📌 Core Information
🔹 Job Title: Brand Marketing - Health & Wellness - Co-op Student
🔹 Company: Shoppers Drug Mart
🔹 Location: 243 Consumers Road, Toronto, ON, Canada
🔹 Job Type: Temporary (Fixed Term)
🔹 Category: Marketing
🔹 Date Posted: May 5, 2025
🔹 Experience Level: Entry Level (0-2 years)
🔹 Remote Status: Hybrid (4 days in office, 1 day remote)
🚀 Job Overview
Key aspects of this role include:
- Working with the Health & Wellness Marketing team to launch National Marketing campaigns
- Collaborating with cross-functional teams including Pharmacy Services & Operations, Digital Health, Loblaw Media, Loblaw Agency (Creative), and Social
- Gaining professional experience in a leading retail environment
- Learning key marketing principles such as brand management, brand positioning, visual brand identity, analyzing creative, and planning and executing marketing campaigns
ASSUMPTION: This role is ideal for a motivated student looking to gain meaningful work experience in the marketing and healthcare sectors.
📋 Key Responsibilities
✅ Working with the Health & Wellness Marketing team to launch National Marketing campaigns
✅ Collaborating with cross-functional teams to ensure campaign success
✅ Assisting in the planning and execution of marketing campaigns
✅ Conducting market research and analyzing campaign performance
✅ Creating and presenting campaign reports to stakeholders
ASSUMPTION: The role may involve some administrative tasks and project management duties.
🎯 Required Qualifications
Education: Currently enrolled in a relevant undergraduate program with a focus on marketing, business, or a related field
Experience: Previous marketing, retail, or beauty industry experience is an asset but not required
Required Skills:
- Passion for healthcare, marketing, retail, brands, and Shoppers Drug Mart
- Strong organizational skills and ability to multitask
- Excellent written and verbal communication skills
- Strong attention to detail
- High proficiency with PowerPoint and Excel
- Familiarity with social media platforms
Preferred Skills:
- Previous marketing or retail experience
- Fluency in French
ASSUMPTION: Candidates should have a genuine passion for healthcare and be willing to learn and adapt in a fast-paced environment.
💰 Compensation & Benefits
Salary Range: $15.00 - $17.00 CAD per hour (Estimated based on industry standards for co-op students in the marketing field)
Benefits:
- Competitive pay program
- Online learning opportunities through Academy
- Experience unique to the retail industry while working for an award-winning national brand
Working Hours: 40 hours per week, with a flexible hybrid work arrangement (4 days in the office, 1 day remotely)
ASSUMPTION: The salary range is an estimate based on industry standards for co-op students in the marketing field. Actual compensation may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Retail, specifically in the health and wellness sector
Company Size: Large (1,001-5,000 employees)
Founded: 1962 (as a small pharmacy in Toronto)
Company Description:
- Shoppers Drug Mart is a leading retailer in the health and wellness industry, with over 1,300 stores across Canada
- Offers a wide range of products and services, including prescriptions, over-the-counter medications, beauty products, and health and wellness services
- Committed to innovation and supporting customers in new ways every day
Company Specialties:
- Retail pharmacy
- Health and wellness services
- Beauty and personal care products
- Loyalty program (PC Optimum)
Company Website: www.shoppersdrugmart.ca
ASSUMPTION: Shoppers Drug Mart is a well-established company with a strong brand presence in the Canadian retail market.
📊 Role Analysis
Career Level: Entry Level (Co-op Student)
Reporting Structure: This role reports directly to the Health & Wellness Marketing team
Work Arrangement: Hybrid (4 days in the office, 1 day remote)
Growth Opportunities:
- Gain valuable work experience in the marketing and healthcare sectors
- Develop key marketing skills and knowledge
- Potential for full-time employment after the co-op term, depending on performance and business needs
ASSUMPTION: This role offers a unique opportunity for students to gain professional experience in a leading retail environment and learn key marketing principles.
🌍 Location & Work Environment
Office Type: Corporate headquarters
Office Location(s): 243 Consumers Road, Toronto, ON, Canada
Geographic Context:
- Toronto is the capital city of the province of Ontario and the largest city in Canada
- Known for its multicultural diversity, vibrant arts scene, and robust economy
- Offers a mix of urban and suburban living options
Work Schedule: Monday to Friday, 9:00 AM to 5:00 PM (with a flexible hybrid work arrangement)
ASSUMPTION: The office environment is professional and collaborative, with a focus on teamwork and innovation.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager and/or team members
- Background check and reference checks (if applicable)
- Job offer and onboarding
Key Assessment Areas:
- Communication skills (both written and verbal)
- Problem-solving and critical thinking
- Adaptability and willingness to learn
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Demonstrate your passion for healthcare, marketing, and Shoppers Drug Mart in your application materials
- Prepare for behavioral interview questions that focus on your problem-solving skills, teamwork, and adaptability
ATS Keywords: Marketing, Healthcare, Retail, Brand Management, Brand Positioning, Visual Brand Identity, Project Management, Interpersonal Skills, Communication Skills, Attention to Detail, Organizational Skills, Social Media Familiarity, PowerPoint Proficiency, Excel Proficiency, Team Collaboration, Fast-Paced Environment
ASSUMPTION: The application process may vary depending on the hiring manager and the number of applicants. It is essential to stay organized and follow up as needed.
🛠️ Tools & Technologies
- Microsoft Office Suite (PowerPoint, Excel)
- Social media platforms (Facebook, Instagram, Twitter, etc.)
- Project management tools (Asana, Trello, etc.)
- Marketing automation tools (Hootsuite, Buffer, etc.)
ASSUMPTION: The specific tools and technologies used may vary depending on the projects and campaigns the co-op student works on.
👔 Cultural Fit Considerations
Company Values:
- Act with integrity
- Respect and value others
- Act with a sense of urgency
- Take ownership
- Collaborate and build relationships
Work Style:
- Collaborative and team-oriented
- Fast-paced and dynamic
- Focused on innovation and continuous improvement
Self-Assessment Questions:
- Do you have a genuine passion for healthcare, marketing, and Shoppers Drug Mart?
- Are you comfortable working in a fast-paced, collaborative environment?
- Do you have strong organizational skills and the ability to multitask?
ASSUMPTION: Shoppers Drug Mart values employees who are passionate, collaborative, and committed to delivering exceptional customer service.
⚠️ Potential Challenges
- The role may involve working on multiple projects simultaneously, requiring strong organizational skills and the ability to multitask
- The work environment can be fast-paced and demanding, requiring adaptability and resilience
- The role may require occasional travel to other Shoppers Drug Mart locations or events
- The role is temporary (fixed term), which may limit long-term career prospects within the company
ASSUMPTION: These challenges can be overcome by strong communication, time management, and a willingness to learn and adapt.
📈 Similar Roles Comparison
- This role is unique in that it offers co-op students the opportunity to gain professional experience in a leading retail environment while learning key marketing principles
- Compared to other marketing roles, this position may have a more focused scope, as it is specific to the health and wellness sector
- Career progression may vary depending on performance, business needs, and the availability of full-time positions
ASSUMPTION: This role provides a valuable entry point into the marketing and healthcare industries for co-op students.
📝 Sample Projects
- Assisting in the planning and execution of a national marketing campaign for a new health and wellness product
- Conducting market research and analyzing campaign performance to inform future marketing strategies
- Creating and presenting campaign reports to stakeholders, highlighting key findings and recommendations
ASSUMPTION: The specific projects the co-op student works on may vary depending on business needs and priorities.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing strategy for Shoppers Drug Mart?
- What opportunities are there for professional development and growth within the company?
- How does the company support work-life balance for its employees?
- What is the typical career path for someone in this role?
ASSUMPTION: These questions can help applicants better understand the role, the company, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Shoppers Drug Mart Careers portal
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare for behavioral interview questions that focus on your problem-solving skills, teamwork, and adaptability
- Follow up on your application status as needed
- If selected for an interview, research the company and role to demonstrate your enthusiasm and preparation
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
