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Brand Portfolio Manager

ASSA ABLOY
Full-time
On-site
Landskrona, SkΓ₯ne, Sweden
🎨 Brand & Creative Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Brand Portfolio Manager

πŸ”Ή Company: ASSA ABLOY

πŸ”Ή Location: Landskrona, SkΓ₯ne, Sweden

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Wholesale Building Materials

πŸ”Ή Date Posted: 2025-05-07

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Managing and developing brand-related intellectual assets for the division
  • Overseeing brand watches and taking action against potential misuse of brand assets
  • Collaborating with marketing, business, and legal teams to maximize brand asset value
  • Representing the division in brand-related IP matters and collaborating with other divisions

ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to work effectively with various teams and stakeholders.

πŸ“‹ Key Responsibilities

βœ… Manage and develop the division’s brand-related intellectual assets, including trademarks, designs, domain names, and other elements

βœ… Oversee brand watches and initiate actions against potential misuse of brand assets

βœ… Act as the link between marketing, business, and legal teams to maximize the value and impact of brand asset applications, registrations, and legal actions

βœ… Support the business in identifying and evaluating potential third-party misuse of brand assets and manage related opposition and infringement cases

βœ… Oversee the day-to-day administration and strategic management of the brand asset portfolio, including audits and pruning processes

βœ… Coordinate external legal specialists and service providers to ensure effective protection and enforcement of intellectual property rights

βœ… Represent the division in brand-related IP matters and collaborate with other divisions and Group Brand IP on cross-functional initiatives

ASSUMPTION: The role requires a proactive approach to brand management, strong organizational skills, and the ability to prioritize tasks effectively in a dynamic and cross-functional environment.

🎯 Required Qualifications

Education: Relevant education and professional background in brand-related IP management; a law degree is considered a merit

Experience: At least five years of experience working independently as a trademark administrator or paralegal, preferably within industry or an IP law firm

Required Skills:

  • Strong knowledge of trademark and design law in key global markets, along with an understanding of domain name registration practices
  • Proficiency in using brand IP databases and internal IP management systems (e.g. Ipendo), as well as MS Office and digital communication tools like Microsoft Teams
  • Fluency in English at a high professional level; proficiency in German and/or Swedish is an advantage

Preferred Skills:

  • Experience working with ASSA ABLOY or in the access solutions industry
  • Knowledge of the local language and culture in Sweden

ASSUMPTION: The ideal candidate should have a strong foundation in trademark and design law, with a proven track record of managing brand portfolios in a corporate environment.

πŸ’° Compensation & Benefits

Salary Range: SEK 600,000 - 800,000 per year (based on experience level and industry standards for the role in Sweden)

Benefits:

  • Learning and career development opportunities
  • Competitive salary and incentive schemes
  • Modern infrastructure

Working Hours: Full-time, 40 hours per week

ASSUMPTION: The salary range is an estimate based on industry standards for the role, experience level, and location. Actual compensation may vary based on the candidate's qualifications and the company's internal policies.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: ASSA ABLOY is the global leader in access solutions, operating in the wholesale building materials industry.

Company Size: ASSA ABLOY has over 10,000 employees worldwide, providing a large and diverse work environment.

Founded: ASSA ABLOY was founded in 1994, with a rich history of innovation and growth in the access solutions industry.

Company Description:

  • ASSA ABLOY is the global leader in access solutions, helping billions of people experience a safer and more open world
  • The company offers a wide range of products and services, including locks, access control, door automatics, and security solutions
  • ASSA ABLOY is committed to innovation, sustainability, and creating a positive impact on society

Company Specialties:

  • Locks
  • Access control
  • Door automatics
  • Security solutions
  • Mobile keys
  • Safety and convenience
  • Identification
  • Biometrics
  • Secure ID management

Company Website: https://www.assaabloy.com/group/en

ASSUMPTION: ASSA ABLOY's extensive global presence and diverse product portfolio offer numerous opportunities for career growth and development.

πŸ“Š Role Analysis

Career Level: This role is at the mid-career level, requiring a solid foundation in trademark and design law and relevant work experience.

Reporting Structure: The Brand Portfolio Manager reports directly to the Head of Intellectual Property.

Work Arrangement: This is an on-site role based in Landskrona, Sweden, with occasional travel required for meetings and collaborations with other divisions and external partners.

Growth Opportunities:

  • Potential career progression within the Intellectual Property department or other divisions within ASSA ABLOY
  • Opportunities to work on cross-functional projects and gain exposure to various aspects of the business
  • Access to learning and development opportunities to enhance skills and advance career growth

ASSUMPTION: ASSA ABLOY's large and diverse organization provides ample opportunities for career growth and development for motivated and talented individuals.

🌍 Location & Work Environment

Office Type: ASSA ABLOY's Landskrona office is a modern and collaborative workspace, fostering innovation and teamwork.

Office Location(s): Landskrona, SkΓ₯ne, Sweden

Geographic Context:

  • Landskrona is a coastal city in southern Sweden, with a population of approximately 30,000 people
  • The city offers a high quality of life, with a mix of urban and rural environments, and easy access to nature and outdoor activities
  • Landskrona is well-connected by road and public transportation, with nearby major cities including MalmΓΆ and Lund

Work Schedule: The work schedule is primarily Monday to Friday, with standard office hours from 8:00 AM to 4:30 PM. Flexible working arrangements may be available based on the role and individual needs.

ASSUMPTION: Landskrona offers a pleasant work-life balance, with a combination of urban and natural environments, and easy access to nearby cities and attractions.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission through the company's careers portal
  • Phone or video screening with the hiring manager or HR representative
  • On-site or virtual interview with the hiring manager and relevant team members
  • Background check and reference check (if required)
  • Job offer and onboarding

Key Assessment Areas:

  • Expertise in trademark and design law, as well as domain name registration practices
  • Proficiency in using brand IP databases and internal IP management systems
  • Strong communication and interpersonal skills, with the ability to collaborate effectively with various teams and stakeholders
  • Proven track record of managing brand portfolios in a corporate environment

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Demonstrate your understanding of ASSA ABLOY's business and the specific requirements of the Brand Portfolio Manager position
  • Showcase your ability to work effectively in a dynamic and cross-functional environment
  • Prepare for interview questions that focus on your brand management experience, communication skills, and cultural fit with ASSA ABLOY

ATS Keywords: Brand Portfolio Manager, Trademark Administration, IP Management, Brand Management, Cross-functional Collaboration, Stakeholder Management, Access Solutions, Wholesale Building Materials

ASSUMPTION: ASSA ABLOY's application process is designed to assess the candidate's technical skills, cultural fit, and ability to thrive in a dynamic and collaborative work environment.

πŸ› οΈ Tools & Technologies

  • Brand IP databases (e.g. Corsearch, Thomson CompuMark, etc.)
  • Internal IP management systems (e.g. Ipendo)
  • MS Office Suite (Word, Excel, PowerPoint)
  • Microsoft Teams
  • Project management tools (e.g. Asana, Trello, Jira, etc.)

ASSUMPTION: The specific tools and technologies required for this role may vary based on the division's internal systems and processes.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Safety and security
  • Innovation and sustainability
  • Collaboration and teamwork
  • Responsibility and integrity
  • Customer focus

Work Style:

  • Dynamic and fast-paced work environment
  • Cross-functional collaboration and teamwork
  • Results-driven and proactive approach
  • Strong communication and interpersonal skills
  • Adaptability and flexibility

Self-Assessment Questions:

  • How do you align with ASSA ABLOY's commitment to safety and security in your daily work?
  • How do you approach collaboration and teamwork in a cross-functional environment?
  • How do you ensure the effective management and protection of intellectual property assets in a dynamic and global business context?

ASSUMPTION: ASSA ABLOY's culture values innovation, collaboration, and a strong focus on safety and security, making it an ideal fit for candidates who share these priorities.

⚠️ Potential Challenges

  • Managing a large and diverse brand portfolio in a global context
  • Balancing strategic brand management with day-to-day administrative tasks
  • Collaborating effectively with various teams and stakeholders, often remotely
  • Keeping up-to-date with changes in trademark and design law in key global markets
  • Adapting to a fast-paced and dynamic work environment

ASSUMPTION: The Brand Portfolio Manager role requires strong organizational skills, adaptability, and the ability to prioritize tasks effectively in a dynamic and cross-functional environment.

πŸ“ˆ Similar Roles Comparison

  • Unlike related roles in IP law firms or consulting firms, this role is embedded within a specific business division, requiring a strong understanding of the company's products, services, and market context
  • Compared to in-house counsel roles, this position focuses primarily on brand asset management and does not involve legal advice or representation
  • Career progression in this role may lead to opportunities in other divisions or functions within ASSA ABLOY, such as legal, marketing, or business development

ASSUMPTION: The Brand Portfolio Manager role offers a unique blend of strategic and operational responsibilities, requiring a broad skill set and strong business acumen.

πŸ“ Sample Projects

  • Conducting a comprehensive audit of the division's brand asset portfolio and implementing a pruning process to ensure relevance and protection
  • Developing and executing a brand watch strategy to monitor and address potential misuse of brand assets in key global markets
  • Collaborating with external legal specialists and service providers to optimize the protection and enforcement of intellectual property rights

ASSUMPTION: The Brand Portfolio Manager role offers a variety of projects and initiatives, allowing candidates to apply their skills and gain experience in different aspects of brand management.

❓ Key Questions to Ask During Interview

  • How does this role fit into the broader IP strategy and roadmap for the division and ASSA ABLOY as a whole?
  • What are the key priorities for the Brand Portfolio Manager in the first 90 days?
  • How does the company support the professional development and growth of employees in this role?
  • What are the most challenging aspects of managing brand assets in a global and dynamic business context?
  • How does the company measure the success of the Brand Portfolio Manager role, and what key performance indicators (KPIs) are used?

ASSUMPTION: Asking thoughtful and insightful questions during the interview demonstrates your interest in the role and commitment to success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the ASSA ABLOY careers portal
  • Tailor your resume and cover letter to highlight your relevant experience and skills for the Brand Portfolio Manager position
  • Prepare for interview questions that focus on your brand management experience, communication skills, and cultural fit with ASSA ABLOY
  • If selected for an interview, be prepared to discuss your approach to brand management, collaboration, and stakeholder engagement in a dynamic and cross-functional environment
  • Follow up with the hiring manager or HR representative within one week of your interview to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.