Channel Marketing Manager - Cloud

📌 Core Information

🔹 Job Title: Channel Marketing Manager - Cloud

🔹 Company: TD SYNNEX

🔹 Location: Sydney, New South Wales, Australia

🔹 Job Type: Full-Time

🔹 Category: IT Services and IT Consulting

🔹 Date Posted: June 27, 2025

🔹 Experience Level: Mid-Senior level (3-5 years)

🔹 Remote Status: On-site (Hybrid)

🚀 Job Overview

Key aspects of this role include:

• Strategic planning and execution of Cloud product marketing strategies
• Cross-functional collaboration with sales, product management, and vendor teams
• Account-based marketing for Tech Data’s strategic Cloud partner ecosystem
• Management of Cloud vendor relationships and MDF investments
• Campaign reporting and visibility using ANZ Marcomms platforms

ASSUMPTION: This role requires a high level of organization, communication, and project management skills to balance multiple priorities and stakeholders.

📋 Key Responsibilities

✅ Assist assigned Cloud vendors (Microsoft or AWS) in creating and executing product marketing strategies through Tech Data, delivering MQL & SQL outcomes and ROI to meet vendor MDF investment requirements.

✅ Work closely with Tech Data Sales & Cloud Vendor Teams to develop & execute Account Based Marketing plans for Tech Data’s strategic Cloud Partner ecosystem.

✅ Manage Cloud vendor/ Tech Data marketing relationship, including maintaining product marketing plans, managing vendor co-op/ MDF and representing Tech Data in marketing related business meetings.

✅ Work with other ANZ marketing team stakeholders to ensure campaign reporting and visibility of executed tactics is available and accurate using ANZ Marcomms platforms (i.e. Hubspot, Team-Up, Asana).

✅ Manage, coordinate and oversee the production of developments and enhancements to the various digital marcomm and project management platforms.

✅ Manage the development and delivery of various B2B digital marketing initiatives, including but not limited to SEO, social media marketing and content development.

ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and cross-functional collaboration to drive successful marketing campaigns.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing or Bachelor’s degree in Business

Experience: 3 to 5 years of experience in Product Management, Channel Marketing, or B2B marketing. Experience working with Microsoft or AWS in a marketing role is highly valued.

Required Skills:

• Strategic planning and execution
• Cross-functional collaboration
• Project management
• B2B digital marketing and production
• Content management systems and landing pages
• Strong understanding of distribution channels
• Problem-solving, proactiveness, initiative, and creativeness
• Ability to embrace change and thrive in a fast-paced environment

Preferred Skills:

• Experience with Hubspot, Team-Up, or Asana
• Fluency in multiple languages

ASSUMPTION: Candidates with a strong understanding of Cloud and subscription models, along with relevant experience in the tech industry, will be highly regarded.

💰 Compensation & Benefits

Salary Range: AUD 120,000 - 150,000 per annum (Based on industry standards for a mid-senior level marketing role in Sydney)

Benefits:

• Great team culture
• Hybrid working environment
• Great learning opportunities
• Opportunities to give back to the community
• Work hours flexibility
• Paid parental leave scheme
• Strong reward and recognition programs
• Volunteering opportunities
• Programs around diversity, equity, and inclusion

Working Hours: Full-time (40 hours per week), with flexibility for work-life balance

ASSUMPTION: The salary range is an estimate based on industry standards for similar roles in Sydney. The actual salary may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: TD SYNNEX is a leading distributor and solutions aggregator for the IT ecosystem, focusing on IT distribution, technology solutions, customer engagement services, and business process services.

Company Size: 10,001+ employees (Global), with a presence in multiple countries and regions

Founded: 1977 (as Tech Data), with a history of growth and expansion through strategic acquisitions and partnerships

Company Description:

• TD SYNNEX is committed to being a diverse, inclusive employer of choice and a good corporate citizen
• The company cares about its partners, co-workers, investors, and the world around it
• TD SYNNEX helps its customers maximize the value of IT investments, demonstrate business outcomes, and unlock growth opportunities

Company Specialties:

• IT Distribution
• Technology Solutions
• Customer Engagement Services
• Business Process Services

Company Website: tdsynnex.com

ASSUMPTION: TD SYNNEX's large size and global presence offer opportunities for career growth and development within the organization.

📊 Role Analysis

Career Level: Mid-Senior level (3-5 years of experience)

Reporting Structure: This role reports directly to the Head of Marketing and works closely with the marketing team, sales teams, and Cloud vendor teams

Work Arrangement: Hybrid (On-site with flexible work-from-home options)

Growth Opportunities:

• Potential career progression within the marketing department or other areas of the business
• Opportunities to work on high-impact projects and campaigns
• Access to learning and development programs to enhance professional skills

ASSUMPTION: This role offers opportunities for career growth and development within the organization, as well as the chance to work on high-impact projects and campaigns.

🌍 Location & Work Environment

Office Type: Hybrid (On-site with flexible work-from-home options)

Office Location(s): 44201 Nobel Drive, Fremont, CA 94538, US (Global headquarters); 39 Pelham Ridge Drive, Greenville, SC 29615, US; 200 Ronson Drive, Toronto, Ontario M9W 5Z9, CA; 520 White Plains Road, #200, Tarrytown, New York 10591, US

Geographic Context:

• Sydney, Australia, is a vibrant, multicultural city with a high quality of life
• The office is located in the western suburbs of Sydney, with easy access to public transportation and amenities
• The city offers a range of cultural, recreational, and entertainment options

Work Schedule: Full-time (40 hours per week), with flexibility for work-life balance

ASSUMPTION: The hybrid work arrangement offers a balance between on-site collaboration and remote work flexibility.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager and relevant team members
• Final round interview with senior leadership

Key Assessment Areas:

• Strategic thinking and planning
• Cross-functional collaboration and communication skills
• Project management and organizational skills
• Technical skills in B2B digital marketing and production

Application Tips:

• Highlight relevant experience working with Cloud vendors (Microsoft or AWS) and managing MDF investments
• Tailor your resume and cover letter to emphasize skills and experiences related to the key responsibilities and required qualifications
• Prepare examples of successful marketing campaigns or projects you've worked on in the past

ATS Keywords: Channel Marketing, Cloud, Product Marketing, Account-Based Marketing, MDF, SEO, Social Media Marketing, Content Development, Tech Data, AWS, Microsoft

ASSUMPTION: The interview process will focus on assessing the candidate's strategic thinking, cross-functional collaboration, and technical skills in B2B digital marketing.

🛠️ Tools & Technologies

• Hubspot
• Team-Up
• Asana
• Content Management Systems (e.g., WordPress, Drupal)
• SEO tools (e.g., Google Analytics, SEMrush)
• Social media management tools (e.g., Hootsuite, Buffer)

ASSUMPTION: Familiarity with these tools and technologies will be beneficial for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric
• Innovative
• Collaborative
• Accountable
• Respectful

Work Style:

• Dynamic and fast-paced
• Cross-functional collaboration
• Results-driven and focused on ROI
• Adaptable and open to change

Self-Assessment Questions:

• Do you thrive in a dynamic, fast-paced environment?
• Are you comfortable working with multiple stakeholders and managing complex projects?
• Do you have a strong customer focus and a results-driven mindset?

ASSUMPTION: Candidates who align with TD SYNNEX's company values and work style will be a strong fit for this role.

⚠️ Potential Challenges

• Managing multiple priorities and stakeholders simultaneously
• Keeping up with the fast-paced nature of the tech industry and Cloud market
• Balancing strategic planning with tactical execution
• Working with vendors and internal teams across different time zones

ASSUMPTION: These challenges can be overcome with strong organizational skills, effective communication, and a results-driven mindset.

📈 Similar Roles Comparison

• Compared to other marketing roles, this position has a stronger focus on strategic planning and cross-functional collaboration
• In the tech industry, this role is unique in its focus on Cloud product marketing and account-based marketing for the distribution channel
• Career progression opportunities may vary depending on the organization's size and structure

ASSUMPTION: This role offers a unique blend of strategic planning, cross-functional collaboration, and tactical execution within the tech industry.

📝 Sample Projects

• Developing and executing a successful Cloud product marketing campaign for a major vendor
• Managing a strategic account-based marketing plan for a key Cloud partner
• Improving the efficiency and effectiveness of digital marcomm and project management platforms

ASSUMPTION: These sample projects demonstrate the strategic, collaborative, and tactical aspects of the role.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and how this role fits within it?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does the company support the professional development and growth of its employees?
• What are the key challenges facing the Cloud business, and how can this role help address them?
• What is the company's approach to work-life balance and flexibility?

ASSUMPTION: These questions will help candidates better understand the role, the team, and the company culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the link
• Tailor your resume and cover letter to highlight relevant skills and experiences related to the key responsibilities and required qualifications
• Prepare examples of successful marketing campaigns or projects you've worked on in the past
• Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.