Brand Consulting - Senior Manager - Experiential

📌 Core Information

🔹 Job Title: Brand Consulting - Senior Manager - Experiential

🔹 Company: CAA Club Group

🔹 Location: Los Angeles, CA

🔹 Job Type: Full-Time, Hybrid (3 days in office)

🔹 Category: Brand Consulting, Experiential Marketing

🔹 Date Posted: May 29, 2025

🔹 Experience Level: 7+ years

🔹 Remote Status: On-site (LA-based)

🚀 Job Overview

Key aspects of this role include:

• Delivering best-in-class, business-driving live event/experiential opportunities, ideas, and activation for brand clients.
• Overseeing and managing all event production needs to ensure world-class execution.
• Collaborating with internal and external teams to deliver breakthrough ideas that meet client objectives.
• Establishing and maintaining relationships with world-class vendors, fabricators, and technology partners.
• Directing the activities of producers assigned to support your projects.

ASSUMPTION: This role requires a high level of independence, strong leadership skills, and the ability to manage multiple projects simultaneously.

📋 Key Responsibilities

✅ Deliver best-in-class, business-driving live event/experiential opportunities, ideas, and activation for brand clients.

✅ Oversees, manages, and executes all Event Production needs to ensure world-class execution.

✅ Lead the end-to-end production of large-scale, complex projects and programs with clear plans, priorities, cross-functional communication, and proactive issue resolution.

✅ Collaborates with the Creative and Account Service Teams to deliver breakthrough ideas that deliver against client objectives.

✅ Develops and maintains relationships with world-class vendors, fabricators & technology partners.

✅ On-site event planning, logistics management & execution. Oversee quality control ensure premium product is delivered for clients.

✅ Develop & manage overall project plans, timelines, run of show, budget development, management, tracking & reconciliation.

✅ Shape and deliver solutions that meet client objectives and meet the bar of industry-leading work.

✅ Direct the activities of producers assigned to support your projects.

✅ Work with clients, vendors, and internal teams to ensure consistent & comprehensive communication.

✅ Lead development of concepts & facilitate creative approval process (i.e., renderings, signage, POS, etc.).

✅ Support the development of junior staff through on-the-job training.

✅ Contributes by helping keep our finger on the pulse of the latest developments in the Experiential Marketing space by identifying and implementing the newest cutting-edge technologies.

✅ Establish effective relationships across agency multi-disciplinary teams.

✅ Ensure all agency protocols are being followed including vendor agreements, accounting processes, recaps, etc.

✅ Utilize agency resources appropriately and efficiently.

✅ Demonstrate highest level of critical thinking with focus on proactiveness and attention to detail.

ASSUMPTION: This role requires a high level of organization, strong communication skills, and the ability to work well under pressure.

🎯 Required Qualifications

Education: Bachelor's Degree in a relevant field preferred.

Experience: 7+ years' experience in sports & entertainment partnership / event marketing. Agency experience required.

Required Skills:

• Core understanding of how brand partnerships work - from negotiation through execution, management, and event production
• Strong vendor relationships
• Direct client servicing experience and strong relationships building skills
• Ability to work independently as well as with internal and external teams
• Ability to manage internal and external staff
• Creative and strategic thinker
• Strong writing and presentation skills
• Proficient in Excel & PowerPoint

Preferred Skills:

• Experience with event production software
• Fluency in additional languages

ASSUMPTION: Candidates with experience in brand partnerships, event production, and client servicing are strongly encouraged to apply.

💰 Compensation & Benefits

Salary Range: $100,000 - $120,000 in Los Angeles. Ultimately, the salary may vary based upon relevant experience, time in the role, business sector, and geographic location, among other criteria.

Benefits:

• Discretionary Bonus

Working Hours: 40 hours per week, with the ability to work non-traditional hours as needed (nights, weekends, holidays when necessary). Travel required including on weekends and holidays (when necessary).

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in Los Angeles. The final offer may vary based on the company's compensation structure and the candidate's qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Creative Artists Agency (CAA) is the leading entertainment and sports agency, with global expertise in filmed and live entertainment, digital media, publishing, sponsorship sales and endorsements, media finance, consumer investing, fashion, trademark licensing, and philanthropy.

Company Size: CAA has 1,001-5,000 employees globally, with a diverse workforce that identifies, innovates, and amplifies opportunities for the people and organizations that shape culture and inspire the world.

Founded: CAA was founded in 1975 and is headquartered in Los Angeles, with offices in New York, Nashville, Memphis, Chicago, Miami, London, Munich, Geneva, Stockholm, Shanghai, and Beijing, among other locations globally.

Company Description:

• CAA is distinguished by its culture of collaboration and exceptional client service.
• The trailblazer of the agency business, CAA was the first to build a sports business, create an investment bank, launch a venture fund, found technology start-up companies, establish a philanthropic arm, build a business in China, and form a brand marketing services division, among other innovations.
• Named Most Valuable Sports Agency by Forbes for eight consecutive years, CAA represents more than 2,000 of the world’s top athletes in football, baseball, basketball, hockey, soccer, in addition to coaches, on-air broadcasters, and sports personalities and works in the areas of broadcast rights, corporate marketing initiatives, social impact, and sports properties for sales and sponsorship opportunities.

Company Specialties:

• Entertainment and Sports Agency
• Brand Marketing Services
• Global Expertise in Filmed and Live Entertainment
• Digital Media, Publishing, Sponsorship Sales and Endorsements
• Media Finance, Consumer Investing, Fashion, Trademark Licensing, and Philanthropy

Company Website: http://www.caa.com

ASSUMPTION: CAA's extensive global presence and diverse range of services provide ample opportunities for career growth and development.

📊 Role Analysis

Career Level: This role is a senior management position, requiring a high level of expertise and leadership.

Reporting Structure: The Senior Manager, Experiential reports directly to the internal account leads and works cross-functionally with internal/external properties, vendors, clients, and agencies.

Work Arrangement: This is a hybrid role based in the Los Angeles office, with a requirement to be on-site a minimum of 3 days per week.

Growth Opportunities:

• Potential to lead and mentor junior staff
• Opportunities to work on high-profile, large-scale events and projects
• Possibility to expand responsibilities based on performance and company growth

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a substantial impact on the company's success.

🌍 Location & Work Environment

Office Type: CAA's Los Angeles office is a modern, collaborative workspace designed to foster creativity and innovation.

Office Location(s): 2000 Avenue of the Stars, Los Angeles, CA 90067, US

Geographic Context:

• Los Angeles is a major hub for the entertainment industry, offering ample opportunities for networking and professional growth.
• The city is known for its diverse culture, vibrant arts scene, and year-round mild climate.
• Los Angeles is also home to numerous sports teams, providing ample opportunities for event marketing and partnership opportunities.

Work Schedule: This role requires a flexible work schedule, with the ability to work non-traditional hours as needed (nights, weekends, holidays when necessary). Travel is required, including on weekends and holidays (when necessary).

ASSUMPTION: The flexible work schedule and travel requirements may be challenging for some candidates, but offer the opportunity to work on high-profile events and projects.

💼 Interview & Application Insights

Typical Process:

• Online application and resume submission
• Phone or video screen with a recruiter
• In-person or virtual interview with the hiring manager
• Final interview with senior leadership

Key Assessment Areas:

• Event production and management skills
• Client relationship management
• Strategic thinking and problem-solving
• Communication and presentation skills

Application Tips:

• Highlight relevant experience in event production, brand partnerships, and client servicing.
• Tailor your resume and cover letter to emphasize your skills and experience related to the specific responsibilities of this role.
• Prepare examples of your event production work, including any challenges faced and how you overcame them.

ATS Keywords: Event Production, Brand Partnerships, Client Servicing, Experiential Marketing, Project Management, Vendor Management, Creative Thinking, Strategic Thinking, Communication Skills, Budget Management, Logistics Management, Team Leadership, Problem Solving, Attention to Detail, Excel, PowerPoint

ASSUMPTION: CAA's application process is competitive, and candidates should be prepared to demonstrate their skills and experience in detail.

🛠️ Tools & Technologies

• Event production software (e.g., AllSeated, Eventbrite, Bizzabo)
• Microsoft Office Suite (Excel, PowerPoint)
• Project management tools (e.g., Asana, Trello, Monday.com)
• Communication and collaboration tools (e.g., Slack, Microsoft Teams)

ASSUMPTION: Familiarity with event production software and project management tools is essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Collaboration
• Exceptional Client Service
• Innovation
• Integrity
• Diversity, Equity, and Inclusion

Work Style:

• Fast-paced and dynamic
• Team-oriented and collaborative
• Results-driven and focused on excellence

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic environment?
• Are you comfortable working with diverse teams and clients?
• Do you have a proven track record of delivering high-quality results under pressure?

ASSUMPTION: CAA values a diverse and inclusive work environment, and candidates who can demonstrate their ability to work effectively with a wide range of clients and team members are strongly encouraged to apply.

⚠️ Potential Challenges

• Managing multiple projects simultaneously with tight deadlines
• Working non-traditional hours and traveling as needed
• Dealing with unexpected changes and challenges in event production
• Managing client expectations and maintaining strong relationships

ASSUMPTION: This role may present unique challenges, but also offers the opportunity to work on high-profile events and projects with a global impact.

📈 Similar Roles Comparison

• This role differs from related positions in its focus on experiential marketing and event production for brand clients.
• Industry-specific context: CAA's global presence and extensive range of services provide unique opportunities for career growth and development.
• Career path comparison: This role offers a clear path to senior management and potential leadership opportunities within the agency.

ASSUMPTION: Candidates should consider their long-term career goals and how this role aligns with their desired career path.

📝 Sample Projects

• Managing the end-to-end production of a large-scale, complex event for a major brand client
• Developing and executing a series of experiential marketing campaigns to launch a new product line
• Collaborating with internal and external teams to deliver breakthrough ideas that meet client objectives

ASSUMPTION: These sample projects demonstrate the range of responsibilities and the level of expertise required for success in this role.

❓ Key Questions to Ask During Interview

• What are the most challenging aspects of this role, and how can I best prepare for them?
• How does this role fit into the overall structure of the agency, and what opportunities are there for growth and development?
• What are the key priorities for this role in the first 90 days?
• How does CAA support work-life balance for its employees?
• What are the most rewarding aspects of working at CAA, according to current employees?

ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and provides valuable insights into the company culture and work environment.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your skills and experience related to the specific responsibilities of this role.
• Prepare examples of your event production work, including any challenges faced and how you overcame them.
• Follow up with the CAA recruiter within one week of submitting your application to express your interest and reiterate your qualifications.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.