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Brand Manager

Prijsvrij Vakanties
Full-time
On-site
’s-Hertogenbosch, Noord-Brabant, Netherlands
🎨 Brand & Creative Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Brand Manager

πŸ”Ή Company: Prijsvrij Vakanties

πŸ”Ή Location: ’s-Hertogenbosch, Noord-Brabant, Netherlands

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Travel Arrangements

πŸ”Ή Date Posted: May 15, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing creative campaigns to strengthen the brand
  • Managing collaborations with influencers, partners, and media agencies
  • Analyzing campaign results and optimizing for better performance
  • Working closely with internal teams and external partners to deliver impactful projects

ASSUMPTION: This role requires a strong creative and commercial mindset, with the ability to balance strategic thinking and hands-on execution.

πŸ“‹ Key Responsibilities

βœ… Developing and implementing creative campaigns to strengthen the brand

βœ… Managing collaborations with influencers, partners, and media agencies

βœ… Analyzing campaign results and optimizing for better performance

βœ… Working closely with internal teams and external partners to deliver impactful projects

βœ… Ensuring brand consistency and adherence to brand guidelines

βœ… Coordinating and executing events and activations

βœ… Preparing and presenting campaign reports to stakeholders

ASSUMPTION: The role may involve occasional weekend work or evening events, depending on campaign requirements.

🎯 Required Qualifications

Education: Completed education in marketing or communication

Experience: 3-5 years of experience in branding and marketing (B2C)

Required Skills:

  • Proven track record in branding and marketing
  • Strong creative and commercial mindset
  • Excellent communication and interpersonal skills
  • Ability to work independently and collaboratively
  • Fluency in Dutch (English proficiency is a plus)

Preferred Skills:

  • Experience in the travel industry
  • Knowledge of the local market and consumer behavior
  • Familiarity with media planning and buying

ASSUMPTION: Candidates with relevant internship experience may also be considered.

πŸ’° Compensation & Benefits

Salary Range: €35,000 - €45,000 per year (based on experience and qualifications)

Benefits:

  • 25 vacation days
  • Travel discounts
  • Travel expense reimbursement
  • Pension plan
  • 8% vacation pay
  • Office sports, fresh fruit, and collective health insurance discount

Working Hours: Full-time (40 hours per week), with flexibility for occasional weekend work or evening events

ASSUMPTION: The salary range is based on industry standards for a mid-level marketing role in the Netherlands. Final compensation will be determined based on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Travel Arrangements. Prijsvrij Vakanties is a leading online travel agency in the Netherlands, specializing in providing the best deals for various types of vacations.

Company Size: Medium (201-500 employees). This size allows for a dynamic and innovative work environment, with opportunities for growth and development.

Founded: 2010. Prijsvrij Vakanties was founded by Marc van Deursen and has since grown to become a major player in the Dutch travel market.

Company Description:

  • Prijsvrij Vakanties offers a wide range of vacation options, including sun vacations, city trips, winter sports, long-haul trips, adults-only vacations, family-friendly vacations, and flight vacations.
  • The company is known for its user-friendly website and excellent customer service, with a customer satisfaction score of 8.6 on Trustpilot.
  • Prijsvrij Vakanties has over 200,000 Facebook fans and was named the Best Website of the Year in the Travel category in 2021.

Company Specialties:

  • Sun vacations
  • City trips
  • Winter sports
  • Long-haul trips
  • Adults-only vacations
  • Family-friendly vacations
  • Flight vacations

Company Website: prijsvrij.nl

ASSUMPTION: Prijsvrij Vakanties' focus on innovation and customer satisfaction creates a dynamic and engaging work environment for employees.

πŸ“Š Role Analysis

Career Level: Mid-level. This role offers opportunities for growth and development within the marketing department and the company as a whole.

Reporting Structure: The Brand Manager reports directly to the Marketing Director and works closely with various internal teams, such as marketing, design, and sales, as well as external partners.

Work Arrangement: On-site, with occasional flexibility for remote work when needed.

Growth Opportunities:

  • Advancement to a senior marketing role within the company
  • Expansion of responsibilities to include additional brands or product lines
  • Opportunities to gain experience in different aspects of marketing and branding

ASSUMPTION: The Brand Manager role is a critical position within the marketing department, offering significant opportunities for growth and impact on the company's success.

🌍 Location & Work Environment

Office Type: Modern and well-equipped office located in the heart of ’s-Hertogenbosch, with easy access to public transportation and ample parking.

Office Location(s): Koningsweg 101, ’s-Hertogenbosch, Noord-Brabant, Netherlands

Geographic Context:

  • ’s-Hertogenbosch is a vibrant city in the south of the Netherlands, known for its rich history, cultural attractions, and lively nightlife.
  • The city is well-connected by public transportation, with easy access to major cities such as Amsterdam, Rotterdam, and Utrecht.
  • The surrounding area offers a variety of recreational activities, including hiking, cycling, and water sports.

Work Schedule: Full-time (40 hours per week), with occasional flexibility for weekend work or evening events.

ASSUMPTION: The office environment at Prijsvrij Vakanties is dynamic, collaborative, and focused on driving results through innovative marketing campaigns.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the HR department
  • In-depth interview with the Marketing Director and a member of the marketing team
  • Case study presentation or assignment (if applicable)
  • Final interview with the CEO or another senior leader

Key Assessment Areas:

  • Creativity and strategic thinking
  • Communication and interpersonal skills
  • Problem-solving and analytical skills
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare examples of successful marketing campaigns you've worked on, focusing on your creative approach and the results achieved
  • Research Prijsvrij Vakanties and the travel industry to demonstrate your understanding of the market and the company's unique value proposition

ATS Keywords: Brand management, marketing, creative campaigns, influencer partnerships, media planning, event activation, brand visibility, strategic thinking, collaboration, innovation

ASSUMPTION: The application process at Prijsvrij Vakanties is designed to assess candidates' creativity, strategic thinking, and cultural fit, with a focus on finding the best match for the company's dynamic and innovative work environment.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Google Workspace (Gmail, Google Drive, Google Docs)
  • Social media platforms (Facebook, Instagram, LinkedIn)
  • Project management tools (Asana, Trello, or similar)
  • Marketing automation and analytics tools (Google Analytics, Hootsuite, or similar)

ASSUMPTION: The Brand Manager will be expected to have proficiency in using common marketing and project management tools, as well as a willingness to learn and adapt to new technologies as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-centricity: putting customers first in all decisions and actions
  • Innovation: continuously seeking new and better ways to serve customers and grow the business
  • Collaboration: working together to achieve common goals and drive results
  • Integrity: acting with honesty and transparency in all interactions
  • Fun: creating a positive and enjoyable work environment

Work Style:

  • Dynamic and fast-paced, with a focus on driving results and continuous improvement
  • Collaborative and team-oriented, with a strong emphasis on open communication and cross-functional collaboration
  • Flexible and adaptable, with a willingness to take on new challenges and learn from failures

Self-Assessment Questions:

  • Do you have a proven track record of developing and executing successful marketing campaigns?
  • Are you comfortable working in a dynamic and fast-paced environment, with a focus on driving results and continuous improvement?
  • Do you thrive in a collaborative and team-oriented work environment, with a strong emphasis on open communication and cross-functional collaboration?
  • Are you willing to take on new challenges and learn from failures, with a growth mindset focused on continuous learning and development?

ASSUMPTION: Candidates who are a strong cultural fit for Prijsvrij Vakanties will demonstrate a passion for innovation, a customer-centric mindset, and a collaborative work style that aligns with the company's values and work environment.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously, requiring strong organizational skills and time management
  • Working with a diverse range of stakeholders, including internal teams, external partners, and influencers, requiring excellent communication and interpersonal skills
  • Adapting to a fast-paced and dynamic work environment, with a focus on continuous innovation and improvement
  • Occasional weekend work or evening events, depending on campaign requirements

ASSUMPTION: The Brand Manager role at Prijsvrij Vakanties offers a dynamic and challenging work environment, with opportunities for growth and development in a fast-paced and innovative industry.

πŸ“ˆ Similar Roles Comparison

  • Compared to other marketing roles in the travel industry, this position places a stronger emphasis on creative campaign development and brand management
  • Prijsvrij Vakanties' focus on innovation and customer satisfaction sets it apart from other travel agencies, offering unique opportunities for growth and development
  • This role offers a clear career path for advancement within the marketing department and the company as a whole, with opportunities to take on additional responsibilities and expand one's skill set

ASSUMPTION: The Brand Manager role at Prijsvrij Vakanties offers a unique combination of creative and strategic challenges, with a focus on driving results and continuous innovation in a dynamic and collaborative work environment.

πŸ“ Sample Projects

  • Developing and executing a creative campaign to launch a new product line or destination
  • Managing a high-profile influencer partnership to increase brand awareness and drive sales
  • Analyzing campaign performance data to optimize future marketing efforts and maximize ROI

ASSUMPTION: The Brand Manager role at Prijsvrij Vakanties offers a diverse range of projects and challenges, with a focus on driving results and continuous innovation in a dynamic and collaborative work environment.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does this role fit into the overall marketing strategy for Prijsvrij Vakanties?
  • What opportunities are there for growth and development within the marketing department and the company as a whole?
  • How does Prijsvrij Vakanties support work-life balance for its employees?
  • What are the most challenging aspects of this role, and how can I best prepare to succeed in them?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates a candidate's interest in the role and their commitment to success in the position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the following link: prijsvrijvakanties.recruitee.com/o/brand-manager
  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare examples of successful marketing campaigns you've worked on, focusing on your creative approach and the results achieved
  • Research Prijsvrij Vakanties and the travel industry to demonstrate your understanding of the market and the company's unique value proposition
  • Follow up with the hiring manager within one week of submitting your application to express your interest in the role and inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.