πΉ Job Title: Brand Associate
πΉ Company: Neuberger Berman
πΉ Location: New York, NY
πΉ Job Type: Full-Time, Hybrid
πΉ Category: Financial Services
πΉ Date Posted: May 19, 2025
πΉ Experience Level: 1-3 years
πΉ Remote Status: On-site with hybrid flexibility
Key aspects of this role include:
ASSUMPTION: This role requires a strong understanding of brand marketing and digital collaboration, with a focus on driving brand consistency and engagement across various channels and teams.
β Lead brand programming and campaign management to ensure cohesive execution and alignment with brand objectives.
β Support cross-functional teams, including advertising, channel marketing, content, digital marketing, product, and communications, to ensure brand consistency.
β Help coordinate with the NB Events team to enhance brand experiences for client and prospect events.
β Collaborate with the team to develop and execute marketing campaigns, including advertising, digital, social, and offline channels.
β Work closely with the digital marketing team to align brand campaigns with broader marketing strategies.
β Assist in creating content that reflects the brandβs identity and engages target audiences.
β Provide support in managing external agency partners, including processing invoices, tracking project plans, and ensuring smooth communication.
β Partner with the advertising, social media, and digital marketing team to help execute social media strategies that amplify brand messaging.
β Contribute to content planning and ensure assets align with brand goals.
β Assist in gathering data and analytics to measure the success of branding initiatives.
β Work closely with digital marketing, product, and regional teams to ensure alignment on brand storytelling and audience engagement, analyzing campaign results and identify areas for optimization.
β Stay up to date on industry trends and competitor activity to provide fresh ideas for the brand team.
ASSUMPTION: This role involves a mix of strategic planning, project management, and creative execution, requiring strong organizational skills and adaptability to various teams and projects.
Education: Bachelorβs degree in marketing, Communications, or a related field.
Experience: 1-3 years of experience in marketing, branding, or a related field. Experience in Financial Services is a plus.
Required Skills:
Preferred Skills:
ASSUMPTION: While not explicitly stated, proficiency in project management tools and additional language skills could be beneficial for this role.
Salary Range: $75,000 - $95,000 per year. This is the lowest to highest salary Neuberger Berman believes it would pay for this role at the time of this posting. The range may be modified in the future.
Benefits:
Working Hours: Full-time position with standard business hours, Monday through Friday, with flexibility for hybrid work arrangement.
ASSUMPTION: The salary range provided is an estimate based on the company's good faith belief and may be subject to change. Benefits are subject to eligibility requirements and may vary based on employment status.
Industry: Neuberger Berman is a leading global investment management firm, operating in the competitive financial services industry.
Company Size: With over 2,800 employees across 26 countries, Neuberger Berman is a mid-sized company, offering a mix of corporate structure and personal touch.
Founded: In 1939, Neuberger Berman has a rich history and established reputation in the investment management industry.
Company Description:
Company Specialties:
Company Website: nb.com
ASSUMPTION: Neuberger Berman's size and history provide a stable and established environment for employees, while its global presence offers opportunities for growth and exposure to diverse markets.
Career Level: This role is an entry to mid-level position, offering opportunities for growth and development within the brand marketing team.
Reporting Structure: The Brand Associate reports directly to the Vice President, Brand Marketing.
Work Arrangement: This is a hybrid role, with a mix of on-site and remote work, offering flexibility for a better work-life balance.
Growth Opportunities:
ASSUMPTION: This role provides a strong foundation for a career in brand marketing, with opportunities for growth and development within the company.
Office Type: Neuberger Berman's New York office is a modern, collaborative workspace, fostering a creative and productive environment.
Office Location(s): 1290 Avenue of the Americas, New York, NY 10104
Geographic Context:
Work Schedule: Standard business hours, Monday through Friday, with flexibility for hybrid work arrangement.
ASSUMPTION: The New York office provides an ideal location for professionals seeking to establish a career in the financial services industry, with ample opportunities for networking and professional development.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Brand marketing, project management, campaign management, digital marketing, content creation, collaboration, analytical skills, communication skills, organizational skills, social media strategy, data analysis, marketing campaigns, event coordination, brand consistency, strategic writing, creativity
ASSUMPTION: Neuberger Berman's interview process is designed to assess candidates' skills, cultural fit, and alignment with the company's brand and values.
ASSUMPTION: Familiarity with project management tools, Microsoft Office Suite, and Google Workspace is essential for this role. Additional proficiency in analytics and reporting tools, as well as social media platforms, would be beneficial.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Neuberger Berman values a diverse and inclusive work environment, seeking candidates who align with their core values and can thrive in their collaborative and dynamic culture.
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a proactive approach to project management and communication.
ASSUMPTION: This role offers a unique blend of responsibilities and opportunities for growth within the brand marketing team and the broader organization.
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and opportunities available in this role, from strategic planning and execution to creative content development and cross-functional collaboration.
ASSUMPTION: These interview questions are designed to provide insight into the role's day-to-day responsibilities, team dynamics, and growth opportunities, as well as Neuberger Berman's work environment and culture.
To apply for this position:
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.