🔹 Job Title: Brand Activation Manager - 6 Month Fixed Term Contract
🔹 Company: Therabody
🔹 Location: London HQ
🔹 Job Type: Contract
🔹 Category: Marketing & Events
🔹 Date Posted: April 4, 2025
🔹 Experience Level: Mid-Senior level
🔹 Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a high level of organization, strong communication skills, and the ability to manage multiple events simultaneously. Experience in event management, preferably in the tech, wellness, or beauty industry, is crucial for success in this position.
✅ Develop and execute a comprehensive events strategy aligned with Therabody’s business objectives, brand positioning, and global growth initiatives
✅ Identify opportunities for partnership events, influencer engagements, and participation in trade shows and conferences
✅ Lead the end-to-end planning and execution of Therabody-hosted and partnered events, ensuring they meet the company’s high standards and are delivered on time and within budget
✅ Manage all aspects of event logistics, including venue selection, vendor management, budgeting, and on-site coordination
✅ Collaborate with internal teams (marketing, sales, product, customer support) and external partners to ensure seamless event execution
✅ Design and execute co-branded events with strategic partners to enhance mutual brand recognition and business objectives
✅ Develop and nurture relationships with key partners and influencers, creating engaging experiences that drive brand advocacy and collaboration
✅ Monitor and analyze the impact of partnership and influencer events on brand awareness and business metrics
✅ Oversee Therabody’s presence at industry trade shows and conferences, including booth design, branding, staffing, and on-site logistics
✅ Develop strategies to maximize the impact of trade show and conference participation, including lead generation, brand visibility, and networking opportunities
✅ Track and report on the ROI of trade show and conference participation
✅ Work closely with the marketing team to develop and execute event promotion strategies that drive attendance and engagement
✅ Liaise with external vendors, venues, and contractors to ensure all event requirements are met
✅ Provide regular updates to senior leadership on event progress and outcomes
✅ Conduct post-event evaluations to assess the success of each event and identify areas for improvement
✅ Prepare and present monthly post-event reports, including attendee feedback, budget analysis, and ROI
ASSUMPTION: This role requires strong project management skills, excellent interpersonal and communication skills, and the ability to work under pressure. The ideal candidate will be a strategic thinker with a passion for event planning and a proven track record of delivering successful events that enhance brand awareness, engagement, and business growth.
Education: Bachelor’s degree in Marketing, Communications, Event Management, or a related field
Experience: 3+ years of experience in event management, preferably in the tech, wellness, or beauty industry
Required Skills:
Preferred Skills:
ASSUMPTION: While a Bachelor's degree in a related field is required, equivalent experience may be considered. Proficiency in additional languages may be beneficial for international events but is not a strict requirement.
Salary Range: £35 - £40 per hour (This is an estimated range based on industry standards for a fixed-term contract role in London. The actual salary may vary based on experience and negotiation.)
Benefits:
Working Hours: Full-time, 40 hours per week. Occasional overtime may be required to manage events.
ASSUMPTION: The salary range provided is an estimate based on industry standards for a fixed-term contract role in London. The actual salary may vary based on experience and negotiation. Benefits may include opportunities for professional growth and development, as well as the chance to work for a mission-driven company.
Industry: Therabody operates in the wellness and fitness services industry, focusing on wellness technology, recovery, and performance enhancement. The company is known for its innovative products and services, including percussive therapy devices, pneumatic compression, electrical stimulation, vibration therapy, and USDA Certified Organic CBD.
Company Size: Therabody is a mid-sized company with 501-1,000 employees, providing a dynamic and collaborative work environment. This size allows for ample opportunities for growth and innovation while maintaining a close-knit team atmosphere.
Founded: Therabody was founded in 2016 by Dr. Jason Wersland, who invented the category-defining percussive therapy device, Theragun, to alleviate his own debilitating pain after a traumatic accident.
Company Description:
Company Specialties:
Company Website: http://www.therabody.com
ASSUMPTION: Therabody's focus on wellness technology and innovative products makes it an attractive employer for candidates interested in the health and wellness industry. The company's commitment to diversity, equity, and inclusion, as well as its dedication to providing reasonable accommodation to applicants with disabilities, demonstrates its commitment to creating a supportive and inclusive work environment.
Career Level: This role is suitable for mid-senior level professionals with 3+ years of experience in event management. The position offers opportunities for growth and development within the company.
Reporting Structure: The Brand Activation Manager will report directly to the Senior Manager of Global Events and will work closely with various internal teams, including marketing, sales, product, and customer support, as well as external partners and vendors.
Work Arrangement: This is an on-site role based in London HQ, with occasional travel required for events. The role may require occasional overtime to manage events.
Growth Opportunities:
ASSUMPTION: This role offers opportunities for professional growth and development within the company. The fixed-term contract nature of the role may appeal to candidates seeking short-term or project-based work, while the potential for full-time employment after the contract provides an incentive for long-term commitment.
Office Type: Therabody's London HQ is a modern, collaborative workspace designed to foster creativity and innovation.
Office Location(s): 1640 S Sepulveda Blvd, Los Angeles, California 90025, US
Geographic Context:
Work Schedule: Full-time, 40 hours per week. Occasional overtime may be required to manage events.
ASSUMPTION: Therabody's London HQ provides a modern, collaborative work environment that supports creativity and innovation. The city's central location in Europe and vibrant events industry make it an ideal base for a Brand Activation Manager focused on international events and partnerships.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Event Management, Project Management, Marketing, Brand Activation, Partnership Events, Influencer Engagement, Trade Shows, Logistics Coordination, Budgeting, Strategic Planning, Collaboration, Analysis, Detail Orientation, Problem Solving, Vendor Management, Travel
ASSUMPTION: Therabody's interview process is designed to assess candidates' event management experience and skills, as well as their cultural fit and alignment with the company's mission and values. Applicants should tailor their application materials to highlight their relevant experience and demonstrate their understanding of the company and its goals.
ASSUMPTION: Familiarity with event management software, Microsoft Office Suite, and project management tools is essential for success in this role. Proficiency in communication and collaboration tools is also beneficial for effective collaboration with internal teams and external partners.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Therabody's company values and work style emphasize collaboration, innovation, and continuous learning, as well as a commitment to diversity, equity, and inclusion. Candidates who share these values and are comfortable working in a dynamic, fast-paced environment will be well-suited to this role.
ASSUMPTION: This role presents several challenges, including managing multiple events simultaneously, collaborating with diverse stakeholders, and working with tight deadlines and budgets. Candidates must be comfortable working under pressure and possess strong project management, communication, and organizational skills to succeed in this role.
ASSUMPTION: This role offers unique opportunities for growth and development within the wellness tech industry, with a focus on wellness technology and innovative products. Candidates should consider their long-term career goals and the potential for growth and development within Therabody when evaluating this role.
ASSUMPTION: These sample projects demonstrate the range of responsibilities and challenges faced by a Brand Activation Manager at Therabody. Candidates should be prepared to provide examples of their own successful event management experiences, including challenges faced and solutions implemented.
ASSUMPTION: These key questions allow candidates to gain a deeper understanding of the Brand Activation Manager role at Therabody, as well as the company's event planning process, professional development opportunities, and collaboration culture.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.