📌 Core Information
🔹 Job Title: Brand Manager
🔹 Company: L&F Distributors
🔹 Location: Dallas, TX
🔹 Job Type: On-site
🔹 Category: Beverage Industry
🔹 Date Posted: April 22, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Managing wine suppliers and inventory through all sales channels
- Collaborating with sales teams, finance, and suppliers to drive brand success
- Developing business plans, incentives, and luxury wine allocation strategies
- Monitoring and updating programs, products changes, and market updates
ASSUMPTION: This role requires a strong understanding of the wine industry and excellent communication skills to effectively manage suppliers and collaborate with various teams.
📋 Key Responsibilities
✅ Manage inventory and build purchase orders for direct and state-side sales
✅ Work closely with finance on product pricing strategies, new item setups, and go-to-market strategies
✅ Analyze portfolio gaps for potential new item additions
✅ Drive brand success by supporting sales efforts of all sales teams and chain account managers
✅ Collaborate with suppliers on sales incentives and market directives
✅ Develop luxury wine allocation strategies for major markets in Texas
✅ Monitor, track, and update execution on programs for assigned suppliers
✅ Regularly communicate with suppliers and intercompany departments on programs, products changes, and market updates
ASSUMPTION: This role requires strong organizational skills and attention to detail to manage inventory and track program execution.
🎯 Required Qualifications
Education: Bachelor's Degree
Experience: 5 years in the beverage industry
Required Skills:
- Extensive knowledge of wine and wine regions
- Excellent communication, interpersonal, verbal, and written communication skills
- Excellent organization and time management skills
Preferred Skills:
- WSET, Sommelier, or CSW certifications
ASSUMPTION: Candidates with relevant certifications and a proven track record in the beverage industry will be strong contenders for this role.
💰 Compensation & Benefits
Salary Range: $60,000 - $80,000 per year (Based on industry standards for a Brand Manager with 5-10 years of experience in the beverage industry)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on wine and spirits
Working Hours: Full-time, Monday - Friday, with moderate travel required throughout Texas and educational opportunities with key suppliers domestically and occasionally internationally
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Beverage distribution
Company Size: Small (43 employees)
Founded: 2005
Company Description:
- L&F Distributors is a wine and spirits distributor based in Dallas, TX
- They focus on providing exceptional service and a diverse portfolio of products to their customers
- The company values innovation, collaboration, and a strong work ethic
Company Specialties:
- Wine and spirits distribution
- Brand management
- Sales and marketing
Company Website: www.lfdallas.com
ASSUMPTION: L&F Distributors is a smaller company, which may offer more opportunities for growth and direct impact on the business.
📊 Role Analysis
Career Level: Mid-level
Reporting Structure: This role reports directly to the Vice President of Marketing
Work Arrangement: On-site, with moderate travel required
Growth Opportunities:
- Potential advancement to a senior-level marketing or management position
- Expanding knowledge of the wine industry and wine regions
- Developing leadership and mentoring skills by working with and managing suppliers
ASSUMPTION: This role offers opportunities for growth within the company, as well as the chance to develop industry-specific skills and knowledge.
🌍 Location & Work Environment
Office Type: On-site, with a casual and collaborative work environment
Office Location(s): Dallas, TX
Geographic Context:
- Dallas, TX is a large metropolitan area with a diverse population and a thriving food and beverage industry
- The cost of living in Dallas is relatively affordable compared to other major metropolitan areas in the United States
- Dallas has a humid subtropical climate, with hot summers and mild winters
Work Schedule: Full-time, Monday - Friday, with occasional weekend work for events or tastings
ASSUMPTION: The work environment at L&F Distributors is collaborative and supportive, with a focus on teamwork and innovation.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the HR department
- In-person interview with the hiring manager and a member of the marketing team
- Final interview with the Vice President of Marketing
Key Assessment Areas:
- Industry knowledge and wine expertise
- Communication and interpersonal skills
- Problem-solving and analytical skills
- Cultural fit and alignment with company values
Application Tips:
- Highlight relevant industry experience and wine knowledge in your resume
- Tailor your cover letter to demonstrate your enthusiasm for the wine industry and L&F Distributors
- Prepare for interview questions about your understanding of the beverage industry, your experience with inventory management, and your ability to collaborate with various teams
ATS Keywords: Brand Management, Inventory Management, Sales Strategies, Communication, Customer Service, Organization, Time Management, Wine Knowledge, Market Analysis, Collaboration, Program Monitoring, Product Changes, Market Updates, Business Planning, Incentive Design, Luxury Wine Allocation
ASSUMPTION: The interview process at L&F Distributors is designed to assess the candidate's industry knowledge, communication skills, and cultural fit, as well as their ability to manage inventory and collaborate with various teams.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Salesforce or other CRM platforms
- Inventory management software
- Google Workspace (Gmail, Google Drive, Google Docs)
ASSUMPTION: The tools and technologies required for this role are standard for the beverage industry and may vary depending on the specific needs of the company.
👔 Cultural Fit Considerations
Company Values:
- Passion for the industry
- Collaboration and teamwork
- Innovation and continuous learning
- Customer focus
Work Style:
- Casual and collaborative work environment
- Strong focus on teamwork and communication
- Opportunities for growth and development
Self-Assessment Questions:
- Do you have a genuine passion for the wine industry and a strong desire to learn?
- Are you comfortable working in a collaborative and team-oriented environment?
- Do you have strong communication skills and the ability to build and maintain relationships with suppliers and customers?
ASSUMPTION: L&F Distributors values candidates who are passionate about the wine industry, collaborative, and strong communicators, as these qualities are essential for success in this role.
⚠️ Potential Challenges
- Managing a large portfolio of wine suppliers and inventory
- Balancing the needs of various teams, including sales, finance, and suppliers
- Keeping up with industry trends and market changes
- Occasional travel and weekend work for events or tastings
ASSUMPTION: This role may present challenges in managing a large portfolio of suppliers and inventory, as well as balancing the needs of various teams. However, these challenges can be overcome with strong organizational skills, effective communication, and a focus on collaboration.
📈 Similar Roles Comparison
- Brand Manager vs. Marketing Manager: Both roles focus on driving brand success, but the Brand Manager is more focused on supplier management and inventory, while the Marketing Manager may have a broader scope, including market research, advertising, and promotions
- Beverage Industry vs. Other Industries: The beverage industry is unique in its focus on product tastings, events, and customer relationships, as well as the need for industry-specific knowledge and certifications
- Brand Manager Career Path: This role can lead to senior-level marketing or management positions within the company, as well as opportunities to specialize in specific areas, such as luxury wine or spirits
ASSUMPTION: This role is unique in its focus on supplier management and inventory, as well as the need for industry-specific knowledge and certifications. However, it offers opportunities for growth and development within the company and the beverage industry as a whole.
📝 Sample Projects
- Developing a business plan for a new wine supplier, including market analysis, pricing strategy, and sales projections
- Coordinating a wine tasting event for key customers, including supplier relationships, event planning, and follow-up
- Analyzing portfolio gaps and identifying opportunities for new item additions, including market research, supplier relationships, and pricing strategy
ASSUMPTION: These sample projects demonstrate the range of responsibilities for this role, from business planning and market analysis to event coordination and supplier management.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the company in the next year, and how can this role help address them?
- How does this role collaborate with other departments, such as sales and finance, to drive brand success?
- What opportunities are there for growth and development within the company?
- How does the company support employees in obtaining industry-specific certifications, such as WSET or Sommelier?
- What is the company's approach to work-life balance, and how does this role fit into that?
ASSUMPTION: These interview questions are designed to assess the company's priorities, culture, and opportunities for growth and development, as well as the specific responsibilities and expectations of this role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your relevant industry experience and wine knowledge
- Write a cover letter that demonstrates your enthusiasm for the wine industry and L&F Distributors
- Prepare for interview questions about your understanding of the beverage industry, your experience with inventory management, and your ability to collaborate with various teams
- Follow up with the hiring manager one week after your interview to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
