- Delivering high standards of customer service and an outstanding visitor experience.
- Guiding guests through the distillery, representing the brand, and providing information about the whisky-making process.
- Assisting with ticket sales and promoting the brand throughout the full experience.
- Upselling products and merchandising in the retail area.
- Planning and implementing special events throughout the year.
ASSUMPTION: This role is seasonal, with start dates in April, May, or June and ending in September or October. It requires weekend and evening work.
📋 Key Responsibilities
- Visitor Experience: Deliver high standards of customer service and an outstanding visitor experience, guiding guests through the distillery and providing information about the whisky-making process.
- Ticket Sales & Promotion: Assist with ticket sales and promote the brand throughout the full experience, from warmly greeting guests to providing advice and information.
- Retail & Events: Upsell products and merchandise in the retail area, and help plan and implement special events throughout the year.
ASSUMPTION: This role requires a flexible schedule, including weekends and evenings, to accommodate visitor center hours and special events.
🎯 Required Qualifications
- Education: No formal education requirements specified.
- Experience: No specific experience required, but insight into the drinks industry or experience working in a hospitality environment is preferred.
- Required Skills:
- Passion for customer service and a team player mindset.
- Strong communication skills.
- Resilience and open-mindedness.
- Preferred Skills:
- Previous experience in the drinks industry or hospitality.
- Knowledge of the whisky-making process.
ASSUMPTION: While not explicitly stated, a genuine interest in whisky and a passion for sharing knowledge about the brand and the whisky-making process would be highly beneficial for this role.
💰 Compensation & Benefits
- Salary Range: £18,000 - £20,000 (Estimated, based on industry standards for entry-level hospitality roles in Scotland)
- Benefits:
- Product allowance.
- Contributory pension scheme.
- Competitive annual bonus (dependent on performance).
- Generous holiday allowance.
- Working Hours: Full-time, with a flexible schedule including weekends and evenings.
ASSUMPTION: The salary range is estimated based on industry standards for entry-level hospitality roles in Scotland. The actual salary may vary depending on the candidate's experience and performance.
📌 Applicant Insights
🔍 Company Context
- Industry: Beverage Manufacturing
- Company Size: 10,001+ employees
- Founded: Not specified
- Company Description: Diageo is a global leader in premium drinks, with a portfolio of over 200 brands sold in 180 countries. They are committed to investing in the future and being mindful of their impact on the planet.
- Company Specialties: Premium Drinks, Marketing, Innovation, Supply Chain, HR, Sales, Brand management, Premium Wines and Spirits Supplier, Luxury, Super premium, Beer, Consumer goods, E-commerce, beverages, spirits, FMCG, and brand owners.
📊 Role Analysis
- Career Level: Entry Level
- Reporting Structure: This role reports directly to the Visitor Center Manager.
- Work Arrangement: On-site, with a flexible schedule including weekends and evenings.
- Growth Opportunities: This role may lead to permanent employment or career progression within the company, depending on performance and business needs.
🌍 Location & Work Environment
- Office Type: Visitor Center
- Office Location(s): Dalwhinnie Visitors Centre, Dalwhinnie, Scotland
- Geographic Context: Dalwhinnie is a remote but accessible location in the Scottish Highlands, offering a unique work environment with beautiful surroundings.
- Work Schedule: Full-time, with a flexible schedule including weekends and evenings.
💼 Interview & Application Insights
- Typical Process: The application process involves submitting an application through the Diageo careers website. Shortlisted candidates will be invited for an interview, which may include a tour of the visitor center and a discussion about the candidate's suitability for the role.
- Key Assessment Areas: Customer service skills, communication, teamwork, and enthusiasm for the brand and the whisky-making process.
- Application Tips:
- Tailor your resume to highlight relevant skills and experience, such as customer service, hospitality, or experience in the drinks industry.
- Prepare for the interview by researching the company, the brand, and the whisky-making process.
- Be ready to discuss your availability for weekend and evening work.
🛠️ Tools & Technologies
- Point-of-sale (POS) system for ticket sales and retail transactions.
- Inventory management system for tracking retail stock.
- Communication tools, such as email and instant messaging, for internal communication.
👔 Cultural Fit Considerations
- Company Values: Diageo's values include being courageous, creative, collaborative, and responsible. They value diversity and inclusion and are committed to creating a culture where everyone can bring their true, authentic selves to work.
- Work Style: This role requires a customer-focused, team-oriented, and adaptable work style. Candidates should be comfortable working in a fast-paced, dynamic environment and be able to handle multiple tasks and priorities.
- Self-Assessment Questions:
- Do you have a genuine passion for customer service and a team player mindset?
- Are you comfortable working in a remote location with a flexible schedule, including weekends and evenings?
- Do you have a strong interest in whisky and a passion for sharing knowledge about the brand and the whisky-making process?
⚠️ Potential Challenges
- Seasonal Work: This role is seasonal, with a fixed-term contract, which may not provide long-term job security.
- Remote Location: Dalwhinnie is a remote location, which may require candidates to relocate or commute long distances.
- Flexible Schedule: The role requires a flexible schedule, including weekends and evenings, which may impact work-life balance.
📈 Similar Roles Comparison
- Role Differentiation: This role is unique in that it offers the opportunity to work in a remote visitor center in the Scottish Highlands, providing an immersive experience of the whisky-making process to visitors from around the globe.
- Industry-Specific Context: The whisky industry is steeped in history and tradition, offering a unique work environment and the opportunity to learn about a centuries-old craft.
- Career Path Comparison: This role may lead to permanent employment or career progression within the company, depending on performance and business needs. It also offers the opportunity to gain experience in customer service, hospitality, and retail, which are transferable skills in many industries.
📝 Sample Projects
- Developing and delivering a guided tour of the visitor center, incorporating the brand's history, the whisky-making process, and tasting experiences.
- Planning and executing special events, such as whisky tastings, distillery tours, or educational workshops.
- Creating and implementing a retail strategy to maximize sales and enhance the visitor experience.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role contribute to the overall visitor experience and brand perception?
- What opportunities are there for professional development and growth within the company?
- How does the company support work-life balance for employees working in remote locations?
- What are the key challenges facing the visitor center and the brand, and how can this role help address them?
📌 Next Steps for Applicants
- To apply for this position:
- Submit your application through the [Diageo careers website](http://diageo.com/careers).
- Tailor your resume to highlight relevant skills and experience, such as customer service, hospitality, or experience in the drinks industry.
- Prepare for the interview by researching the company, the brand, and the whisky-making process.
- Be ready to discuss your availability for weekend and evening work.
- Follow up with the hiring manager one week after your interview to express your continued interest in the role.
⚠️ Disclaimer: This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
