📌 Core Information
🔹 Job Title: Brand Management Lifestyle Summer Intern
🔹 Company: Authentic Brands Group
🔹 Location: Costa Mesa, California
🔹 Job Type: Internship
🔹 Category: Brand Management
🔹 Date Posted: April 10, 2025
🔹 Experience Level: Entry Level (0-2 years)
🔹 Remote Status: On-site (2-3 days per week)
🚀 Job Overview
Key aspects of this role include:
- Gaining hands-on experience in Brand Management
- Driving organic growth and securing brand viability through strategic licensing partnerships
- Working collaboratively with cross-functional teams
- Contributing to the success of Authentic's global lifestyle portfolio
ASSUMPTION: This internship is designed to provide a comprehensive introduction to brand management within a global retail and licensing company.
📋 Key Responsibilities
✅ Compile and automate reports for royalty revenue, open categories, and other relevant data
✅ Create efficient summaries for brands, contracts, outstanding accounts receivables, and other key information
✅ Research current and future market trends and propose brand integration strategies
✅ Learn terms and implications of detailed licensing contracts
✅ Assist with legal paperwork, including amendments and letters of authorization
✅ Support the deal process of signing new licensing agreements from start to finish
✅ Identify new business and collaboration opportunities with Authentic's brands
✅ Gather samples for photo shoots in collaboration with product and marketing teams
ASSUMPTION: While this is an internship, the responsibilities are those of a full-time brand management professional, providing valuable hands-on experience.
🎯 Required Qualifications
Education: Currently enrolled university student
Experience: No prior experience required
Required Skills:
- Strong written and verbal communication skills
- Detail-oriented with strong organizational skills
- Advanced knowledge of Microsoft Excel and G Suite
- Process-driven with a mindset for streamlining complex tasks
Preferred Skills:
- Experience with large raw data sets and formula writing
ASSUMPTION: While this is an entry-level position, a strong academic record and relevant coursework are expected.
💰 Compensation & Benefits
Salary Range: $18-$22 per hour, depending on student level (undergraduate/graduate)
Benefits:
- Gain valuable work experience in a global retail and licensing company
- Work alongside experienced brand management professionals
- Potential for full-time employment after the internship
Working Hours: Up to 20 hours per week, with 2-3 days on-site in the Costa Mesa office
ASSUMPTION: The salary range is based on California's minimum wage for interns and the company's size (201-500 employees).
📌 Applicant Insights
🔍 Company Context
Industry: Retail Apparel and Fashion. Authentic Brands Group is the world’s largest sports and entertainment licensing company, with a portfolio of over 50 global brands generating approximately $32 billion in annual retail sales.
Company Size: 201-500 employees. This size allows for a dynamic and collaborative work environment, with opportunities for growth and mentorship.
Founded: 2010. Authentic Brands Group has grown significantly since its founding, expanding its portfolio and global presence.
Company Description:
- Authentic Brands Group (Authentic) is a unified platform that integrates M&A, licensing, brand strategy, and digital innovation to unlock the power of its global portfolio.
- Authentic connects iconic sports, lifestyle, entertainment, and media brands with best-in-class partners to optimize long-term value in the marketplace.
- Authentic's portfolio includes brands such as Shaquille O’Neal, David Beckham, Reebok, Champion, Nautica, Elvis Presley, Marilyn Monroe, Sports Illustrated, Eddie Bauer, Aéropostale, Lucky Brand, Nine West, Brooks Brothers, Juicy Couture, Vince Camuto, Quiksilver, Billabong, Sperry, Hunter, and Ted Baker.
Company Specialties:
- Brand Management
- Licensing
- Retail
- Global Brand Strategy
Company Website: authenticbrands.com
ASSUMPTION: Authentic Brands Group is a well-established company in the retail and licensing industry, with a strong global presence and a diverse portfolio of brands.
📊 Role Analysis
Career Level: Entry Level. This internship is designed for students seeking to gain practical experience in brand management.
Reporting Structure: The intern will report directly to the Brand Management team and work collaboratively with cross-functional teams.
Work Arrangement: Hybrid. The intern will work on-site 2-3 days per week and remotely for the remaining days.
Growth Opportunities:
- Potential for full-time employment after the internship
- Opportunities to work on high-profile brands and projects
- Exposure to various aspects of brand management and the retail industry
ASSUMPTION: Authentic Brands Group values interns as an integral part of their team and offers opportunities for growth and development.
🌍 Location & Work Environment
Office Type: Corporate Office. Authentic Brands Group's Costa Mesa office is a modern and collaborative workspace.
Office Location(s): Costa Mesa, California
Geographic Context:
- Costa Mesa is located in Orange County, California, with a population of approximately 110,000.
- The city offers a mix of urban and suburban living, with a variety of cultural attractions, shopping, and dining options.
- Costa Mesa is known for its mild Mediterranean climate, with warm, dry summers and mild, wet winters.
Work Schedule: The intern will work up to 20 hours per week, with flexible scheduling to accommodate academic commitments.
ASSUMPTION: The work environment at Authentic Brands Group is dynamic, collaborative, and supportive of interns' professional growth.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the provided link
- Phone or video screen with the hiring manager
- In-person or video interview with the Brand Management team
- Background check and offer extension
Key Assessment Areas:
- Communication skills and ability to work collaboratively
- Attention to detail and organizational skills
- Problem-solving and analytical skills
- Understanding of market trends and brand management principles
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this internship
- Demonstrate your understanding of the brand management industry and Authentic Brands Group's portfolio
- Prepare questions to ask the interviewer about the company, team, and role
ATS Keywords: Brand Management, Lifestyle, Licensing, Retail, Global Brand Strategy, Market Trends, Data Analysis, Legal Documentation, Contract Management, Business Development, Creative Thinking, Problem Solving
ASSUMPTION: Authentic Brands Group uses an Applicant Tracking System (ATS) to manage job applications, and including relevant keywords in your resume can improve your chances of being selected for an interview.
🛠️ Tools & Technologies
- Microsoft Excel
- G Suite (Google Drive, Google Docs, Google Sheets)
- Project management tools (e.g., Asana, Trello)
- Data visualization tools (e.g., Tableau, Power BI)
ASSUMPTION: Authentic Brands Group uses industry-standard tools and technologies to support its brand management and licensing operations.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Collaboration
- Innovation
- Excellence
- Accountability
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Results-driven and focused on continuous improvement
- Adaptable and open to feedback
Self-Assessment Questions:
- Do you thrive in a dynamic and collaborative work environment?
- Are you detail-oriented and able to manage multiple tasks and projects simultaneously?
- Do you have a strong understanding of market trends and brand management principles?
- Are you open to feedback and willing to learn and adapt in a fast-paced environment?
ASSUMPTION: Authentic Brands Group values employees who are a strong cultural fit, with a focus on collaboration, innovation, and excellence.
⚠️ Potential Challenges
- Balancing internship responsibilities with academic commitments
- Adapting to a fast-paced and dynamic work environment
- Managing multiple tasks and projects simultaneously
- Working with large raw data sets and complex formulas
ASSUMPTION: While this internship offers valuable experience and growth opportunities, it also presents challenges that can help interns develop essential skills and build their professional portfolio.
📈 Similar Roles Comparison
- This internship focuses on brand management within a global retail and licensing company, while similar roles may focus on specific aspects of brand management or other related fields (e.g., marketing, product management).
- Authentic Brands Group's global presence and diverse portfolio offer unique opportunities for interns to gain exposure to various brands and industries.
- This internship can serve as a stepping stone to a full-time career in brand management, with potential for growth and advancement within the company.
ASSUMPTION: While this internship shares similarities with other brand management roles, its focus on licensing and global brand strategy sets it apart.
📝 Sample Projects
- Compiling and automating reports for royalty revenue and open categories
- Researching market trends and proposing brand integration strategies
- Assisting with legal paperwork and supporting the deal process for new licensing agreements
ASSUMPTION: These sample projects provide a snapshot of the intern's responsibilities and the skills they will develop throughout the internship.
❓ Key Questions to Ask During Interview
- What are the key priorities for this internship, and how will my work contribute to the team's goals?
- How does this internship fit into the company's long-term plans for brand management and licensing?
- What opportunities are there for professional development and growth within the company?
- How does the Brand Management team collaborate with other departments, such as marketing, product, and legal?
- What is the company's approach to work-life balance, especially for interns?
ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and provides valuable insights into the company and team dynamics.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this internship
- Prepare questions to ask the interviewer about the company, team, and role
- Follow up with the hiring manager after your interview to express your interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
