B2B Senior Marcom Specialist

📌 Core Information

🔹 Job Title: B2B Senior Marcom Specialist

🔹 Company: Logitech

🔹 Location: Tokyo, Japan

🔹 Job Type: Full-Time

🔹 Category: B2B Marketing

🔹 Date Posted: June 5, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid (Tokyo, Japan)

🚀 Job Overview

Key aspects of this role include:

• Planning, developing, and executing marketing initiatives and activations for B2B portfolio in Japan
• Managing digital and physical events for trade partners and end-users
• Collaborating with cross-functional teams and stakeholders
• Tracking and managing marketing budget
• Working in a hybrid environment with a global team

ASSUMPTION: This role requires a high level of autonomy and strong project management skills due to the nature of the work and the global team structure.

📋 Key Responsibilities

✅ Lead, plan, develop, and execute all marketing initiatives and activations for B2B portfolio in Japan

✅ Develop local marketing collaterals, sales promotions, and sales tools adhering to marketing guidelines

✅ Manage and execute digital and physical events for trade partners and end-users

✅ Ensure cross-functional communication and feedback

✅ Manage internal and external stakeholders to ensure alignment of objectives

✅ Plan and support local PR efforts for key products and programs

✅ Coordinate approvals with legal and other stakeholders

✅ Track and manage marketing budget with regular reports and updates

✅ All other duties assigned

ASSUMPTION: The role involves a mix of strategic planning, tactical execution, and stakeholder management, requiring strong organizational skills and attention to detail.

🎯 Required Qualifications

Education: Diploma Required. Degree a plus (Marketing, Communications, Business).

Experience: 3-5 years of experience in managing marketing campaigns and trade marketing

Required Skills:

• Familiarity with the B2B landscape
• Fluency in Japanese and English language
• Strong ability to work in teams and build good working relationships, but also able to work independently
• Strong project management and time management ability
• Attention to detail and good organization skill
• Adept at collaborating and working cross-functionally
• Resourceful and initiate own projects with the proven ability to track deliver results
• Problem solver with a can-do attitude

Preferred Skills:

• PR/Copywriting/Media skills a big plus
• Digital marketing experiences a big plus
• Experience using Salesforce, report and dashboard creation skills a big plus
• Analytical and reporting skills using VLOOKUP and IF functions in Excel
• Experience in marketing for new market development and new service development is a plus.
• Design skills with Adobe (Illustrator/Photoshop)

ASSUMPTION: While the role requires a specific set of skills, Logitech values candidates who are open to learning and growing in their role.

💰 Compensation & Benefits

Salary Range: Based on industry standards for a Senior Marcom Specialist role in Tokyo, Japan, the estimated salary range is ¥7,000,000 - ¥10,000,000 per year.

Benefits:

• Comprehensive Benefits Packages
• Flexible Working Environments
• Health Support

Working Hours: 40 hours per week, with flexible hours and remote work options available.

ASSUMPTION: The salary range is an estimate based on market research and may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Logitech operates in the computers and electronics manufacturing industry, focusing on personal peripherals, driving innovation in PC navigation, Internet communications, digital music, home-entertainment control, and gaming and wireless devices.

Company Size: Logitech has 5,001-10,000 employees, providing a large and diverse work environment with ample opportunities for growth and collaboration.

Founded: Logitech was founded in 1981 and has since grown into a global company with a strong focus on innovation and quality.

Company Description:

• Logitech's purpose is to extend human potential in work and play by designing software-enabled hardware solutions that drive superior performance, productivity, and comfort.
• The company is committed to driving outcomes that are better for people and planet, reducing its environmental impact by leading the industry in designing for sustainability.
• Logitech products are available in nearly every country, with more than 3.5 million items shipped each week.

Company Specialties:

• Personal peripherals
• Driving innovation in PC navigation
• Internet communications
• Digital music
• Home-entertainment control
• Gaming and wireless devices

Company Website: Logitech

ASSUMPTION: Logitech's focus on innovation and sustainability provides an exciting work environment for candidates looking to make a positive global impact.

📊 Role Analysis

Career Level: This role is a senior-level position, offering opportunities for growth and leadership within the marketing team.

Reporting Structure: The B2B Senior Marcom Specialist reports to the Japan B2B Marketing Manager and is part of the wider APLAT (Australia/New Zealand, South Korea, and Latin America) B2B Marketing Team.

Work Arrangement: This role is a hybrid position, requiring employees to work on-premises in Tokyo, Japan, and remotely as needed.

Growth Opportunities:

• Potential to take on additional responsibilities and grow within the marketing team
• Opportunities to collaborate with global teams and gain international experience
• Chance to work on innovative projects and drive sustainable initiatives

ASSUMPTION: The hybrid work arrangement and global team structure provide ample opportunities for professional growth and development.

🌍 Location & Work Environment

Office Type: Logitech's Tokyo office is a modern, collaborative workspace designed to foster creativity and innovation.

Office Location(s): 3930 N 1st St, San Jose, California 95134, US (Global Headquarters); 5706 Corsa Ave, Westlake Village, California 91362, US; Daniel Borel Innovation Center, CH - 1015, Lausanne, CH; Takenhofplein 3, Nijmegen, Gelderland 6538 SZ, NL; No 2 Yanxin 4 Rd, East District, Hsinchu City, 300, TW; 4700 NW Camas Meadows Drive, Camas, Washington 98607, US; City Gate Plaza Two, Cork, IE; 3 Jenner, Irvine, California 92618, US; 1 sidco industrial estate, Chennai , 600032, IN; 855, zhu jiang road, Suzhou New District , CN; 1111 changshou Road, Shanghai, CN

Geographic Context:

• Tokyo, Japan, offers a vibrant and dynamic work environment with a rich cultural heritage
• The city is a major hub for technology and innovation, providing ample opportunities for professional growth and development
• Tokyo is known for its excellent public transportation system, making it easy to commute to and from work

Work Schedule: The work schedule is flexible, with core hours between 10:00 AM and 4:00 PM JST. Employees are expected to work a total of 40 hours per week, with the option to work remotely as needed.

ASSUMPTION: The hybrid work arrangement and flexible work schedule provide employees with a healthy work-life balance.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager
• Final round interview with additional team members
• Background check and offer extension

Key Assessment Areas:

• Marketing and project management skills
• Cross-functional collaboration and stakeholder management
• Problem-solving and analytical skills
• Cultural fit and alignment with Logitech's values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant marketing and project management experience
• Demonstrate your ability to work independently and collaboratively in a hybrid work environment
• Showcase your problem-solving skills and ability to manage multiple projects simultaneously
• Prepare questions to ask the interviewer about the role, team, and company to demonstrate your interest and engagement

ATS Keywords: B2B Marketing, Project Management, Marketing Campaigns, Trade Marketing, Stakeholder Management, Cross-Functional Collaboration, Problem Solving, Attention to Detail, Time Management, Adobe, Salesforce

ASSUMPTION: The interview process is designed to assess the candidate's skills, experience, and cultural fit, with a focus on finding the best match for the role and the team.

🛠️ Tools & Technologies

• Adobe (Illustrator/Photoshop)
• Salesforce
• Microsoft Office Suite (Word, Excel, PowerPoint)
• Project management tools (e.g., Asana, Trello, JIRA)

ASSUMPTION: The required tools and technologies are industry-standard and can be learned or improved upon with relevant experience and training.

👔 Cultural Fit Considerations

Company Values:

• Be Yourself. Be Open.
• Stay Hungry and Humble.
• Collaborate. Challenge. Decide and just Do.

Work Style:

• Logitech values employees who are open, collaborative, and proactive in their approach to work
• The company encourages employees to be themselves and bring their unique perspectives to the team
• Logitech fosters a culture of continuous learning and improvement, with a focus on driving innovation and progress

Self-Assessment Questions:

• Do you align with Logitech's company values and work style?
• Are you comfortable working in a hybrid environment with a global team?
• Do you have strong project management and time management skills, with the ability to work independently and collaboratively?

ASSUMPTION: Logitech's company values and work style provide a strong foundation for a positive and productive work environment.

⚠️ Potential Challenges

• Managing multiple projects and stakeholders simultaneously may be challenging at times
• Working in a hybrid environment with a global team may require additional communication and collaboration efforts
• The role may require occasional travel to attend industry events and conferences
• Keeping up with industry trends and best practices may require continuous learning and development

ASSUMPTION: While there may be challenges associated with the role, Logitech provides the resources and support necessary for employees to succeed.

📈 Similar Roles Comparison

• This role is unique in its focus on B2B marketing for a global technology company
• Similar roles may be found in other technology or electronics manufacturing companies, with a focus on marketing or trade marketing
• Career progression may include moving into a management role or specializing in a specific area of marketing

ASSUMPTION: While there may be similar roles in the industry, this role is unique in its focus on B2B marketing for a global technology company.

📝 Sample Projects

• Planning and executing a regional trade show or conference
• Developing and implementing a marketing campaign to launch a new product or service
• Managing a team to create and distribute marketing collateral for a major event or announcement

ASSUMPTION: These sample projects provide a sense of the types of initiatives and activities the B2B Senior Marcom Specialist may be involved in, but the role may also include other projects and responsibilities as needed.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the overall marketing strategy for the APLAT region?
• What opportunities are there for professional growth and development within the marketing team?
• How does Logitech support work-life balance for employees working in a hybrid environment?
• What is the company's approach to sustainability and reducing its environmental impact?

ASSUMPTION: Asking thoughtful and engaging questions during the interview process demonstrates your interest in the role and the company, and provides valuable insights into the work environment and company culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant marketing and project management experience
• Prepare for the interview by researching Logitech's company values, work style, and industry trends
• Prepare questions to ask the interviewer about the role, team, and company to demonstrate your interest and engagement
• Follow up with the hiring manager after the interview to express your appreciation and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.