📌 Core Information
🔹 Job Title: Associate Marketing Analyst
🔹 Company: Visa
🔹 Location: Mentor, Ohio, United States
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: May 13, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Hybrid (5-10% travel required)
🚀 Job Overview
Key aspects of this role include:
- Supporting product marketing and sales enablement for Risk and Identity Solutions
- Producing content across various mediums, including print, digital, static, and motion
- Ensuring designs are user-friendly, modern, and on-brand
- Collaborating with cross-functional teams to communicate complex product and technical topics visually
ASSUMPTION: This role requires a strong balance of creativity and technical skills, with a focus on visual storytelling and user experience.
📋 Key Responsibilities
✅ Producing new and existing content, supporting on-brand guides and templates where needed
✅ Sample asset types: Presentation materials (PowerPoint), conference events, infographics, animation, motion graphics, video, interactive demos
✅ Full stack video production, visual and narrative design through creative storytelling
✅ Extending visual systems/brand guidelines across all mediums
✅ Communicating complex product and technical topics in an easy-to-understand visual way
✅ Design content with users and humans at the forefront
✅ Outstanding art direction and design experience across a variety of media
✅ Knowledge of how to define scalable structures and tell stories with wireframes and user flows
✅ Follow animation best practices and contribute motion standards to our design system for use cases where none exist
ASSUMPTION: This role involves a mix of independent work and collaboration, requiring strong communication and project management skills.
🎯 Required Qualifications
Education: Bachelor's degree in Graphic Design, Visual Communications, Fine Arts, or a related field
Experience: 2+ years of professional design experience, with a focus on product marketing and sales enablement
Required Skills:
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro)
- Experience with Sketch, Figma, and other relevant design tools
- Strong skills in print, digital, static, and motion design
- Expertise in visual storytelling, infographics, animation, video production, and motion graphics
- Excellent communication skills to explain complex product and technical topics visually
Preferred Skills:
- Experience in the Fintech industry or a related field, with an understanding of Fintech design aesthetics
- Knowledge of animation best practices and ability to contribute to motion standards within a design system
ASSUMPTION: While a Bachelor's degree is required, relevant work experience and a strong portfolio may be considered in lieu of formal education.
💰 Compensation & Benefits
Salary Range: $66,500 - $93,900 USD per year, which may include potential sales incentive payments (if applicable)
Benefits:
- Medical, Dental, Vision
- 401(k), FSA/HSA
- Life Insurance
- Paid Time Off
- Wellness Program
Working Hours: Varies upon the needs of the department
ASSUMPTION: The salary range provided is an estimate and may vary depending on job-related factors such as knowledge, skills, experience, and location.
📌 Applicant Insights
🔍 Company Context
Industry: Visa is a global leader in digital payments, facilitating transactions between consumers, merchants, financial institutions, and government entities across more than 200 countries and territories.
Company Size: Visa has 10,001+ employees, providing ample opportunities for collaboration and growth.
Founded: Visa was founded in 1958 and has since grown into a publicly traded company with a strong global presence.
Company Description:
- Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities each year.
- The company's mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive.
- Visa is driven by a common purpose – to uplift everyone, everywhere by being the best way to pay and be paid.
Company Specialties:
- Global payments technology company
Company Website: https://corporate.visa.com/en/careers.html
ASSUMPTION: Visa's extensive global presence and industry leadership provide a stable and innovative work environment for employees.
📊 Role Analysis
Career Level: This role is suitable for mid-level marketing professionals with 2-5 years of experience in design and marketing.
Reporting Structure: The associate marketing analyst will report to the senior marketing manager for Risk and Identity Solutions.
Work Arrangement: This is a hybrid position, with an expectation of days in office confirmed by the hiring manager.
Growth Opportunities:
- Potential advancement to senior marketing analyst or similar roles within the Risk and Identity Solutions team or other departments
- Expanding skills and expertise in product marketing, sales enablement, and design
- Collaborating with cross-functional teams to gain exposure to various aspects of the business
ASSUMPTION: Visa's large employee base and diverse business units offer numerous opportunities for professional growth and development.
🌍 Location & Work Environment
Office Type: Visa's Mentor, Ohio office is a modern, collaborative workspace designed to foster innovation and creativity.
Office Location(s): 900 Metro Center Blvd, Foster City, California, US; 12301 Research Blvd, Austin, TX 78759, US; 1004 NW 65th Ave, Miami, FL 33126, US; 1 Market St, San Francisco, CA 94105, US; 900 Metro Center Blvd, Foster City, CA 94404, US
Geographic Context:
- Mentor, Ohio is a suburb of Cleveland, offering a mix of urban and suburban living with a relatively low cost of living compared to other major metropolitan areas
- The office is conveniently located near major highways and public transportation options
- The area offers a variety of cultural attractions, outdoor recreation, and dining options
Work Schedule: The working hours for this role vary upon the needs of the department, with a flexible schedule that may include remote work and on-site collaboration.
ASSUMPTION: The hybrid work arrangement provides a balance between remote work and in-person collaboration, allowing for flexibility and a healthy work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with the senior marketing manager and a panel of team members
- Final interview with the director of marketing
Key Assessment Areas:
- Design skills and portfolio presentation
- Communication and storytelling abilities
- Understanding of the Fintech industry and Visa's business
- Problem-solving and adaptability
Application Tips:
- Tailor your resume and portfolio to highlight relevant design and marketing experience, with a focus on product marketing and sales enablement
- Prepare a strong portfolio showcasing your design skills across various mediums, including print, digital, static, and motion
- Demonstrate your understanding of Visa's business and the Fintech industry in your cover letter
ATS Keywords: Adobe Creative Suite, product marketing, sales enablement, visual storytelling, infographics, animation, video production, motion graphics, user experience, Fintech, branding, design standards
ASSUMPTION: Visa's application process is designed to assess candidates' technical skills, communication abilities, and cultural fit within the organization.
🛠️ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro)
- Sketch, Figma, and other relevant design tools
- Motion graphics software (e.g., Cinema 4D, Blender)
ASSUMPTION: Familiarity with industry-standard design tools and software is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric
- Innovative
- Collaborative
- Inclusive
- Integrity
Work Style:
- Creative and innovative
- Collaborative and team-oriented
- Adaptable and responsive to change
- Results-driven and focused on delivering high-quality work
Self-Assessment Questions:
- How do you incorporate Visa's company values into your daily work?
- Describe a time when you had to adapt your design approach to meet a client's needs or constraints.
- How do you ensure that your designs are user-centered and accessible to a diverse audience?
ASSUMPTION: Visa's company culture emphasizes innovation, collaboration, and customer-centricity, with a strong focus on diversity, equity, and inclusion.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Balancing creative freedom with adherence to brand guidelines and design standards
- Communicating complex product and technical topics visually to diverse stakeholders
- Adapting to a hybrid work environment and maintaining productivity outside of the office
ASSUMPTION: These challenges can be overcome through strong project management skills, effective communication, and a commitment to continuous learning and improvement.
📈 Similar Roles Comparison
- Compared to other marketing analyst roles, this position places a stronger emphasis on design and visual storytelling
- Within Visa, this role is similar to other marketing analyst positions but may have a greater focus on Risk and Identity Solutions-specific content and branding
- Career progression may involve moving into senior marketing analyst roles or exploring opportunities in other departments, such as product marketing or sales enablement
ASSUMPTION: Understanding the unique aspects of this role and how it compares to similar positions can help candidates tailor their application and prepare for interviews.
📝 Sample Projects
- Developing a series of infographics to explain complex Fintech concepts to a non-technical audience
- Creating a motion graphics video to showcase Visa's Risk and Identity Solutions offerings at an industry conference
- Designing a user-friendly presentation template for sales enablement materials, ensuring consistency with Visa's brand guidelines
ASSUMPTION: These sample projects demonstrate the range of design and marketing tasks that an associate marketing analyst might encounter in this role.
❓ Key Questions to Ask During Interview
- How does this role support the overall goals of the Risk and Identity Solutions team?
- What are the most important priorities for this role in the first 30, 60, and 90 days?
- How does Visa foster a culture of innovation and creativity within its design teams?
- What opportunities are there for professional growth and development within this role and the broader organization?
- How does Visa support work-life balance for its employees, particularly in a hybrid work environment?
ASSUMPTION: Asking thoughtful questions during the interview process can help candidates better understand the role, the team, and the company culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and portfolio to highlight relevant design and marketing experience, with a focus on product marketing and sales enablement
- Prepare a strong portfolio showcasing your design skills across various mediums, including print, digital, static, and motion
- Demonstrate your understanding of Visa's business and the Fintech industry in your cover letter
- Follow up with the hiring manager one week after submitting your application to confirm receipt and express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
