π Core Information
πΉ Job Title: Brand Marketing Associate
πΉ Company: Vanguard Agency
πΉ Location: Flower Mound, TX
πΉ Job Type: Full-Time
πΉ Category: Marketing
πΉ Date Posted: May 8, 2025
πΉ Experience Level: Entry to Mid-Level (1-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Supporting marketing and sales teams to drive client revenue growth
- Developing unique campaigns and programs to appeal to consumers
- Collaborating with cross-functional teams to deliver promotional presentations
- Researching product trends and creating innovative marketing strategies
ASSUMPTION: This role requires a balance of creativity, analytical thinking, and strong communication skills to succeed in a dynamic, team-oriented environment.
π Key Responsibilities
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Assist in marketing and promotional activities to gain new customer acquisitions and maintain existing customer retention
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Collaborate with the marketing and sales team to drive the marketing and promotions of our clients by preparing and delivering promotional presentations
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Develop diverse marketing and sales approaches and maintain relationships with potential consumers
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Research the latest product trends and insights across campaigns and create new ideas to enhance the process
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Assist the marketing and sales team by improving sales tactics by evaluating sales data and personalizing each approach to the consumer
ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and continuous learning to stay updated on market trends.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 1-2 years of marketing or sales experience preferred
Required Skills:
- Proven ability to work effectively in a team environment
- Strong problem-solving skills and a student mentality
- Self-starter with the ability to execute projects independently
- Excellent communication and presentation skills
- Proficiency in Microsoft Office Suite
Preferred Skills:
- Experience with CRM software (e.g., Salesforce, HubSpot)
- Familiarity with marketing automation tools (e.g., Marketo, Pardot)
- Bilingual or multilingual skills (Spanish)
ASSUMPTION: While not explicitly stated, proficiency in data analysis and reporting tools may be beneficial for this role.
π° Compensation & Benefits
Salary Range: $45,000 - $55,000 per year (based on industry standards for entry to mid-level marketing roles in the Dallas-Fort Worth area)
Benefits:
- Leadership development opportunities
- Performance-based rewards (e.g., paid vacations, gift cards, event tickets)
- Creativity-encouraging work environment
- Team-oriented culture with a focus on employee growth
- Training and development programs
Working Hours: Full-time (40 hours per week), with occasional overtime as needed
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.
π Applicant Insights
π Company Context
Industry: Insurance (with a focus on marketing and sales)
Company Size: Small (11-50 employees) - Offers a close-knit, collaborative work environment with opportunities for growth
Founded: 2018 - A relatively young company with a progressive and innovative culture
Company Description:
- Highly respected, independent, and forward-thinking insurance agency
- Committed to providing exceptional five-star service to clients
- Fosters a progressive and innovative environment that encourages growth and development
Company Specialties:
- Insurance marketing and sales
- Client retention and acquisition strategies
- Campaign development and execution
Company Website: Vanguard Agency LLC
ASSUMPTION: The company's focus on customer satisfaction and continuous improvement creates an environment where employees can grow and succeed.
π Role Analysis
Career Level: Entry to Mid-Level - Offers opportunities for professional growth and advancement within the marketing department
Reporting Structure: Reports directly to the Marketing Manager
Work Arrangement: On-site, with a focus on collaboration and teamwork
Growth Opportunities:
- Advancement within the marketing department (e.g., Marketing Coordinator, Marketing Manager)
- Expansion into other areas of the business (e.g., sales, client services)
- Leadership development opportunities through training and mentorship programs
ASSUMPTION: This role provides a strong foundation for a career in marketing, with opportunities for growth and development within the company.
π Location & Work Environment
Office Type: Corporate office environment
Office Location(s): 2190 North Loop W, Suite 102, Houston, TX 77018
Geographic Context:
- Flower Mound, TX - A suburban city located in the Dallas-Fort Worth metropolitan area
- Close proximity to major highways and amenities
- Access to a diverse range of cultural, recreational, and dining options
Work Schedule: Monday - Friday, 8:30 AM - 5:30 PM (with a 30-minute lunch break)
ASSUMPTION: The office environment is professional yet collaborative, with a focus on open communication and teamwork.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening with the Hiring Manager
- In-person or virtual interview with the Marketing Manager and a member of the marketing team
- Final interview with the CEO or another senior leader
- Background check and offer extension
Key Assessment Areas:
- Problem-solving skills and analytical thinking
- Communication and presentation skills
- Creativity and innovation
- Teamwork and collaboration
- Adaptability and eagerness to learn
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing and sales experience, as well as any skills related to campaign development and data analysis
- Prepare examples of successful marketing campaigns or projects you've worked on, focusing on your role and the outcomes achieved
- Research the company and its mission to demonstrate your understanding of their business and commitment to their values
ATS Keywords: Marketing, Sales, Campaign Development, Promotional Presentations, Customer Acquisition, Customer Retention, Product Trends, Data Analysis, Teamwork, Collaboration, Problem-Solving, Creativity, Innovation
ASSUMPTION: The application process is designed to assess your skills, experience, and cultural fit, with a focus on your ability to contribute to the company's growth and success.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
- Data analysis and reporting tools (e.g., Google Analytics, Tableau)
ASSUMPTION: Proficiency in these tools is not required but may be beneficial for this role.
π Cultural Fit Considerations
Company Values:
- Integrity
- Excellence
- Customer-centric
- Progressive and innovative
- Collaborative
Work Style:
- Team-oriented
- Focused on continuous improvement
- Adaptable and open to feedback
- Committed to delivering exceptional service
Self-Assessment Questions:
- How do you approach problem-solving in a team environment?
- Can you describe a time when you had to adapt to a significant change in a project or campaign?
- How do you stay updated on market trends and incorporate new ideas into your work?
ASSUMPTION: The company values a strong work ethic, a commitment to customer satisfaction, and a collaborative approach to problem-solving.
β οΈ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Adapting to changes in marketing strategies or client priorities
- Working with a diverse range of clients and stakeholders
- Continuously learning and staying updated on industry trends and best practices
ASSUMPTION: These challenges can be overcome through strong organizational skills, adaptability, and a commitment to continuous learning and improvement.
π Similar Roles Comparison
- Unlike traditional marketing roles, this position focuses heavily on sales and promotional activities, requiring strong communication and presentation skills
- In the insurance industry, marketing and sales roles often involve a high degree of customer interaction and relationship-building
- Career progression in this role may involve moving into marketing management or expanding into other areas of the business, such as sales or client services
ASSUMPTION: This role offers a unique blend of marketing and sales responsibilities, providing a strong foundation for a career in either field.
π Sample Projects
- Developing and executing a targeted marketing campaign to increase customer acquisition for a new insurance product
- Analyzing sales data to identify trends and opportunities for improvement in customer retention strategies
- Creating and delivering a promotional presentation to a potential client, highlighting the benefits of partnering with the Vanguard Agency
ASSUMPTION: These projects demonstrate the range of responsibilities and skills required for success in this role.
β Key Questions to Ask During Interview
- How does the company support the professional growth and development of its marketing team members?
- Can you describe the company's approach to collaboration and teamwork within the marketing department?
- How does the company stay updated on industry trends and best practices in marketing and sales?
- What are the most rewarding aspects of working in this role, according to current team members?
- How does the company measure the success of its marketing campaigns and initiatives?
ASSUMPTION: Asking these questions will help you better understand the company culture, expectations, and opportunities for growth in this role.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing and sales experience, as well as any skills related to campaign development and data analysis
- Prepare examples of successful marketing campaigns or projects you've worked on, focusing on your role and the outcomes achieved
- Research the company and its mission to demonstrate your understanding of their business and commitment to their values
- Follow up with the Hiring Manager one week after submitting your application to express your interest in the position
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.