π Core Information
πΉ Job Title: B2B Marketing Intern (Fall 2025)
πΉ Company: Circa - IPG DXTRA
πΉ Location: Baltimore, Maryland, United States
πΉ Job Type: Internship
πΉ Category: Marketing
πΉ Date Posted: July 9, 2025
πΉ Experience Level: Entry-level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Assisting in project coordination and logistics for integrated marketing campaigns
- Collaborating with cross-functional teams, including media, creative, strategy, development, and account teams
- Conducting research and analysis on brands and industry trends
- Monitoring online behaviors and relevant topics for clients
- Contributing creative ideas and solutions to projects
ASSUMPTION: This internship focuses on B2B marketing strategies and platforms, requiring a unique skill set and mindset.
π Key Responsibilities
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Plan: Assist in project coordination and logistics
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Evaluate: Review project deliverables to ensure they meet specifications and standards
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Coordinate: Collaborate with media, creative, strategy, development, and account teams
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Report: Review and provide input on performance deliverables
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Engage: Share big ideas in brainstorms and with teams
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Research: Analyze brands using various resources
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Monitor: Track clients and industries online behaviors and relevant/trending topics
ASSUMPTION: The intern's role will involve a mix of strategic thinking, project management, and analytical tasks.
π― Required Qualifications
Education: College graduate or expected to graduate by the start of the internship
Experience: No specific experience required, but demonstrated transferable skills are a plus
Required Skills:
- Out-of-the-box thinking and problem-solving skills
- Familiarity with digital platforms and best practices
- Proficiency in Word, PowerPoint, Excel, and Outlook
- Strong attention to detail and commitment to delivering clear and precise work
- Ability to work fast, multitask, and meet deadlines
- Excellent communication skills, both written and verbal
Preferred Skills:
- Familiarity with platforms like Google Analytics, Google Data Studio, Facebook Business, LinkedIn, Adobe Creative Suite, Sprout Social, MailChimp, Campaign Manager, WordPress
ASSUMPTION: While specific industry experience is not required, a strong foundation in digital platforms and marketing principles is essential.
π° Compensation & Benefits
Salary Range: $20.00 - $20.00 per hour
Benefits:
- Built-in mentorship with a dedicated mentor
- Exposure to cross-functional marketing teams working on enterprise- and mid-level brands
- Invitations to workshops and ongoing trainings
- Potential for the internship to grow into a full-time position
- Hourly pay at 40 hours per week
Working Hours: 40 hours per week, from September to December
ASSUMPTION: The salary range is competitive for entry-level marketing internships in the Baltimore area.
π Applicant Insights
π Company Context
Industry: Public Relations and Communications Services
Company Size: 1,001-5,000 employees
Founded: Not specified
Company Description:
- IPG DXTRA is the worldβs most diverse communications network, bringing experts in PR, branding, digital, experiential, influencer, and entertainment together to deliver creative, meaningful, and stand-out answers.
Company Specialties:
- Public Relations
- Branding
- Digital Marketing
- Experiential Marketing
- Influencer Marketing
- Entertainment Marketing
Company Website: http://www.ipgdxtrahealth.com
ASSUMPTION: IPG DXTRA offers a wide range of services, providing interns with diverse learning opportunities.
π Role Analysis
Career Level: Entry-level (Intern)
Reporting Structure: The intern will report directly to the marketing team and collaborate with various cross-functional teams.
Work Arrangement: On-site, full-time (40 hours per week) from September to December
Growth Opportunities:
- Potential for the internship to grow into a full-time position
- Exposure to various aspects of marketing, allowing interns to explore different career paths
- Mentorship and training opportunities to develop skills and knowledge
ASSUMPTION: This internship offers a comprehensive learning experience with potential long-term growth opportunities.
π Location & Work Environment
Office Type: On-site, agency environment
Office Location(s): Baltimore, Maryland, United States
Geographic Context:
- Baltimore is the largest city in Maryland, offering a mix of urban and suburban living
- The city is known for its rich history, cultural attractions, and diverse neighborhoods
- Baltimore has a humid subtropical climate, with mild winters and hot, humid summers
Work Schedule: 40 hours per week, from September to December
ASSUMPTION: The on-site work environment will provide interns with ample opportunities to learn, collaborate, and network with industry professionals.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager and/or team members
- Background check (if required)
Key Assessment Areas:
- Problem-solving skills and creativity
- Familiarity with digital platforms and marketing principles
- Communication and interpersonal skills
- Attention to detail and commitment to quality work
- Adaptability and ability to work in a fast-paced environment
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this specific role
- Demonstrate your understanding of B2B marketing and digital platforms in your application materials
- Showcase your creativity and problem-solving skills through examples or projects
- Prepare thoughtful questions to ask during the interview to demonstrate your interest in the role and company
ATS Keywords: B2B marketing, digital platforms, project coordination, cross-functional teams, research, analysis, creativity, problem-solving
ASSUMPTION: The application process will focus on assessing the candidate's skills, experiences, and cultural fit for the role and company.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, PowerPoint, Excel, Outlook)
- Digital platforms (tech, email, CRM, social media, etc.)
- Google Analytics, Google Data Studio, Facebook Business, LinkedIn, Adobe Creative Suite, Sprout Social, MailChimp, Campaign Manager, WordPress (if applicable)
ASSUMPTION: The intern will be expected to learn and utilize various tools and technologies relevant to the role and industry.
π Cultural Fit Considerations
Company Values:
- Creativity and innovation
- Collaboration and teamwork
- Client focus and results-driven approach
- Integrity and accountability
- Diversity, equity, and inclusion
Work Style:
- Fast-paced and dynamic agency environment
- Collaborative and team-oriented
- Results-driven and focused on client success
- Adaptable and open to learning and growth
Self-Assessment Questions:
- Do I possess strong problem-solving skills and a creative mindset?
- Am I comfortable working in a fast-paced, collaborative environment?
- Do I have a strong attention to detail and commitment to delivering high-quality work?
- Am I open to learning and growing in a dynamic and diverse work environment?
ASSUMPTION: Successful candidates will demonstrate a strong cultural fit with the company's values and work style.
β οΈ Potential Challenges
- The internship may involve working on multiple projects simultaneously, requiring strong multitasking and time management skills
- The role may require occasional overtime or weekend work to meet project deadlines
- The intern may face challenges adapting to the fast-paced agency environment and learning new tools and technologies
- The internship may involve working with diverse teams and clients, requiring strong communication and interpersonal skills
ASSUMPTION: Successful candidates will be able to overcome these challenges and thrive in the dynamic and fast-paced work environment.
π Similar Roles Comparison
- This internship focuses on B2B marketing strategies and platforms, unlike traditional PR or social media internships
- Compared to other marketing internships, this role offers a more holistic and integrated approach to marketing campaigns
- Career paths following this internship may include roles in marketing, communications, or related fields within the agency or broader industry
ASSUMPTION: This internship offers a unique and valuable learning experience compared to other marketing internships.
π Sample Projects
- Assisting in the planning and execution of a B2B marketing campaign for an enterprise-level brand
- Conducting research and analysis on industry trends and competitor activities to inform marketing strategies
- Monitoring and reporting on the performance of digital marketing campaigns for mid-level clients
ASSUMPTION: These sample projects provide a glimpse into the types of tasks and responsibilities the intern may encounter during their tenure.
β Key Questions to Ask During Interview
- What are the most significant challenges facing the company or industry, and how can this internship contribute to addressing them?
- How does this internship fit into the company's overall marketing strategy and goals?
- What opportunities are there for professional growth and development during this internship?
- How does the company support work-life balance for its employees, particularly interns?
- What are the most important qualities and skills for success in this role and the company's culture?
ASSUMPTION: Asking thoughtful and insightful questions during the interview will demonstrate the candidate's interest and engagement with the role and company.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this specific role
- Prepare for the interview by researching the company, role, and industry, and practicing common interview questions
- Follow up with the hiring manager or HR representative after the interview to express your appreciation and reiterate your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.