Branded Content Intern - 1862 EE

📌 Core Information

Job Title: Branded Content Intern - 1862 EE

Company: Only Much Louder

Location: Mumbai, Maharashtra, India

Job Type: Intern

Category: Entertainment Providers

Date Posted: May 8, 2025

Experience Level: Entry-level

Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Assisting in developing and executing digital and influencer marketing strategies
• Liaising with talent managers and media teams to coordinate and execute content marketing strategies
• Brainstorming new, creative approaches to influencer campaigns
• Identifying and building relationships with prominent influencers and content creators
• Conceptualizing and sourcing content ideas from creators and influencers

ASSUMPTION: This role requires a strong understanding of the digital universe, influencer marketing, and creator-focused strategies. Candidates should be highly driven, motivated, and able to handle multiple campaigns and brands with ease.

📋 Key Responsibilities

Responsibilities:

• Assist in developing and executing digital and influencer marketing strategies across social media platforms
• Assist in identifying and building relationships with prominent influencers and content creators across YouTube and Instagram
• Brainstorming new, creative approaches to influencer campaigns
• Assist in conceptualizing and sourcing content ideas from creators and influencers
• Liaising with talent managers to create, coordinate, and execute content marketing strategies across different channels
• Liaising with media and analytics teams to execute campaigns with team guidance
• Assist in preparing pitch presentations and budget sheets
• Research on-going consumer trends, competitors, target audience, and brands

ASSUMPTION: The role may require working with multiple campaigns, creators, and brands simultaneously, necessitating strong organizational skills and the ability to manage time effectively.

🎯 Required Qualifications

Education: Graduate

Experience: 0-2 years

Required Skills:

• Adequate exposure to the digital universe across platforms and formats
• Strong interest in content on a daily basis
• Interest in creator/influencer-focused marketing
• Ability to keep abreast of emerging social media trends and influencers/creators
• Excellent written, presentation, and communication skills
• Proficient use of Powerpoint and Excel sheets
• Ability to handle multiple campaigns/creators/brands with ease
• Effective time management skills

Preferred Skills:

• Knowledge of the Indian digital and influencer landscape
• Experience in influencer marketing or related fields

ASSUMPTION: While relevant experience is preferred, the role is designed to provide a learning experience for entry-level candidates.

💰 Compensation & Benefits

Salary Range: INR 20,000 - 30,000 per month (Estimated based on industry standards for entry-level roles in Mumbai)

Benefits:

• Stipend or allowance for interns
• Opportunity to work with a leading entertainment company and gain industry experience
• Potential full-time opportunities upon completion of the internship

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range is an estimate based on industry standards for entry-level roles in Mumbai. The actual salary may vary based on the company's internal policies and the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Entertainment Providers

Company Size: 201-500 employees

Founded: 2001

Company Description:

• Only Much Louder is a market-leading, full-service creative and entertainment business network that has instigated pop culture for over two decades by creating iconic moments across television, digital content, fan experiences, branded entertainment, and in the artist-creators community.
• Celebrated for creating India's first multi-genre music festival, the NH7 Weekender, OML has built India’s independent music and comedy scene from the ground-up.
• They won the first-ever Branded Content and Entertainment Cannes Lion for ‘Dewarists’ and have been the first homegrown content business to have a strong footprint in over 22 countries.

Company Specialties:

• Artist Management
• Content Studio
• Branded Content
• 1862
• GCN
• Hypothesis

Company Website: http://www.oml.in

ASSUMPTION: Only Much Louder is a dynamic and innovative company with a strong focus on creativity, innovation, and growth. They offer a unique opportunity for interns to gain valuable experience in the entertainment industry.

📊 Role Analysis

Career Level: Entry-level

Reporting Structure: This role reports directly to the 1862 team managing the India market.

Work Arrangement: On-site, full-time (40 hours per week)

Growth Opportunities:

• Potential full-time opportunities upon completion of the internship
• Chance to work with high-profile influencers and brands
• Opportunity to learn and grow within a dynamic and innovative company

ASSUMPTION: This role offers a unique opportunity for entry-level candidates to gain valuable experience in influencer marketing, content creation, and brand management within a leading entertainment company.

🌍 Location & Work Environment

Office Type: On-site

Office Location(s): Mumbai, Maharashtra, India

Geographic Context:

• Mumbai is the capital city of Maharashtra and is known for its vibrant entertainment industry
• The city offers a mix of traditional and modern culture, with a wide range of entertainment options
• Mumbai is also a major commercial and financial hub, providing ample opportunities for professional growth

Work Schedule: Monday to Friday, 9:30 AM to 6:00 PM (with a 1-hour lunch break)

ASSUMPTION: Mumbai offers a dynamic and fast-paced work environment, with ample opportunities for personal and professional growth.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager
• Final round interview with the team lead

Key Assessment Areas:

• Understanding of digital marketing and influencer marketing strategies
• Creativity and innovation in campaign development
• Ability to work effectively with multiple stakeholders
• Strong communication and presentation skills
• Adaptability and quick learning

Application Tips:

• Highlight relevant experience and skills in your resume, especially those related to digital marketing, influencer marketing, and content creation
• Demonstrate your understanding of the Indian digital and influencer landscape
• Prepare examples of successful influencer marketing campaigns you've worked on or researched
• Showcase your creativity and innovation in your application materials

ATS Keywords: Digital Marketing, Influencer Marketing, Content Creation, Brand Management, Social Media Marketing, Creativity, Innovation, Stakeholder Management, Communication Skills, Presentation Skills, Quick Learning, Adaptability

ASSUMPTION: Only Much Louder values candidates who are passionate about entertainment, digital marketing, and influencer marketing, and who can demonstrate strong problem-solving skills and a willingness to learn.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, Powerpoint)
• Social media platforms (Instagram, YouTube, TikTok)
• Influencer marketing platforms (e.g., Grin, Upfluence)
• Project management tools (e.g., Asana, Trello)
• Analytics tools (e.g., Google Analytics, Facebook Insights)

ASSUMPTION: Familiarity with relevant tools and technologies is essential for success in this role. Candidates should be comfortable learning and using new tools as needed.

👔 Cultural Fit Considerations

Company Values:

• Build opportunities for artists, brands, and fans
• Be reliable and efficient
• Demonstrate honesty, excellence, and commitment to success
• ‘It’s not my job’ is not part of our vocabulary
• Make mistakes, but only to learn from them to build resilience
• Take care of ourselves and our colleagues
• Be our own managers
• Be committed to equality and inclusion
• Be mindful of the strain on the Earth’s resources and committed to reversing the trend with our behaviors where possible

Work Style:

• Collaborative and team-oriented
• Fast-paced and dynamic
• Focused on innovation and creativity
• Committed to continuous learning and improvement

Self-Assessment Questions:

• How do you align with the company's values, particularly in the context of this role?
• How do you approach working in a fast-paced, dynamic environment?
• How do you balance innovation and creativity with efficiency and reliability?

ASSUMPTION: Only Much Louder values candidates who are passionate about entertainment, digital marketing, and influencer marketing, and who can demonstrate strong problem-solving skills and a willingness to learn.

⚠️ Potential Challenges

• Managing multiple campaigns and brands simultaneously
• Keeping up with the fast-paced and dynamic work environment
• Adapting to new tools and technologies as needed
• Balancing innovation and creativity with efficiency and reliability

ASSUMPTION: While these challenges may present obstacles, they also offer opportunities for growth and learning within a dynamic and innovative company.

📈 Similar Roles Comparison

• This role is unique in its focus on influencer marketing within the entertainment industry
• It offers a rare opportunity to work with high-profile influencers and brands
• Compared to other entry-level roles, this position provides a higher level of responsibility and growth potential

ASSUMPTION: This role offers a unique opportunity for entry-level candidates to gain valuable experience in influencer marketing, content creation, and brand management within a leading entertainment company.

📝 Sample Projects

• Developing and executing a successful influencer marketing campaign for a major brand
• Identifying and building relationships with prominent influencers in a specific niche
• Conceptualizing and sourcing content ideas from creators and influencers for a branded content project

ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities available in this role.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the broader organization and contribute to the company's goals?
• What opportunities are there for professional growth and development within the company?
• How does the company support work-life balance for its employees?
• What are the most challenging aspects of this role, and how can I best prepare for them?

ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and your commitment to understanding the company's culture and expectations.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the provided link
• Highlight your relevant experience and skills in your resume, particularly those related to digital marketing, influencer marketing, and content creation
• Prepare a cover letter that demonstrates your understanding of the role and your fit with the company's culture and values
• Prepare examples of successful influencer marketing campaigns you've worked on or researched, showcasing your creativity and innovation
• Follow up with the hiring manager one week after submission to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.