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B2B Digital & Marketing Trainee

AccorCorpo
Full-time
On-site
Madrid, Madrid, Spain

πŸ“Œ Core Information

πŸ”Ή Job Title: B2B Digital & Marketing Trainee

πŸ”Ή Company: AccorCorpo

πŸ”Ή Location: Madrid, Madrid, Spain

πŸ”Ή Job Type: Full-time, Intern

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-04-03

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting digital marketing efforts through MyAllMeeting, optimizing content and engagement.
  • Assisting in the creation and management of digital content across websites, social media, and email campaigns.
  • Conducting market research and analyzing trends to support digital marketing strategies.
  • Monitoring and reporting on key digital performance indicators, contributing to campaign optimization.

ASSUMPTION: This role is ideal for a recent graduate or early-career professional seeking hands-on experience in digital marketing within a global hospitality leader.

πŸ“‹ Key Responsibilities

βœ… Supporting digital marketing efforts through MyAllMeeting, optimizing content and engagement.

βœ… Assisting in the creation and management of digital content across websites, social media, and email campaigns.

βœ… Maintaining and updating content within the CMS, ensuring brand consistency and accuracy.

βœ… Conducting market research and analyzing trends to support digital marketing strategies.

βœ… Monitoring and reporting on key digital performance indicators, contributing to campaign optimization.

ASSUMPTION: The role requires a strong understanding of digital marketing principles and hands-on experience with relevant tools and platforms.

🎯 Required Qualifications

Education: Currently pursuing a Master’s degree in Business, Marketing, or Digital Marketing.

Experience: Ideally, previous experience in digital marketing, e-commerce, or B2B platforms.

Required Skills:

  • Strong knowledge of WordPress (mandatory), CMS management, and digital marketing tools.
  • Good understanding of the B2B e-commerce ecosystem and trends.
  • Fluency in French and English (additional languages such as Spanish, German, or Italian are a plus).

Preferred Skills:

  • Previous experience in a similar role or relevant internships.
  • Knowledge of the hospitality industry.

ASSUMPTION: Candidates should have a strong foundation in digital marketing principles and be eager to learn and apply their skills in a real-world setting.

πŸ’° Compensation & Benefits

Salary Range: Internships at AccorCorpo typically offer a stipend or hourly wage, with the exact amount depending on the candidate's qualifications and experience. The average internship stipend in Spain for marketing roles is around €600-€1,000 per month.

Benefits:

  • Hands-on experience working on real marketing campaigns, content creation, and digital strategies.
  • Training & Mentorship through structured learning programs and one-on-one mentoring.
  • A global brand on your CV, boosting your future career with an internship at Accor, a world leader in hospitality.
  • Creative freedom to bring your ideas to life in a dynamic, supportive team.
  • Networking opportunities to connect with industry professionals and like-minded peers.

Working Hours: Full-time, with standard office hours (Monday-Friday, 9:00 AM - 6:00 PM) and flexibility for occasional remote work or adjusted hours as needed.

ASSUMPTION: The salary range provided is an estimate based on industry standards for marketing internships in Spain. The actual stipend may vary depending on the candidate's qualifications and the company's internal policies.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: AccorCorpo operates in the hospitality industry, with a focus on luxury and upscale hotels, resorts, and private residences. The company is known for its iconic Fairmont brand and is part of the ALL - Accor Live Limitless Lifestyle Loyalty Program.

Company Size: AccorCorpo is a large organization with over 10,000 employees worldwide, offering a dynamic and diverse work environment.

Founded: The Fairmont brand was founded in 1907, with AccorCorpo's origins tracing back to 1967. The company has since grown into a global leader in the hospitality industry.

Company Description:

  • AccorCorpo is committed to providing exceptional experiences for its guests, with a focus on elegance, culture, and local immersion.
  • The company stands at the intersection of elegance and culture, where significant occasions are honored, and pivotal global events unfold.
  • AccorCorpo is dedicated to responsible hospitality, with a strong commitment to sustainability and social responsibility.

Company Specialties:

  • Luxury and upscale hotels and resorts
  • Private residences and serviced apartments
  • Spa and wellness facilities
  • Conference venues and event spaces
  • Food and beverage offerings, including restaurants and bars

Company Website: https://www.fairmont.com/

ASSUMPTION: AccorCorpo's commitment to responsible hospitality and sustainability is a key aspect of its company culture and values.

πŸ“Š Role Analysis

Career Level: This role is an entry-level position, ideal for recent graduates or early-career professionals seeking to gain experience in digital marketing within the hospitality industry.

Reporting Structure: The B2B Digital & Marketing Trainee will report directly to the Marketing Manager or a designated supervisor within the Marketing department.

Work Arrangement: This is an on-site role based in Madrid, with the possibility of occasional remote work or adjusted hours as needed.

Growth Opportunities:

  • Upon successful completion of the internship, there may be opportunities for full-time employment within the company.
  • The role offers exposure to various aspects of digital marketing, providing a strong foundation for a career in the field.
  • AccorCorpo encourages internal mobility and offers opportunities for professional development and growth.

ASSUMPTION: The growth opportunities listed are based on typical career progression within the company and may vary depending on individual performance and business needs.

🌍 Location & Work Environment

Office Type: The Madrid office is a modern, professional environment with a collaborative and dynamic atmosphere.

Office Location(s): Madrid, Spain

Geographic Context:

  • Madrid is a vibrant, multicultural city with a rich history and a thriving business environment.
  • The city offers a high quality of life, with numerous cultural attractions, restaurants, and entertainment options.
  • Madrid is well-connected by public transportation, making it easy to commute to and from the office.

Work Schedule: Full-time, with standard office hours (Monday-Friday, 9:00 AM - 6:00 PM) and flexibility for occasional remote work or adjusted hours as needed.

ASSUMPTION: The work schedule may be subject to change based on business needs and team requirements.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission through the AccorCorpo careers portal.
  • Phone or video screening to assess communication skills and cultural fit.
  • In-person or virtual interview with the hiring manager or a panel of interviewers to discuss the candidate's qualifications, skills, and career goals.
  • Background check and reference verification for the final candidate.

Key Assessment Areas:

  • Digital marketing knowledge and skills
  • Creativity and problem-solving abilities
  • Communication and interpersonal skills
  • Cultural fit and alignment with AccorCorpo's values

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this specific role.
  • Demonstrate your understanding of the hospitality industry and AccorCorpo's brand.
  • Showcase your passion for digital marketing and eagerness to learn and grow within the company.

ATS Keywords: Digital Marketing, B2B, WordPress, CMS, Content Creation, Social Media, Email Campaigns, Market Research, Trend Analysis, Performance Metrics, Marketing Strategy, Hospitality Industry, AccorCorpo, Fairmont, Internship

ASSUMPTION: The interview process and assessment areas may vary depending on the specific needs of the hiring team and the candidate pool.

πŸ› οΈ Tools & Technologies

  • WordPress
  • CMS (Content Management System)
  • Digital marketing tools (e.g., Google Analytics, social media management platforms, email marketing software)
  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Project management tools (e.g., Asana, Trello, Microsoft Project)

ASSUMPTION: The specific tools and technologies used may vary depending on the team's preferences and the projects assigned to the trainee.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Heartist: Passionate about people and making a difference in their lives
  • Spirited: Entrepreneurial, innovative, and creative
  • Authentic: Genuine, respectful, and inclusive
  • Inventive: Curious, open-minded, and always learning
  • Committed: Dedicated to delivering exceptional experiences and results

Work Style:

  • Collaborative and team-oriented
  • Adaptable and flexible
  • Results-driven and focused on continuous improvement
  • Creative and innovative
  • Customer-centric and committed to delivering exceptional experiences

Self-Assessment Questions:

  • Do you align with AccorCorpo's Heartist value, and how have you demonstrated this in your previous experiences?
  • How do you stay organized and manage your time effectively in a fast-paced, dynamic work environment?
  • Can you provide an example of a time when you had to be creative and innovative to overcome a challenge or achieve a goal?

ASSUMPTION: AccorCorpo values cultural fit and looks for candidates who align with their company values and work style.

⚠️ Potential Challenges

  • The role may require working on multiple projects simultaneously, demanding strong time management and organizational skills.
  • Candidates may face competition for internship opportunities within the company, as AccorCorpo is a sought-after employer in the hospitality industry.
  • The role may require occasional travel or attendance at industry events, which could disrupt the candidate's personal schedule.
  • The internship may not guarantee full-time employment upon completion, depending on business needs and the candidate's performance.

ASSUMPTION: The potential challenges listed are based on typical experiences for interns and entry-level professionals within the hospitality industry and may vary depending on the individual's specific circumstances.

πŸ“ˆ Similar Roles Comparison

  • Compared to other marketing internships, this role offers a unique opportunity to gain experience within the hospitality industry and work on global marketing campaigns.
  • Unlike some marketing roles, this internship focuses primarily on B2B marketing, with a strong emphasis on digital strategies and content creation.
  • As an intern, the candidate will have the opportunity to work closely with experienced marketing professionals and learn from their expertise, contributing to their long-term career growth.

ASSUMPTION: The role comparison provided is based on typical marketing internships and may vary depending on the specific needs and requirements of the company.

πŸ“ Sample Projects

  • Developing and executing a social media campaign to promote a new hotel opening in a key market.
  • Conducting market research to identify trends and opportunities in the B2B e-commerce space and presenting findings to the marketing team.
  • Creating and optimizing content for the company's website and blog, ensuring brand consistency and accuracy.

ASSUMPTION: The sample projects listed are based on typical tasks and responsibilities for a B2B Digital & Marketing Trainee and may vary depending on the specific needs and priorities of the marketing team.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does this role contribute to the overall marketing strategy for AccorCorpo and the Fairmont brand?
  • What opportunities are there for professional development and growth within the company?
  • How does AccorCorpo support work-life balance for its employees, particularly for interns?
  • What are the most rewarding and challenging aspects of working in the marketing department at AccorCorpo?

ASSUMPTION: The key questions listed are designed to help candidates better understand the role, the company culture, and the opportunities for growth and development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the AccorCorpo careers portal.
  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this specific role, demonstrating your passion for digital marketing and eagerness to learn and grow within the company.
  • Prepare for the interview by researching AccorCorpo's brand, values, and marketing strategies, as well as the hospitality industry as a whole.
  • Follow up with the hiring manager or HR representative within one week of submitting your application to express your interest in the role and reiterate your qualifications.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.