Based on the provided raw job listing, here's the enhanced job description following the specified format:
π Core Information
πΉ Job Title: Brand Manager
πΉ Company: SSAB EMEA AB
πΉ Location: OxelΓΆsund, Sweden
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: 2025-05-22
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site (with remote work possibilities)
π Job Overview
Key aspects of this role include:
1. Developing and implementing global brand strategies to drive marketing and support sales.
2. Collaborating with cross-functional teams, including product management, marketing, technical experts, and sales organizations worldwide.
3. Managing brand budgets and monitoring campaign performance to allocate resources effectively.
4. Leveraging digital marketing tools and channels to reach target audiences.
5. Working in a creative and hands-on environment with a strong team spirit.
π Key Responsibilities
πΉ Brand Strategy & Management:
- Plan, conceptualize, and manage complex strategic brand-related projects and activities.
- Work out creative concepts together with agencies and other vendors.
- Manage external and internal communication and content, online and offline.
- Collaborate with cross-functional teams to ensure brand consistency and expand brand reach and engagement.
πΉ Budget & Performance Management:
- Manage brand budget and monitor and report on the performance of marketing campaigns, including ROI and KPIs.
- Allocate resources effectively based on campaign performance.
π― Required Qualifications
Education:
- University degree in Engineering, Marketing, Business Administration, or a related field.
Experience:
- Relevant working experience in marketing, with a focus on brand management.
Skills:
- Strong project management capabilities.
- Excellent communication skills in English, with additional languages a plus.
- Good understanding and proven experience using digital marketing tools (social media, organic and paid search, Google Analytics) and marketing automation.
- Analytical mindset to choose the most efficient marketing approach to reach targets.
- Ability to work in a global setting and collaborate with diverse teams.
π‘ Preferred Qualifications
- Experience in the steel industry or a related field.
- Knowledge of the Swedish job market and cultural context.
π Company Information
Company Size: 10,001+ employees
Company Industry: Primary Metal Manufacturing
Company Headquarters: Stockholm, Sweden
Company Founded: 1978
Company Description: SSAB is a Nordic and US-based steel company that builds a stronger, lighter, and more sustainable world through value-added steel products and services. Working with partners, SSAB has developed SSAB Fossil-freeβ’ steel and plans to reinvent the value chain from the mine to the end customer, largely eliminating carbon dioxide emissions from our own operations. SSAB Zeroβ’, a largely carbon emission-free steel based on recycled steel, further strengthens SSABβs leadership position and our comprehensive, sustainable offering independent of the raw material. SSAB has employees in over 50 countries and production facilities in Sweden, Finland, and the US. SSAB is listed on Nasdaq Stockholm and has a secondary listing on Nasdaq Helsinki.
π Role Analysis
Career Level: Mid-career
Reporting Structure: Reports to the Head of Marketing in Special Steels
Work Arrangement: On-site, with remote work possibilities
Growth Opportunities:
- Potential for professional growth within the marketing team or other departments.
- Opportunities to work on high-impact projects and contribute to the company's sustainability goals.
π Location & Work Environment
Office Type: On-site, with remote work possibilities
Office Location: OxelΓΆsund, Sweden
Geographic Context: OxelΓΆsund is a coastal city in southern Sweden, known for its steel industry and beautiful archipelago.
Work Schedule: Standard full-time work schedule, with flexibility for remote work arrangements.
πΌ Interview & Application Insights
Typical Process:
1. Apply through the provided link.
2. Complete a pre-recorded video interview.
3. Participate in assessments and interviews with the hiring manager and other team members.
Key Assessment Areas:
1. Strategic thinking and problem-solving skills.
2. Creativity and innovation in marketing approaches.
3. Cultural fit and alignment with SSAB's values.
Application Tips:
1. Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
2. Prepare for behavioral interview questions that focus on your problem-solving skills and marketing strategies.
3. Research SSAB's sustainability initiatives and be ready to discuss how you can contribute to their goals.
Work Style:
- Creative and hands-on, with a strong team spirit.
- Collaborative and inclusive, with a focus on continuous learning and improvement.
- Committed to sustainability and driving positive change.
Self-Assessment Questions:
1. How do you align with SSAB's values of being driven, true, and ahead?
2. Describe a time when you had to manage a complex marketing project. How did you approach it, and what was the outcome?
3. How do you stay updated with the latest marketing trends and technologies, and how do you apply them to your work?
β οΈ Potential Challenges
1. Industry-specific challenges: The steel industry is cyclical and subject to market fluctuations, which can impact marketing strategies and budgets.
2. Global marketing challenges: Working with diverse teams and stakeholders across different time zones and cultural contexts can present unique challenges.
3. Sustainability challenges: Balancing marketing goals with sustainability objectives can be complex, requiring innovative solutions and continuous learning.
π Similar Roles Comparison
1. Brand Manager vs. Marketing Manager: While both roles focus on marketing, the Brand Manager role is more specialized and focused on brand strategy and management, whereas the Marketing Manager role may have a broader scope, including product marketing and market research.
2. Brand Manager vs. Product Manager: The Brand Manager role focuses on brand strategy and marketing, while the Product Manager role is more focused on product development, lifecycle management, and market positioning.
π Sample Projects
1. Global Brand Relaunch: Develop and execute a global brand relaunch campaign to refresh the company's brand identity and messaging, aligning with its sustainability goals and values.
2. Digital Marketing Strategy: Create and implement a digital marketing strategy to drive brand awareness, engagement, and conversions across various online channels.
3. Event Marketing: Plan and execute high-impact events, such as trade shows, conferences, or customer appreciation events, to showcase the company's products, services, and brand story.
π‘ Key Questions to Ask During Interview
1. What are the biggest challenges facing the marketing team currently, and how can this role help address them?
2. How does the company support the professional development of its marketing team members?
3. What are the key performance indicators (KPIs) used to measure the success of marketing campaigns, and how are they tracked and reported?
4. How does the company balance short-term marketing goals with long-term sustainability objectives?
5. What are the plans for growing and expanding the marketing team in the coming years?
π οΈ Interview Insights from the Hiring Manager
Interview Tips:
1. Be prepared to discuss your marketing strategies and how you've implemented them in previous roles.
2. Showcase your creativity and problem-solving skills with real-life examples.
3. Demonstrate your understanding of SSAB's sustainability initiatives and how you can contribute to them.
π Next Steps for Applicants
To apply for this position:
1. Submit your application through the provided link.
2. Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
3. Prepare for the pre-recorded video interview and be ready to discuss your marketing strategies and problem-solving skills.
4. Follow up with the hiring manager after your interview to express your interest in the role and ask any questions you may have.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
π LinkedIn Company Data
Company Size: 10,001+ employees
Company Industry: Primary Metal Manufacturing
Company Headquarters: Stockholm, Sweden
Company Founded: 1978
Company Description: SSAB is a Nordic and US-based steel company that builds a stronger, lighter, and more sustainable world through value-added steel products and services. Working with partners, SSAB has developed SSAB Fossil-freeβ’ steel and plans to reinvent the value chain from the mine to the end customer, largely eliminating carbon dioxide emissions from our own operations. SSAB Zeroβ’, a largely carbon emission-free steel based on recycled steel, further strengthens SSABβs leadership position and our comprehensive, sustainable offering independent of the raw material. SSAB has employees in over 50 countries and production facilities in Sweden, Finland, and the US. SSAB is listed on Nasdaq Stockholm and has a secondary listing on Nasdaq Helsinki.
π Jobcast
[Listen to the Jobcast episode about the Brand Manager role at SSAB](https://open.spotify.com/embed/episode/2vxLLTwsSSHAPgPpi1F9Hw)
π Jobcast Transcript
[Coming soon: Transcript of the Jobcast episode about the Brand Manager role at SSAB]
π Company Video
[Watch the company video to learn more about SSAB's culture and values](https://dreambroker.com/channel/ekmkqxmg/iframe/bpbhu6p0)
π Company Website
[Visit the SSAB website to explore career opportunities and learn more about the company](https://www.ssab.com/)