🔹 Job Title: Channel Marketing Manager, FI & Associations
🔹 Company: Global Payments Inc.
🔹 Location: Remote Office, Georgia, USA (with travel up to 15%)
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: May 22, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote OK (within the United States)
Key aspects of this role include:
ASSUMPTION: This role requires a strong understanding of marketing campaign development and management, as well as the ability to work effectively with various teams and stakeholders.
✅ Support the planning and development of account-based marketing prospecting and nurture campaign programs for the Partner Business Development organization to achieve pipeline and revenue goals.
✅ Plan and develop integrated marketing prospecting and nurture campaign programs for partner merchant portfolios to achieve pipeline and revenue goals.
✅ Support all aspects of campaign and communications activities, including planning, placement/publishing, obtaining stakeholder approvals, vendor execution, and reporting & analysis.
✅ Evaluate new channels and scope vendors for new advertising and lead gen opportunities.
✅ Analyze sales records, research corporate and competitor information, identify trends, and estimate market development and potential for prospects.
✅ Deliver marketing campaign results and related marketing activities to stakeholders with data from tools such as Google Analytics, Marketo, Salesforce, and Tableau.
✅ Work cross-functionally in and outside of the marketing organization to deploy and optimize revenue-generating programs.
✅ Build strong business partnerships with constituents internally and externally throughout the company to develop corporate messaging.
✅ Support the execution of partner and merchant acquisition special events, trade shows, and webinars.
ASSUMPTION: This role involves a high degree of collaboration and requires strong communication and project management skills to manage multiple projects and stakeholders effectively.
Education: Bachelor's Degree in Marketing, Advertising, Communications, Business, or related field
Experience: 2-5 years of relevant work experience in financial technology, B2B SaaS, or general software or payments industry
Required Skills:
Preferred Skills:
ASSUMPTION: While the preferred qualifications are not required, they would be beneficial for success in this role, particularly the experience working with Banks/Financial Institutions and/or Professional Trade Organizations/Associations and advanced knowledge in specific marketing tools.
Salary Range: $80,000 - $120,000 per year (based on industry standards for a Marketing Manager with 2-5 years of experience in the financial technology industry)
Benefits:
Working Hours: Full-time, typically Monday through Friday, 9:00 AM to 5:00 PM (with flexibility for remote work)
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing Manager with the required experience level in the financial technology industry. Actual compensation may vary based on factors such as skills, experience, and location.
Industry: Financial Services
Company Size: 10,001+ employees (Global Payments Inc. is a Fortune 500 company)
Founded: 1967 (as Total System Services, Inc.)
Company Description:
Company Specialties:
Company Website: http://company.globalpayments.com/
ASSUMPTION: Global Payments is a large, established company with a global presence and a wide range of products and services. This role offers the opportunity to work in a dynamic, fast-paced environment with a focus on driving growth and innovation in the payments industry.
Career Level: Mid-level marketing professional with the opportunity to grow and take on more responsibilities
Reporting Structure: Reports to the Director of Channel Marketing and works closely with the Senior Marketing Manager
Work Arrangement: Remote OK (within the United States) with up to 15% travel
Growth Opportunities:
ASSUMPTION: This role offers a unique opportunity to work in a dynamic, fast-paced environment with a focus on driving growth and innovation in the payments industry. The role also provides the chance to work with a wide range of teams and stakeholders, both internally and externally.
Office Type: Remote-friendly with the option to work from home or in the office
Office Location(s): Atlanta, Georgia, USA (with the option to work remotely within the United States)
Geographic Context:
Work Schedule: Full-time, typically Monday through Friday, 9:00 AM to 5:00 PM (with flexibility for remote work)
ASSUMPTION: The remote-friendly work environment offers flexibility and the opportunity to work from home or in the office, depending on the employee's preferences and needs.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Marketing campaign development, marketing campaign management, integrated marketing, omni-channel marketing, account-based marketing, partner acquisition, merchant acquisition, marketing performance analytics, Google Analytics, Marketo, Salesforce, Tableau
ASSUMPTION: The application process for this role is likely to be competitive, and applicants should focus on highlighting their relevant experience and skills in marketing campaign development and management, as well as their ability to work effectively with cross-functional teams and stakeholders.
ASSUMPTION: While the preferred tools and technologies are not required, they would be beneficial for success in this role, particularly for candidates with advanced knowledge in specific marketing tools.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Global Payments values employees who are customer-focused, innovative, collaborative, accountable, and respectful. The company seeks individuals who are adaptable, results-driven, and able to work effectively in a fast-paced, dynamic environment.
ASSUMPTION: This role presents unique challenges and opportunities for growth and development in the marketing field. Successful candidates will be able to manage multiple projects and stakeholders effectively, work collaboratively with cross-functional teams and vendors, and keep up with industry trends and new tools and technologies.
ASSUMPTION: This role is unique in its focus on partner and merchant acquisition and account-based marketing, and requires a strong understanding of the financial technology industry and payments landscape. However, the role offers similar growth and development opportunities as other marketing manager positions.
ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities associated with this role. Successful candidates will be able to demonstrate their ability to manage multiple projects and stakeholders effectively and work collaboratively with cross-functional teams and vendors.
ASSUMPTION: These key questions are intended to help applicants better understand the role, the company, and the opportunities for growth and development. Successful candidates will be able to demonstrate their ability to ask insightful questions and engage in meaningful conversations with the hiring manager and other team members.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.