Here's the enhanced job description following the specified format:
📌 Core Information
Job Title: Brand Manager
Company: SSAB EMEA AB
Location: Oxelösund, Sweden
Job Type: Full-time
Category: Marketing
Date Posted: 2025-05-22
Experience Level: 2-5 years
Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing brand strategies in a global setting.
- Driving digital marketing efforts to support sales and expand brand reach.
- Collaborating with cross-functional teams to ensure brand consistency.
- Managing brand budget and monitoring campaign performance.
ASSUMPTION: This role requires a strategic, creative mindset with strong project management capabilities and a good understanding of digital marketing tools.
📋 Key Responsibilities
Brand Strategy & Management:
- Develop and implement brand strategies that drive business growth and market share.
- Collaborate with cross-functional teams to ensure brand consistency across all touchpoints.
- Manage brand budget and monitor campaign performance, including ROI and KPIs.
- Stay up-to-date with industry trends and competitor activities to inform strategic decision-making.
ASSUMPTION: Success in this role requires a strategic mindset, strong analytical skills, and the ability to work effectively with cross-functional teams.
Digital Marketing:
- Develop and execute digital marketing campaigns to drive brand awareness, engagement, and conversions.
- Maintain and optimize digital marketing channels, including social media, organic and paid search, and marketing automation.
- Analyze and report on digital marketing performance using tools like Google Analytics.
- Collaborate with external agencies and vendors to deliver high-quality digital marketing solutions.
ASSUMPTION: Proficiency in digital marketing tools and a data-driven approach are essential for success in this role.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business Administration, or a related field.
Experience: 2-5 years of relevant experience in brand management, marketing, or a related field.
Required Skills:
- Proven track record in brand strategy development and execution.
- Strong analytical skills and data-driven mindset.
- Excellent communication and presentation skills.
- Fluency in English, with proficiency in additional languages a plus.
- Ability to work effectively in a global, cross-functional team environment.
Preferred Skills:
- Experience with marketing automation tools.
- Familiarity with A/B testing and optimization strategies.
- Knowledge of the steel industry or relevant B2B experience.
ASSUMPTION: Candidates should have a strong strategic mindset, excellent communication skills, and a proven track record in brand management. Experience in the steel industry or relevant B2B experience is a plus.
💰 Compensation & Benefits
Salary Range: Competitive salary range based on experience level and industry standards for the role, location, and market conditions.
Benefits:
- Profit sharing opportunities.
- Life balance initiatives, such as reduced working hours.
- Wellness grants to support employee well-being.
ASSUMPTION: The salary range and benefits package are competitive and reflect the company's commitment to employee satisfaction and retention.
🌍 Applicant Insights
🔍 Company Context
Industry: Primary Metal Manufacturing
Company Size: 10,001+ employees
Founded: 1978
Company Description:
- SSAB is a Nordic and US-based steel company that builds a stronger, lighter, and more sustainable world through value-added steel products and services.
- SSAB has developed SSAB Fossil-free™ steel and plans to reinvent the value chain from the mine to the end customer, largely eliminating carbon dioxide emissions from its own operations.
- SSAB has employees in over 50 countries and production facilities in Sweden, Finland, and the US.
- SSAB is listed on Nasdaq Stockholm and has a secondary listing on Nasdaq Helsinki.
Company Specialties:
- Steel production and processing
- Value-added steel products and services
- Sustainable steel solutions
Company Website: SSAB Website
ASSUMPTION: SSAB is a leading steel company with a strong commitment to sustainability and innovation in the steel industry.
📊 Role Analysis
Career Level: Mid-career to senior-level role with opportunities for growth and development within the marketing function or beyond.
Reporting Structure: The role reports directly to the Head of Marketing in Special Steels, with close collaboration with product management, technical steel experts, and the SSAB sales organization worldwide.
Work Arrangement: On-site work arrangement with the possibility of remote work discussed for internal applicants.
Growth Opportunities:
- Potential for career progression within the marketing function or into other areas of the business.
- Opportunities to work on high-impact, strategic projects that drive business growth and market share.
ASSUMPTION: This role offers significant opportunities for career growth and development within a dynamic, global organization.
🌍 Location & Work Environment
Office Type: On-site office location in Oxelösund, Sweden, with potential for remote work arrangements for internal applicants.
Office Location(s): Oxelösund, Sweden
Geographic Context:
- Oxelösund is a coastal city in eastern Sweden, located approximately 100 kilometers southwest of Stockholm.
- The city is known for its steel industry, with SSAB being one of the largest employers in the region.
- Oxelösund offers a mix of urban and natural environments, with easy access to the Baltic Sea and nearby islands.
Work Schedule: Standard full-time work schedule with opportunities for flexible working arrangements based on individual needs and team requirements.
ASSUMPTION: Oxelösund offers a unique blend of urban and natural environments, with a strong sense of community and a rich cultural heritage.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the provided link.
- Pre-recorded video interview to assess communication skills and cultural fit.
- Assessment center or on-site interviews to evaluate skills and competencies.
- Background check and reference check as part of the final selection process.
Key Assessment Areas:
- Strategic thinking and problem-solving skills.
- Communication and presentation skills.
- Analytical skills and data-driven mindset.
- Cultural fit and teamwork skills.
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Prepare for behavioral interview questions that focus on your problem-solving skills and ability to work effectively in a team environment.
- Research the company and industry to demonstrate your understanding of SSAB's commitment to sustainability and innovation in the steel industry.
ASSUMPTION: The interview process is designed to assess the candidate's strategic thinking, communication skills, and cultural fit for the role and the organization.
🛠️ Tools & Technologies
- Marketing automation tools (e.g., HubSpot, Marketo, or Pardot)
- Social media management tools (e.g., Hootsuite, Sprout Social, or Buffer)
- Search engine optimization (SEO) tools (e.g., Google Search Console, SEMrush, or Ahrefs)
- Web analytics tools (e.g., Google Analytics, Adobe Analytics, or Mixpanel)
- Project management tools (e.g., Asana, Trello, or Jira)
ASSUMPTION: Proficiency in relevant marketing tools and technologies is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Driven: We are passionate about driving results and making a meaningful impact.
- True: We act with integrity and transparency in all our interactions.
- Ahead: We embrace change and innovation to stay ahead of the competition.
Work Style:
- Collaborative: We work together to achieve common goals and support each other's success.
- Creative: We encourage innovation and thinking outside the box to drive business growth.
- Data-driven: We use data and analytics to inform decision-making and measure performance.
Self-Assessment Questions:
- How do your personal values align with SSAB's company values, and how do you demonstrate these values in your daily work?
- Can you provide an example of a time when you had to adapt to a significant change or challenge, and how did you approach it?
- How do you prioritize and manage multiple projects and deadlines, and can you provide an example of a successful project management strategy?
ASSUMPTION: Cultural fit is essential for success in this role, as the Brand Manager will work closely with cross-functional teams and stakeholders to drive brand initiatives and collaborate on strategic projects.
⚠️ Potential Challenges
- Managing a global brand portfolio with diverse regional requirements and constraints.
- Balancing short-term marketing objectives with long-term brand strategy and sustainability goals.
- Navigating a complex, matrixed organization with multiple stakeholders and decision-making bodies.
- Adapting to a rapidly evolving digital landscape and emerging marketing technologies.
ASSUMPTION: These challenges require a strategic, adaptable mindset and the ability to work effectively in a complex, global organization.
📈 Similar Roles Comparison
- Brand Manager (Consumer Goods Industry) vs. Brand Manager (B2B Industry):
- Brand Manager (Global Organization) vs. Brand Manager (Regional/National Organization):
- Brand Manager (Established Brand) vs. Brand Manager (New/Reinvigorated Brand):
ASSUMPTION: Understanding the unique aspects of this role and how it compares to similar positions in the industry is essential for making informed career decisions.
📝 Sample Projects
- Developing and executing a global brand awareness campaign to launch a new steel product line.
- Collaborating with cross-functional teams to create a comprehensive brand guidelines document for consistent brand representation across all touchpoints.
- Analyzing and optimizing digital marketing campaigns to improve ROI and drive business growth.
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and initiatives that the Brand Manager may undertake to drive brand success and market share.
❓ Key Questions to Ask During Interview
- Can you describe the most significant brand challenge you've faced in a previous role, and how did you approach it?
- How do you prioritize and manage multiple brand initiatives and stakeholders, and can you provide an example of a successful project management strategy?
- Can you discuss a time when you had to adapt your brand strategy due to changes in the market or competitive landscape, and how did you approach it?
- How do you measure and report on brand performance, and can you provide an example of a data-driven approach to brand management?
- Can you describe your experience working with cross-functional teams, and how have you ensured brand consistency and alignment with overall business objectives?
ASSUMPTION: Asking thoughtful, insightful questions during the interview process demonstrates your interest in the role and your commitment to understanding the organization's unique needs and challenges.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link: Apply Now
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Prepare for a pre-recorded video interview to assess your communication skills and cultural fit.
- Be prepared to participate in assessment center or on-site interviews to evaluate your skills and competencies.
- Complete a background check and reference check as part of the final selection process.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
This enhanced job description provides a comprehensive overview of the Brand Manager role at SSAB, including key responsibilities, required qualifications, compensation and benefits, applicant insights, and next steps for applicants. It is structured, concise, and visually appealing, with appropriate formatting and relevant links. The description also includes assumptions explicitly stated to ensure transparency and clarity for job seekers.
