📌 Core Information
🔹 Job Title: Brand Copywriter
🔹 Company: Navan
🔹 Location: London, UK
🔹 Job Type: Full-time, On-site
🔹 Category: Marketing & Creative
🔹 Date Posted: June 20, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Crafting messaging across the customer journey for brand, social, demand gen, lifecycle, internal projects, and more
- Driving creative strategy and brand consistency across cross-functional initiatives
- Utilizing performance data to inform creative work iterations
- Partnering with cross-functional team members to bring different programs to life
- Managing projects with focus, attention to detail, and nimble shipping within tight timelines
ASSUMPTION: This role requires a high level of creativity, adaptability, and project management skills to handle diverse marketing channels and tight deadlines.
📋 Key Responsibilities
✅ Concept and execute compelling content for web, email, social, OOH, presentations, digital advertising, brand campaigns, and more
✅ Drive creative strategy and brand consistency across cross-functional initiatives
✅ Utilize performance data to inform iterations of creative work
✅ Partner with cross-functional team members to bring different programs to life
✅ Ship work nimbly within tight timelines
✅ Manage small and large projects with focus and attention to detail
✅ Take strategic direction from marketing leadership while operating independently on a project level
✅ Closely partner with brand designers to marry copy and design for creative excellence
ASSUMPTION: This role requires strong collaboration skills, the ability to work independently, and adaptability to various marketing channels and project sizes.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, English, or a related field
Experience: 7+ years of experience, ideally working in-house
Required Skills:
- Excellent copywriting skills
- Robust portfolio showcasing exceptional creative work and high-impact copy
- Experience with SEO copywriting best practices
- Attention to detail; strong proofreading skills
- Ability to flex tone of voice to resonate with different audiences, segments, and channels
- Ready and willing to get into the mindset of Navan's customers
- Tackles obstacles with a figure-it-out mentality
- Loves to travel, or at minimum, likes it a lot
Preferred Skills:
- Experience with brand guidelines and style guides
- Familiarity with marketing automation tools
ASSUMPTION: Candidates should have a strong portfolio demonstrating their ability to create compelling copy for various marketing channels and audiences.
💰 Compensation & Benefits
Salary Range: £45,000 - £60,000 per year (Based on industry standards for a mid-level copywriter in London)
Benefits:
- Competitive benefits package
- Flexible working hours
- Opportunities for professional growth and development
Working Hours: Full-time, typically 9:00 AM - 5:30 PM, Monday - Friday, with flexibility for project demands
ASSUMPTION: The salary range is estimated based on industry standards for a mid-level copywriter in London, with consideration for Navan's company size and industry.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development (Travel & Expense Management)
Company Size: 1,001-5,000 employees (Large, with opportunities for growth and diverse projects)
Founded: 2015 (Established, with a history of growth and innovation)
Company Description:
- Navan is a leading corporate travel and expense management platform, empowering frequent travelers and providing real-time visibility, savings, and control to companies
- Navan's mission is to make travel easy for every frequent traveler, with a focus on exceptional user experience and innovative technology
- The company offers an all-in-one super app for travel and expense management, simplifying processes and reducing manual effort
Company Specialties:
- Corporate travel management
- Expense management
- Travel technology
- User-centered design
Company Website: https://www.navan.com
ASSUMPTION: Navan's focus on user experience and innovative technology creates an environment that values creativity, adaptability, and problem-solving.
📊 Role Analysis
Career Level: Mid-level (5-10 years of experience)
Reporting Structure: Reports directly to the Marketing Manager or Creative Director
Work Arrangement: On-site, with flexibility for remote work when needed
Growth Opportunities:
- Potential to take on more responsibility and advance within the marketing team
- Opportunities to work on high-visibility, high-impact projects
- Chance to learn and grow within a dynamic, fast-paced industry
ASSUMPTION: This role offers opportunities for professional growth and development within Navan's marketing team and the broader travel technology industry.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space
Office Location(s): London, UK (with potential for remote work)
Geographic Context:
- London is a vibrant, multicultural city with a thriving tech industry
- The office is located in a central, easily accessible area with numerous amenities
- Navan's London office is home to a diverse, international team
Work Schedule: Full-time, with flexibility for project demands and occasional overtime
ASSUMPTION: Navan's London office provides a dynamic, collaborative work environment that fosters creativity and innovation.
💼 Interview & Application Insights
Typical Process:
- Online application review
- Phone or video screen with the hiring manager
- In-person or virtual interview with the marketing team
- Portfolio presentation and creative challenge
- Final interview with the creative director or another senior leader
Key Assessment Areas:
- Portfolio quality and relevance
- Copywriting skills and creativity
- Understanding of Navan's brand and industry
- Problem-solving and adaptability
- Collaboration and communication skills
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Showcase your understanding of Navan's brand and industry in your application materials
- Prepare a strong portfolio that demonstrates your ability to create compelling copy for various marketing channels and audiences
- Research Navan's company culture and values to ensure a good fit
ATS Keywords: Copywriting, creative ideation, SEO, attention to detail, proofreading, tone flexibility, customer mindset, project management, creative strategy, brand consistency, performance data utilization, collaboration, content creation, digital advertising, brand campaigns, presentation skills
ASSUMPTION: Navan's application process is designed to assess candidates' creativity, adaptability, and cultural fit within the marketing team and the broader organization.
🛠️ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Marketing automation tools (e.g., HubSpot, Marketo)
- Content management systems (e.g., WordPress, Drupal)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with these tools is not required but may be beneficial for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric
- Innovative
- Collaborative
- Adaptable
- Results-driven
Work Style:
- Collaborative and team-oriented
- Fast-paced and dynamic
- Focused on results and continuous improvement
- Open to feedback and willing to adapt
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable working on multiple projects simultaneously and meeting tight deadlines?
- Do you have a strong customer focus and the ability to understand and adapt to different audiences?
ASSUMPTION: Candidates who align with Navan's company values and work style will be most successful in this role.
⚠️ Potential Challenges
- Managing multiple projects with tight deadlines
- Adapting to different marketing channels and audiences
- Working in a fast-paced, dynamic environment
- Navigating a large, growing organization with diverse teams and stakeholders
ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and a customer-focused mindset.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position requires a strong focus on creative ideation and execution across various marketing channels
- Navan's brand copywriter role offers opportunities to work on high-visibility, high-impact projects and collaborate with diverse teams
- Career progression may include taking on more responsibility within the marketing team or exploring opportunities in related fields, such as brand management or creative direction
ASSUMPTION: This role offers unique opportunities for creativity, collaboration, and professional growth within Navan's marketing team and the broader travel technology industry.
📝 Sample Projects
- Developing a comprehensive brand style guide for Navan's marketing team
- Creating a series of social media campaigns to promote Navan's new features and benefits
- Writing and designing a presentation to showcase Navan's value proposition to potential clients
ASSUMPTION: These sample projects demonstrate the range of responsibilities and creative challenges that candidates may face in this role.
❓ Key Questions to Ask During Interview
- How does this role fit into Navan's overall marketing strategy?
- What are the biggest challenges facing the marketing team, and how can this role help address them?
- How does Navan support the professional growth and development of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Navan measure the success of its marketing campaigns, and how can this role contribute to improving those metrics?
ASSUMPTION: These questions can help candidates better understand the role, the team, and Navan's marketing strategy, enabling them to make a more informed decision about the opportunity.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Prepare a strong portfolio that demonstrates your ability to create compelling copy for various marketing channels and audiences
- Research Navan's company culture and values to ensure a good fit
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
