📌 Core Information
🔹 Job Title: Brand Marketing Manager
🔹 Company: Clyde Companies
🔹 Location: Taylorsville, UT
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: July 3, 2025
🔹 Experience Level: 2+ years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing strategic marketing plans for assigned subsidiaries
- Managing marketing initiatives across various channels and campaigns
- Ensuring brand voice consistency and collaborating with other departments
- Analyzing data to evaluate marketing efforts and proposing improvements
ASSUMPTION: This role requires a balance of strategic thinking and tactical execution, with a strong focus on data-driven decision making.
📋 Key Responsibilities
✅ Develop and implement strategic marketing plans for assigned subsidiaries
✅ Establish and maintain relationships with clients to understand needs and propose marketing initiatives
✅ Manage the development, creation, and execution of all marketing needs, including social media, swag, marketing campaigns, events, and other marketing initiatives
✅ Ensure brand voice consistency across all marketing channels
✅ Maintain open communication about progress and results for marketing initiatives
✅ Project manage all marketing initiatives, ensuring collaborators and key contributors meet deadlines and complete necessary tasks
✅ Analyze data to evaluate the success of marketing efforts and come up with new ideas to improve marketing and exposure
✅ Present post-campaign reports to clients, including data-driven insights and recommendations for strategy improvement
✅ Cooperate with other departments to define marketing campaign plans and ensure they align with desired outcomes
✅ Lead market research efforts to identify target audiences and uncover opportunities for marketing initiatives
✅ Coordinate with subsidiaries and other departments to produce holistic marketing strategies that align with strategic objectives
ASSUMPTION: This role involves a mix of strategic planning, project management, and tactical execution, with a strong emphasis on data analysis and reporting.
🎯 Required Qualifications
Education: Bachelor's degree in marketing, advertising, communications, public relations, or a similar field
Experience: 2+ years on a marketing team, managing projects
Required Skills:
- Proven experience with project management tools and software
- Creative thinker with both strategic and tactical marketing communications experience
- Polished written and verbal communication skills, with a strong proficiency in editing and grammar
- On-top of the latest trends and technology in marketing
- Ability to organize and prioritize multiple tasks with strong attention to detail
- Excellent customer service and interpersonal skills
- Strong drive and desire to proactively reach out and connect with stakeholders
- Able to be a high performer with little management oversight
- Excellent problem-solving skills and resourceful on demand, able to react well under pressure
Preferred Skills:
- Experience with Microsoft Office 365
ASSUMPTION: Candidates should have a strong foundation in marketing principles, with a proven track record of managing marketing projects and campaigns.
💰 Compensation & Benefits
Salary Range: $60,000 - $80,000 per year (Based on industry standards for a Marketing Manager with 2-5 years of experience in the construction industry in Utah)
Benefits:
- Excellent comprehensive medical, dental, and vision care
- 401K package with generous employer matching program
- Life insurance policy for every employee
- Profit sharing eligibility after one year
- Paid time-off for 8 holidays
- Generous PTO accrual
- Fully equipped fitness center
Working Hours: Full-time, typically Monday-Friday, 8:00 AM - 5:00 PM, with flexibility for project needs
ASSUMPTION: The salary range is estimated based on industry standards for a Marketing Manager with the required experience level in the construction industry in Utah.
📌 Applicant Insights
🔍 Company Context
Industry: Construction
Company Size: 1,001-5,000 employees
Founded: 1926
Company Description:
- Clyde Companies is a premier provider of construction products and services in the Intermountain West
- Offers high-quality products and dependable results for projects of all sizes
- Specialties include heavy highway, earthwork, ready-mixed concrete, sand & gravel, asphalt and asphalt paving, building materials, insurance services, and more
Company Specialties:
- Ready-mixed Concrete
- Sand & Gravel
- Heavy Civil Construction
- Asphalt & Asphalt Paving
- Business Insurance
- Earthwork & Demolition
- Pipelines & Drainage
- Lumber & Trusses
- Hardware Stores
- Highway Construction
Company Website: http://www.clydeinc.com
ASSUMPTION: Clyde Companies is a well-established construction company with a diverse range of services and a strong reputation in the Intermountain West.
📊 Role Analysis
Career Level: Mid-level marketing professional
Reporting Structure: Reports to the Sr. Brand Marketing Manager
Work Arrangement: On-site, full-time position with flexibility for project needs
Growth Opportunities:
- Potential to take on more responsibilities and advance within the marketing department
- Opportunity to work on a variety of marketing initiatives and campaigns
- Chance to collaborate with and learn from other departments within the company
ASSUMPTION: This role offers opportunities for professional growth and development within the marketing department and the broader organization.
🌍 Location & Work Environment
Office Type: Corporate office environment
Office Location(s): 730 N 1500 W, Orem, UT 84057, US
Geographic Context:
- Taylorsville is a suburb of Salt Lake City, Utah
- Offers a mix of urban and suburban living with easy access to outdoor recreation
- Has a growing job market with a diverse range of industries
Work Schedule: Monday-Friday, 8:00 AM - 5:00 PM, with flexibility for project needs
ASSUMPTION: The work environment is professional yet collaborative, with a focus on teamwork and open communication.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screen with the hiring manager
- In-person or video interview with the marketing team
- Final interview with the Sr. Brand Marketing Manager
Key Assessment Areas:
- Marketing strategy and planning
- Data analysis and reporting
- Project management skills
- Communication and interpersonal skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Demonstrate your understanding of the construction industry and Clyde Companies' services
- Showcase your ability to develop and execute strategic marketing plans
- Prepare examples of marketing campaigns you've managed and their outcomes
ATS Keywords: Marketing strategy, project management, data analysis, marketing communications, brand voice, stakeholder engagement, campaign execution, market research
ASSUMPTION: The interview process will focus on assessing the candidate's marketing skills, strategic thinking, and cultural fit within the company.
🛠️ Tools & Technologies
- Microsoft Office 365
- Project management software (e.g., Asana, Trello, Jira)
- Marketing automation tools (e.g., HubSpot, Marketo, Pardot)
- Social media management tools (e.g., Hootsuite, Buffer, Sprout Social)
- Data analysis tools (e.g., Google Analytics, Tableau, Power BI)
ASSUMPTION: The specific tools and technologies used may vary depending on the marketing initiatives and campaigns being managed.
👔 Cultural Fit Considerations
Company Values:
- We Value People
- Our Word is Our Bond
- We Continuously Improve
- Always Give a Full Measure
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on continuous improvement
- Adaptable and able to manage multiple projects simultaneously
Self-Assessment Questions:
- Do you embrace a collaborative work style and value open communication?
- Are you committed to continuous learning and improvement in your role?
- Can you manage multiple projects simultaneously and meet deadlines?
ASSUMPTION: Candidates who align with Clyde Companies' values and work style will be a strong fit for this role.
⚠️ Potential Challenges
- Managing multiple marketing initiatives and campaigns simultaneously
- Working with diverse stakeholders across various departments and subsidiaries
- Adapting to changes in marketing strategies and priorities
- Keeping up with the latest trends and technologies in marketing
ASSUMPTION: These challenges can be overcome by a proactive, organized, and adaptable marketing professional.
📈 Similar Roles Comparison
- Unlike other marketing roles, this position focuses on managing marketing initiatives for multiple subsidiaries within a single company
- Requires a strong understanding of the construction industry and its unique marketing needs
- Offers opportunities for professional growth and development within the marketing department and the broader organization
ASSUMPTION: This role is unique in its focus on managing marketing initiatives for multiple subsidiaries within a single company, requiring a strong understanding of the construction industry and its unique marketing needs.
📝 Sample Projects
- Developing and executing a marketing campaign to launch a new product or service for one of Clyde Companies' subsidiaries
- Conducting market research to identify target audiences and uncover opportunities for marketing initiatives
- Managing a rebranding project for one of Clyde Companies' subsidiaries, ensuring brand voice consistency across all marketing channels
ASSUMPTION: These sample projects demonstrate the range of marketing initiatives and campaigns that the Brand Marketing Manager may be responsible for managing.
❓ Key Questions to Ask During Interview
- Can you describe the marketing team's structure and how this role fits within it?
- What are the biggest marketing challenges facing Clyde Companies and its subsidiaries, and how can this role help address them?
- How does Clyde Companies support the professional development and growth of its marketing team members?
- What are the key performance indicators (KPIs) for this role, and how will success be measured?
- How does Clyde Companies approach work-life balance, and what resources are available to support it?
ASSUMPTION: These questions will help candidates better understand the role, the company, and the marketing team's dynamics.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Prepare examples of marketing campaigns you've managed and their outcomes
- Follow up with the hiring manager one week after submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
