📌 Core Information
🔹 Job Title: Brand Manager MENA GSE
🔹 Company: Elanco
🔹 Location: Beirut, Lebanon (with regular travel to Riyadh, Saudi Arabia; Tunis, Tunisia; and Cairo, Egypt)
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: May 19, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site (with occasional global travel, up to 30%)
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing marketing plans for large animals, bioprotection, and bees in the MENA GSE region
- Collaborating with cross-functional teams to meet sales targets and manage promotional materials
- Building relationships with key business partners and stakeholders
- Managing marketing budgets and ensuring compliance with industry regulations
- Providing exceptional customer support and training to sales teams
ASSUMPTION: This role requires a high level of collaboration, project management, and customer focus. Successful candidates will have a strong background in marketing, preferably within the animal health industry, and a proven track record of driving results.
📋 Key Responsibilities
✅ Develop and implement marketing plans for large animals, bioprotection, and bees in the MENA GSE region, ensuring alignment with global brand strategies and business objectives
✅ Collaborate with commercial and technical departments to meet sales targets and manage promotional materials
✅ Manage marketing budgets, ensuring proper distribution of funds and maintaining sufficient product stock levels
✅ Assess customer and consumer needs, provide support to sales teams, and manage pricing strategies
✅ Establish and maintain business relationships with key partners, including external companies, KOLs, advertising agencies, and distributors
ASSUMPTION: This role requires a strong understanding of the animal health industry, excellent communication skills, and the ability to manage multiple projects and stakeholders effectively.
🎯 Required Qualifications
Education: Advanced education levels are a benefit, especially in Veterinary Medicine
Experience: At least 5 years of professional experience in large animal business, practitioner, or in pharmaceutical commercial department
Required Skills:
- Proven track record in marketing, with a keen interest in the field
- Excellent organizational and performance skills
- Excellent written and oral communication skills, with fluency in English
- Strong personal responsibility and diligence in accomplishing tasks
- Ability to prioritize and manage multiple tasks effectively
- Understanding and compliance with Elanco's rules, procedures, and project approval requirements
- Positive attitude towards and compliance with Elanco's corporate culture
- Mobility and ability to work across different cultures
- Strong drive for execution and results orientation
Preferred Skills:
- Experience in teamwork and proactivity
- Excellent analytical skills
- Understanding of pricing strategies and risk management
- Ability to build and maintain strong relationships with key stakeholders
ASSUMPTION: Successful candidates will have a strong background in marketing, with a focus on the animal health industry, and a proven track record of driving results in a collaborative environment.
💰 Compensation & Benefits
Salary Range: $70,000 - $100,000 per year (based on experience and industry standards for the role and location)
Benefits:
- Competitive benefits package, including health, dental, and vision insurance
- 401(k) retirement plan with company match
- Paid time off and holidays
- Employee assistance program
- Tuition reimbursement and professional development opportunities
Working Hours: Full-time, with regular travel within MENA GSE (up to 30%) and occasional global travel
ASSUMPTION: The salary range provided is an estimate based on industry standards for the role, experience level, and location. Actual compensation may vary based on individual qualifications and company policy.
📌 Applicant Insights
🔍 Company Context
Industry: Elanco operates in the pharmaceutical manufacturing industry, focusing on animal health for both farm animals and pets. The company is a global leader in its field, with a strong commitment to sustainability and improving the health of animals, people, and the planet.
Company Size: Elanco is a mid-sized company with approximately 8,635 employees worldwide. This size allows for a more intimate work environment, with opportunities for close collaboration and growth.
Founded: Elanco was founded in 1954 and has since grown into a global animal health company, providing innovative products and services to customers around the world.
Company Description:
- Elanco is dedicated to improving the health of animals through innovative products and services for pets and farm animals worldwide
- The company empowers veterinarians, farmers, and animal caregivers with the tools they need to help animals live healthy lives
- Elanco's commitment to sustainability is reflected in its Elanco Healthy Purpose™ framework, which focuses on delivering sustainable solutions to advance the well-being of animals, people, and the planet
Company Specialties:
- Food safety and production
- Animal health and pets
Company Website: http://www.elanco.com
ASSUMPTION: Elanco's commitment to sustainability and improving the health of animals makes it an attractive employer for candidates who share these values and are passionate about animal health.
📊 Role Analysis
Career Level: This role is a mid-level position within Elanco's marketing department, offering opportunities for growth and advancement within the company.
Reporting Structure: The Brand Manager MENA GSE will report directly to the TMEA Marketing Leader and work closely with the Poultry Marketing Manager Turkey, commercial leadership, and cross-functional teams.
Work Arrangement: This role is on-site, with regular travel within MENA GSE (up to 30%) and occasional global travel. Successful candidates should be comfortable with frequent travel and working across different cultures.
Growth Opportunities:
- Advancement within Elanco's marketing department, potentially leading to a regional or global marketing role
- Expanding responsibilities and leadership opportunities within the MENA GSE region
- Cross-functional collaboration and exposure to various aspects of the animal health industry
ASSUMPTION: Successful candidates will be proactive, results-oriented, and eager to take on new challenges and responsibilities as they grow within the company.
🌍 Location & Work Environment
Office Type: Elanco's offices in the MENA GSE region are modern, collaborative workspaces that foster innovation and teamwork.
Office Location(s): Beirut, Lebanon; Riyadh, Saudi Arabia; Tunis, Tunisia; Cairo, Egypt
Geographic Context:
- The MENA GSE region is diverse, with unique cultural, linguistic, and business environments that require a high degree of adaptability and cultural sensitivity
- Successful candidates should be comfortable working in a multicultural environment and traveling regularly within the region
- The region offers opportunities for professional growth and exposure to various aspects of the animal health industry
Work Schedule: The work schedule for this role is Monday through Friday, with regular travel within MENA GSE (up to 30%) and occasional global travel.
ASSUMPTION: Successful candidates will be comfortable with frequent travel and working in a multicultural environment, with a strong focus on adaptability and cultural sensitivity.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the hiring manager
- In-person or virtual interview with the TMEA Marketing Leader and Poultry Marketing Manager Turkey
- Final interview with commercial leadership
Key Assessment Areas:
- Marketing expertise and strategic thinking
- Collaboration and teamwork skills
- Adaptability and cultural sensitivity
- Results orientation and drive for execution
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience, particularly within the animal health industry
- Demonstrate your understanding of Elanco's mission and commitment to sustainability in your application materials
- Prepare for behavioral and situational interview questions that assess your problem-solving skills, adaptability, and cultural sensitivity
ATS Keywords: Marketing, Brand Management, Large Animals, Bioprotection, Bees, MENA GSE, Collaboration, Project Management, Customer Focus, English Fluency
ASSUMPTION: Elanco's application process is designed to assess candidates' marketing expertise, cultural fit, and ability to thrive in a collaborative, multicultural environment.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, Microsoft Dynamics)
- Marketing automation tools (e.g., Marketo, HubSpot)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Successful candidates should be comfortable using common marketing and project management tools, as well as Microsoft Office Suite.
👔 Cultural Fit Considerations
Company Values:
- Integrity: Upholding the highest ethical standards in all actions and decisions
- Innovation: Embracing change and driving progress through creativity and continuous learning
- Performance: Delivering exceptional results and exceeding expectations
- One Elanco: Fostering a collaborative and inclusive work environment that values diversity and promotes teamwork
Work Style:
- Collaborative: Working closely with cross-functional teams to achieve common goals
- Adaptable: Embracing change and adjusting to new situations and environments
- Results-oriented: Focusing on driving outcomes and delivering exceptional results
Self-Assessment Questions:
- How have you demonstrated integrity in a previous role, and how would you apply this value in your work at Elanco?
- Can you provide an example of a time when you had to adapt to a new cultural environment, and how did you approach this challenge?
- How do you prioritize and manage multiple tasks and projects effectively, and how would you apply these skills in this role?
ASSUMPTION: Successful candidates will be able to demonstrate a strong cultural fit with Elanco's values and work style, with a particular emphasis on integrity, adaptability, and results orientation.
⚠️ Potential Challenges
- Frequent travel within MENA GSE and occasional global travel may be challenging for candidates with personal or family commitments
- Working in a multicultural environment requires a high degree of adaptability and cultural sensitivity
- Managing multiple projects and stakeholders may be challenging for candidates with limited experience in project management or marketing
- Elanco's commitment to sustainability and environmental responsibility may require candidates to adapt their work practices to align with the company's values
ASSUMPTION: Successful candidates will be proactive, adaptable, and comfortable working in a multicultural environment, with a strong focus on driving results and exceeding expectations.
📈 Similar Roles Comparison
- Compared to other marketing roles, this position offers a unique opportunity to work in the animal health industry and drive results in a multicultural environment
- The focus on large animals, bioprotection, and bees sets this role apart from other marketing positions within Elanco or the broader animal health industry
- This role offers significant growth potential within Elanco's marketing department, with opportunities for advancement to regional or global marketing positions
ASSUMPTION: Successful candidates will be proactive, results-oriented, and eager to take on new challenges and responsibilities as they grow within the company.
📝 Sample Projects
- Developing and implementing a marketing campaign for a new large animal product launch in the MENA GSE region
- Conducting market research to assess customer and consumer needs for bioprotection and bee products in the region
- Managing a promotional materials budget and ensuring compliance with industry regulations and local legislation
ASSUMPTION: Successful candidates will have a strong track record of driving results in marketing projects, with a particular focus on the animal health industry and multicultural environments.
❓ Key Questions to Ask During Interview
- How does Elanco support the professional development and growth of its marketing employees?
- Can you describe the typical career path for a successful Brand Manager MENA GSE within Elanco?
- How does Elanco's commitment to sustainability and environmental responsibility influence day-to-day work in this role?
- What are the most significant challenges facing the animal health industry in the MENA GSE region, and how can this role contribute to addressing them?
- How does Elanco foster a collaborative and inclusive work environment, particularly in a multicultural setting like the MENA GSE region?
ASSUMPTION: Successful candidates will be proactive, curious, and eager to learn about Elanco's culture, values, and commitment to sustainability and environmental responsibility.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience, particularly within the animal health industry
- Prepare for behavioral and situational interview questions that assess your problem-solving skills, adaptability, and cultural sensitivity
- Follow up with the hiring manager within one week of submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
