📌 Core Information
🔹 Job Title: Brand Manager
🔹 Company: L&F Distributors
🔹 Location: Dallas, TX
🔹 Job Type: On-site
🔹 Category: Beverage Industry
🔹 Date Posted: April 22, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Managing wine suppliers and inventory across sales channels
- Collaborating with sales teams, finance, and suppliers to drive brand success
- Developing business plans, incentives, and luxury wine allocation strategies
- Monitoring and updating program execution for assigned suppliers
ASSUMPTION: This role requires a strong understanding of the wine industry and excellent communication skills to succeed in managing suppliers and driving sales.
📋 Key Responsibilities
✅ Manage inventory and build purchase orders for direct and state-side suppliers
✅ Collaborate with finance on pricing strategies, new item setups, and go-to-market strategies
✅ Analyze portfolio gaps for potential new item additions
✅ Drive brand success by supporting the selling efforts of sales teams and chain account managers
✅ Develop strategies for luxury wine allocations in major Texas markets
✅ Monitor, track, and update program execution for assigned suppliers
✅ Regularly communicate with suppliers and intercompany departments on product changes and market updates
ASSUMPTION: This role requires strong organizational skills to manage multiple tasks and stakeholders effectively.
🎯 Required Qualifications
Education: Bachelor's Degree
Experience: 5 years in the beverage industry
Required Skills:
- Extensive knowledge of wine and wine regions
- Excellent communication, interpersonal, verbal, and written skills
- Excellent organization and time management skills
Preferred Skills:
- WSET, Sommelier, or CSW certifications
ASSUMPTION: Certifications are not required but can demonstrate a strong commitment to the industry and may be beneficial for career advancement.
💰 Compensation & Benefits
Salary Range: $60,000 - $80,000 per year (Estimated based on industry standards for a Brand Manager with 5-10 years of experience in the beverage industry)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on wine products
Working Hours: Full-time, 40 hours per week, with moderate travel required throughout Texas and educational opportunities with key suppliers domestically and occasionally internationally
ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's qualifications and the company's internal compensation structure.
📌 Applicant Insights
🔍 Company Context
Industry: Beverage distribution
Company Size: Small (43 employees)
Founded: 2005
Company Description:
- L&F Distributors is a wine and spirits distributor focused on providing exceptional service and a diverse portfolio of products to its customers
- The company works closely with suppliers to ensure their products are well-represented in the market
- L&F Distributors values strong relationships with both suppliers and customers
Company Specialties:
- Wine and spirits distribution
- Brand management
- Sales and marketing support
Company Website: lfdistributors.com
ASSUMPTION: L&F Distributors is a small, focused company that prioritizes strong relationships and exceptional service in the beverage distribution industry.
📊 Role Analysis
Career Level: Mid-level, with the opportunity to grow within the company
Reporting Structure: This role reports directly to the Vice President of Marketing
Work Arrangement: On-site, with moderate travel required throughout Texas and occasional international travel
Growth Opportunities:
- Advancement to a senior-level role within the marketing or sales departments
- Expanding responsibilities to include additional product categories or markets
- Developing expertise in luxury wine allocation and brand management
ASSUMPTION: This role offers opportunities for growth and advancement within the company for the right candidate.
🌍 Location & Work Environment
Office Type: Corporate office environment
Office Location(s): Dallas, TX
Geographic Context:
- Dallas is the fourth most populous city in the United States, with a diverse economy and a thriving food and beverage industry
- The Dallas-Fort Worth metro area is home to numerous wine and spirits distributors, retailers, and restaurants
- The city offers a range of cultural attractions, sports teams, and outdoor activities
Work Schedule: Monday-Friday, 8:00 AM - 5:00 PM, with flexibility for meetings and events as needed
ASSUMPTION: The work environment at L&F Distributors is collaborative and focused on strong relationships with both suppliers and customers.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen
- In-person interview with the hiring manager and a team member
- Final interview with the Vice President of Marketing
Key Assessment Areas:
- Industry knowledge and wine expertise
- Communication and interpersonal skills
- Problem-solving and analytical skills
- Cultural fit and alignment with company values
Application Tips:
- Highlight your relevant industry experience and wine knowledge in your resume and cover letter
- Prepare for behavioral interview questions that focus on your communication, problem-solving, and teamwork skills
- Research L&F Distributors and be prepared to discuss how your background and skills align with the company's mission and values
ATS Keywords: Brand Management, Inventory Management, Sales Strategy, Communication, Customer Service, Organization, Time Management, Wine Knowledge, Market Analysis, Collaboration, Program Execution, Supplier Relations, Business Planning, Incentive Design, Luxury Wine Allocation, Financial Strategy
ASSUMPTION: The application process at L&F Distributors is designed to assess candidates' industry knowledge, communication skills, and cultural fit for the role and the company.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Salesforce or other CRM platforms
- Inventory management software
- Data analysis and visualization tools (e.g., Tableau, Power BI)
ASSUMPTION: This role requires proficiency in Microsoft Office Suite and familiarity with CRM platforms, inventory management software, and data analysis tools.
👔 Cultural Fit Considerations
Company Values:
- Passion for the industry and our products
- Integrity and accountability in all actions
- Collaboration and teamwork to achieve common goals
- Adaptability and continuous learning
Work Style:
- Results-driven and focused on achieving sales goals
- Strong communication and interpersonal skills
- Ability to work independently and in a team environment
- Adaptability and flexibility in a fast-paced, dynamic industry
Self-Assessment Questions:
- How do you demonstrate passion for the wine industry and our products in your daily work?
- Can you provide an example of a time when you collaborated with a team to achieve a common goal, and how did you ensure the success of the project?
- How do you stay up-to-date with industry trends and new products, and how do you apply this knowledge to your work?
ASSUMPTION: L&F Distributors values candidates who are passionate about the wine industry, demonstrate strong communication and interpersonal skills, and are adaptable and results-driven.
⚠️ Potential Challenges
- Managing multiple suppliers and stakeholders with competing priorities
- Keeping up with industry trends and new products in a dynamic market
- Balancing the demands of sales, marketing, and finance departments
- Occasional travel requirements, including international travel
ASSUMPTION: This role requires strong organizational skills, adaptability, and the ability to manage multiple priorities and stakeholders effectively.
📈 Similar Roles Comparison
- Brand Manager vs. Marketing Manager: A Brand Manager focuses on managing supplier relationships and driving sales, while a Marketing Manager may have a broader scope, including market research, advertising, and promotions
- Industry-specific context: The beverage industry is highly competitive, with a diverse range of products and dynamic market trends
- Career path comparison: A Brand Manager can advance to senior-level roles within marketing or sales departments, or transition to other areas of the business, such as operations or management
ASSUMPTION: This role offers opportunities for growth and advancement within the company, with a focus on driving sales and managing supplier relationships.
📝 Sample Projects
- Developing a business plan to increase sales of a specific wine brand in Texas
- Collaborating with a supplier to create an incentive program that drives sales and promotes brand awareness
- Analyzing market data to identify opportunities for new product introductions or portfolio adjustments
ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for success in this role.
❓ Key Questions to Ask During Interview
- How does this role contribute to the overall success of the company, and what are the key priorities for the first 90 days?
- Can you describe the team structure and dynamics, and how does this role fit within the organization?
- What are the most challenging aspects of this role, and how have previous incumbents succeeded in overcoming them?
- How does L&F Distributors support the growth and development of its employees, and what opportunities exist for advancement within the company?
- What is the company's approach to work-life balance, and how does this role fit within that framework?
ASSUMPTION: These interview questions are designed to assess the fit of the role and the company with the candidate's skills, experience, and career goals.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant industry experience and wine knowledge
- Prepare for behavioral interview questions that focus on your communication, problem-solving, and teamwork skills
- Research L&F Distributors and be prepared to discuss how your background and skills align with the company's mission and values
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
