Chief Sales & Marketing Officer

📌 Core Information

🔹 Job Title: Chief Sales & Marketing Officer

🔹 Company: FoodHub Bermuda

🔹 Location: Drive Thru & Island Wide, Bermuda

🔹 Job Type: On-site

🔹 Category: Hospitality & Tourism

🔹 Date Posted: July 14, 2025

🔹 Experience Level: Mid-Senior level (3-5 years)

🔹 Remote Status: On-site (not remote-friendly)

🚀 Job Overview

Key aspects of this role include:

• Leading marketing, communications, and customer engagement efforts across multiple brands
• Developing and implementing innovative marketing strategies using traditional and digital channels, including AI tools
• Boosting customer engagement and loyalty initiatives to grow revenue and enhance brand loyalty
• Collaborating with other departments on promotions and using BI reports to guide strategy
• Mentoring and leading the marketing team

ASSUMPTION: This role requires a high level of creativity, data-driven decision making, and leadership skills to succeed in a fast-paced hospitality environment.

📋 Key Responsibilities

✅ Develop and implement unified brand strategies

✅ Design and manage multi-channel marketing campaigns

✅ Boost customer engagement and loyalty initiatives

✅ Oversee creative content production (graphics, video, audio)

✅ Analyze market data and customer behavior for insights

✅ Conduct competitor research to identify opportunities

✅ Use AI tools to enhance marketing efficiency

✅ Collaborate on promotions with other departments

✅ Use BI reports to guide strategy

✅ Lead and mentor the marketing team

✅ Perform any other duties as directed in support of the company’s leadership objectives

ASSUMPTION: This role involves a mix of strategic planning, hands-on campaign management, and team leadership, requiring a well-rounded marketing professional.

🎯 Required Qualifications

Education: Bachelor’s in Marketing, Communications, or equivalent experience

Experience: 3-5 years in multi-brand marketing roles

Required Skills:

• Expertise in campaign design and performance measurement
• Fluency with Adobe software, AI-powered platforms, and CRM analytics
• Strong leadership and mentoring skills
• Excellent communication and collaboration skills

Preferred Skills:

• Experience in the hospitality industry
• Fluency in multiple languages

ASSUMPTION: Candidates with a strong background in multi-brand marketing and a proven track record in campaign design and performance measurement are most likely to succeed in this role.

💰 Compensation & Benefits

Salary Range: Based on experience and qualifications, the salary range for this role is estimated to be between $80,000 and $120,000 USD per year. This estimate is based on industry standards for mid-senior level marketing roles in Bermuda.

Benefits:

• Health insurance
• Dental insurance
• Vision insurance
• Retirement plan
• Employee discounts

Working Hours: Full-time, 40 hours per week, with flexible hours as needed to meet business demands

ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's experience, qualifications, and negotiation skills. Benefits may also vary based on the company's current offerings.

📌 Applicant Insights

🔍 Company Context

Industry: Food and Beverage Services

Company Size: 2-10 employees (small, close-knit team)

Founded: 1987 (35 years ago)

Company Description:

• Celebrating 35 years of service, FoodHub Bermuda has built a legacy of delivering exceptional service and culinary variety
• As a multi-location, multi-cuisine restaurant group and one of Bermuda’s largest minority-owned businesses, FoodHub is committed to innovation, operational excellence, and community upliftment

Company Specialties:

• Multi-brand marketing
• Customer engagement and loyalty
• Brand building in hospitality

Company Website: www.food-hub.co

ASSUMPTION: FoodHub Bermuda is a well-established company with a strong focus on community involvement and a commitment to excellence in the food and beverage industry.

📊 Role Analysis

Career Level: Mid-Senior level (3-5 years of experience)

Reporting Structure: This role reports directly to the CEO and oversees the marketing team

Work Arrangement: On-site, with flexible hours as needed to meet business demands

Growth Opportunities:

• Potential to grow within the company as it expands its portfolio of brands
• Opportunity to shape organizational culture and contribute to a lasting social mission
• Chance to lead and mentor a team, fostering professional growth and development

ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to make a lasting impact on the company's success.

🌍 Location & Work Environment

Office Type: Multi-location, with offices across Bermuda

Office Location(s): Drive Thru & Island Wide, Bermuda

Geographic Context:

• Bermuda is a British Overseas Territory located in the North Atlantic Ocean
• The island is known for its beautiful beaches, clear turquoise waters, and mild climate
• Bermuda has a stable economy and a strong focus on tourism and financial services

Work Schedule: Full-time, 40 hours per week, with flexible hours as needed to meet business demands

ASSUMPTION: Bermuda offers a unique and attractive work environment, with a high quality of life and a strong focus on community involvement.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager
• Final interview with the CEO

Key Assessment Areas:

• Marketing strategy and campaign design
• Leadership and team management skills
• Adaptability and problem-solving skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant marketing experience and skills
• Prepare examples of successful marketing campaigns you've led or contributed to
• Research FoodHub Bermuda's mission and values, and be prepared to discuss how your personal values align with theirs

ATS Keywords: Multi-brand marketing, campaign design, performance measurement, Adobe software, AI-powered platforms, CRM analytics, customer engagement, market data analysis, competitor research, creative content production, team leadership, collaboration, brand strategy, digital marketing, customer retention, promotions

ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on assessing the candidate's marketing expertise and leadership skills.

🛠️ Tools & Technologies

• Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro)
• AI-powered marketing platforms (e.g., IBM Watson, SAS AI, Adobe Sensei)
• CRM analytics tools (e.g., Salesforce, HubSpot, Zoho CRM)
• BI reporting tools (e.g., Tableau, Power BI, Looker)

ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role, as they are commonly used in multi-brand marketing campaigns.

👔 Cultural Fit Considerations

Company Values:

• Community-focused
• High-performance
• People-first
• Fairness
• Inclusion
• Professional growth

Work Style:

• Collaborative
• Mission-driven
• Empowering
• Supportive
• Mentoring-focused

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you committed to driving meaningful community impact?
• Do you enjoy mentoring and empowering others to succeed?

ASSUMPTION: Candidates who are a strong cultural fit for FoodHub Bermuda will be passionate about community involvement, committed to high performance, and eager to support the professional growth of their team members.

⚠️ Potential Challenges

• Managing multiple brands with distinct marketing needs and customer bases
• Balancing strategic planning with hands-on campaign management
• Adapting to a fast-paced, ever-changing hospitality environment
• Working in a small, close-knit team with high expectations for performance

ASSUMPTION: These challenges require a well-rounded marketing professional with strong leadership, adaptability, and problem-solving skills to succeed in this role.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position requires a strong focus on multi-brand marketing and customer engagement
• In the hospitality industry, this role is unique in its emphasis on community upliftment and social mission
• Career paths in this role may include progression to VP of Marketing, CMO, or other executive leadership positions within the company

ASSUMPTION: This role offers a unique blend of marketing, leadership, and community-focused responsibilities, making it an attractive opportunity for the right candidate.

📝 Sample Projects

• Developing and implementing a unified brand strategy for a portfolio of restaurant brands
• Designing and managing a multi-channel marketing campaign to boost customer engagement and loyalty
• Analyzing market data and customer behavior to identify trends and opportunities for growth

ASSUMPTION: These sample projects illustrate the strategic, hands-on, and data-driven nature of the Chief Sales & Marketing Officer role at FoodHub Bermuda.

❓ Key Questions to Ask During Interview

• How does this role support the company's mission and social impact goals?
• What are the biggest challenges facing the marketing team currently, and how can this role address them?
• How does the company support the professional growth and development of its employees?
• What are the key performance indicators (KPIs) for this role, and how will success be measured?
• How does the company foster a collaborative and empowering work environment?

ASSUMPTION: These questions will help candidates better understand the role, the company culture, and the expectations for success in this position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application online at FoodHub Bermuda's careers page
• Tailor your resume and cover letter to highlight your relevant marketing experience and skills
• Prepare examples of successful marketing campaigns you've led or contributed to
• Research FoodHub Bermuda's mission and values, and be prepared to discuss how your personal values align with theirs
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.