📌 Core Information
🔹 Job Title: Brand Marketing Assistant
🔹 Company: LM Group
🔹 Location: Fuquay-Varina, North Carolina
🔹 Job Type: Full-Time, On-Site
🔹 Category: Marketing
🔹 Date Posted: May 13, 2025
🔹 Experience Level: Entry-Level (0-2 years)
🔹 Remote Status: On-Site
🚀 Job Overview
Key aspects of this role include:
- Assisting in marketing and promotional activities to gain new customer acquisition and maintain existing customer retention
- Collaborating with the marketing and sales team to drive marketing and promotions for clients
- Developing diverse marketing and sales approaches and maintaining relationships with potential consumers
- Researching product trends and creating new ideas to enhance marketing processes
ASSUMPTION: This role is ideal for a recent graduate or someone looking to start their career in marketing. It offers a comprehensive training program and opportunities for growth within the company.
📋 Key Responsibilities
✅ Assist in marketing and promotional activities to gain new customer acquisition and maintain existing customer retention
✅ Collaborate with the marketing and sales team to drive the marketing and promotions of our clients by preparing and delivering promotional presentations
✅ Develop diverse marketing and sales approaches and maintain relationships with potential consumers
✅ Research the latest product trends and insights across campaigns and create new ideas to enhance the process
✅ Assist the marketing and sales team by improving sales tactics by evaluating data and personalizing each approach to the consumer
ASSUMPTION: The role requires a balance of creativity and analytical thinking. The Brand Marketing Assistant should be comfortable working independently and as part of a team.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 1-2 years of marketing or sales background preferred
Required Skills:
- Strong communication and presentation skills
- Excellent interpersonal and teamwork skills
- Proven problem-solving skills
- Ability to work independently and manage multiple projects
- Proficiency in Microsoft Office Suite
Preferred Skills:
- Fluency in a second language
- Experience with CRM software
- Knowledge of marketing automation tools
ASSUMPTION: While not required, experience with marketing automation tools and fluency in a second language could provide a competitive edge in this role.
💰 Compensation & Benefits
Salary Range: $48,000 - $56,000 per year
Benefits:
- Leadership development opportunities
- Performance-based rewards
- Creativity-encouraging work environment
- Team-oriented culture
- Holidays off
- Paid training
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing positions in the United States.
📌 Applicant Insights
🔍 Company Context
Industry: Machinery Manufacturing. LM Group is a global company that offers innovative, sustainable technology with sophisticated products and overall concepts.
Company Size: Medium (501-1,000 employees). This size allows for a structured environment with opportunities for growth and career development.
Founded: 2012. LM Group has been operating for over a decade, providing stability and experience in the industry.
Company Description:
- LM Group is a globally active group of companies with over 680 employees at 19 locations.
- The company consists of four companies from the environmental sector that offer innovative, sustainable technology with sophisticated products and overall concepts.
- Together, the LM GROUP develops products according to the latest customer requirements.
Company Specialties:
- Collecting (Compacting for efficient transport)
- Sorting (Highly efficient sorting and treatment concepts)
- Baling (Development, design, and construction of fully automatic channel baling presses)
- Automation (Automation and process control technology)
Company Website: LM Group
ASSUMPTION: LM Group's focus on sustainability and innovation makes it an attractive place to work for individuals interested in these areas.
📊 Role Analysis
Career Level: Entry-Level. This role is ideal for recent graduates or individuals looking to start their career in marketing.
Reporting Structure: The Brand Marketing Assistant will report directly to the Marketing Manager.
Work Arrangement: Full-Time, On-Site. The role requires regular on-site presence for collaboration and team meetings.
Growth Opportunities:
- Progression to a Marketing Coordinator or Marketing Manager role
- Expansion of responsibilities based on performance and company growth
- Potential international opportunities within the company
ASSUMPTION: LM Group's global presence and structured training program provide ample opportunities for career growth and development.
🌍 Location & Work Environment
Office Type: Corporate Office. LM Group's office is a professional environment with a team-oriented culture.
Office Location(s): Fuquay-Varina, North Carolina
Geographic Context:
- Fuquay-Varina is a suburban area with a relatively low cost of living compared to other major cities in the United States.
- The area offers a mix of urban and rural environments, with easy access to outdoor activities and cultural attractions.
- The office is located near major highways, making it easily accessible by car.
Work Schedule: Monday-Friday, 8:00 AM - 5:00 PM with a one-hour lunch break. Occasional weekend or evening work may be required for events or special projects.
ASSUMPTION: The Brand Marketing Assistant should be comfortable working in a corporate office environment and be able to manage their time effectively to balance work and personal responsibilities.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-person or virtual interview with the Marketing Manager
- Final interview with the Marketing Director or another senior team member
Key Assessment Areas:
- Communication and presentation skills
- Problem-solving abilities
- Creativity and innovation
- Teamwork and collaboration
- Adaptability and willingness to learn
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing and sales experience, as well as any skills or accomplishments that demonstrate your ability to succeed in this role.
- Prepare examples of marketing campaigns or projects you've worked on in the past to discuss during the interview.
- Research LM Group and the marketing industry to show your enthusiasm and understanding of the role.
ATS Keywords: Marketing, Sales, Customer Acquisition, Customer Retention, Campaign Development, Presentation Skills, Creativity, Problem-Solving, Teamwork, Research, Data Evaluation, Relationship Management, Self-Starter
ASSUMPTION: The interview process is designed to assess the candidate's skills and cultural fit with the company. Being prepared and demonstrating a strong understanding of the role and industry will increase the chances of success.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
ASSUMPTION: Proficiency in Microsoft Office Suite is required, while experience with CRM and marketing automation tools is preferred but not required.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Sustainability
- Collaboration
- Accountability
- Customer Focus
Work Style:
- Team-oriented and collaborative
- Results-driven and proactive
- Adaptable and open to feedback
- Creative and strategic thinker
Self-Assessment Questions:
- Do you thrive in a team environment and enjoy collaborating with others?
- Are you comfortable working independently and managing multiple projects?
- Do you have a strong attention to detail and a commitment to quality work?
- Are you passionate about sustainability and innovation?
ASSUMPTION: LM Group values a strong cultural fit and looks for candidates who align with their core values and work style.
⚠️ Potential Challenges
- The role may require occasional weekend or evening work for events or special projects.
- LM Group is a global company with a fast-paced environment, which can be challenging for individuals who prefer a slower pace of work.
- The role requires a strong attention to detail and the ability to manage multiple projects simultaneously.
- The company's focus on sustainability and innovation may require the Brand Marketing Assistant to stay up-to-date with industry trends and best practices.
ASSUMPTION: These challenges can be overcome with strong time management skills, adaptability, and a commitment to continuous learning.
📈 Similar Roles Comparison
- Compared to other entry-level marketing roles, this position offers a comprehensive training program and opportunities for career growth within the company.
- LM Group's focus on sustainability and innovation sets it apart from other companies in the machinery manufacturing industry.
- Career paths within LM Group may include progression to a Marketing Coordinator or Marketing Manager role, with potential international opportunities.
ASSUMPTION: Researching similar roles and companies will provide valuable context for understanding the Brand Marketing Assistant position at LM Group.
📝 Sample Projects
- Developing a marketing campaign to launch a new product line for one of LM Group's clients
- Conducting market research to identify trends and opportunities in the machinery manufacturing industry
- Creating and delivering a promotional presentation to potential clients at an industry trade show
ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for the Brand Marketing Assistant role at LM Group.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing strategy for LM Group and its clients?
- What opportunities are there for professional development and growth within the company?
- How does LM Group support work-life balance for its employees?
- What is the company culture like, and how does this role contribute to it?
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and provides valuable insights into the company and its culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant marketing and sales experience, as well as any skills or accomplishments that demonstrate your ability to succeed in this role.
- Prepare examples of marketing campaigns or projects you've worked on in the past to discuss during the interview.
- Research LM Group and the marketing industry to show your enthusiasm and understanding of the role.
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the next steps in the interview process.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
