📌 Core Information
🔹 Job Title: B2B Digital & Marketing Trainee
🔹 Company: AccorCorpo
🔹 Location: Madrid, Madrid, Spain
🔹 Job Type: Full-time, Internship
🔹 Category: Marketing
🔹 Date Posted: 2025-04-05
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting digital marketing efforts for MyAllMeeting, a B2B platform.
- Creating and managing digital content across various channels.
- Conducting market research and analyzing trends to inform strategies.
- Monitoring and reporting on key performance indicators.
- Gaining hands-on experience in a global hospitality leader.
ASSUMPTION: This role is ideal for a recent graduate or student pursuing a Master's degree in Business, Marketing, or Digital Marketing, seeking to gain practical experience in digital marketing and B2B platforms.
📋 Key Responsibilities
✅ Supporting digital marketing efforts through MyAllMeeting, optimizing content and engagement.
✅ Assisting in the creation and management of digital content across websites, social media, and email campaigns.
✅ Maintaining and updating content within the CMS, ensuring brand consistency and accuracy.
✅ Conducting market research and analyzing trends to support digital marketing strategies.
✅ Monitoring and reporting on key digital performance indicators, contributing to campaign optimization.
ASSUMPTION: The role requires a strong understanding of digital marketing tools, CMS management, and the B2B e-commerce ecosystem. Fluency in French and English is essential, with additional languages being a plus.
🎯 Required Qualifications
Education: Pursuing a Master’s degree in Business, Marketing, or Digital Marketing.
Experience: Ideally, previous experience in digital marketing, e-commerce, or B2B platforms.
Required Skills:
- Strong knowledge of WordPress (mandatory) and CMS management.
- Good understanding of the B2B e-commerce ecosystem and trends.
- Fluency in French and English, with additional languages such as Spanish, German, or Italian being a plus.
- Based in Madrid.
Preferred Skills:
- Previous experience in digital marketing or e-commerce.
- Knowledge of digital marketing tools and trends.
ASSUMPTION: Candidates with relevant experience and strong digital marketing skills will be preferred for this role.
💰 Compensation & Benefits
Salary Range: Internships at AccorCorpo typically offer a stipend or hourly wage, with the exact amount depending on the candidate's qualifications and experience. The average internship stipend in Madrid for marketing roles is around €600-€1,000 per month.
Benefits:
- Hands-on experience working on real marketing campaigns, content creation, and digital strategies.
- Training & Mentorship: Access to structured learning programs and one-on-one mentoring.
- A global brand on your CV: Boost your future career with an internship at Accor, a world leader in hospitality.
- Creative freedom: Bring your ideas to life in a dynamic, supportive team.
- Networking opportunities: Connect with industry professionals and like-minded peers.
Working Hours: Full-time, with standard office hours typically being 9:00 AM to 6:00 PM, Monday to Friday.
ASSUMPTION: The salary range provided is an estimate based on industry standards for marketing internships in Madrid. The actual salary may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: AccorCorpo operates in the hospitality industry, with a focus on digital marketing and B2B platforms. The global hospitality market is expected to grow at a CAGR of 4.5% during 2021-2026, driven by increasing demand for travel and tourism.
Company Size: AccorCorpo is part of the Accor Group, which has over 45 brands, 5,500 hotels, 10,000 restaurants, and lifestyle destinations worldwide. This large-scale operation offers numerous opportunities for growth and learning.
Founded: The Accor Group was founded in 1967 and has since grown into one of the largest hospitality companies in the world.
Company Description:
- AccorCorpo is a global leader in hospitality, offering a wide range of services and experiences to its guests.
- The company is committed to sustainable and responsible hospitality, with initiatives aimed at reducing its environmental impact and contributing positively to local communities.
- AccorCorpo fosters a culture of innovation, creativity, and collaboration, providing employees with opportunities to grow and develop their skills.
Company Specialties:
- Accommodation and lodging services.
- Conference venues and event planning.
- Food & Beverage and restaurants.
- Spa and wellness services.
Company Website: https://careers.accor.com/
ASSUMPTION: AccorCorpo's focus on sustainability, innovation, and employee growth makes it an attractive employer for candidates seeking a meaningful and engaging work environment.
📊 Role Analysis
Career Level: This role is an entry-level position, ideal for recent graduates or students pursuing a Master's degree in a relevant field.
Reporting Structure: The B2B Digital & Marketing Trainee will report directly to the Marketing Manager for MyAllMeeting.
Work Arrangement: This is an on-site role, with the opportunity to work from the AccorCorpo Support Office in Madrid.
Growth Opportunities:
- Gaining practical experience in digital marketing and B2B platforms.
- Developing skills in content creation, market research, and campaign optimization.
- Building a professional network within the hospitality industry.
- Potential full-time employment opportunities upon completion of the internship.
ASSUMPTION: This role offers a unique opportunity for candidates to gain hands-on experience in digital marketing and B2B platforms, while also developing their professional network and skills.
🌍 Location & Work Environment
Office Type: The AccorCorpo Support Office in Madrid is a modern, collaborative workspace designed to foster creativity and innovation.
Office Location(s): The office is located in Madrid, Spain.
Geographic Context:
- Madrid is the capital and largest city of Spain, with a population of approximately 3.3 million people.
- The city is known for its vibrant culture, rich history, and diverse culinary scene.
- Madrid is a major economic hub, with a strong focus on industries such as finance, technology, and tourism.
Work Schedule: The work schedule for this role is full-time, with standard office hours typically being 9:00 AM to 6:00 PM, Monday to Friday.
ASSUMPTION: Madrid offers a dynamic and engaging work environment, with a rich cultural scene and numerous opportunities for professional growth and development.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the AccorCorpo careers website.
- Phone or video screening to assess communication skills and cultural fit.
- In-person or virtual interview with the Marketing Manager for MyAllMeeting to discuss the role and the candidate's qualifications.
- Final decision and offer extension.
Key Assessment Areas:
- Digital marketing skills and knowledge.
- CMS management and content creation abilities.
- Language proficiency in French and English.
- Cultural fit and alignment with AccorCorpo's values.
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences in digital marketing, B2B platforms, and content creation.
- Demonstrate your understanding of the B2B e-commerce ecosystem and trends in your application materials.
- Showcase your creativity and problem-solving skills through relevant examples or projects.
ATS Keywords: Digital Marketing, B2B Platforms, WordPress, CMS Management, Content Creation, Market Research, Campaign Optimization, French, English, Madrid, Internship
ASSUMPTION: The application process for this role is competitive, and candidates should take the time to tailor their application materials to demonstrate their qualifications and fit for the position.
🛠️ Tools & Technologies
- WordPress
- CMS (Content Management System)
- Digital marketing tools (e.g., Google Analytics, social media management platforms)
- Microsoft Office Suite
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role, and candidates should be prepared to demonstrate their proficiency during the interview process.
👔 Cultural Fit Considerations
Company Values:
- Heartist: AccorCorpo values passion, creativity, and a customer-centric approach to hospitality.
- Responsible: The company is committed to sustainable and responsible business practices, with a focus on reducing its environmental impact and contributing positively to local communities.
- Shepherd: AccorCorpo fosters a culture of leadership, mentorship, and employee development.
Work Style:
- Collaborative: The company encourages teamwork and cross-functional collaboration to drive innovation and success.
- Dynamic: AccorCorpo operates in a fast-paced and ever-changing industry, requiring employees to be adaptable and responsive to change.
- Creative: The company values innovation, creativity, and a customer-centric approach to hospitality.
Self-Assessment Questions:
- Do you possess a strong passion for digital marketing and a customer-centric approach to hospitality?
- Are you committed to sustainable and responsible business practices?
- Do you thrive in a dynamic and collaborative work environment, and are you able to adapt to change?
ASSUMPTION: Candidates who align with AccorCorpo's values and work style will be more likely to succeed in this role and contribute positively to the company's culture.
⚠️ Potential Challenges
- Balancing multiple responsibilities and priorities in a fast-paced work environment.
- Adapting to a new role and company culture as an intern.
- Managing language barriers and cultural differences in a global organization.
- Keeping up with the latest trends and developments in digital marketing and B2B platforms.
ASSUMPTION: These challenges can be overcome through strong communication, time management, and a willingness to learn and adapt in a dynamic work environment.
📈 Similar Roles Comparison
- This role differs from other marketing internships in its focus on B2B platforms and digital marketing strategies for a global hospitality leader.
- Industry-specific context: The hospitality industry is highly competitive and dynamic, with a strong focus on customer experience and innovation.
- Career path comparison: This internship offers a unique opportunity to gain practical experience in digital marketing and B2B platforms, with potential full-time employment opportunities upon completion of the internship.
ASSUMPTION: This role offers a unique and valuable experience for candidates seeking to gain practical experience in digital marketing and B2B platforms in the hospitality industry.
📝 Sample Projects
- Developing and implementing a social media marketing campaign for MyAllMeeting.
- Conducting market research on B2B e-commerce trends and competitors to inform digital marketing strategies.
- Optimizing website content and structure to improve search engine rankings and user experience.
ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities available to the B2B Digital & Marketing Trainee in this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role contribute to the overall marketing strategy for MyAllMeeting and AccorCorpo?
- What opportunities are there for professional development and growth within the company?
- How does AccorCorpo support work-life balance for its employees?
- What is the typical career path for someone in this role, and what are the potential opportunities for advancement?
ASSUMPTION: These questions demonstrate a candidate's interest in the role and their commitment to understanding the company's culture and priorities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the AccorCorpo careers website.
- Tailor your resume and cover letter to highlight your relevant skills and experiences in digital marketing, B2B platforms, and content creation.
- Prepare examples of your previous work or projects that demonstrate your digital marketing skills and creativity.
- Follow up with the AccorCorpo HR team one week after submitting your application to inquire about the status of your application.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
