π Core Information
πΉ Job Title: Brand Marketing Assistant
πΉ Company: DCM Management
πΉ Location: Columbia, Maryland
πΉ Job Type: Full-Time
πΉ Category: Marketing
πΉ Date Posted: April 25, 2025
πΉ Experience Level: Entry-Level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Assisting in marketing and promotional activities to gain new customer acquisitions and maintain existing customer retention
- Collaborating with the marketing and sales team to drive client marketing and promotions
- Developing diverse marketing and sales approaches and maintaining relationships with potential consumers
- Researching product trends and creating new ideas to enhance marketing processes
- Improving sales tactics by evaluating data and personalizing approaches to consumers
ASSUMPTION: This role involves a high level of collaboration and teamwork, with a focus on driving client success through innovative marketing strategies.
π Key Responsibilities
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Assist in marketing and promotional activities to gain new customer acquisitions and maintain existing customer retention
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Collaborate with the marketing and sales team to drive the marketing and promotions of our clients by preparing and delivering promotional presentations
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Develop diverse marketing and sales approaches and maintain relationships with potential consumers
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Research the latest product trends and insights across campaigns and create new ideas to enhance the process
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Assist the marketing and sales team by improving sales tactics by evaluating data and personalizing each approach to the consumer
ASSUMPTION: This role requires strong communication, interpersonal, and analytical skills to effectively collaborate with the team and drive client success.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 1-2 years of marketing or sales background preferred
Required Skills:
- Proven experience in marketing or sales
- Strong communication and interpersonal skills
- Excellent analytical and problem-solving skills
- Ability to work independently and in a team environment
- Proficient in Microsoft Office Suite
Preferred Skills:
- Fluency in additional languages
- Experience with CRM software
- Knowledge of marketing automation tools
ASSUMPTION: While a marketing or sales background is preferred, the company may consider candidates with relevant experience in other fields who demonstrate strong transferable skills.
π° Compensation & Benefits
Salary Range: $48,000 - $52,000 per year (based on industry standards for entry-level marketing roles in the Columbia, MD area)
Benefits:
- Leadership development with the opportunity to grow your career in a national organization
- Opportunities for performance-based rewards such as paid vacations, gift cards, tickets to events
- A work environment that encourages creativity and innovative ideas
- Team-oriented culture where every employee is considered a vital asset
- Holidays off
- Paid training
Working Hours: Full-time, Monday-Friday, 9:00 AM - 5:00 PM (with flexibility for specific client needs)
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: Marketing Services
Company Size: Small (2-10 employees) - A close-knit team environment where individual contributions have a significant impact on the company's success
Founded: 2022 - A relatively new company with a focus on modern advertising strategies
Company Description:
- DCM Management is committed to helping businesses scale through modern advertising strategies
- The company prioritizes client success and works one-on-one with clients to ensure they understand the process of achieving success
- DCM Management offers high-value guarantees and does not profit if the client does not
Company Specialties:
- Modern advertising strategies
- Client-focused approach
- High-value guarantees
Company Website: dcm-marketing.com
ASSUMPTION: DCM Management's focus on client success and modern advertising strategies sets it apart in the marketing services industry.
π Role Analysis
Career Level: Entry-Level - This role is an excellent starting point for a career in marketing or sales
Reporting Structure: The Brand Marketing Assistant will report directly to the Marketing Manager
Work Arrangement: On-site, with a focus on team collaboration and client interaction
Growth Opportunities:
- Leadership development and career growth within the national organization
- Opportunities for performance-based rewards and recognition
- Potential to work with a diverse range of clients and industries
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to develop leadership skills and gain experience working with a variety of clients.
π Location & Work Environment
Office Type: Modern, collaborative office space designed to encourage creativity and innovation
Office Location(s): Columbia, Maryland
Geographic Context:
- Columbia, Maryland is located in the Baltimore-Washington metropolitan area, offering easy access to major cities and cultural attractions
- The area is known for its diverse population and strong job market
- Columbia is home to several major corporations and government agencies
Work Schedule: Full-time, Monday-Friday, with flexibility for specific client needs
ASSUMPTION: The modern, collaborative office environment and geographic context of Columbia, Maryland provide an ideal setting for this role.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-person or virtual interview with the Marketing Manager
- Final decision and offer
Key Assessment Areas:
- Marketing and sales experience
- Communication and interpersonal skills
- Analytical and problem-solving skills
- Cultural fit and teamwork
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing and sales experience and skills
- Prepare examples of successful marketing campaigns or projects you've worked on
- Research DCM Management's approach to modern advertising strategies and be ready to discuss how your experience aligns with their focus
ATS Keywords: Marketing, Sales, Promotional, Customer Acquisition, Customer Retention, Presentation, Campaign Development, Data Evaluation, Self-Starter, Teamwork, Problem-Solving, Research, Creativity
ASSUMPTION: The application process for this role is likely to be competitive, with a focus on candidates who can demonstrate strong marketing and sales experience and a solid understanding of DCM Management's approach to modern advertising strategies.
π οΈ Tools & Technologies
- Microsoft Office Suite
- CRM software (if applicable)
- Marketing automation tools (if applicable)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the client and project needs.
π Cultural Fit Considerations
Company Values:
- Client-focused
- Innovative
- Collaborative
- Results-driven
Work Style:
- Team-oriented
- Creative and innovative
- Results-driven
- Adaptable and flexible
Self-Assessment Questions:
- Do you thrive in a team environment and enjoy collaborating with others to achieve common goals?
- Are you comfortable working in a fast-paced, dynamic environment where priorities may shift quickly?
- Do you have a proven track record of success in marketing or sales, with a strong focus on client satisfaction?
ASSUMPTION: DCM Management values candidates who are client-focused, innovative, collaborative, and results-driven, with a strong track record of success in marketing or sales.
β οΈ Potential Challenges
- The fast-paced, dynamic nature of the role may require candidates to be adaptable and flexible in their approach to work
- The focus on client success may require candidates to prioritize client needs above their own in certain situations
- The on-site work arrangement may require candidates to commute to the Columbia, Maryland office daily
- The competitive nature of the marketing services industry may present challenges in terms of client acquisition and retention
ASSUMPTION: While these challenges may present obstacles for some candidates, they also offer opportunities for growth and development in the role.
π Similar Roles Comparison
- This role differs from related positions in its focus on modern advertising strategies and high-value guarantees for clients
- DCM Management's client-focused approach sets it apart in the marketing services industry
- Career paths within the company may vary depending on the candidate's skills, experience, and interests, with opportunities for growth into leadership roles
ASSUMPTION: This role offers unique opportunities for candidates interested in modern advertising strategies and a client-focused approach to marketing services.
π Sample Projects
- Developing a targeted marketing campaign to increase brand awareness for a new product launch
- Collaborating with the sales team to create promotional materials for an upcoming trade show
- Researching and analyzing market trends to inform marketing strategy for an established client
ASSUMPTION: These sample projects provide a glimpse into the types of tasks and responsibilities the Brand Marketing Assistant may encounter in this role.
β Key Questions to Ask During Interview
- Can you describe a typical day or week in this role?
- How does DCM Management support the professional development of its employees?
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does DCM Management measure the success of its marketing campaigns and strategies?
- What opportunities are there for growth and advancement within the company?
ASSUMPTION: Asking these questions demonstrates a candidate's interest in the role and eagerness to succeed in the position.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant marketing and sales experience and skills
- Prepare examples of successful marketing campaigns or projects you've worked on
- Research DCM Management's approach to modern advertising strategies and be ready to discuss how your experience aligns with their focus
- Follow up with the HR department one week after submitting your application to inquire about the status of your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.