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Brand and Packaging Designer

Uline
Full-time
On-site
Milwaukee, Wisconsin, United States
🎨 Brand & Creative Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Brand and Packaging Designer

πŸ”Ή Company: Uline

πŸ”Ή Location: Corporate Headquarters, 12575 Uline Drive, Pleasant Prairie, WI 53158

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Design

πŸ”Ή Date Posted: April 4, 2025

πŸ”Ή Experience Level: Mid-Level (2-5 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting Uline’s brand implementation and maintaining brand identity on products, packaging, and labels.
  • Designing and refining Uline private label packaging, instruction sheets, spec sheets, and more.
  • Partnering with product managers and vendors to align designs with specifications and print guidelines.
  • Overseeing quality control, proofing, and approvals for artwork and packaging models.
  • Maintaining product data and workflows in project databases.

ASSUMPTION: This role requires a strong understanding of branding and packaging design principles, as well as experience working with project databases and collaborating with cross-functional teams.

πŸ“‹ Key Responsibilities

βœ… Support Uline’s brand implementation and maintain brand identity on products, packaging, and labels.

βœ… Design and refine Uline private label packaging, instruction sheets, spec sheets, and more.

βœ… Partner with product managers and vendors to align designs with specifications and print guidelines.

βœ… Oversee quality control, proofing, and approvals for artwork and packaging models.

βœ… Maintain product data and workflows in project databases.

ASSUMPTION: The candidate should be comfortable working in a fast-paced environment and managing multiple projects simultaneously.

🎯 Required Qualifications

Education: Bachelor’s degree in design or a related field.

Experience: 3+ years of experience in a creative, marketing, advertising, or design environment.

Required Skills:

  • Excellent knowledge of Adobe Creative Suite.
  • Strong communication and collaboration skills.
  • Ability to work independently and manage multiple projects.
  • Proficiency in project database management.

Preferred Skills:

  • Experience with packaging design software (e.g., Esko, Adobe Dimension).
  • Knowledge of print production processes.

ASSUMPTION: While not explicitly stated, experience with packaging design software and knowledge of print production processes would be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: $55,000 - $70,000 per year (based on industry standards for a mid-level designer in the packaging and branding field in Wisconsin).

Benefits:

  • Complete health insurance coverage and 401(k) with 6% employer match that starts day one!
  • Multiple bonus programs.
  • Paid holidays and generous paid time off.
  • Tuition Assistance Program that covers professional continuing education.

Working Hours: Full-time, 40 hours per week. Occasional travel to Uline’s North American locations may be required.

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate’s experience and skills.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Uline operates in the wholesale industry, specializing in shipping, industrial, and packaging materials.

Company Size: Uline has 5,001-10,000 employees, making it a mid-sized company with a significant presence in the industry.

Founded: Uline was founded in 1980 and has since grown to become North America’s leading distributor of its kind.

Company Description:

  • Uline is a family-owned company committed to providing businesses with high-quality, in-stock products and exceptional customer service.
  • The company offers a wide range of products, including shipping supplies, janitorial products, retail products, material moving equipment, and more.
  • Uline’s dedicated team of employees works together to ensure fast, reliable delivery and legendary customer service.

Company Specialties:

  • Shipping supplies
  • Janitorial products
  • Retail products
  • Material moving equipment
  • Plastic bags
  • Warehouse equipment
  • Industrial supplies
  • Shipping boxes

Company Website: http://www.uline.com

ASSUMPTION: Uline’s success in the industry can be attributed to its commitment to quality products, exceptional customer service, and a dedicated workforce.

πŸ“Š Role Analysis

Career Level: This role is a mid-level position, requiring 3+ years of experience in a creative, marketing, advertising, or design environment.

Reporting Structure: The Brand and Packaging Designer will report directly to the Creative team, working closely with product managers and vendors.

Work Arrangement: This is an on-site position, with occasional travel to Uline’s North American locations required.

Growth Opportunities:

  • As Uline continues to grow, there may be opportunities for the Brand and Packaging Designer to take on more responsibilities or move into a management role.
  • The company offers a Tuition Assistance Program, allowing employees to pursue professional development and growth.

ASSUMPTION: Uline’s growth and success provide opportunities for employees to grow within the company and advance their careers.

🌍 Location & Work Environment

Office Type: Uline’s corporate headquarters is a large, modern office space with on-site amenities, including a cafΓ© and fitness center.

Office Location(s): 12575 Uline Drive, Pleasant Prairie, WI 53158

Geographic Context:

  • Pleasant Prairie is located in southeastern Wisconsin, near the Illinois border.
  • The area offers a mix of urban and rural living, with easy access to Chicago and other major cities.
  • Uline’s corporate headquarters is situated near major highways, making it easily accessible for employees.

Work Schedule: The Brand and Packaging Designer will work a full-time schedule, with occasional travel required.

ASSUMPTION: The location of Uline’s corporate headquarters provides employees with easy access to major cities and a mix of urban and rural living options.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the hiring manager
  • On-site interview with the creative team
  • Final interview with the director of creative services

Key Assessment Areas:

  • Portfolio review and design skills
  • Branding and packaging design knowledge
  • Communication and collaboration skills
  • Project management and organizational skills

Application Tips:

  • Tailor your resume and portfolio to highlight your relevant experience and skills for this role.
  • Be prepared to discuss your design process and how you approach branding and packaging design projects.
  • Research Uline and be ready to explain why you are a good fit for the company’s culture and values.

ATS Keywords: Adobe Creative Suite, Brand Implementation, Packaging Design, Quality Control, Project Management, Product Data, Workflows

ASSUMPTION: Uline’s application process is designed to assess the candidate’s design skills, knowledge, and cultural fit for the company.

πŸ› οΈ Tools & Technologies

  • Adobe Creative Suite (Photoshop, Illustrator, InDesign)
  • Packaging design software (e.g., Esko, Adobe Dimension)
  • Project database management tools

ASSUMPTION: The candidate should be proficient in using Adobe Creative Suite and other relevant design tools for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Legendary Customer Service
  • Integrity
  • Teamwork
  • Innovation
  • Accountability

Work Style:

  • Collaborative and team-oriented
  • Results-driven and detail-oriented
  • Adaptable and able to manage multiple projects simultaneously

Self-Assessment Questions:

  • Do you have a strong understanding of branding and packaging design principles?
  • Are you comfortable working in a fast-paced, collaborative environment?
  • Can you manage multiple projects simultaneously and meet tight deadlines?

ASSUMPTION: Uline values employees who are dedicated to providing legendary customer service, working collaboratively, and taking ownership of their responsibilities.

⚠️ Potential Challenges

  • The Brand and Packaging Designer may face tight deadlines and need to manage multiple projects simultaneously.
  • Occasional travel may be required, which could disrupt the candidate’s personal schedule.
  • The candidate may need to adapt to Uline’s fast-paced and collaborative work environment.
  • The role may require working with a wide range of stakeholders, including product managers and vendors.

ASSUMPTION: These challenges can be overcome by a candidate who is organized, adaptable, and able to manage their time effectively.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Packaging Designer or Brand Designer position in other companies, but may have more responsibility for maintaining brand identity and overseeing quality control.
  • Uline’s focus on legendary customer service sets it apart from other companies in the industry.
  • This role offers opportunities for growth and development within the company, as Uline continues to expand.

ASSUMPTION: Uline’s commitment to legendary customer service and growth opportunities make it an attractive employer for candidates seeking a challenging and rewarding role in the packaging and branding field.

πŸ“ Sample Projects

  • Designing and refining Uline private label packaging for a new product line
  • Creating branding guidelines for Uline’s private label products
  • Overseeing quality control and approvals for artwork and packaging models for a major product launch

ASSUMPTION: These sample projects demonstrate the range of responsibilities and challenges the Brand and Packaging Designer may face in this role.

❓ Key Questions to Ask During Interview

  • Can you describe the creative team’s dynamic and how it collaborates with other departments?
  • How does Uline support the professional development and growth of its employees?
  • What are the most challenging aspects of this role, and how can I best prepare for them?
  • How does Uline ensure consistency in its branding and packaging design across different product lines and regions?
  • What are the next steps for growth and advancement in this role?

ASSUMPTION: These questions can help the candidate better understand the role, the company culture, and the opportunities for growth and development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and portfolio to highlight your relevant experience and skills for this role.
  • Prepare a cover letter explaining your interest in Uline and this role.
  • If invited to interview, be prepared to discuss your design process and approach to branding and packaging design projects.
  • Follow up with the hiring manager within one week of your interview to express your continued interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.