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Brand Designer - AI Driven

CloudWalk
Full-time
On-site
SΓ£o Paulo, SΓ£o Paulo, Brazil
🎨 Brand & Creative Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Brand Designer - AI Driven

πŸ”Ή Company: CloudWalk

πŸ”Ή Location: SΓ£o Paulo, Brazil

πŸ”Ή Job Type: Full Time

πŸ”Ή Category: Design

πŸ”Ή Date Posted: June 27, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Remote OK

πŸš€ Job Overview

Key aspects of this role include:

  • Collaborating with the marketing team to understand brand needs and develop creative solutions.
  • Creating high-impact visual narratives and developing brand assets for various platforms using AI to accelerate output.
  • Maintaining and optimizing the brand’s design system for consistency across all platforms.
  • Working with marketing, growth, and product teams to develop AI-enhanced branding strategies.
  • Researching and experimenting with the latest AI innovations in creative fields to stay ahead of industry trends.

ASSUMPTION: This role requires a strong balance of creative vision and technical mindset, with a focus on leveraging AI to push design boundaries and improve efficiency.

πŸ“‹ Key Responsibilities

βœ… Collaborate with the marketing team to understand brand needs and develop creative and visually appealing solutions.

βœ… Create high-impact visual narratives and develop brand assets for different platforms, including key visuals, films, digital ads, presentations, social media content, and other brand-related materials, using AI to accelerate and maximize output.

βœ… Use AI-driven tools (Visual Electric, MidJourney, RunwayML, ComfyUI, Kling, etc.) to generate visuals, explore creative directions, and accelerate production, always pushing brand design development to the next level.

βœ… Maintain and optimize our brand’s design system, ensuring consistency across all platforms and touchpoints.

βœ… Work with marketing, growth, and product teams to develop AI-enhanced branding strategies that maximize reach and engagement.

βœ… Research and experiment with the latest AI innovations in creative fields, integrating them into our branding strategies to stay ahead of industry trends.

ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires adaptability to quickly learn and integrate new AI tools and technologies.

🎯 Required Qualifications

Education: Bachelor's degree in Design, Graphic Design, or a related field.

Experience: Proven experience as a Brand Designer, with a strong portfolio showcasing AI-integrated design projects.

Required Skills:

  • Expertise in Figma, Adobe Creative Suite (Photoshop, Illustrator, After Effects), and AI-powered design tools (Visual Electric, MidJourney, RunwayML, ComfyUI, Kling).
  • A creative vision paired with a technical mindset, capable of leveraging AI to push design boundaries.
  • Ability to work in fast-paced, high-growth environments, managing multiple projects simultaneously.
  • Passion for AI and innovation, always exploring new technologies to improve efficiency, creativity, and impact.

Preferred Skills:

  • Understanding of automation tools to scale design workflows and improve asset creation, brand consistency checks, and design systems.

ASSUMPTION: While not explicitly stated, proficiency in English is likely required for this role due to the company's global presence and the need to collaborate with international teams.

πŸ’° Compensation & Benefits

Salary Range: Based on market research and the role's requirements, the estimated salary range for this position is R$8,000 - R$15,000 per month (USD$1,600 - USD$3,000).

Benefits:

  • Health insurance and dental plans.
  • Retirement savings plans.
  • Employee stock options or equity compensation.
  • Flexible work hours and remote work options.
  • Professional development opportunities and training.

Working Hours: Full-time position with standard business hours, but flexibility may be available depending on the role and team needs.

ASSUMPTION: The salary range provided is an estimate based on market data and the role's requirements. Actual compensation may vary based on factors such as experience, skills, and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: CloudWalk is a financial technology company that empowers individuals and small businesses to manage money seamlessly. They pioneer AI- and blockchain-driven financial solutions through their flagship brands: InfinitePay in Brazil and JIM.com in the U.S.

Company Size: CloudWalk has 501-1,000 employees, providing a mid-sized company environment with ample opportunities for growth and collaboration.

Founded: CloudWalk was founded in 2013 and has since grown to become a leading fintech company with a global presence.

Company Description:

  • CloudWalk offers digital accounts, Tap to Pay, instant payments, and business growth tools through its brands.
  • The company has raised over $365 million since its founding, fueling its global expansion.
  • CloudWalk has achieved significant milestones, such as $562 million in annualized revenue and nearly $1 million in revenue per employee by 2024.

Company Specialties:

  • AI- and blockchain-driven financial solutions.
  • Digital accounts, Tap to Pay, instant payments, and business growth tools.
  • Global expansion and strategic partnerships.

Company Website: www.cloudwalk.io

ASSUMPTION: CloudWalk's focus on AI and innovation makes it an attractive choice for candidates interested in cutting-edge technology and its application in the financial industry.

πŸ“Š Role Analysis

Career Level: This role is at the mid to senior level, requiring a significant amount of experience and expertise in brand design and AI integration.

Reporting Structure: The Brand Designer will likely report directly to the Head of Brand or a similar role, working closely with marketing, growth, and product teams.

Work Arrangement: This role is listed as "Remote OK," indicating flexibility in work arrangement, with the possibility of working remotely or in a hybrid setting.

Growth Opportunities:

  • As CloudWalk continues to expand, there may be opportunities for the Brand Designer to grow into leadership or management roles within the brand team.
  • The company's focus on AI and innovation may present opportunities for the Brand Designer to explore new technologies and tools, driving their professional development.
  • With a strong portfolio and proven track record, the Brand Designer may have opportunities to work on high-profile projects or collaborate with international teams.

ASSUMPTION: Given CloudWalk's rapid growth and focus on innovation, there are likely numerous opportunities for professional development and career advancement within the company.

🌍 Location & Work Environment

Office Type: CloudWalk has offices in SΓ£o Paulo, Brazil, and Sunnyvale, California, USA. The office type is likely a modern, collaborative workspace with a focus on technology and innovation.

Office Location(s): R. EugΓͺnio de Medeiros, 303, SΓ£o Paulo, SΓ£o Paulo 05425-070, BR and 440 N Wolfe Rd, Sunnyvale, California 94085, US

Geographic Context:

  • SΓ£o Paulo is the largest city in Brazil and the Americas, with a vibrant cultural scene and a thriving tech industry.
  • The city offers numerous opportunities for professional growth and networking within the design and fintech sectors.
  • CloudWalk's global presence provides opportunities for international collaboration and exposure to diverse markets.

Work Schedule: The work schedule for this role is full-time, with standard business hours. However, given the "Remote OK" designation, some flexibility may be available depending on the team's needs and the Brand Designer's preferences.

ASSUMPTION: The work environment at CloudWalk is likely fast-paced, collaborative, and focused on innovation, with a strong emphasis on leveraging AI to drive creative solutions.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission through the provided link.
  • Phone or video screening to assess communication skills and cultural fit.
  • Design challenge or case study presentation to demonstrate problem-solving skills and creative thinking.
  • Final interview with the hiring manager or a panel of stakeholders to discuss the role, responsibilities, and company culture.

Key Assessment Areas:

  • Portfolio review to evaluate design skills and AI integration experience.
  • Design challenge or case study to assess problem-solving skills and creative thinking.
  • Behavioral questions to understand communication skills, adaptability, and cultural fit.
  • Technical questions to evaluate knowledge of design tools, AI-driven workflows, and automation.

Application Tips:

  • Tailor your resume and cover letter to highlight your AI integration experience and relevant design projects.
  • Prepare a strong portfolio showcasing your brand design work and AI-driven solutions.
  • Research CloudWalk's brand and values to demonstrate your understanding of the company and its mission.
  • Practice your design challenge or case study presentation, focusing on storytelling and clear communication of your creative process and solutions.

ATS Keywords: Brand Design, AI Integration, Figma, Adobe Creative Suite, Visual Electric, MidJourney, RunwayML, ComfyUI, Kling, Creative Strategy, Cross-Functional Collaboration, Automation Tools, Visual Narratives, Brand Identity, Storytelling, Innovation

ASSUMPTION: The application process for this role is likely competitive, with a strong focus on evaluating candidates' design skills, AI integration experience, and cultural fit within CloudWalk's innovative and fast-paced environment.

πŸ› οΈ Tools & Technologies

  • Figma
  • Adobe Creative Suite (Photoshop, Illustrator, After Effects)
  • AI-powered design tools (Visual Electric, MidJourney, RunwayML, ComfyUI, Kling)
  • Automation tools (e.g., for design workflows, asset creation, brand consistency checks, and design systems)

ASSUMPTION: The Brand Designer should be comfortable learning and integrating new AI tools and technologies as they become available, to stay ahead of industry trends and maximize efficiency.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation: Embracing cutting-edge technology and AI to drive creative solutions.
  • Collaboration: Working closely with cross-functional teams to develop AI-enhanced branding strategies.
  • Adaptability: Quickly learning and integrating new AI tools and technologies to improve efficiency and creativity.

Work Style:

  • Fast-paced and dynamic, with a focus on leveraging AI to push design boundaries.
  • Collaborative, with a strong emphasis on cross-functional teamwork and communication.
  • Adaptable, with a willingness to learn and integrate new tools and technologies as they become available.

Self-Assessment Questions:

  • Do you have a strong portfolio showcasing AI-integrated design projects?
  • Are you comfortable working in a fast-paced, high-growth environment and managing multiple projects simultaneously?
  • Do you have a passion for AI and innovation, and are you eager to explore new technologies to improve efficiency, creativity, and impact?

ASSUMPTION: CloudWalk's focus on AI and innovation makes it an attractive choice for candidates who are passionate about technology and its application in the creative field. The company values adaptability, collaboration, and a willingness to learn and grow within a dynamic and fast-paced environment.

⚠️ Potential Challenges

  • The fast-paced and dynamic work environment may require candidates to be highly adaptable and comfortable with change.
  • The focus on AI integration and innovation may present a steep learning curve for candidates who are not familiar with AI-driven design tools and workflows.
  • The competitive nature of the fintech industry may require candidates to be highly skilled and proactive in their approach to brand design and AI integration.
  • The global presence of CloudWalk may present opportunities for international collaboration but also require candidates to be comfortable working with diverse teams and navigating different time zones.

ASSUMPTION: While CloudWalk offers numerous opportunities for professional development and growth, the fast-paced and dynamic nature of the company may present challenges for candidates who are not comfortable with change or adaptable to new technologies and workflows.

πŸ“ˆ Similar Roles Comparison

  • Compared to traditional brand design roles, this position places a greater emphasis on AI integration and the use of AI-driven design tools and workflows.
  • CloudWalk's focus on AI and innovation sets it apart from other fintech companies, offering candidates the opportunity to work at the cutting edge of brand design and technology.
  • As a mid-sized company with a global presence, CloudWalk offers opportunities for career growth and advancement that may not be available at smaller or more established organizations.

ASSUMPTION: Candidates interested in AI integration and innovation should consider CloudWalk's unique approach to brand design and its potential for professional development and growth within the company.

πŸ“ Sample Projects

  • Developing a comprehensive brand style guide for CloudWalk's flagship brands, InfinitePay and JIM.com, using AI-driven tools to ensure consistency and scalability.
  • Creating a series of AI-generated visual narratives for CloudWalk's marketing campaigns, showcasing the company's commitment to innovation and technology in the financial industry.
  • Designing and implementing an automated workflow for CloudWalk's brand asset creation, using AI to streamline the production process and improve efficiency.

ASSUMPION: The Brand Designer should be prepared to work on a variety of projects, from creative and visually appealing brand assets to AI-driven workflows and automation tools, to maximize efficiency and impact.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics within the Brand Team, and how this role fits into the broader organization?
  • How does CloudWalk support the professional development and growth of its employees, particularly in relation to AI integration and innovation?
  • Can you provide examples of how AI has been successfully integrated into brand design projects at CloudWalk, and what challenges have been faced along the way?
  • How does CloudWalk approach collaboration and communication with international teams, and what resources are available to support remote work and global projects?
  • What are the key performance indicators (KPIs) for this role, and how will my success be measured and evaluated over time?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and your commitment to understanding CloudWalk's unique approach to brand design and AI integration.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the provided link.
  • Tailor your resume and cover letter to highlight your AI integration experience and relevant design projects.
  • Prepare a strong portfolio showcasing your brand design work and AI-driven solutions.
  • Research CloudWalk's brand and values to demonstrate your understanding of the company and its mission.
  • Practice your design challenge or case study presentation, focusing on storytelling and clear communication of your creative process and solutions.
  • Follow up with the hiring manager or a member of the recruitment team one week after submitting your application to inquire about the status of your application and express your continued interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.