTION: This role involves a mix of strategic thinking, hands-on writing, and team collaboration to produce high-quality content across various channels and formats.

🎯 Required Qualifications

Education: Bachelor's degree in English, Journalism, Marketing, or a related field

Experience: 8+ years' experience as a senior writer, copy supervisor, or Associate Creative Director in pharmaceutical or healthcare spaces (Experience writing for Patient Support Programs strongly preferred)

Required Skills:

  • Proven ability to understand and write within regulatory guidelines
  • Flexible self-starter who is willing to learn, adjust, and adapt
  • Excellent communication and collaboration skills; open to feedback and guidance and able to give it to other team members
  • Ability to produce high-quality, high-volume content independently
  • Meticulous attention to detail

Preferred Skills:

  • Familiarity with pharmaceutical patient support programs and their intricacies
  • Experience working directly with senior clients and driving results from day-to-day work

ASSUMPTION: Candidates should have a strong background in healthcare or pharmaceutical writing, with a preference for those familiar with Patient Support Programs. Excellent communication skills and attention to detail are crucial for this role.

πŸ’° Compensation & Benefits

Salary Range: $120,000 - $160,000 per year (Based on industry standards for an Associate Creative Director role in the Boston area with 8+ years of experience)

Benefits:

  • Medical, Dental & Vision Insurance
  • Health Savings Account, including employer contribution
  • Retirement Plan (401K) with company match
  • Profit Share Bonus Plan
  • Life Insurance
  • Paid Time Off
  • Family Leave
  • Short Term & Long-Term Disability
  • Tuition Reimbursement
  • Wellness Resources, including discounted membership to Lifetime Fitness
  • Generous onsite cafΓ©
  • Paid holidays

Working Hours: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM (Flexible based on project needs and team collaboration)

ASSUMPTION: The salary range is estimated based on industry standards for the Boston area and the candidate's experience level. Benefits are comprehensive and include health, retirement, and wellness resources.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Marketing Services, focusing on brand experience and content marketing for global financial, healthcare, and technology brands

Company Size: 51-200 employees, providing a mid-sized agency environment with opportunities for growth and collaboration

Founded: 1982, with a rich history of delivering impactful tech-forward experiences for clients

Company Description:

  • Cramer is a brand experience and content marketing agency that blends strategy, creative, and production to engage audiences and drive business growth
  • Their studio model and interdisciplinary team enable them to build impactful tech-forward experiences for global clients
  • Cramer is proud to be an independent agency based in Boston

Company Specialties:

  • Events
  • Video Production
  • Experiential Marketing
  • Webcasting
  • Marketing Strategy
  • Brand Experiences
  • Presentation Services
  • Activations
  • Event Technology
  • Trade Shows

Company Website: http://www.cramer.com

ASSUMPTION: Cramer's focus on brand experience and content marketing provides a unique opportunity for candidates to work on complex, tech-forward projects for global clients.

πŸ“Š Role Analysis

Career Level: Mid to Senior-level role, offering opportunities for growth and leadership within the content team

Reporting Structure: This role reports directly to the Creative Director and oversees other content team members

Work Arrangement: On-site, with opportunities for remote work based on project needs and team collaboration

Growth Opportunities:

  • Mentoring and guiding junior team members to develop their skills and advance their careers
  • Expanding content expertise across various media and channels
  • Potential career progression to Creative Director or other leadership roles within the agency

ASSUMPTION: This role offers opportunities for professional growth through mentoring, expanding content expertise, and potential career progression within the agency.

🌍 Location & Work Environment

Office Type: On-site, with a collaborative and creative workspace designed to foster team interaction and innovation

Office Location(s): 425 University Ave, Norwood, MA 02062, US

Geographic Context:

  • Norwood is a suburban town located approximately 15 miles southwest of Boston, offering a mix of urban and suburban living
  • The area is well-connected by public transportation, with easy access to major highways and the MBTA commuter rail
  • Norwood offers a variety of dining, shopping, and recreational options, as well as a strong sense of community

Work Schedule: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM (Flexible based on project needs and team collaboration)

ASSUMPTION: The on-site work environment at Cramer's Norwood office fosters collaboration and creativity, with easy access to public transportation and nearby amenities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Phone or video screen with the HR team to discuss qualifications and fit for the role
  • In-person or virtual interview with the Creative Director and other team members to assess creative thinking, writing skills, and cultural fit
  • Final interview with the Creative Director and other stakeholders to discuss career goals, expectations, and next steps

Key Assessment Areas:

  • Writing samples and portfolio that demonstrate strong copywriting skills and understanding of healthcare content
  • Ability to think strategically and creatively about content and its role in engaging audiences
  • Experience working with regulatory guidelines and medical/legal review processes
  • Excellent communication and collaboration skills, with a willingness to learn, adapt, and provide feedback to team members

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience, skills, and passion for healthcare content
  • Include a portfolio or writing samples that showcase your ability to create engaging, on-brand content for various media and channels
  • Prepare for interview questions that focus on your strategic thinking, creative process, and ability to work within regulatory guidelines

ATS Keywords: Associate Creative Director, Copy, Cramer Health, Patient Support Programs, Regulatory Compliance, Content Strategy, Brand Guidelines, Multi-channel Campaigns, Research Simplification, High-volume Content Production

ASSUMPTION: The application process at Cramer focuses on assessing candidates' creative thinking, writing skills, and cultural fit, with a strong emphasis on healthcare content and regulatory compliance.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Adobe Creative Suite (Photoshop, Illustrator, InDesign)
  • Content Management Systems (CMS) such as WordPress or Drupal
  • Project Management Tools (e.g., Asana, Trello, JIRA)
  • Marketing Automation Platforms (e.g., HubSpot, Marketo)

ASSUMPTION: Candidates should be comfortable using industry-standard tools and technologies for content creation, management, and collaboration.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Collaboration: Working together to achieve common goals and deliver exceptional results
  • Creativity: Embracing innovative thinking and continuous learning to drive business growth
  • Integrity: Upholding the highest ethical standards in all aspects of our work
  • Excellence: Striving for outstanding performance and continuous improvement

Work Style:

  • Collaborative: Working closely with team members to brainstorm ideas, provide feedback, and refine content
  • Adaptable: Adjusting to changing project needs, priorities, and deadlines
  • Detail-oriented: Ensuring content is accurate, on-brand, and meets regulatory guidelines

Self-Assessment Questions:

  • How do you align with Cramer's core values, and how have you demonstrated these values in your previous roles?
  • How comfortable are you working in a collaborative, on-site environment, and how do you adapt to changing project needs and priorities?
  • How do you ensure attention to detail in your writing, and how do you balance creativity with regulatory compliance?

ASSUMPTION: Cramer values candidates who embody their core values, thrive in a collaborative work environment, and demonstrate strong attention to detail in their writing.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines while maintaining high-quality content standards
  • Navigating regulatory guidelines and medical/legal review processes
  • Adapting to changing client needs, brand guidelines, and project requirements
  • Working effectively with remote team members and stakeholders

ASSUMPTION: This role presents challenges related to project management, regulatory compliance, adaptability, and collaboration, both on-site and remotely.

πŸ“ˆ Similar Roles Comparison

  • This role differs from other Associate Creative Director positions in its focus on healthcare content and patient support programs
  • Industry-specific context: The healthcare industry has unique regulatory requirements and audience needs that set this role apart from similar positions in other industries
  • Career path comparison: This role offers opportunities for growth and leadership within the content team, with potential progression to Creative Director or other agency leadership roles

ASSUMPTION: This role is unique in its focus on healthcare content and patient support programs, with opportunities for growth and leadership within the agency.

πŸ“ Sample Projects

  • Developing patient education materials, such as brochures, videos, and websites, to improve health literacy and medication adherence
  • Creating engaging content for patient support programs, including disease awareness campaigns, medication adherence initiatives, and patient advocacy platforms
  • Collaborating with medical and legal teams to ensure content accuracy, compliance, and regulatory approval

ASSUMPTION: Sample projects for this role involve creating engaging, accurate, and compliant content for various healthcare audiences and channels.

❓ Key Questions to Ask During Interview

  • How does this role fit into the overall content strategy for Cramer Health, and how will my work contribute to the team's success?
  • Can you describe the team structure and dynamics, and how does this role collaborate with other teams and stakeholders?
  • How does Cramer support the professional growth and development of its employees, particularly in the content team?
  • What are the most challenging aspects of this role, and how has the current team member approached these challenges?
  • How does Cramer foster a culture of creativity, innovation, and continuous learning, and how does this role contribute to that culture?

ASSUMPTION: Interview questions should focus on the role's strategic fit, team dynamics, professional growth opportunities, challenges, and cultural alignment.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience, skills, and passion for healthcare content
  • Prepare a portfolio or writing samples that showcase your ability to create engaging, on-brand content for various media and channels
  • Prepare for interview questions that focus on your strategic thinking, creative process, and ability to work within regulatory guidelines
  • Follow up with the HR team one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.