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Brand Partnerships & Marketing Manager

Harrods
Full-time
On-site
Hammersmith and Fulham, United Kingdom
🎨 Brand & Creative Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Brand Partnerships & Marketing Manager

πŸ”Ή Company: Harrods

πŸ”Ή Location: Hammersmith - 37.5 hrs, London, UK

πŸ”Ή Job Type: Full-Time, Hybrid (3 days on-site)

πŸ”Ή Category: Retail, Marketing

πŸ”Ή Date Posted: July 3, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site with Hybrid option

πŸš€ Job Overview

Key aspects of this role include:

  • Growing and managing brand relationships to secure advertising investments
  • Overseeing media plans from conception to execution for strategic activations
  • Supporting the execution of Harrods Marketing strategy for the relevant category
  • Collaborating with internal stakeholders to create impactful activations

ASSUMPTION: This role requires a strong commercial and strategic mindset, with a focus on creating mutual benefit for Harrods and brand partners.

πŸ“‹ Key Responsibilities

βœ… Grow and own relationships with brand contacts, securing advertising investment against the Harrods media portfolio

βœ… Manage brand partners and their media plans from conception to execution

βœ… Work with internal stakeholders to create impactful, strategic activations across all Harrods channels to engage Harrods customers

βœ… Support the execution of the Harrods Marketing strategy for the relevant category

βœ… Confidently present yourself, both internally and externally, as the expert on Harrods media, advertising, and marketing

ASSUMPTION: This role involves a mix of commercial, strategic, and operational responsibilities, requiring strong communication and influencing skills.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 2-3 years of experience in a similar role at executive or manager level, with a focus on partnerships and marketing

Required Skills:

  • Proven experience in partnerships and marketing
  • Excellent communication and presentation skills
  • Strong commercial acumen and strategic mindset
  • Ability to influence and persuade internal and external stakeholders
  • Extensive knowledge of marketing strategy and activation

Preferred Skills:

  • Fluency in additional languages
  • Experience in luxury retail or a related industry

ASSUMPTION: Candidates with experience in luxury retail or a related industry may have a competitive advantage, but relevant skills and experience are more important.

πŸ’° Compensation & Benefits

Salary Range: Β£35,000 - Β£45,000 per annum (AI-estimated, based on role, experience level, and location)

Benefits:

  • Competitive benefits package
  • Opportunities for career growth and development
  • Hybrid working policy (3 days on-site)

Working Hours: 40 hours per week, with flexible working hours available

ASSUMPTION: The salary range is an estimate based on market research and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Retail, specifically luxury retail

Company Size: 1,001-5,000 employees

Founded: 1849

Company Description:

  • Harrods is one of the world’s leading luxury department stores
  • Offers a transformative experience to customers seeking exceptional goods and services
  • Committed to excellence, artistry, and reinventing and surprising customers

Company Specialties:

  • Luxury Retail
  • Retail
  • Distribution
  • Restaurants
  • E-commerce
  • Digital
  • Marketing
  • Creative
  • HR
  • and IT

Company Website: Harrods Career Site

ASSUMPTION: Harrods' unique position in the luxury retail market offers applicants a chance to work in a prestigious environment with high-end brands.

πŸ“Š Role Analysis

Career Level: Mid-level, with opportunities for growth and development

Reporting Structure: Reports to the Head of Marketing & Partnerships (Julie Stott)

Work Arrangement: Hybrid, with a minimum of 3 days on-site

Growth Opportunities:

  • Progression to senior roles within the Marketing & Partnerships team
  • Broadening of responsibilities across different categories or departments
  • Development of leadership and management skills

ASSUMPTION: This role offers opportunities for career growth and development within Harrods' Marketing & Partnerships team.

🌍 Location & Work Environment

Office Type: Hybrid, with a minimum of 3 days on-site at the Hammersmith office

Office Location(s): Hammersmith Road, London, W14 8YW, GB

Geographic Context:

  • Hammersmith is a vibrant, multicultural neighborhood in West London
  • Close to central London, with excellent transport links
  • Surrounded by shops, restaurants, and green spaces

Work Schedule: 40 hours per week, with flexible working hours available

ASSUMPTION: The hybrid work arrangement allows for a balance between on-site collaboration and remote work, fostering a flexible and inclusive work environment.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call with the Talent Acquisition team
  • Face-to-face interview with the hiring manager (Julie Stott)
  • Final interview with the Head of Marketing & Partnerships

Key Assessment Areas:

  • Communication and presentation skills
  • Commercial acumen and strategic mindset
  • Ability to influence and persuade stakeholders
  • Knowledge of marketing strategy and activation

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experience
  • Prepare examples of successful partnerships and marketing activations from your past roles
  • Research Harrods' unique position in the luxury retail market and be ready to discuss how your skills and experience align with the company's values and goals

ATS Keywords: Brand Partnerships, Marketing Strategy, Marketing Activation, Relationship Management, Advertising, Strategic Activations, Stakeholder Management, Presentation Skills, Team Collaboration, Integrity, Trust, Persuasion

ASSUMPTION: Applicants should focus on demonstrating their relevant skills and experience, as well as their alignment with Harrods' values and goals.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • CRM software (e.g., Salesforce, HubSpot)
  • Marketing automation tools (e.g., Marketo, Pardot)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies used may vary depending on the department and team, but strong proficiency in Microsoft Office Suite is essential.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Excellence
  • Artistry
  • Inspiration
  • Reinvention
  • Surprise

Work Style:

  • Collaborative
  • Inclusive
  • Adaptable
  • Results-driven

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic environment?
  • Are you comfortable working with a diverse range of stakeholders, both internally and externally?
  • Do you have a proven track record of delivering results and exceeding expectations?

ASSUMPTION: Applicants should assess their fit with Harrods' values and work style, as well as their ability to thrive in a dynamic, collaborative environment.

⚠️ Potential Challenges

  • Managing multiple brand partners and their media plans simultaneously
  • Balancing commercial and strategic responsibilities
  • Adapting to a fast-paced, ever-changing retail environment
  • Working with a diverse range of stakeholders, both internally and externally

ASSUMPTION: Applicants should be prepared to manage multiple priorities and adapt to a dynamic work environment, while also demonstrating strong communication and influencing skills.

πŸ“ˆ Similar Roles Comparison

  • Compared to other brand partnerships and marketing roles, this position offers a unique opportunity to work with high-end luxury brands in a prestigious retail environment
  • Applicants should consider their fit with Harrods' values and work style, as well as their ability to thrive in a dynamic, collaborative environment
  • This role offers opportunities for career growth and development within Harrods' Marketing & Partnerships team

ASSUMPTION: Applicants should consider their fit with Harrods' unique position in the luxury retail market and the opportunities for growth and development within the company.

πŸ“ Sample Projects

  • Developing and executing a strategic media plan for a high-end beauty brand, resulting in a significant increase in brand awareness and sales
  • Managing a portfolio of brand partners, securing advertising investments, and delivering exceptional customer experiences across multiple channels
  • Collaborating with internal stakeholders to create innovative, impactful activations that drive customer engagement and loyalty

ASSUMPTION: Applicants should be prepared to discuss their experience with brand partnerships and marketing activations, as well as their ability to collaborate with internal stakeholders to deliver exceptional results.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 90 days?
  • How does this role fit into the broader Marketing & Partnerships team and Harrods' overall strategy?
  • What are the most challenging aspects of this role, and how have previous incumbents succeeded in overcoming them?
  • How does Harrods support the growth and development of its employees?
  • What is the company's approach to work-life balance, and how is this role expected to fit into that?

ASSUMPTION: Applicants should ask thoughtful, insightful questions that demonstrate their interest in the role and their understanding of Harrods' unique position in the luxury retail market.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experience
  • Prepare examples of successful partnerships and marketing activations from your past roles
  • Research Harrods' unique position in the luxury retail market and be ready to discuss how your skills and experience align with the company's values and goals
  • Follow up with the Talent Acquisition team one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.