Brand Marketing Coordinator

📌 Core Information

🔹 Job Title: Brand Marketing Coordinator

🔹 Company: A24

🔹 Location: New York, United States

🔹 Job Type: On-site

🔹 Category: 🎨 Brand & Creative Marketing

🔹 Date Posted: Wed Apr 02 2025 00:10:43 GMT+0000

🔹 Experience Level: 0-2

🔹 Remote Status: On-site

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Managing and organizing social media content across platforms.
• Engaging with the A24 brand community on various social media channels.
• Collaborating with brand and creative teams for cohesive marketing efforts.
• Facilitating communications with A24 membership communities.

ASSUMPTION: This role emphasizes a blend of creativity, strategic planning, and community engagement, vital for effective brand marketing.

📋 Key Responsibilities

✅ Create and maintain a multi-platform social posting calendar.

✅ Schedule and post a high volume of content in real-time across social platforms.

✅ Engage with the audience by responding to comments and sharing relevant content.

✅ Partner with copywriting teams for newsletter communications.

✅ Facilitate SMS messaging with AAA24 members.

✅ Collaborate across teams to share Brand social assets.

✅ Experience with social video editing and Adobe Suite is a plus.

✅ Handle other responsibilities as assigned.

ASSUMPTION: Flexibility and adaptability in handling various marketing tasks are crucial for success in this role.

🎯 Required Qualifications

Education: Not specified, but a background in marketing or related field is beneficial.

Experience: 1-2 years of internship or professional experience in marketing is required.

Required Skills:

• Proficiency in social media management
• Strong organizational and multitasking abilities
• Excellent communication skills

Preferred Skills:

• Experience in social video editing
• Familiarity with Adobe Suite

ASSUMPTION: Candidates with a creative background and experience in digital marketing will align well with the role's needs.

💰 Compensation & Benefits

Salary Range: $22 to $26 per hour. Final compensation will be based on experience and skills.

Benefits:

• Annual performance bonus including cash and equity components
• Competitive healthcare plans
• Employee benefits and development opportunities

Working Hours: 40 hours per week with potential additional hours as needed.

ASSUMPTION: The compensation package reflects industry standards for entry-level marketing positions, enhanced with attractive performance incentives.

📌 Applicant Insights

🔍 Company Context

Industry: Performing Arts and Entertainment

Company Size: 51-200 employees, offering a close-knit and collaborative work environment.

Founded: 2012

Company Description:

• Award-winning global entertainment company
• Produces and distributes a wide range of media content
• Renowned for acclaimed films and TV series

Company Specialties: Film production, television production, brand marketing

Company Website: http://www.cherrylanetheatre.com

ASSUMPTION: A24's creative environment offers substantial opportunities for growth and learning in the entertainment industry.

📊 Role Analysis

Career Level: Entry-Level

Reporting Structure: Reports to Brand and Creative Marketing team leads.

Work Arrangement: On-site in New York.

Growth Opportunities:

• Potential to advance to senior marketing roles
• Opportunity to work on high-profile projects
• Exposure to diverse marketing campaigns

ASSUMPTION: The role offers a dynamic entry point into A24’s marketing team with opportunities to grow within the company.

🌍 Location & Work Environment

Office Type: Creative and collaborative office setting

Office Location(s): New York, United States

Geographic Context:

• Located in a vibrant cultural hub
• Proximity to industry events and networking opportunities
• Access to a broad media landscape

Work Schedule: Standard business hours with some flexibility required for social media management.

ASSUMPTION: The New York location provides strategic advantages for networking and industry engagement.

💼 Interview & Application Insights

Typical Process:

• Application review
• Initial phone interview
• In-person or remote interview with hiring team

Key Assessment Areas:

• Social media expertise
• Content creation capabilities
• Cultural fit with the company

Application Tips:

• Highlight relevant marketing experience
• Showcase creativity in previous projects
• Demonstrate enthusiasm for the film and media industry

ATS Keywords: Social Media, Marketing, Content Creation, Brand Awareness, Community Engagement

ASSUMPTION: Comprehensive preparation and understanding of A24’s brand can significantly boost application success.

🛠️ Tools & Technologies

• Instagram, Twitter, Facebook, YouTube, TikTok
• Email marketing and newsletter platforms
• Adobe Creative Suite for content creation

ASSUMPTION: Proficiency in these tools will enhance performance and efficiency in the role.

👔 Cultural Fit Considerations

Company Values:

• Innovation and creativity
• Community engagement
• Commitment to diversity and inclusion

Work Style:

• Dynamic and fast-paced
• Collaboration across departments
• Emphasis on creative problem-solving

Self-Assessment Questions:

• Do I have a passion for the entertainment industry?
• Am I able to work efficiently in a fast-paced environment?
• Do I have strong communication skills for team collaboration?

ASSUMPTION: A24 values candidates who are passionate, adaptable, and eager to contribute to its creative culture.

⚠️ Potential Challenges

• Managing high volumes of content across multiple platforms
• Adapting to the fast-paced entertainment industry
• Balancing creative input with brand messaging
• Staying up-to-date with social media trends

ASSUMPTION: Success will require adaptability and continuous learning to keep pace with industry dynamics.

📈 Similar Roles Comparison

• This role offers broader creative control compared to traditional marketing positions.
• Cross-departmental collaboration is emphasized more than in some similar roles.
• Significant exposure to the entertainment industry compared to general marketing roles.

ASSUMPTION: The role is uniquely positioned at the intersection of marketing and entertainment, offering diverse experiences.

📝 Sample Projects

• Launching a cross-platform social media campaign for a new film release
• Developing engaging content for the AAA24 membership community
• Collaborating on integrated marketing strategies with the creative team

ASSUMPTION: Projects will likely involve high visibility campaigns that integrate social media innovation.

❓ Key Questions to Ask During Interview

• What are the primary goals for the brand marketing team this year?
• How does A24 measure success in social media engagement?
• What opportunities for professional development are available?
• What tools are primarily used for analytics and reporting?
• How does the team ensure alignment with A24’s overall brand strategy?

ASSUMPTION: Asking strategic questions will demonstrate preparedness and strategic thinking during interviews.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Ensure your resume highlights relevant marketing and social media experience
• Include a cover letter expressing passion for the role and A24
• Prepare a portfolio showcasing relevant projects if available
• Follow up promptly with thank you emails after interviews

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.