Brand Designer

📌 Core Information

🔹 Job Title: Brand Designer

🔹 Company: Fieldguide

🔹 Location: San Francisco, California, United States (Remote)

🔹 Job Type: Full-Time

🔹 Category: Branding & Design

🔹 Date Posted: May 7, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Remote (Solely)

🚀 Job Overview

Key aspects of this role include:

• Elevating Fieldguide's brand visually and experientially across various marketing channels
• Collaborating cross-functionally to bring campaigns and initiatives to life
• Refining Fieldguide's visual identity and developing an asset library
• Executing high-quality, consistent, and scalable design across content marketing formats

ASSUMPTION: This role requires a versatile designer with a strong B2B content portfolio, experience in a fast-paced marketing environment, and the ability to work collaboratively across teams.

📋 Key Responsibilities

✅ Own the design and development of a wide range of marketing assets, including:

• Email templates and graphics
• Presentation decks
• Social media creatives
• Ebooks, infographics, and research reports
• Blog and case study visuals
• Event and experiential collateral
• Product marketing content and positioning materials
• Website visuals and updates
• Video graphics and light editing

✅ Contribute to the evolution and enforcement of Fieldguide’s visual identity and style guide

✅ Build and maintain a scalable asset library and brand design system

✅ Provide design counsel and creative direction across corporate marketing programs

✅ Partner with content, demand gen, product marketing, field marketing, and PR teams to bring campaigns and initiatives to life

ASSUMPTION: This role involves a mix of creative execution and strategic input, requiring a designer who can balance both.

🎯 Required Qualifications

Education: Bachelor's degree in Design, Fine Arts, or a related field (or equivalent experience)

Experience: 3-4 years of experience in brand design, ideally within a B2B tech or SaaS environment

Required Skills:

• Proficient in design tools like Canva, Figma, Adobe Creative Suite, etc.
• Strong portfolio demonstrating design excellence across content marketing formats
• Experience executing within a fast-paced, high-volume marketing function, ideally in-house
• Collaborative mindset and ability to work cross-functionally with marketing, product, and external agencies
• Refined and thoughtful point of view on visual storytelling, with a passion for quality and consistency

Preferred Skills:

• Familiarity with the accounting, audit, or financial services space
• Experience with video editing and motion graphics
• Understanding of accessibility and responsive design best practices

ASSUMPTION: While not explicitly stated, proficiency in English is required for this role due to the nature of the work and the company's location.

💰 Compensation & Benefits

Salary Range: $80,000 - $160,000 per year (Based on industry standards for a Brand Designer with 3-5 years of experience in San Francisco)

Benefits:

• Competitive compensation packages with meaningful ownership
• Unlimited PTO
• 401k
• Wellness benefits, including a bundle of free therapy sessions
• Technology & Work from Home reimbursement
• Flexible work schedules

Working Hours: Full-time (40 hours per week, with flexible scheduling)

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Brand Designer with the required experience level in San Francisco. Actual compensation may vary based on factors such as skills, experience, and market conditions.

📌 Applicant Insights

🔍 Company Context

Industry: Fieldguide operates in the Software Development industry, focusing on compliance software and services for audit and advisory firms.

Company Size: Fieldguide is a mid-sized company with 51-200 employees, providing a collaborative and dynamic work environment.

Founded: Fieldguide was founded in 2020, making it a relatively young and innovative company.

Company Description:

• Fieldguide is a values-based company that builds software for assurance and audit practitioners, enabling trust between businesses.
• The company aims to automate and streamline the work of assurance and audit practitioners, specifically in cybersecurity, privacy, and ESG (Environmental, Social, Governance).
• Fieldguide is based in San Francisco, CA, but operates as a remote-first company, allowing employees to do their best work from anywhere.

Company Specialties:

• Compliance Software
• Compliance Audit & Advisory
• Audit Engagement Software
• Workflow Automation & Artificial Intelligence
• Enterprise Cloud
• Real-Time Collaboration
• Risk Management
• Compliance Standards
• Regulatory Standards
• Cybersecurity
• Information Security
• Information Technology

Company Website: https://www.fieldguide.io/

ASSUMPTION: Fieldguide's focus on compliance and audit services makes it an ideal fit for candidates interested in the financial and technology sectors.

📊 Role Analysis

Career Level: This role is suitable for a mid-level designer with 3-5 years of experience in brand design, seeking to grow their career in a fast-paced, high-volume marketing environment.

Reporting Structure: The Brand Designer will report to the Senior Director of Corporate Marketing.

Work Arrangement: This is a remote-only position, allowing for flexible work arrangements and a better work-life balance.

Growth Opportunities:

• As Fieldguide continues to grow, there may be opportunities for the Brand Designer to take on more responsibilities or move into a leadership role.
• The company's focus on innovation and technology provides ample opportunities for professional development and skill growth.
• Fieldguide's remote work environment enables employees to work from anywhere, offering flexibility and potential for relocation in the future.

ASSUMPTION: Fieldguide's remote work environment and focus on growth make it an attractive option for designers looking to advance their careers in a dynamic and supportive setting.

🌍 Location & Work Environment

Office Type: Remote (Solely)

Office Location(s): San Francisco, California, United States

Geographic Context:

• San Francisco is a major tech hub with a vibrant design community, providing ample opportunities for networking and professional growth.
• The city offers a diverse range of cultural attractions, dining options, and outdoor activities.
• San Francisco's mild Mediterranean climate makes it an enjoyable place to live and work year-round.

Work Schedule: Full-time (40 hours per week) with flexible scheduling to accommodate different time zones and work preferences.

ASSUMPTION: Fieldguide's remote work environment and flexible scheduling make it an attractive option for designers seeking a better work-life balance and the opportunity to work from anywhere.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the HR team
• Design challenge or portfolio review
• Final interview with the Senior Director of Corporate Marketing

Key Assessment Areas:

• Design skills and portfolio quality
• Collaboration and communication skills
• Problem-solving and adaptability
• Alignment with Fieldguide's values and company culture

Application Tips:

• Tailor your resume and portfolio to highlight relevant skills and experiences for this role.
• Prepare a cover letter that demonstrates your understanding of Fieldguide's mission and values.
• Showcase your ability to work collaboratively and adapt to different design challenges.

ATS Keywords: Brand Design, B2B Marketing, Visual Storytelling, Collaboration, Design Tools, Content Marketing, Creative Direction, Asset Library Management, Email Design, Social Media Design, Presentation Design, Event Collateral, Video Graphics, Motion Graphics, Responsive Design, Accessibility

ASSUMPTION: Fieldguide's interview process is designed to assess both technical skills and cultural fit, with a focus on collaboration and adaptability.

🛠️ Tools & Technologies

• Canva
• Figma
• Adobe Creative Suite
• Other relevant design tools and software

ASSUMPTION: Fieldguide's design team uses industry-standard tools and software, with a focus on collaboration and efficiency.

👔 Cultural Fit Considerations

Company Values:

• Fearless - Inspire & break down seemingly impossible walls.
• Fast - Launch fast with excellence, iterate to perfection.
• Lovable - Deliver happiness & 11 star experiences.
• Owners - Execute & run the business with ownership.
• Win-win - Create mutual value & earn trust for life.
• Inclusive - Scale the best ideas with inclusive teams.

Work Style:

• Collaborative and cross-functional
• Fast-paced and high-volume
• Focused on quality and consistency
• Remote-first and flexible

Self-Assessment Questions:

• Do you have a strong portfolio demonstrating design excellence across content marketing formats?
• Are you comfortable working in a fast-paced, high-volume marketing environment?
• Do you thrive in a collaborative, cross-functional work environment?
• Are you excited by the opportunity to help build and refine a brand system, not just apply one?

ASSUMPTION: Fieldguide's values-driven culture and collaborative work environment make it an ideal fit for designers who are passionate about their work, committed to quality, and eager to grow with the company.

⚠️ Potential Challenges

• The fast-paced, high-volume nature of the role may require long hours and tight deadlines at times.
• Fieldguide's remote work environment may present challenges for candidates who prefer an in-office work setting.
• The role may require occasional travel for events or client meetings.
• The competitive salary range may attract a high volume of applicants, increasing the likelihood of a more competitive application process.

ASSUMPTION: Fieldguide's remote work environment and fast-paced nature may present unique challenges for candidates, but the company's focus on work-life balance and professional growth opportunities help mitigate these concerns.

📈 Similar Roles Comparison

• Compared to other Brand Designer roles, this position offers a unique opportunity to both execute and influence, helping define best practices while producing design work that directly supports demand generation, content, product marketing, events, and more.
• Fieldguide's focus on compliance and audit services sets it apart from other B2B tech companies, providing a unique context for designers interested in the financial and technology sectors.
• As a mid-sized company, Fieldguide offers a more collaborative and dynamic work environment than larger enterprises, while still providing ample opportunities for professional growth and development.

ASSUMPTION: Fieldguide's unique focus and size make it an attractive option for designers seeking a dynamic, collaborative, and innovative work environment.

📝 Sample Projects

• Developing a comprehensive brand style guide and asset library for Fieldguide
• Designing a series of social media campaigns to promote Fieldguide's products and services
• Creating a set of email templates and graphics to support Fieldguide's marketing automation efforts
• Designing a series of presentation decks to showcase Fieldguide's products, services, and thought leadership content

ASSUMPTION: Fieldguide's focus on compliance and audit services provides a unique context for designers interested in the financial and technology sectors, with ample opportunities for creative and strategic input.

❓ Key Questions to Ask During Interview

• How does Fieldguide support the professional growth and development of its designers?
• What are the most challenging aspects of working in a fast-paced, high-volume marketing environment, and how does Fieldguide mitigate these challenges?
• How does Fieldguide's remote work environment foster collaboration and communication among team members?
• What are the most rewarding aspects of working at Fieldguide, according to current employees?
• How does Fieldguide's focus on compliance and audit services set it apart from other B2B tech companies, and what opportunities does this present for designers?

ASSUMPTION: Fieldguide's interview process is designed to assess both technical skills and cultural fit, with a focus on collaboration and adaptability. Asking thoughtful questions about the company's work environment, culture, and growth opportunities will help you make an informed decision about the role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and portfolio to highlight relevant skills and experiences for this role.
• Prepare a cover letter that demonstrates your understanding of Fieldguide's mission and values.
• If applicable, prepare examples or case studies showcasing your design work and its impact on marketing campaigns or initiatives.
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.