📌 Core Information
🔹 Job Title: Brand Content Producer
🔹 Company: Yarra Valley Water
🔹 Location: Mitcham, Australia
🔹 Job Type: Part-Time, Contract (12-Month Max-Term)
🔹 Category: Creative & Design
🔹 Date Posted: May 19, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Hybrid (2 days/week in the office)
🚀 Job Overview
Key aspects of this role include:
- Creating high-quality photographic and multimedia assets to bring the brand and stories to life.
- Overseeing production from concept to final delivery and managing the Digital Asset Management system.
- Collaborating with various teams and external partners to support content production.
- Working in a hybrid environment with flexible working arrangements.
ASSUMPTION: This role requires a creative and organized individual with strong communication skills and the ability to work effectively in a team environment.
📋 Key Responsibilities
✅ Photography and videography: Capture high-quality images and videos, and edit content to maintain brand consistency. Work with external agency partners to plan, coordinate, and execute photo and video shoots. Attend work sites and events to capture content.
✅ Multimedia production and management: Oversee production from concept to final delivery, collaborate with external agencies, and ensure content aligns with brand and technical standards.
✅ Digital Asset Management (DAM): Organize, tag, and ensure easy accessibility of digital assets, adhere to and build on established metadata standards, and support team members in utilising the DAM system.
✅ Stakeholder collaboration and administration: Collaborate with various teams to support content production, build and maintain relationships with stakeholders, and manage vendor relationships, including invoicing and budget tracking.
ASSUMPION: This role requires a strong attention to detail, excellent organizational skills, and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Relevant degree or diploma in photography, videography, multimedia, or a related field.
Experience: Demonstrated experience in photography, videography, and multimedia production. Experience in scripting and storyboarding is also required.
Required Skills:
- Advanced skills in capturing professional visual content.
- Expertise in photo and video editing using industry-standard tools.
- Experience in organising and maintaining media libraries.
- Proficient in creating basic animations and multimedia content.
- Skilled in managing content projects from concept to delivery.
- Effective in coordinating with teams and external partners.
Preferred Skills:
- Experience in managing budgets and financial administration.
- Familiarity with Digital Asset Management systems.
ASSUMPION: Candidates should have a strong portfolio showcasing their photography, videography, and multimedia skills.
💰 Compensation & Benefits
Salary Range: $98,045.30 - $104,372.88 pro-rata plus 12% superannuation (based on industry standards for similar roles and experience levels)
Benefits:
- Home office set up allowance ($650)
- Free and secure on-site parking with on-site café at the Mitcham office
- 14 weeks paid leave for parental leave
- 15 days paid personal leave (can be used for caring, wellbeing, mental health, menstrual or menopause)
- Request to swap certain public holidays for another day of paid leave
Working Hours: 24 hours per week (0.6FTE)
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels. The actual salary may vary depending on the candidate's skills and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Utilities (Water & Sewerage Services)
Company Size: 501-1,000 employees (Melbourne's largest water utility)
Founded: 1995 (as a government agency)
Company Description:
- Services 2 million people and 60,000 businesses across a 4,000-kilometre area in Melbourne, Australia.
- Provides essential water and sanitation services, including water quality and supply, sewerage services, trade waste, water conservation programs, and sustainability initiatives.
- Emphasizes community engagement and customer service.
Company Specialties:
- Water quality and supply
- Sewerage services
- Trade waste
- Water conservation programs
- Sustainability
- Environmental management
- Community engagement
- Customer service
Company Website: www.yvw.com.au
ASSUMPTION: Yarra Valley Water is a large, government-owned utility company with a strong focus on sustainability and community engagement.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role reports directly to the Manager, Brand & Creative Services.
Work Arrangement: Hybrid (2 days/week in the office, with flexible working arrangements)
Growth Opportunities:
- Potential to grow within the Brand & Creative Services team or other departments within the organization.
- Opportunities to develop skills in multimedia production, project management, and stakeholder collaboration.
ASSUMPTION: This role offers opportunities for professional growth and development within a large organization.
🌍 Location & Work Environment
Office Type: Hybrid (Mitcham office and remote work)
Office Location(s): Mitcham, Australia
Geographic Context:
- Mitcham is a suburb of Melbourne, Australia, located approximately 20 kilometres east of the Melbourne CBD.
- The area is well-connected by public transportation and has a mix of residential, commercial, and industrial properties.
Work Schedule: Flexible working arrangements, with core hours between 9:00 AM and 5:00 PM (Monday - Friday)
ASSUMPTION: The hybrid work arrangement allows for a balance between on-site collaboration and remote work, with flexibility to accommodate individual needs.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager and a panel of stakeholders
- Background check and reference check (if required)
- Job offer and onboarding
Key Assessment Areas:
- Portfolio review and discussion
- Technical skills in photography, videography, and multimedia production
- Project management and organizational skills
- Communication and collaboration skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Include a link to your portfolio or samples of your work in your application.
- Prepare for interview questions related to your technical skills, project management experience, and cultural fit.
ATS Keywords: Photography, Videography, Multimedia Production, Digital Asset Management, Stakeholder Collaboration, Project Management, Brand Content, Creative Services, Hybrid Work, Flexible Working Arrangements
ASSUMPTION: The application process for this role may take up to 4-6 weeks, depending on the volume of applicants and the organization's hiring timeline.
🛠️ Tools & Technologies
- Photography and videography equipment (cameras, lenses, lighting, etc.)
- Photo and video editing software (Adobe Creative Suite, Final Cut Pro, etc.)
- Digital Asset Management systems (Canto DAM, Adobe Experience Manager, etc.)
- Project management tools (Asana, Trello, Microsoft Project, etc.)
- Office suite (Microsoft Office, Google Workspace, etc.)
ASSUMPTION: The required tools and technologies for this role may vary depending on the organization's specific needs and preferences.
👔 Cultural Fit Considerations
Company Values:
- Customer-focused
- Inclusive and respectful
- Collaborative and innovative
- Accountable and responsible
- Sustainable and environmentally conscious
Work Style:
- Flexible and adaptable
- Team-oriented and collaborative
- Results-driven and proactive
- Strong communication and interpersonal skills
- Ability to work independently and manage multiple projects simultaneously
Self-Assessment Questions:
- How do your personal values align with Yarra Valley Water's company values?
- Describe a time when you had to manage multiple projects simultaneously. How did you prioritize your tasks and ensure successful outcomes?
- How do you approach collaboration and teamwork in a hybrid work environment?
ASSUMPTION: Yarra Valley Water values candidates who are passionate about their work, committed to customer service, and dedicated to sustainability and environmental responsibility.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Working with external vendors and stakeholders to coordinate content production
- Adapting to a hybrid work environment and balancing remote work with on-site collaboration
- Keeping up-to-date with industry trends and best practices in photography, videography, and multimedia production
ASSUMPTION: These challenges can be overcome with strong organizational skills, effective time management, and a proactive approach to problem-solving.
📈 Similar Roles Comparison
- This role differs from related positions in its focus on brand content production and management of the Digital Asset Management system.
- Industry-specific context: The water and utilities industry has unique content needs related to infrastructure, community engagement, and sustainability initiatives.
- Career path comparison: This role can lead to opportunities in brand management, creative services, or other specialized content production roles within the organization or the broader industry.
ASSUMPTION: This role offers a unique blend of creative and administrative responsibilities, with a strong focus on project management and stakeholder collaboration.
📝 Sample Projects
- Developing a multimedia campaign to promote water conservation initiatives and engage the community.
- Creating a series of videos to showcase the organization's infrastructure and sustainability efforts.
- Managing the Digital Asset Management system to ensure easy accessibility and organization of digital assets for internal and external stakeholders.
ASSUMPTION: These sample projects demonstrate the range of responsibilities and the importance of effective project management and stakeholder collaboration in this role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the Brand & Creative Services department?
- How does this role fit into the organization's long-term goals and strategies for brand development and customer engagement?
- What are the key priorities for this role in the first 30-60-90 days?
- How does the organization support the professional development and growth of its employees?
- What are the key challenges and opportunities for this role in the next 1-3 years?
ASSUMPTION: Asking these questions demonstrates your interest in the role and the organization, and helps you better understand the expectations and requirements for success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Yarra Valley Water careers portal
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
- Include links to samples of your work and your portfolio in your application.
- Prepare for the application process to take up to 4-6 weeks, depending on the volume of applicants and the organization's hiring timeline.
- Follow up with the hiring manager or the organization's recruitment team if you have not heard back within the expected timeframe.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
