π Core Information
πΉ Job Title: Associate Director, Tech PR
πΉ Company: Daniel J. Edelman Holdings
πΉ Location: London, City of, United Kingdom
πΉ Job Type: Full-time, Hybrid
πΉ Category: Public Relations
πΉ Date Posted: April 17, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site with hybrid flexibility
π Job Overview
Key aspects of this role include:
- Leading a high-performance team to deliver campaigns meeting objectives and metrics
- Developing creative plans promoting technology solutions to business audiences
- Running integrated communications campaigns across the UK
- Collaborating with other marketing disciplines for 360 integrated campaigns
ASSUMPTION: This role requires a balance of strategic thinking, creative problem-solving, and strong leadership skills to manage a team and deliver successful campaigns.
π Key Responsibilities
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Manage a high-performance team, ensuring tight deadlines, attention to detail, and motivation
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Provide strategic media relations and digital skills counsel at a UK level
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Develop creative plans promoting technology solutions to business audiences via PR and Digital routes
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Run integrated comms campaigns across the UK, driving consistent quality of work
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Create and manage budgets
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Build trust with clients through informed counsel and effective recommendations
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Nurture and grow junior team members through mentoring and upskilling
ASSUMPTION: This role involves a mix of strategic planning, hands-on campaign execution, team management, and client relationship building.
π― Required Qualifications
Education: Bachelor's degree in a relevant field (e.g., Communications, Marketing, or a related discipline)
Experience: 5-10 years of experience in public relations, with a focus on technology and B2B communications
Required Skills:
- Deep understanding of technology with dedicated B2B experience
- Strong communication skills, verbal and written
- Ability to develop high-quality strategy, written documents, and proposals
- Experience in developing plans that translate complex technology into meaningful benefits
- Strong creative thinking and problem-solving skills
- Supreme UK media relations and understanding of engaging non-traditional influencers
- Demonstrated account/team leadership and desire to work in a fast-paced, integrated team environment
- Ability to provide senior clients with clear, confident, and well-informed strategic counsel
Preferred Skills:
- Experience working with large agencies and managing big-name tech accounts
- Interest in and knowledge of AI and its applications
ASSUMPTION: Candidates should have a proven track record in B2B tech PR, with strong leadership and communication skills, and a passion for technology.
π° Compensation & Benefits
Salary Range: Β£60,000 - Β£80,000 per annum (based on industry standards for a role of this level in London)
Benefits:
- Competitive annual holiday plus additional days for birthday and festive season
- Flexible working, including hybrid work and 30 days' work from anywhere worldwide
- Pension plan, income protection, and life insurance at 4x annual salary
- Maternity, adoptive, and shared parental leave with up to five months on full company pay
- Private medical insurance, digital GP, and wellbeing program
- Cycle to Work Scheme, subsidised corporate gym membership, quit smoking scheme, and annual flu vaccinations
- 24/7 access to trained professionals for various issues
- Clear progression routes and continuous training/professional development via Edelman Learning Institute
- Weekly staff get-togethers and paid charitable cause participation
Working Hours: Full-time, typically 9:00 AM - 5:30 PM with flexibility for hybrid work arrangement
ASSUMPTION: The salary range is estimated based on industry standards for a role of this level in London. Benefits are comprehensive and designed to support employee wellbeing and work-life balance.
π Applicant Insights
π Company Context
Industry: Public Relations and Communications
Company Size: 2-10 employees (small, agile team within a larger organization)
Founded: 1952 (global headquarters in Los Angeles, California)
Company Description:
- Daniel J. Edelman Holdings is a global communications firm, founded by the late Daniel J. Edelman
- Assembly is an integrated agency within the Daniel J. Edelman Holdings family of companies
- Assembly UK is a tightly integrated storytelling machine working across the entire Microsoft business
Company Specialties:
- Public Relations
- Integrated Communications
- Digital Marketing
- Social Media
- Influencer Marketing
Company Website: https://www.djeholdings.com/
ASSUMPTION: Assembly UK is a specialized agency within the larger Daniel J. Edelman Holdings organization, focusing on integrated communications for Microsoft.
π Role Analysis
Career Level: Mid-level to senior, with potential for growth and leadership opportunities
Reporting Structure: Reports directly to the Head of Tech PR or a similar leadership role
Work Arrangement: Hybrid, with a combination of on-site and remote work
Growth Opportunities:
- Progression to a senior leadership role within the agency
- Expanding expertise in AI and related technologies
- Involvement in Edelman initiatives beyond day-to-day client responsibilities
ASSUMPTION: This role offers opportunities for professional growth and development within the agency and the broader Edelman organization.
π Location & Work Environment
Office Type: Modern, collaborative office space
Office Location(s): 5900 Wilshire Blvd, Los Angeles, California 90036
Geographic Context:
- Los Angeles is a major global city with a diverse economy and cultural scene
- The office is located in the Miracle Mile district, close to museums, parks, and public transportation
- Los Angeles offers a Mediterranean climate, with mild winters and warm summers
Work Schedule: Full-time, typically 9:00 AM - 5:30 PM with flexibility for hybrid work arrangement
ASSUMPTION: The Los Angeles office provides a dynamic and collaborative work environment, with easy access to cultural attractions and amenities.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the hiring manager
- In-person or virtual interview with the team
- Final interview with the Head of Tech PR or a similar leadership role
Key Assessment Areas:
- Technical knowledge and understanding of technology and AI
- Communication and presentation skills
- Leadership and team management abilities
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare examples of your work and achievements in tech PR
- Research Assembly UK and Daniel J. Edelman Holdings to demonstrate your understanding of the company and its clients
ATS Keywords: Tech PR, B2B, AI, Microsoft, Edelman, integrated communications, campaign delivery, team management, strategic counsel
ASSUMPTION: The application process for Assembly UK is likely to be competitive, with a focus on relevant experience, skills, and cultural fit.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, or similar)
- Media monitoring and analytics tools (e.g., Mention, Brand24, or similar)
- Social media management platforms (e.g., Hootsuite, Buffer, or similar)
ASSUMPTION: Assembly UK uses industry-standard tools and platforms for project management, media monitoring, and social media management.
π Cultural Fit Considerations
Company Values:
- The Relentless Pursuit of Excellence
- The Freedom to be Constantly Curious
- The Courage to do the Right Thing
- The Commitment to Positively Impact Society
Work Style:
- Collaborative and team-oriented
- Fast-paced and dynamic
- Focused on delivering high-quality work and exceeding client expectations
Self-Assessment Questions:
- Do you have a deep understanding of technology and its applications in business?
- Are you comfortable working in a fast-paced, collaborative environment?
- Do you share Assembly UK's commitment to positively impacting society through communications?
ASSUMPTION: Assembly UK values candidates who are passionate about technology, curious and open to learning, and committed to delivering excellent work and making a positive impact.
β οΈ Potential Challenges
- Managing a team and delivering campaigns to tight deadlines
- Keeping up with the latest trends and developments in technology and AI
- Balancing multiple projects and priorities
- Adapting to a fast-paced, dynamic work environment
ASSUMPTION: This role may present challenges in terms of time management, staying current with technology, and adapting to a fast-paced work environment.
π Similar Roles Comparison
- Compared to other Tech PR roles, this position offers a unique focus on AI and integrated communications for a major global brand
- Industry-specific context: Tech PR roles may vary depending on the industry and client focus
- Career path comparison: This role offers potential for growth and leadership opportunities within the agency and the broader Edelman organization
ASSUMPTION: This role is unique in its focus on AI and integrated communications for Microsoft, offering opportunities for professional growth and development.
π Sample Projects
- Developing and executing a PR campaign to launch a new AI-powered product for Microsoft
- Managing a team to create and implement a comprehensive communications strategy for a major tech event
- Collaborating with other marketing disciplines to create an integrated campaign promoting Microsoft's cloud services
ASSUMPTION: Sample projects for this role may involve developing and executing strategic communications campaigns for Microsoft's AI and cloud services, as well as collaborating with other marketing disciplines for integrated campaigns.
β Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within Assembly UK?
- How does Assembly UK support the professional development and growth of its team members?
- What are the most challenging aspects of working on the Microsoft account, and how does the team overcome them?
- How does Assembly UK balance the need for creativity and innovation with the demands of working with a large, global brand like Microsoft?
- What opportunities are there for involvement in Edelman initiatives beyond day-to-day client responsibilities?
ASSUMPTION: Interview questions should focus on team dynamics, professional development, challenges, and growth opportunities specific to this role and the agency.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare examples of your work and achievements in tech PR
- Research Assembly UK and Daniel J. Edelman Holdings to demonstrate your understanding of the company and its clients
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.