📌 Core Information
🔹 Job Title: Retail Marketing Intern - FEUGA Scholarship
🔹 Company: New Balance
🔹 Location: Vigo, Spain
🔹 Job Type: Full-Time Internship
🔹 Category: Retail Marketing
🔹 Date Posted: April 14, 2025
🔹 Experience Level: Entry-Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Assisting in marketing objectives and project timelines
- Managing supplier relations to reduce costs while maintaining quality
- Supporting brand visibility at sporting events
- Ensuring effective execution of visual merchandising standards in retail locations
ASSUMPTION: This internship is part of the FEUGA program, targeting recent graduates or students in Galicia, Spain. It focuses on providing practical experience in retail marketing.
📋 Key Responsibilities
✅ Assist in tracking progress towards marketing objectives and project timelines
✅ Manage supplier relations to reduce costs while maintaining desired quality levels
✅ Support brand visibility at sporting events
✅ Monitor Retail Marketing budget
✅ Collaborate with Visual Merchandising department to ensure proper in-store execution of visual standards
✅ Manage B2B marketing communication tools for regional implementation
✅ Maintain and communicate brand standards in the wholesale channel
✅ Serve as a liaison between the Marketing Manager and the sales/retail team regarding visual presentation guidelines
✅ Assist in the opening of new Shop in Shops, provide support for campaign launches, and manage image updates in existing Shop in Shops
ASSUMPTION: The role requires strong organizational skills, creativity, and the ability to work effectively in a team environment.
🎯 Required Qualifications
Education: University degree or equivalent, with a preference for recent graduates or current students in Galicia, Spain
Experience: None specified, targeting entry-level candidates
Required Skills:
- Fluency in English
- Strong verbal and written communication skills
- Ability to organize and prioritize multiple tasks
- Creativity and innovative thinking
- Teamwork and collaboration skills
- Proficiency in Microsoft Office and internal platforms
- Ability to work in a fast-paced, high-volume, and high-visibility environment
Preferred Skills:
- Previous experience in marketing or a related field
- Bilingual or multilingual skills
ASSUMPTION: As this is an internship program, candidates are expected to be eager to learn and develop their skills in the retail marketing field.
💰 Compensation & Benefits
Salary Range: As this is an internship program, the compensation is through a FEUGA scholarship. The scholarship amount is not specified in the job description. According to the Spanish government, FEUGA scholarships typically range from €600 to €1,200 per month.
Benefits:
- On-the-job training and professional development opportunities
- Experience working in a global athletic footwear and apparel company
Working Hours: Full-time, with a standard workweek of 40 hours
ASSUMPTION: The salary range provided is an estimate based on typical FEUGA scholarship amounts. Actual compensation may vary.
📌 Applicant Insights
🔍 Company Context
Industry: Apparel & Fashion. New Balance is a global athletic footwear and apparel company, known for its high-quality products and commitment to craftsmanship.
Company Size: Small (15 employees listed on LinkedIn). As an intern, you can expect a close-knit work environment with ample opportunities for direct interaction with senior team members.
Founded: 1906. New Balance has a rich history and a strong brand reputation, providing a stable and established environment for an internship.
Company Description:
- New Balance offers a 9-month internship program through the FEUGA scholarship
- The company is committed to empowering people through sport and craftsmanship
- New Balance fosters a culture that welcomes and respects all associates, encouraging innovation and bold action
Company Specialties:
- Athletic footwear and apparel
- Retail marketing and brand management
- Global operations and supply chain
Company Website: New Balance
ASSUMPTION: As a small company, New Balance offers a unique opportunity for interns to make a significant impact and gain valuable experience in the retail marketing field.
📊 Role Analysis
Career Level: Entry-level. This internship is designed for recent graduates or current students looking to gain practical experience in retail marketing.
Reporting Structure: The intern will report directly to the Retail Marketing Manager and work closely with the Visual Merchandising department and the sales/retail team.
Work Arrangement: On-site, full-time. The intern will be expected to work on-site at the New Balance office in Vigo, Spain.
Growth Opportunities:
- Potential full-time employment after the completion of the internship program
- Opportunities to work on high-impact projects and gain valuable experience in the retail marketing field
- Exposure to various aspects of retail marketing, including brand visibility, event management, and visual merchandising
ASSUMPTION: As an intern, you will have the opportunity to learn from experienced professionals and contribute to the success of the retail marketing team.
🌍 Location & Work Environment
Office Type: Corporate office. The intern will work at the New Balance office in Vigo, Spain.
Office Location(s): Vigo, Spain
Geographic Context:
- Vigo is located in the Galicia region of Spain, known for its coastal landscapes and rich cultural heritage
- The city offers a vibrant atmosphere with a mix of traditional and modern influences
- Vigo has a mild oceanic climate, with cool summers and mild winters
Work Schedule: Standard full-time workweek, with a flexible schedule that may include occasional work on weekends or evenings to support events and campaigns.
ASSUMPTION: As an intern, you will have the opportunity to experience the local culture and gain a deeper understanding of the retail marketing landscape in Spain.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the provided link
- Phone or video screening to assess communication skills and cultural fit
- In-person or virtual interview with the Retail Marketing Manager and other team members to discuss the role, responsibilities, and expectations
- Background check and reference verification for the selected candidate
Key Assessment Areas:
- Communication skills and fluency in English
- Organizational skills and ability to manage multiple tasks
- Creativity and innovative thinking
- Teamwork and collaboration skills
- Understanding of the retail marketing field and relevant industry trends
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this specific role
- Demonstrate your enthusiasm for the retail marketing field and New Balance as a company
- Prepare examples of your past work or projects that showcase your creativity and problem-solving skills
- Research New Balance and the retail marketing industry to show your understanding of the company and its goals
ATS Keywords: Retail Marketing, FEUGA Scholarship, Internship, Marketing Objectives, Project Management, Supplier Relations, Brand Visibility, Visual Merchandising, B2B Marketing, Teamwork, Collaboration, Creativity, Innovation
ASSUMPTION: As an internship program, the application process may be more flexible and focused on finding the best cultural fit for the team.
🛠️ Tools & Technologies
- Microsoft Office (Word, Excel, PowerPoint)
- Internal platforms and tools specific to New Balance
- Social media platforms for event promotion and brand visibility
ASSUMPTION: As an intern, you will be expected to learn and adapt to the company's specific tools and technologies to effectively perform your role.
👔 Cultural Fit Considerations
Company Values:
- Empowerment through sport and craftsmanship
- Innovation and bold action
- Cultural diversity and inclusion
Work Style:
- Collaborative and team-oriented
- Adaptable and responsive to change
- Results-driven and focused on achieving marketing objectives
Self-Assessment Questions:
- How do you align with New Balance's core values, particularly empowerment and innovation?
- How comfortable are you working in a fast-paced, high-volume environment with a focus on retail marketing?
- How well do your personal work style and preferences fit with the company's collaborative and results-driven culture?
ASSUMPTION: As an intern, it is essential to demonstrate a strong cultural fit with New Balance's values and work style to ensure a successful and enjoyable experience.
⚠️ Potential Challenges
- Managing multiple tasks and priorities in a fast-paced environment
- Adapting to the specific tools and technologies used by New Balance
- Balancing the demands of the internship with academic responsibilities (if still a student)
- Working in a small company with a close-knit team, which may require additional flexibility and adaptability
ASSUMPTION: As an intern, it is essential to be proactive, adaptable, and willing to learn to overcome any challenges that may arise during the course of the program.
📈 Similar Roles Comparison
- This internship focuses on retail marketing, while similar roles may focus on digital marketing, social media management, or event planning
- As an intern, you will have the opportunity to gain a broad understanding of the retail marketing field, while other roles may be more specialized
- This role is part of the FEUGA scholarship program, targeting recent graduates or current students in Galicia, Spain, while other roles may have different eligibility requirements
ASSUMPTION: When comparing this role to similar positions, consider the specific focus, target audience, and eligibility requirements to determine the best fit for your career goals.
📝 Sample Projects
- Assisting in the planning and execution of a New Balance event or campaign to increase brand visibility
- Developing and implementing a visual merchandising strategy for a new Shop in Shop location
- Analyzing marketing data to identify trends and make data-driven decisions to improve marketing effectiveness
ASSUMPTION: As an intern, you will have the opportunity to work on a variety of projects that showcase your skills and contribute to the success of the retail marketing team.
❓ Key Questions to Ask During Interview
- What are the most significant challenges facing the retail marketing team currently, and how can this internship contribute to addressing them?
- How does this internship program support the professional development and growth of recent graduates or current students?
- What opportunities exist for collaboration and knowledge-sharing between the retail marketing team and other departments within New Balance?
- How does New Balance approach innovation and staying ahead of industry trends in the retail marketing field?
- What is the typical career path for someone in the retail marketing field at NewBalance, and how can this internship contribute to long-term career growth?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to your professional development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this specific role
- Prepare examples of your past work or projects that showcase your creativity and problem-solving skills
- Research New Balance and the retail marketing industry to show your understanding of the company and its goals
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
