Brand & PR intern

📌 Core Information

🔹 Job Title: Brand & PR Intern

🔹 Company: AccorHotel

🔹 Location: Paris, Île-de-France, France

🔹 Job Type: On-site

🔹 Category: 🎨 Brand & Creative Marketing, 👔 Marketing Internships & Entry-Level

🔹 Date Posted: Tue Apr 01 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: Not Specified

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Developing engaging social media content
• Assisting in implementing public relations strategies
• Supporting event management activities
• Finding and analyzing potential partnership opportunities

ASSUMPTION: As the role involves creating content and managing events on-site, it requires direct interaction with the team and venues, justifying the on-site requirement.

📋 Key Responsibilities

✅ Create and organize content for social media accounts (@Rivieparis and @Plancheparis)

✅ Assist the Brand & PR Coordinator with PR strategy management

✅ Prepare influencer and/or press listings

✅ Support event execution and project management

✅ Research and help establish partnerships

✅ Manage and execute cultural marketing initiatives

ASSUMPTION: The responsibilities listed are focused on event management and digital content creation, assuming the intern will be hands-on in both areas.

🎯 Required Qualifications

Education: Current pursuit of a Master’s in Marketing or Communication

Experience: Familiarity with Instagram and its ecosystem

Required Skills:

• Social Media
• Community Management
• Public Relations
• Event Management
• English Proficiency
• Adaptability and Creativity

Preferred Skills:

• Previous experience in similar roles
• Insight into hospitality industry trends

ASSUMPTION: Preferred qualifications are based on desirable personal qualities and skills in related areas found in industry roles.

💰 Compensation & Benefits

Salary Range: Not specified (internship roles typically offer stipends or compensation aligned with industry standards)

Benefits:

• Free daily meal at the company restaurant, Le P'ti Sentier
• 80% reimbursement for public transport
• Opportunities for professional development and training
• Possibility of promotions and transfers within Ennismore Group
• Experience stay: one night and dinner for two within the first three months
• Access to Hoxton bars and restaurants with preferential rates
• Employee rates at The Hoxton and Ennismore Group hotels globally

Working Hours: 40 hours per week

ASSUMPTION: Benefits emphasize the company's focus on employee well-being and growth, implying a supportive work culture.

📌 Applicant Insights

🔍 Company Context

Industry: Hospitality - a key player in providing guest experiences from economy to luxury accommodations

Company Size: Over 290,000 employees globally, which offers vast networking opportunities and career growth potential

Founded: Not specified (accumulated heritage and expertise in hospitality)

Company Description:

• Innovative hospitality through 45 hotel brands
• Focus on emotional, personalized guest experiences
• Strong commitment to global and local community impact

Company Specialties:

• Hospitality
• Catering

Company Website: https://www.group.accor.com

ASSUMPTION: Large company size and broad brand scope suggest opportunities for diversified experiences and mobility within the organization.

📊 Role Analysis

Career Level: Entry-level, designed for students or recent graduates

Reporting Structure: Reports to the Brand & PR Coordinator

Work Arrangement: On-site work at The Hoxton, Paris

Growth Opportunities:

• Potential for full-time roles upon internship completion
• Involvement in international brands and projects
• Skill enhancement through varied responsibilities

ASSUMPTION: The internship offers a stepping stone for future opportunities within hospitality due to the diverse nature of tasks and exposure.

🌍 Location & Work Environment

Office Type: On-site work at a lively hospitality venue

Office Location(s): The Hoxton, Paris

Geographic Context:

• Located in a vibrant area of Paris, offering cultural immersion
• Opportunities to engage with tourists and locals alike
• Access to various cultural and historical landmarks

Work Schedule: Flexible within standard hospitality hours, especially during events

ASSUMPTION: Paris location implies dynamic work settings and exposure to international guests and trends.

💼 Interview & Application Insights

Typical Process:

• Initial application through company portal
• Screening call with HR
• Interview with Brand & PR team

Key Assessment Areas:

• Creativity in marketing approaches
• Adaptability to fast-paced environments
• Interpersonal communication skills

Application Tips:

• Highlight relevant social media experience
• Demonstrate passion for hospitality and PR
• Show adaptability and problem-solving skills

ATS Keywords: Social Media, Marketing, Event Planning, PR, Communication Skills

ASSUMPTION: Application procedures prioritize interpersonal and creative skills due to the nature of hospitality work.

🛠️ Tools & Technologies

• Instagram and other social media platforms
• Digital content creation tools
• Event management software

ASSUMPTION: The role requires proficiency in social media and content tools, vital for the job’s creative aspect.

👔 Cultural Fit Considerations

Company Values:

• Passion for hospitality
• Innovation in providing guest experiences
• Sustainability and local community engagement

Work Style:

• Collaborative team-oriented environment
• Dynamic and flexible approach to work tasks
• Proactive and creative problem-solving

Self-Assessment Questions:

• Am I enthusiastic about guest experiences?
• Do I thrive in creative and dynamic settings?
• Can I manage multiple tasks efficiently?

ASSUMPTION: The role is suitable for individuals drawn to creative hospitality environments and committed to community-centric values.

⚠️ Potential Challenges

• Adapting to a fast-paced and evolving environment
• Navigating the demands of event management
• Balancing creative tasks with administrative duties
• Ensuring alignment between the brand message and PR outreach

ASSUMPTION: The dynamic nature of hospitality work may demand flexibility and quick thinking.

📈 Similar Roles Comparison

• More hands-on than traditional office-based marketing roles
• Greater emphasis on local community engagement than larger corporate settings
• Higher expectations for creativity and initiative

ASSUMPTION: The role requires a proactive approach, distinguishing it from more structured marketing positions.

📝 Sample Projects

• Curating themed social media campaigns
• Organizing community engagement events
• Assisting in the launch of a new venue feature in the hotel

ASSUMPTION: Sample projects reflect the diverse and hands-on nature of the internship within the hospitality sector.

❓ Key Questions to Ask During Interview

• What are the current challenges in your social media strategy?
• How does this role support The Hoxton's brand vision?
• Can you describe a successful past event and my potential role in such an undertaking?
• What level of autonomy is expected in executing campaigns?
• How are interns integrated into the company culture?

ASSUMPTION: These questions aim to clarify role expectations and the quality of the internship experience.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the AccorHotel's career portal
• Include an updated CV highlighting relevant experiences
• Prepare a portfolio of past social media or event project work
• Tailor your cover letter to reflect your interest in hospitality and creative marketing
• Research The Hoxton and its brand ethos to prepare for interviews

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.

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