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Brand Product Developer

Avery Dennison
Full-time
On-site
Lille, Hauts-de-France, France
🎨 Brand & Creative Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Brand Product Developer

πŸ”Ή Company: Avery Dennison

πŸ”Ή Location: Lille, Hauts-de-France, France

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Retail Branding and Information Solutions

πŸ”Ή Date Posted: June 30, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Leading end-to-end product development, from customer briefing to final approval
  • Collaborating with the Commercial team to drive sales objectives and develop product opportunities
  • Guiding customers to the best value solutions for their branding needs
  • Coordinating with the Global Program Deployment team to deploy new items into production
  • Supporting digital sampling, re-engineering, and smart sampling initiatives

ASSUMPTION: This role requires a strong understanding of product development processes, customer relationship management, and the retail industry.

πŸ“‹ Key Responsibilities

βœ… Partner with the Commercial team to develop product opportunities, drive key initiatives, and achieve sales objectives for assigned accounts.

βœ… Execute the product development process from customer briefing to artwork development, costing/pricing, sampling, and final approval.

βœ… Guide customers to the greatest value solution for their branding needs by gathering product specifications, re-engineering options to meet target prices, and providing insights and solutions.

βœ… Coordinate with the Global Program Deployment team and variable data end-to-end specialists to deploy new items into production.

βœ… Prepare global price proposals using established tools and guidelines, and escalate price approval in competitive situations.

βœ… Participate in store audits, customer calls, and the creation of the selling narrative, as needed.

βœ… Support digital sampling, re-engineering, and smart sampling initiatives.

ASSUMPTION: This role involves managing multiple projects simultaneously, requiring strong organizational skills and the ability to work well under pressure.

🎯 Required Qualifications

Education: Bachelor's degree or equivalent knowledge gained through training and experience

Experience: 2+ years of experience in new product development

Required Skills:

  • Knowledge of the retail, apparel, or label industries
  • Passion for products, trends, insights, possibilities, and development
  • Ability to establish and maintain customer relationships
  • Demonstrated ability to manage multiple projects to completion against tight deadlines
  • Highly effective oral and written communication and presentation skills
  • High level of PC skills, including use of Word, Excel, ERP (Oracle preferred), pricing tools, product/customer databases
  • Solid mathematical skills for pricing

Preferred Skills:

  • Knowledge of printing, weaving, heat transfer, variable data, and manufacturing

ASSUMPTION: Candidates with experience in the retail or apparel industries and familiarity with printing, weaving, and manufacturing processes will have an advantage in this role.

πŸ’° Compensation & Benefits

Salary Range: €35,000 - €45,000 per year (Estimated based on industry standards for similar roles in France)

Benefits:

  • Health insurance
  • Retirement savings plan
  • Employee discounts on Avery Dennison products
  • Professional development opportunities

Working Hours: Monday to Friday, 8:30 AM to 5:30 PM (37.5 hours per week)

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in France. Actual compensation may vary based on experience, skills, and other factors.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Avery Dennison operates in the packaging and containers manufacturing industry, focusing on labeling and functional materials, RFID solutions, and branding and information solutions.

Company Size: Avery Dennison is a large corporation with over 10,000 employees worldwide, providing a structured and established work environment.

Founded: Avery Dennison was founded in 1935 and has since grown into a global company with operations in over 50 countries.

Company Description:

  • Avery Dennison is a global materials science and digital identification solutions company that provides branding and information solutions to optimize labor and supply chain efficiency, reduce waste, and advance sustainability and circularity.
  • The company serves various industries, including home and personal care, apparel, general retail, e-commerce, logistics, food and grocery, pharmaceuticals, and automotive.
  • Avery Dennison is committed to making a positive impact on the environment and society through its products and operations.

Company Specialties:

  • Advertising and promotions
  • Apparel and footwear branding
  • Architecture and buildings
  • Automotive
  • Durable goods and equipment
  • Electronic and electrical
  • Food
  • Government
  • Medical and healthcare
  • Retail
  • RFID
  • Supply chain and logistics
  • Transportation
  • Consumer packaged goods

Company Website: averydennison.com

ASSUMPTION: Avery Dennison's focus on sustainability and circularity may provide opportunities for candidates interested in contributing to these initiatives.

πŸ“Š Role Analysis

Career Level: This role is suitable for candidates with 2-5 years of experience in new product development, seeking to advance their careers in a global corporation.

Reporting Structure: The Brand Product Developer reports directly to the Commercial team and collaborates with various functions, including Global Program Deployment, variable data end-to-end specialists, and other product development team members.

Work Arrangement: This role is on-site, with the primary work location in Lille, France. Some flexibility may be available for remote work, depending on the specific needs of the role and the company's policies.

Growth Opportunities:

  • Progression to senior roles within the product development job family
  • Expansion into other functions, such as sales, marketing, or operations
  • International assignments or relocation to other Avery Dennison locations worldwide

ASSUMPTION: Avery Dennison's global presence and diverse product offerings may provide opportunities for career growth and development within the company.

🌍 Location & Work Environment

Office Type: Avery Dennison's Lille office is a modern, professional environment with a collaborative and dynamic atmosphere.

Office Location(s): 15 Place aux Bleuets, 59800 Lille, France

Geographic Context:

  • Lille is the capital of the Hauts-de-France region in northern France and is located near the Belgian border.
  • The city is known for its rich history, vibrant culture, and diverse economy, with a strong focus on industry, services, and technology.
  • Lille offers a high quality of life, with a mix of urban and green spaces, a well-developed public transportation system, and a wide range of cultural attractions.

Work Schedule: The standard work schedule is Monday to Friday, 8:30 AM to 5:30 PM, with a 30-minute lunch break. Some flexibility may be available for remote work or alternative working arrangements, depending on the specific needs of the role and the company's policies.

ASSUMPTION: Candidates should be comfortable working in a dynamic, multicultural environment and be able to adapt to the rhythms and priorities of a global organization.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the hiring manager
  • In-depth interview with the hiring manager and other team members
  • Final interview with the director or another senior leader
  • Background check and offer extension

Key Assessment Areas:

  • Product development experience and skills
  • Industry knowledge and understanding of Avery Dennison's products and services
  • Communication and presentation skills
  • Problem-solving and analytical skills
  • Cultural fit and alignment with Avery Dennison's values

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
  • Prepare examples of your product development experience, demonstrating your ability to manage projects, collaborate with stakeholders, and achieve results.
  • Research Avery Dennison's products, services, and industry to show your understanding of the company and its offerings.
  • Practice your presentation skills and be prepared to discuss your thoughts on the retail industry, trends, and opportunities.

ATS Keywords: Product development, retail industry, customer relationship management, project management, printing knowledge, weaving knowledge, heat transfer knowledge, mathematical skills, communication skills, presentation skills, collaboration skills, PC skills, ERP knowledge, pricing tools knowledge, product database knowledge, organizational skills

ASSUMPTION: Avery Dennison's application process may involve assessments or case studies to evaluate candidates' skills and fit for the role.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • ERP systems (Oracle preferred)
  • Pricing tools
  • Product and customer databases
  • Project management tools (e.g., Asana, Trello, Jira)

ASSUMPTION: Candidates should be comfortable using Microsoft Office Suite and other relevant tools for project management, communication, and collaboration.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer focus
  • Integrity
  • Respect
  • Innovation
  • Performance
  • Collaboration

Work Style:

  • Collaborative and team-oriented
  • Results-driven and focused on achieving objectives
  • Adaptable and responsive to change
  • Innovative and open to new ideas
  • Customer-centric and committed to delivering exceptional service

Self-Assessment Questions:

  • How do you demonstrate customer focus in your work?
  • Can you provide an example of a time when you had to adapt to a significant change in your work environment?
  • How do you approach collaboration and teamwork in your current role?

ASSUMPTION: Candidates should be able to demonstrate a strong fit with Avery Dennison's values and work style to be successful in this role.

⚠️ Potential Challenges

  • Managing multiple projects simultaneously, requiring strong organizational skills and time management
  • Working in a dynamic, multicultural environment with diverse priorities and stakeholders
  • Adapting to changes in the retail industry and responding to evolving customer needs
  • Balancing the need for innovation with the requirement to meet sales objectives and achieve results

ASSUMPTION: Candidates should be comfortable working in a fast-paced, dynamic environment and be able to adapt to changes and priorities as needed.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Product Manager or Product Development Specialist in other industries, with a focus on retail and apparel branding and information solutions.
  • Compared to other product development roles, this position requires a strong understanding of the retail industry and customer relationship management.
  • Career progression in this role may lead to senior product development roles, sales or marketing positions, or international assignments within Avery Dennison.

ASSUMPTION: Candidates should research similar roles in other industries and companies to better understand the requirements and opportunities for career growth in this field.

πŸ“ Sample Projects

  • Developing a new line of heat transfer labels for a major retail client, from initial customer briefing to final approval and deployment
  • Redesigning an existing product line to meet new customer requirements and target prices, using re-engineering and smart sampling techniques
  • Collaborating with the Commercial team to create a selling narrative for a new product launch, incorporating customer insights and market trends

ASSUMPTION: Candidates should be prepared to discuss their relevant experience and provide examples of their product development projects during the interview process.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics within the Commercial team?
  • How does Avery Dennison support the professional development and growth of its employees?
  • What are the most significant challenges facing the retail industry, and how does Avery Dennison address them?
  • How does Avery Dennison foster innovation and encourage employees to bring new ideas to the table?
  • What is the work-life balance like for employees in this role, and how does the company support work-life integration?

ASSUMPTION: Candidates should prepare thoughtful questions to ask during the interview process to demonstrate their interest in the role and the company.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the following link: Brand Product Developer - Avery Dennison
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role, using the ATS keywords provided.
  • Prepare examples of your product development experience and be ready to discuss your thoughts on the retail industry, trends, and opportunities during the interview process.
  • Follow up with the hiring manager one week after submitting your application to express your interest in the role and inquire about the status of your application.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.